“One of the best open source experts to work on a highly visible SaaS service, deliver
within budget and timelines and ‘professionally’! ”



                           Hooduku Inc
                          We refined SaaS!
             “SaaS is Solutions as a Service and not just
                        Software as a Service”
Summary                                                Skills & Expertise
•    Over 50 years of combined techno-functional experience          Agile Methodologies/Project Management
     building enterprise systems and products for companies          Software Project Management
     like Amazon, SeeBeyond (Oracle), HP, Microsoft, several         Executive Management
     startups and industry verticals such as Baker Hughes,           Process Improvement
     EaglerockEnergy&AmericanMidstream, CISCO &Netgear               Web Development
                                                                     Project Management
                                                                     Strategic Planning
•    Background and experience building enterprise                   Business Process Improvement
     application integrations, Systems integration, Data             Business Process Design
     mining, Big data analytics , Data visualization products        Web Applications
     and solutions                                                   User Interface
                                                                     Program Management
                      How can we help?                               Project Coordination
•    We can help startups, medium and large enterprises to           User Experience
     quickly adapt to new game changing and disruptive               Business Analysis
     technologies such as Cloud and big data.                        Mobile Applications
                                                                     Business Process Re-engineering
                                                                     Big Data (Hadoop)
•     With background in both startups and enterprise                Software Design
     companies, can deliver turn key products and solutions          Desktop Application Development
     from concept to implementation for cloud and traditional        Data Modeling
     data centers                                                    E-Commerce
                                                                     Multi-Tenant/Multi User Platform
                     What we are not?                                Cloud IaaS
We are “not” buzz word experts.                                      Amazon Web Services (AWS)
                                                                     Rackspace Cloud/HP Cloud
                                                                     Microsoft Azure

                                                             Specialization
•We specialize in providing tangible technical/business solutions, which impacts employee/staff productivity measured immediately,
but will deliver substantial returns gradually over 3-6 months or longer.
Cloud Computing Practice
        What we bring to the table                       How do we do it?
We offer following Cloud & Virtualization
    services,
•   Cloud Focused Consulting Services
•   Infrastructure on Public Cloud
•   Building Private Cloud (POC only)
•   Cloud Management Setups                 Reduce operational cost of your existing IT infrastructure
•   Big Data Setups                         incrementally by starting from low cost/low risk navigating around
•   Infrastructure Management and           more advanced services.
    Support
•   Custom Software & Solutions for         Build Customized Solutions - Get efficient and cost effective solution,
    Cloud                                   based on your current IT and business needs, and corresponding ROI.
•   Deploying Package Apps for Cloud




“Whether you are a startup business looking for a low cost highly scalable hosting
solution or a Medium/Large business looking for a geographically distributed and
reliable cloud infrastructure, for your compute, storage and networking needs; We
can help transform your ideas into reality.”
Cloud Computing
PlexiCloud/Hooduku Cloud                                       Linux Foundation
•     Architected and built multi user cloud hosting service   •    Migrated user generated content such as images and
      for Hooduku Cloud. One of the earliest and only               video to AWS S3
      cloud hosting solution for SMB segment.                  •    Built and implemented backup strategy for the web
•     Helped customers to migrate to Cloud providers such           assets
      as Amazon AWS, Rackspace Cloud and Windows               •    Built BI reports for Linux events leveraging enterprise
      Azure from traditional shared servers, VMs and                CRM and Pentaho. Both deployed on Amazon AWS
      dedicated servers.                                            IaaS.
                                                               •    Built mobile apps to use in Linux events world wide.
3D-Media Group
                                                               •    Architected and built an end-end highly scalable and
•   Built Custom Social media based web app
                                                                    available/visible web asset for one of the largest
    leveragingthe expertise I had on Joomla and
                                                                    technological non- profit organization
    Hooduku Cloud to serve media and exhibitors.
                                                               •    Scaled an Open source CMS like Joomla by natively
•   Enabled the service on mobile devices and built
                                                                    supporting Mysql Master/slave architecture.
    location/geo aware applications to help attendees
    navigate the new location.                                 II2P
                                                               •    Helped build the self serve Help desk and knowledge
Startups & SMB                                                      base portal – similar to Service Desk/Service Now.
•    Have helped several startups to adapt to Cloud, build     •    Contributed to building enterprise class workflow
     SaaS services leveraging open standards, frameworks            engine for the portal.
     and libraries covering CRMs& loyalty programs.
                                                               Microsoft & Joomla Organization
•    Helped customer host/migrate custom apps and
                                                               •     The first and the only team to support Joomla
     solutions on Amazon AWS, Rackspace Cloud and
                                                               platform/CMS on Microsoft Azure Cloud platform.
     Gogrid
                                                               •     Helped Microsoft partners build web assets leveraging the
•    Built enterprise grade monitoring tools to monitor        solution we architected and built.
     both cloud and non-cloud assets from a single             •     Hooduku is gold sponsor for Joomla project.
     dashboard and control panel.                              •     Implemented and rolled several enterprise class web apps
                                                               for customers like EcoInsight & Brown Printing Press
Big Data – Hooduku Landscape
                                            Apps
    Operational Intelligence      Data as a Service            Ad / Media           Business Intelligence
         Splunk                         FICO                    IAEE Linux      Oracle   Sharepoint
  New Relic                                                          Events      SAP/Business Objects
                       ..more                         ..more                                    ..more


