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Rp2-2015-technology trends enriching consumer experience

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how does technology led consumer forces to change talent composition, organisation strategy and a pov

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Rp2-2015-technology trends enriching consumer experience

  1. 1. T E C H N O L O G Y L E D L E T S TA L K A B O U T C H A N G E S
  2. 2. C R E AT E D T H I S W H E N AT S A P I E N T - T H A N K S S A P I E N T !
  3. 3. – A N O N Y M O U S “suddenly, i notice my fan move like a pendulum…holding my kids I ran out”
  4. 4. – A N O N Y M O U S “there are stories all around us we need to hear” http://edition.cnn.com/2015/04/30/asia/nepal-earthquake-baby/
  5. 5. – S U P E R PA L “there are many ways to experience a story” http://www.scientificamerican.com/article/how-the-deadly-nepal-earthquake-happened-infographic/
  6. 6. H T T P S : / / S R O G E R S . C A RT O D B . C O M / V I Z / 6 7 1 4 A 4 3 A - E C A 5 - 1 1 E 4 - 9 F 3 D - 0 E 8 5 3 D 0 4 7 B B A / E M B E D _ M A P “there are many ways to experience a story” – S U P E R PA L https://visual.ly/nepal-earthquake-nutshell
  7. 7. – S U P E R PA L “its all about application of technology in a context” http://news.sciencemag.org/sifter
  8. 8. – S U P E R PA L “technology application defines our destiny” https://google.org/personfinder/2015-nepal-earthquake
  9. 9. HOW DID WE ALL EXPERIENCE IT? M E D I A C O N T E N T S T O RY D ATA S O C I A L A P P S T E C H TA R G E T H U M A N S P H Y S I C A L
  10. 10. M A N - M A C H I N E R E L AT I O N S H I P @ R AV I PA L 1 2 1 4 S U P E R PA L B L O G . W O R D P R E S S . C O M
  11. 11. 1© COPYRIGHT 2013 SAPIENTNITRO | CONFIDENTIAL P E O P L E ’ S P E R S O N @ R U C H I R PA N D E L I N K E D I N . C O M / I N / R U C H I R PA N D E
  12. 12. @ K A N O D R A J L I N K E D I N . C O M / I N / R A J AT K A N O D I A C O L L A B O R AT O R - I N - C H I E F 1999# 2001# 2006# 2010# 2015# B.#Tech.#HBTI#Kanpur# M.#Tech.#IIT#Kanpur# JOINED#INFOSYS# Lead#e;commerce# Programs# JOINED#SAPIENT# DELIVERY#LEAD#DIGITAL# MARKETING#&#CONTENT#
  13. 13. This isn’t an industry standard, it is mostly our own opinion gathered from our personal journey, experience and foray into designing and delivering digital experiences.
  14. 14. What we plan to accomplish this week is to take a journey from technology and delivery perspective into marketing world.
  15. 15. Our endeavor would be to provide with a high level framework with macro trends as focus areas so that you could build your own POV on this topic.
  16. 16. X Y L O B A N D S U S E D B Y C O L D P L AY I N T H E I R C O N C E RT
  17. 17. B E T T E R T O O L S = = M O R E C R E AT I V I T Y M O B I L I T Y I O T P H Y S I C A L - C O M P U T I N G S E N S O R S B E A C O N S W E A R A B L E S V I R T U A L R E A L I T Y A R T I F I C I A L - I N T E L L I G E N C E B I G - D A TA C O N N E C T I V I T Y C L O U D
  18. 18. PA S T P R E S E N T F U T U R E W E B W E B & M O B I L E M O B I L E ? W I L L I T B E A L I N E A R F U T U R E ?
  19. 19. A R E N ' T W E I N T H E A G E O F T H E C U S T O M E R ?
  20. 20. T H E R E V E R S I N G W E B S E M A N T I C I N T E L L I G E N T W E B Y O U R W E B http://leadershiparchways.com/2015/01/28/emotional-intelligence-how-do-you-know-if-you-have-it/
  21. 21. PA S T P R E S E N T F U T U R E W E B W E B & M O B I L E M O B I L E ? F U T U R E T H O U G H T S ? W E N E E D T O T H I N K B E Y O N D O B V I O U S
  22. 22. F U T U R E O F E X P E R I E N C E
  23. 23. I N T E R FA C E N O I N T E R FA C E sapientnitro.com
  24. 24. E X P E R I E N C E I N N O VAT I O N S E R V I C E I N N O VAT I O N https://www.flickr.com/photos/jalbertbowdenii/ http://www.idigitaltimes.com/new-app-lets-you-send-hug-emojis-recipients-can-feel-425999 https://www.flickr.com/photos/jasonnewport/14674675588
  25. 25. M O B I L I T Y D I S A P P E A R A B I L I T Y http://shugarlove.com/2014/02/07/mrs-shugar-reviews-her/https://www.flickr.com/photos/futurestreet/
  26. 26. H O W D O W E A P P R O A C H T H I S ?
  27. 27. ASSET LED F R A M E W O R K S P O V A C C E L E R AT O R S T O O L K I T S P R O D U C T S P L AT F O R M S I N N O VAT I O N L A B I S O N E S U C H T O O L T O D E V E L O P A S S E T S
  28. 28. SOLUTION LED P R O B L E M - S O L U T I O N C O N N E C T E D - T H I N K I N G B U S I N E S S - U N D E R S TA N D I N G E C O S Y S T E M I S B I G G E R H E N C E T H E O P P O RT U N I T Y
  29. 29. CONSULTING LED S T E WA R D S H I P T H O U G H T- L E A D E R S H I P D I G I TA L - T R A N S F O R M AT I O N E X P E R I E N C E T E C H N O L O G Y I S AT T H E F O R E F R O N T O F D I G I TA L T R A N S F O R M AT I O N
  30. 30. W H O D O W E N E E D ?
  31. 31. S P E C I A L I S T C R E AT I V E T E C H https://commons.wikimedia.org/ https://superpalblog.wordpress.com/
  32. 32. D I S C I P L I N A RY A N T I D I S C I P L I N A RY http://www.allaguida.it/articolo/hyundai-i10-foto-ufficiali-del-restyling/43585/ http://www.core77.com/posts/22982/rethinking-the-first-and-last-mile-mit-media-labs-hiriko-citycar-vs-copenhagens-bike-supe
  33. 33. D O E R T H O U G H T L E A D E R S https://www.flickr.com/photos/andy_tyler/ https://commons.wikimedia.org
  34. 34. O N E L A S T T H I N G
  35. 35. WE ARE FOR NATURAL HUMAN EXPERIENCES X T+ D E S I G N F O R H U M A N S E M PAT H E T I C N AT U R A L E X P E R I E N C E S D ATA S T R AT E G Y A N A LY T I C S S T O RY S O L U T I O N C R E AT I V E
  36. 36. @ R AV I PA L 1 2 1 4 thanks @ K A N O D R A J @ R U C H I R PA N D E
  37. 37. @ R AV I PA L 1 2 1 4 @ R U C H I R PA N D E thanks

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