The poster depicts a woman searching a dark setting with only a dim light, conveying a sense of uncertainty and danger. Her modest clothing suggests she is strong enough to face whatever lurks in the darkness. Red and black colors, only lighting part of the scene, and the tagline "come out come out WHATEVER you are" establish an ominous tone. The use of well-known actors and an unusual emphasis on the tagline over the smaller title are meant to attract audiences to this psychological horror film that subverts the innocent childhood game of hide and seek.

1. Hide and Seek Film Poster Analysis. Psychological horror film Poster. I chose this poster as the film poster connotes the same
‘there’s more that meets the eye’ theme that I am also using for my film.
Hide and seek is a classic childhood game,
The clothes of the character fit well Red and black are typical
normally when playing, children would say
with typical conventions for horror. colours used in horror
‘come out come out wherever you are.’
The character presented on the movies. Black is often used
However the tagline is an adaptation to it
poster has brown/ black hair and is to represent darkness and
instead saying ‘come out come out WHATEVER
wearing modest clothing which is uncertainty. You don’t know
you are’, this indicates it’s not simply a
indication that she is smart enough what’s lurking in it. The red
childhood innocent game; it’s a lot more
and strong enough to battle writing could be mad e to
sinister, also showing it not a child but a ‘thing’.
whatever it is which is going against symbolise danger and/or
her. blood.
The main figure isn’t
The lighting used is only in the main shot for
on one section and it the audience to see
appears to be that of a which could
torch so it’s as if the foreshadow a later
audience themselves are twist, as the audience
shining it as it is from doesn’t get the full
their direction giving the picture.
impression that they are
viewing the scene first Institutional information
hand and are also is the date the film is
playing the game. released, which is in a
different colour making
The setting itself may it stand out but not too
cause the audience fear much that it takes away
as the poster is infested information as it is in a
with darkness except for small font size but still
the one dim light. The shows its important
uncertainty that it gives enough to be
off for this reason makes highlighted.
it seems unnerving.
There is more emphasis
Big name, well known on the tagline than the
actors (Robert DeNiro, actual film title which is
Dakota Fanning) are unusual in terms of
used to grab the following film
audience in ensuring a conventions. However
turnout. the tagline and film
poster do successfully
compliment each other.
The title of the film is ‘hide and seek’ Although the title may be smaller There is a red light reflecting on the
which would cause the audience than the tagline which is seen as floor which appears as though blood.
surprise as hide and seek is the name of The ‘blood’ seems as though its being
unusual, it is effective in terms of
a game children often play with each along with the date being a different leaked through the door which takes
other. A game which is supposed to be colour to the rest of the text, making up the most light showing it to be
innocent has been changed to important as there is much emphasis
it stand out. The style itself is sinister
something dark and fearful which may as it seems as though someone had on it and may make the audience
hint that someone may be playing who believe something is hiding behind it.
been scratching at the title, making
shouldn’t be playing in terms of the This symbolises whatever is being
it seem even creepier
narrative. hidden is causing bloodshed.