                                            Infrastructure
          Analytics             Operational                    As a Service           Relation
                                                                                         al


                  ..more
                                       ..more                          ..more




We have implemented Big data solutions four clients. Hire the experts to provide
the flawless solution for your big data problem. Our Big data landscape shows the
areas of our expertise currently.
Big data Solutions
                                                                    Xervmon: CloudManagement analytics
Big data technologies allow you to deal with massively large data   •   Leveraged HadoopClusters to run map reduce jobs to
sets.                                                                   execute projection algorithm and store real time cost
Technologies like Hadoop, Pig, Hive, R and many others are there        projections in shardedmongodb in order to scale projections
to help you overcome limitations of capturing, storing, search,         on large data sets
sharing, analyzing and visualizing of large datasets.
                                                                    •    Helped Build data visualization charts leveraging D3 and
We can help you configure and deploy such technologies to suit           Google Charts leveraging LAMP Stack – custom app.
your particular needs.
                                                                    •    Currently extending the architecture to support Graphite DB,
•    In year 2006 – built a verticalized search engine for               Hadoop and mongodb to support System and application
     employers and job seekers. The Nutch Search engine was              perf. stats.
     customized to provide the search capabilities.
•    Hadoop clusters were used to run parallel job crawlers and     •    Built a home grown data collection engine to support
     custom crawlers.                                                    multiple cloud providers such as Amazon AWS, Rackspace
                                                                         Cloud, HP Cloud, Softlayer and several ISPs such as
•    Drupal CMS was the front end to show filters and search             Timewarner and Comcast.
     results.
•    Project was shelved in 2007, since the idea was new and        •    Helped build home grown Analytical framework to project
     lack of funding.                                                    costs on dynamic costing scenarios for Cloud within in SME
                                                                         segment.

