1. How effective is the
combination of your main
product and ancillary texts?

2. During our research and development stage
we realised that real media products
(Trailers,posters,websites) had the tendency of
being consistent with elements such as their
colour scheme and layout e.g. positioning of
their images.
As a group we came to the conclusion that
consistency is what makes media products
effective.

3. Here is two
examples of films
that have created
posters and
websites , keeping
the consistency
within the colour
scheme and also
there images and
font.

4. WHAT IS OUR MAIN
GOAL?

5. Our main goal was to create a horror package, we chose three words
that best described what we wanted to incorporate in every aspect of
our media products: DARK,GLOOMY,GRITTY. These were our key words
that helped us choose what colours and layouts we were to decide and
use.
We decided to use
POSTER! the colour black for
our font because To the right hand
black is a colour side of the page
that represents is our other poster
darkness and ideas, these two
gloom. are examples of
what didn’t
relate to our
Demented is three key words.
written in the font
FEEDBACK: We
of GOI as a group
we chose this type were criticised
of font as it looked that these images
like it has been looked more like
carved with some a fashion
sort of sharp ad/poster rather
weapon e.g. knife.
than a poster for
This gave off the
gritty essence that a horror trailer.
we gave off in our
trailer and that we
also wanted to
give off in our
poster.

6. Website
We used the
consistency of the
green/grey colours
The colour of the ring was throughout all of our
our inspiration for our media products
colour-scheme
Greeny,grey!

7. FILM FOUR: Has produced British horror and gritty movies such
as 28 Weeks Later and This is England
With the poster for 28 weeks later , in
terms of similarities we have both used However with This is England a
very bland colours and used a vibrant gritty urban film just like
colour to stand out. E.g. 28 weeks later Demented our posters are
uses the eyes and eye colour to stand
completely different as they are
out in the poster and draw the
audiences attention just as we did with going for a more uplifting
our hands in our poster and the colour approaching in terms of their
of the ring. use of the colour blue.

8. TRAILER
• Our trailer is what allowed us to pick out three key words that related to our trailer and
that would relate to all our other ancillary texts, e.g. poster, webpage.
Keywords: Gritty
Dark
Gloomy
Here are some shots that show the regularity of us as a group using our key words.

9. Overall consistency played a major part
thorough-out and within all our ancillary
texts. Our use of consistency makes our
products eye-catching not only for our
audiences but also for media
companies that may want to contribute
towards developing our package either
through media synergies or advertising.