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2016
CORPORATE
PROFILE
1
WELCOME TO HERBALIFE
Making positive lifestyle changes, such as eating a balanced diet or getting more exercise, takes
motivation and discipline. And very often, once you reach your goal, maintaining your results can be a
supreme challenge. For lasting change, there is no magic pill. It takes a daily plan that includes the right
nutrition, a little sweat and consistent support. That’s where we can help.
For more than 36 years, our mission at Herbalife has been to change people’s lives by providing the best nutrition
and weight-management products in the world and the best business opportunity for extra income. Our products
are not sold in stores. Instead, they are available exclusively through our network of hundreds of thousands of
independent Herbalife members in more than 90 countries around the world. Our members provide personalized
nutrition that you simply can’t get in a traditional retail setting.
We make high-quality products, backed by science and research, in accordance with our Seed to Feed philosophy
and strict regulations. From the cultivation of source ingredients to the final delivery of product to consumers, a
commitment to quality and traceability is at the heart of everything we do.
73%* of our members join primarily to receive a discount on our products. Some members also get such meaningful
personal results, they choose to earn extra income by selling the products and providing personalized
service and support to their customers. They educate, coach and mentor their customers on the basics of good
nutrition and how Herbalife products can augment their balanced diet.
We also sponsor more than 200 athletes who use our sports and energy products to fuel their training and games.
It’s all about supporting our members and their customers with balanced nutrition to help them live healthy,
active, happy and fulfilling lives.
* 73%, based on a survey of former U.S. Members by Lieberman Research Worldwide, Inc. (“LRW”) in January 2013, with a margin of error of +/- 3.7%.
2
3
4
TABLE OF CONTENTS
Herbalife at a Glance ...................................................................................5
Who We Are .................................................................................................6
Our Products ...............................................................................................7
Seed to Feed .............................................................................................. 11
Scientific Leadership ................................................................................. 13
Distribution Model ..................................................................................... 17
Marketing Plan .......................................................................................... 18
Sport Sponsorships .................................................................................... 19
Commitment to Community ....................................................................... 23
“We are changing the
daily nutritional habits of the world,
one person at a time, with products that
make the healthy choice an easy choice.”
Michael O. Johnson
Chairman and Chief Executive Officer, Herbalife
5
Countries where Herbalife
is currently operating
HERBALIFE AT A GLANCE
global employees
We take product quality and safety to heart. That’s why our
products and manufacturing facilities are certified by respected
third parties who specialize in verifying safety and quality. Our
new laboratories, testing equipment, facilities, ingredients and
scientists meet the rigorous standards set by the International
Organization for Standardization (ISO) and NSF International.
130+
100,000+
Herbalife Family
Foundation (HFF)
Casa Herbalife
programs around
the world
children served
by HFF every day
Commitment to
Giving Back
250+
14 steps in our
Seed to Feed process,
which ensures high
quality and safety in
our products
Over 10 working laboratories,
where quality assurance,
quality control, research
and development and
testing occur
scientists on staff
Commitment to
Quality
Commitment to
Growth
$4.5billionnet sales in 2015
Millionsof daily consumers
94,000+Nutrition Clubs
around the world
Traded on the
New York Stock Exchange
(NYSE:HLF)
In business for more than
36years
Operations in
90+
countries
8,200+
global employees
We have market-leading
consumer protections
that have earned us an
A+ rating from the Better
Business Bureau.
Herbalife is the #1 brand in the world in
meal replacement.**
6
A Global Nutrition Company
Herbalife is a premier nutrition company.
We make nutrition products with protein, fiber
and vitamins to complement a balanced diet
and support a healthy, active life.
We also offer an opportunity to earn extra
income. Our nutrition, weight-management,
energy and fitness, and personal care
products are available exclusively through
dedicated members.
We have a diverse range of customers with
different nutritional needs and goals. Some
customers are focused on convenient nutrition
to support their exercise routine and personal
health. Others care about quality nutrition and
quality ingredients for the whole family. Many
of our consumers want support for healthy
aging, such as nutrition for joint health and
ocular health. And our diet-focused customers
want affordable and convenient products to
support their weight-loss goals.
Personal Service and Support
Herbalife is unique because of the one-on-one
coaching and support that Herbalife members
provide to their customers. Herbalife customers
receive much more than a product, they get steady
support and a plan to meet or exceed their personal
nutrition, weight-management and fitness goals.