                                                                    •    Currently team is executing plan to provide enterprise grade
                                                                         turn key cloud management solution.
                                                  Mobile Apps
     •    We have developed several Big data enabled apps for Apple and Google Play devices.
     •    Several apps developed by us is available on Itunesor Google Play store.
Industry - Oil & Gas
SparkEnergy                                                     Eagle rock Energy
•    Hooduku Consulted to help the customer find gaps in        •Helped field staff to be productive by integrating the
     existing enrollment process, which delayed the             capture/list/search of daily oil production/refinery, accounting and
     enrollment and on-boarding process                         refinery assets with Sharepoint Portals
•    Helped build an end-end commercial customer                •    Enabled and rolled out services to field staff on mobile
     enrollment process integrating the call center,            devices increasing productivity and saved additional delay in data
     customer relations and the home grown energy               entry.
     platform covering pricing engine and Customer              Baker Hughes
     relations management.                                      •     Built Enterprise wide knowledge portal that linked data from
•    In the end – the new system improved the enrollment,             variety of data sources and delivered to field users access on
     on boarding process and eventually sales by 25%.                 any data, from any where and any how.
American Midstream
•    Integrated oil inbound and outbound data from oil          Peter Jackson (Project Manager)
     fields into Sharepoint infrastructure for reliable and     “Hooduku was hired to create an enterprise wide knowledge
     quick data access.                                              portal that linked information and business data from a
•    Enabled and rolled out services to field staff on mobile        variety of sources, including static documents, SQL databases
     devices increasing productivity and saved additional            and an SAP database. We had an idea of what we wanted to
     delay in data entry.                                            achieve, but were unsure of the database links and other
•    Developed BI reports to help C level executives make            functionality that would be required.
     right decisions.                                                Hooduku team listened carefully to our explanations, and
                                                                     worked with us to better define our needs, frequently
                                                                     suggesting new and innovative approaches. They brought a
Chris Thomas – IT Director                                           wealth of prior experience and was able to guide us through
“Hooduku team have raw talent in understanding client                any potential pitfalls. They also integrated workflow
      concerns and building relationships.”                          capabilities to help streamline existing manual processes.
                                                                     Altogether a very good customer experience that definitely
                                                                     provided value for our organization.”
Technology - Products
HP – PartnerDirect/Ecommerce                                SeeBeyond/Sun/Oracle
•    Helped build partner portals to provide                •   Hooduku team led and architected best in class
     competitive tools and products to sell HP products         enterprise grade ETL product
     across Americas (US/Canada and Latin America).         •   Hooduku team led and managed the ETL
•       Helped build tools to improve productivity tools        integration with Integrated Composite
     to sales, there by increasing sales by 5-7% year           Application Network (ICAN) product suite.
     over year.                                             •   As part of solution implementation, Hooduku
HP – Sales COMP IT                                              collaborated with teams within SeeBeyond
•    Multi-million dollar & highly visible global tool          Services, VISA and GM to process and
     from ground up, collaborated with techno                   transform million transactions/sec data ware
     functional teams across 3 regions and over 25              house.
     countries to architect, develop and implement
     Quota Execution for Sales Teams (QuEST) to             Microsoft
     streamline sales assignments (Accounts,                •    Hooduku helped the sales/business and
     Territories), quota, generation of sales letters and        evangelist teams to develop battle cards,
     Outbounds.                                                  competitive analysis and demos for Biztalk suite
•    Exceeded C-Sat scores by 10% year over year,                of products
     helped sales teams to be more productive &             •    Using competitive battle cards, Microsoft sales
     improving sales by 15 % across the organization             were able to make inroads into competition
     covering all major business units                           landscape and improved the sales chances.
•    Assisted with project economics: risk
     management, planning and budgeting
Partial Clients




