Stay ahead in the evolving B2B landscape with insights on planograms in 2024. Discover how businesses leverage cutting-edge strategies to optimize product placement and drive success in dynamic markets.

1. B2B Planogram in
2024: Everything
You Need to Know

2. What is a B2B Planogram?
It is a visual representation of the
arrangement of products on shelves
or displays within retail spaces.
It is a strategic shelf layout designed
to maximize visibility, accessibility, and
sales of products.

3. The Importance of B2B Planograms in 2024
Optimized product
placement
Enhanced collaboration
Data-driven insights Seasonality of items

4. Optimized Product Placement
Planograms allow
businesses to position
products based on
seasonality or consumer
demographics optimizing
shelf space to drive sales.
Imagine a fashion store
gearing up for the
transition from summer to
fall.
As temperatures cool and
fashion trends shift, the
store's planogram reflects
this seasonal change.
Summer dresses and
lightweight fabrics make
way for cozy sweaters,
scarves, and boots to
entice shoppers.

5. Enhanced Collaboration
•Today collaboration between
retailers and suppliers is key
to success.
•Planogram facilitate
discussions on product
assortments or inventory
management strategies.
•By aligning their goals and
strategies, retailers and
suppliers can drive mutual
growth and success.

6. Data-Driven Insights
Planograms leverage data analytics and insights
to inform decision-making processes.
By analyzing sales trends or consumer
behavior, businesses can design their
planograms to meet customer demands.
By segmenting items based on category or brand,
stores can create logical and enticing shopping
experiences for customers.

7. Seasonality of Items
Seasonality influences consumer
preferences and purchasing
behavior.
During the summer months, shelves
are stocked with chilled beverages,
while in the winter, placing hot
cocoa can drive customer attention.

8. Use Nexgen POG to plan and execute store shelves effectively.
www.nexgenus.com sales@nexgenus.com