Our growth is driven by millions of consumers who
use our protein shakes, snacks, energy and fitness
drinks and personal care products. To meet the
steadily growing demand for our products, we’ve
built a network of company-owned manufacturing
facilities around the world.
In 2015, 67.1 million canisters of
Formula 1 were sold worldwide -
that’s more than 8,000 miles of
canisters, stacked end-to-end
Global
Statistics
1,500+
1.53
billion
servings of
Formula 1 Nutritional
Shake Mix served
worldwide in 2015
21.73 million product
units sold per month*
WHO WE ARE
* Average total over recent two-year
period (2014–2015)
**Source Euromonitor International Limited; per
Consumer Health 2016ed, meal replacement slimming
category definition; % RSP share GBO, 2015 data.
product
access
points
OUR PRODUCTS
Our global nutrition philosophy
is based on balanced nutrition,
leading a healthy, active life and
following a personalized program
with the help of a member. This
philosophy is helping to change
the nutrition habits of the world,
one person at a time.
Our products contain the right ingredients.
Our protein shakes and nutritional
supplements have fiber, vitamins,
minerals and antioxidants. When
combined with eating the right
foods and exercising regularly,
Herbalife products can help our
customers live healthier lives.
GLOBAL NUTRITION
PHILOSOPHY
TRUSTED INGREDIENTS
FORMULA 1 HEALTHY MEAL
NUTRITIONAL SHAKE MIX
7
9g of heart-healthy
soy protein
21 vitaminsand
minerals
up to
ofproteinwhenmixedwith
8ouncesofnon-fatmilk17g
25% of your recommended
daily intake of Vitamin C
VITAMIN C
25% of your recommended
daily intake of Vitamin E
35% of your recommended
daily intake of Vitamin A
35% of your recommended
daily intake of calcium
One serving of Formula 1 meal-replacement shake, made with 250 ml of low-fat milk, provides:
Percent Daily Values (% DV) are based on a 2,000 calorie diet. Your daily values may be higher or lower depending on your calories needs.
Vitamins A, C & EAnexcellentsource
ofantioxidant
flavorsOffersavarietyof
greattasting
FORMULA 1 AT A GLANCE
Formula 1 Healthy Meal Nutritional Shake Mix provides customers
with an easy-to-prepare healthy, balanced meal. This reduced-calorie,
delicious meal-replacement shake provides a balance of protein, fats
and carbs for good nutrition and weight management. While most
Formula 1 varieties are made with soy protein, other protein sources
are available, including whey, milk, pea and sesame protein.
VITAMIN E VITAMIN A CALCIUM
8
9
10
“We use plant protein, like soy beans from the
United States, in many of our products. Soy plants
produce more protein per acre, and use fewer
environmental resources to produce, than other
forms of protein.”
Rich Goudis
Chief Operating Officer, Herbalife
We source ingredients, such as aloe vera and green tea, from select
agricultural regions around the world. We also work with world-class
suppliers and are the largest purchaser of soy protein isolate in the
United States.
At company-owned and partner manufacturers around the world, we
turn these ingredients into products that provide just the right blend
of protein, fiber and essential vitamins.
11
Crops are planted in areas
with optimal climate, soil
and growing conditions.
The fields are carefully
monitored to ensure the
quality of the crops.
Chemical identification and
testing of ingredients ensure
they meet or exceed Good
Manufacturing Practices and
Herbalife requirements.
Ingredients are harvested
through cropping, wild-
crafting and fishing.
Raw materials are inspected,
sampled and chemically tested
by Herbalife scientists for
identity verification and quality
assurance, then securely
stored until test results
confirm their purity.
Ingredients are dried,
milled and extracted to
produce the raw materials
needed to create
Herbalife products.
FROM INGREDIENTS TO PRODUCTS
SEED TO FEED: STEP BY STEP
Our staff, state-of-the-art equipment and quality control systems throughout the
entire manufacturing process help to ensure that every product meets our exacting
quality standards.
SEED TO FEED
1. PLANT
2. CULTIVATION
4. TESTING – ROUND 1
3. HARVEST
5. RAW MATERIALS
6. TESTING – ROUND 2
7. WEIGHING
12
Finished products are
transported to distribution
centers via truck, rail, air
and ship.
Quality control conducts
chemical identification
testing on finished products
and ensures they meet
regulatory guidelines for
microbiological levels and
label claims.
Finished products are
inspected again and samples
are pulled for quality testing
upon arrival at distribution
centers to ensure that
packaging is properly labeled
and not damaged upon arrival.