                 Q&A
• Thank You

Hooduku profile

  • 1.
    “One of thebest open source experts to work on a highly visible SaaS service, deliver within budget and timelines and ‘professionally’! ” Hooduku Inc We refined SaaS! “SaaS is Solutions as a Service and not just Software as a Service”
  • 2.
    Summary Skills & Expertise • Over 50 years of combined techno-functional experience Agile Methodologies/Project Management building enterprise systems and products for companies Software Project Management like Amazon, SeeBeyond (Oracle), HP, Microsoft, several Executive Management startups and industry verticals such as Baker Hughes, Process Improvement EaglerockEnergy&AmericanMidstream, CISCO &Netgear Web Development Project Management Strategic Planning • Background and experience building enterprise Business Process Improvement application integrations, Systems integration, Data Business Process Design mining, Big data analytics , Data visualization products Web Applications and solutions User Interface Program Management How can we help? Project Coordination • We can help startups, medium and large enterprises to User Experience quickly adapt to new game changing and disruptive Business Analysis technologies such as Cloud and big data. Mobile Applications Business Process Re-engineering Big Data (Hadoop) • With background in both startups and enterprise Software Design companies, can deliver turn key products and solutions Desktop Application Development from concept to implementation for cloud and traditional Data Modeling data centers E-Commerce Multi-Tenant/Multi User Platform What we are not? Cloud IaaS We are “not” buzz word experts. Amazon Web Services (AWS) Rackspace Cloud/HP Cloud Microsoft Azure Specialization •We specialize in providing tangible technical/business solutions, which impacts employee/staff productivity measured immediately, but will deliver substantial returns gradually over 3-6 months or longer.
  • 3.
    Cloud Computing Practice What we bring to the table How do we do it? We offer following Cloud & Virtualization services, • Cloud Focused Consulting Services • Infrastructure on Public Cloud • Building Private Cloud (POC only) • Cloud Management Setups Reduce operational cost of your existing IT infrastructure • Big Data Setups incrementally by starting from low cost/low risk navigating around • Infrastructure Management and more advanced services. Support • Custom Software & Solutions for Build Customized Solutions - Get efficient and cost effective solution, Cloud based on your current IT and business needs, and corresponding ROI. • Deploying Package Apps for Cloud “Whether you are a startup business looking for a low cost highly scalable hosting solution or a Medium/Large business looking for a geographically distributed and reliable cloud infrastructure, for your compute, storage and networking needs; We can help transform your ideas into reality.”
  • 4.
    Cloud Computing PlexiCloud/Hooduku Cloud Linux Foundation • Architected and built multi user cloud hosting service • Migrated user generated content such as images and for Hooduku Cloud. One of the earliest and only video to AWS S3 cloud hosting solution for SMB segment. • Built and implemented backup strategy for the web • Helped customers to migrate to Cloud providers such assets as Amazon AWS, Rackspace Cloud and Windows • Built BI reports for Linux events leveraging enterprise Azure from traditional shared servers, VMs and CRM and Pentaho. Both deployed on Amazon AWS dedicated servers. IaaS. • Built mobile apps to use in Linux events world wide. 3D-Media Group • Architected and built an end-end highly scalable and • Built Custom Social media based web app available/visible web asset for one of the largest leveragingthe expertise I had on Joomla and technological non- profit organization Hooduku Cloud to serve media and exhibitors. • Scaled an Open source CMS like Joomla by natively • Enabled the service on mobile devices and built supporting Mysql Master/slave architecture. location/geo aware applications to help attendees navigate the new location. II2P • Helped build the self serve Help desk and knowledge Startups & SMB base portal – similar to Service Desk/Service Now. • Have helped several startups to adapt to Cloud, build • Contributed to building enterprise class workflow SaaS services leveraging open standards, frameworks engine for the portal. and libraries covering CRMs& loyalty programs. Microsoft & Joomla Organization • Helped customer host/migrate custom apps and • The first and the only team to support Joomla solutions on Amazon AWS, Rackspace Cloud and platform/CMS on Microsoft Azure Cloud platform. Gogrid • Helped Microsoft partners build web assets leveraging the • Built enterprise grade monitoring tools to monitor solution we architected and built. both cloud and non-cloud assets from a single • Hooduku is gold sponsor for Joomla project. dashboard and control panel. • Implemented and rolled several enterprise class web apps for customers like EcoInsight & Brown Printing Press
  • 5.
    Big Data –Hooduku Landscape Apps Operational Intelligence Data as a Service Ad / Media Business Intelligence Splunk FICO IAEE Linux Oracle Sharepoint New Relic Events SAP/Business Objects ..more ..more ..more Infrastructure Analytics Operational As a Service Relation al ..more ..more ..more We have implemented Big data solutions four clients. Hire the experts to provide the flawless solution for your big data problem. Our Big data landscape shows the areas of our expertise currently.
  • 6.
