Child-driven purchases make the shopping experience a positive one for everyone, which helps to reduce in-store stress for adults. That is why the toy business needs highly efficient shelf planning software , to satisfy customer needs with smart replenishing and reordering, and well-enticing displays. Planograms are visual merchandising tools, which help retailers plan and execute their product shelves effectively to boost sales.
How can Toy Stores Boost Revenue with Visual Merchandising Software.pptx
1. How can Toy Stores Boost Revenue with
Visual Merchandising Software?
2. Why Toy Store Sales are
Important?
• Child-driven purchases make the shopping experience a
positive one for everyone, which helps to reduce in-store
stress for adults.
• The new generation of younger shoppers are more
demanding than ever, and you need to display toys
aesthetically to match their emotions, fun, needs, and joy.
• Some families also proactively give children more
importance in purchase decisions.
3. How Planograms Ensure Quick Product
Availability on Shelves?
Planograms satisfy
customer needs with
smart replenishing and
reordering, and well-
enticing displays.
This helps retailers
plan and execute their
product shelves
effectively to boost
sales.
4. Planogram Strategies to Boost Toy Store Sales
Appeal to Kids and
sell to parents
1
Plan your toy display
perfectly
2
Optimize store
layouts
3
5. Appeal to Kids and Sell to Parents
• The biggest purchasing influence for kids in your store are
product availability, easy shelving, packaging, and enticing
displays.
• Numerous studies show that bright colors and cartoon
characters can attract kid’s attention and chances for
impulse buying could be 40% more.
• Remove barriers to sales for parents by unintendedly
promoting a toy’s benefits and quality.
• For example, placing items linked to seasons such as ‘back
to school’ can boost sales.
6. Plan Your Toy Display Perfectly
• Displaying items at the right height can help kids easily
reach out.
• Kids have different variations of eye levels to their age
group. If you want to stand out in your displays, think about
their surroundings.
• Unique toy displays, such as snow or summer-themed
displays or car-shaped displays, can set you apart from your
competitors.
7. Optimize Store Layouts
Around 40% of items selected during the first quarter of a shopping trip are impulse
purchases.
For example, placing premium toys on the first display stands can create enthusiasm in kids,
which helps them see.
Likewise, complementary items like sketches and crayons can be placed next to coloring
books for impulse purchases.
Moving or changing displays or things around once or twice a month can keep the shopping
experience fresh, also helping to figure out what works best in terms of product placement.
8. Use Nexgen POG to effectively plan and
execute retail store shelves to improve sales.
www.nexgenus.com sales@nexgenus.com