    Big data Solutions Xervmon: CloudManagement analytics Big data technologies allow you to deal with massively large data • Leveraged HadoopClusters to run map reduce jobs to sets. execute projection algorithm and store real time cost Technologies like Hadoop, Pig, Hive, R and many others are there projections in shardedmongodb in order to scale projections to help you overcome limitations of capturing, storing, search, on large data sets sharing, analyzing and visualizing of large datasets. • Helped Build data visualization charts leveraging D3 and We can help you configure and deploy such technologies to suit Google Charts leveraging LAMP Stack – custom app. your particular needs. • Currently extending the architecture to support Graphite DB, • In year 2006 – built a verticalized search engine for Hadoop and mongodb to support System and application employers and job seekers. The Nutch Search engine was perf. stats. customized to provide the search capabilities. • Hadoop clusters were used to run parallel job crawlers and • Built a home grown data collection engine to support custom crawlers. multiple cloud providers such as Amazon AWS, Rackspace Cloud, HP Cloud, Softlayer and several ISPs such as • Drupal CMS was the front end to show filters and search Timewarner and Comcast. results. • Project was shelved in 2007, since the idea was new and • Helped build home grown Analytical framework to project lack of funding. costs on dynamic costing scenarios for Cloud within in SME segment. • Currently team is executing plan to provide enterprise grade turn key cloud management solution. Mobile Apps • We have developed several Big data enabled apps for Apple and Google Play devices. • Several apps developed by us is available on Itunesor Google Play store.
  • 7.
    Industry - Oil& Gas SparkEnergy Eagle rock Energy • Hooduku Consulted to help the customer find gaps in •Helped field staff to be productive by integrating the existing enrollment process, which delayed the capture/list/search of daily oil production/refinery, accounting and enrollment and on-boarding process refinery assets with Sharepoint Portals • Helped build an end-end commercial customer • Enabled and rolled out services to field staff on mobile enrollment process integrating the call center, devices increasing productivity and saved additional delay in data customer relations and the home grown energy entry. platform covering pricing engine and Customer Baker Hughes relations management. • Built Enterprise wide knowledge portal that linked data from • In the end – the new system improved the enrollment, variety of data sources and delivered to field users access on on boarding process and eventually sales by 25%. any data, from any where and any how. American Midstream • Integrated oil inbound and outbound data from oil Peter Jackson (Project Manager) fields into Sharepoint infrastructure for reliable and “Hooduku was hired to create an enterprise wide knowledge quick data access. portal that linked information and business data from a • Enabled and rolled out services to field staff on mobile variety of sources, including static documents, SQL databases devices increasing productivity and saved additional and an SAP database. We had an idea of what we wanted to delay in data entry. achieve, but were unsure of the database links and other • Developed BI reports to help C level executives make functionality that would be required. right decisions. Hooduku team listened carefully to our explanations, and worked with us to better define our needs, frequently suggesting new and innovative approaches. They brought a Chris Thomas – IT Director wealth of prior experience and was able to guide us through “Hooduku team have raw talent in understanding client any potential pitfalls. They also integrated workflow concerns and building relationships.” capabilities to help streamline existing manual processes. Altogether a very good customer experience that definitely provided value for our organization.”
  • 8.
    Technology - Products HP– PartnerDirect/Ecommerce SeeBeyond/Sun/Oracle • Helped build partner portals to provide • Hooduku team led and architected best in class competitive tools and products to sell HP products enterprise grade ETL product across Americas (US/Canada and Latin America). • Hooduku team led and managed the ETL • Helped build tools to improve productivity tools integration with Integrated Composite to sales, there by increasing sales by 5-7% year Application Network (ICAN) product suite. over year. • As part of solution implementation, Hooduku HP – Sales COMP IT collaborated with teams within SeeBeyond • Multi-million dollar & highly visible global tool Services, VISA and GM to process and from ground up, collaborated with techno transform million transactions/sec data ware functional teams across 3 regions and over 25 house. countries to architect, develop and implement Quota Execution for Sales Teams (QuEST) to Microsoft streamline sales assignments (Accounts, • Hooduku helped the sales/business and Territories), quota, generation of sales letters and evangelist teams to develop battle cards, Outbounds. competitive analysis and demos for Biztalk suite • Exceeded C-Sat scores by 10% year over year, of products helped sales teams to be more productive & • Using competitive battle cards, Microsoft sales improving sales by 15 % across the organization were able to make inroads into competition covering all major business units landscape and improved the sales chances. • Assisted with project economics: risk management, planning and budgeting
  • 9.
    Partial Clients Q&A • Thank You