Quality control testing
throughout the
manufacturing process
ensures consistency in every
batch, including uniformity
of all powder blends, proper
thickness and hardness of
tablets and more.
Raw materials are
manufactured into
finished products.
Products are securely
stored at distribution
centers until picked up or
shipped to members.
Batches of products are
packaged, labeled and
prepared for shipping.
Raw materials are
added to bulk batches
of a product based on
the product formula.
12. TRANSPORTATION
11. TESTING – ROUND 4
13. TESTING – ROUND 5
9. TESTING – ROUND 3
8. BLENDING/COMPRESSION
14. DISTRIBUTION
10. PACKAGING
13
Vice President, Worldwide
Nutrition Training
Vice Chairwoman, Nutrition
Advisory Board
A former professor of nutrition and
obesity and, with other professors,
designed a program of study in these
areas at the University of Monterrey in
Mexico, to help prepare professionals
in this field.
ROCIO MEDINA,
M.D.
Senior Director, Sports
and Fitness, Worldwide
Product Marketing
One of the scientists behind
Herbalife24, a line of high-end sports
nutrition products. He is responsible for
setting the strategy for sports nutrition
and developing a portfolio of products
based on the latest science.
JOHN HEISS,
PH.D.
Vice President, Worldwide
Nutrition Education
and Development,
Member of Herbalife Nutrition
Advisory Board
Focused on educating and training
independent Herbalife members around
the world on the fundamentals of good
nutrition and how Herbalife products
support a healthy diet.
LUIGI GRATTON,
M.D., M.P.H.
Senior Vice President, Global
Regulatory Compliance and
Product Safety
One of the country’s foremost authorities
on dietary supplements and exemplifies
Herbalife commitment to providing
science-based nutritional supplements
of the highest quality available
in the marketplace.
VASILIOS “BILL” FRANKOS,
M.S., PH.D.
SCIENTIFIC LEADERSHIP
*The University of California does not endorse specific products or services as a matter of policy.
†The Nobel Foundation has no affiliation with Herbalife and does not review, approve or endorse Herbalife products.
THIS HIGHLY CREDENTIALED TEAM INCLUDES:
Nobel†
LaureateinMedicine
Member,MemberoftheHerbalife
NutritionInstituteEditorialBoard
andNutritionAdvisoryBoard
Has made exceptional contributions
to science. A Nobel†
Laureate in
Physiology or Medicine in 1998 for
his discovery of nitric oxide’s range of
benefits to the human body.
LOUIS IGNARRODANA RYAN
DAVID HEBER LUIGI GRATTON
ROCIO MEDINA JOHN HEISSJOHN AGWUNOBI
LOUIS IGNARRO,
PH.D.
Member,HerbalifeNutrition
InstituteEditorialBoard
Served as Senior Vice President,
Technology and Innovation at Ocean
Spray Cranberries, Inc., where he
revitalized the company’s new
products program and medical
research program.
STEVE HENIG,
PH.D
Member, Herbalife Nutrition
Institute Editorial Board and
Nutrition Advisory Board
Has authored over 500 scientific
works and received numerous
awards and honors.
GARY SMALL,
M.D.
Chairman, Herbalife Nutrition
Institute Editorial Board and
Nutrition Advisory Board
Specialties: Obesity treatment and
nutrition for cancer prevention and
treatment. Founding Director of the
Center for Human Nutrition at the
University of California, Los Angeles.*
DAVID HEBER,
M.D.,PH.D.,F.A.C.P.,F.A.S.N.
Sports Performance
& Education
A former collegiate athlete and coach
with a Ph.D. in Physical Activity,
Nutrition and Wellness along with a
Master’s degree in Kinesiology and
a Certificate in Nutrition for Optimal
Health, Wellness and Performance.
DANA RYAN,
PH.D.
Chief Health and
Nutrition Officer
Former Assistant Secretary of Health
for the U.S. Department of Health and
Human Services. Responsible for the
company’s nutrition philosophy; nutrition
and product education; supporting
the Herbalife Nutrition Institute and
Herbalife’s advisory boards.
JOHN AGWUNOBI,
M.D., M.B.A., M.P.H.
14
HERBALIFE NUTRITION INSTITUTE
The Herbalife Nutrition Institute is an online educational
resource on nutrition. The website includes papers, research
and information from doctors, scientists and nutrition experts.
NUTRITION ADVISORY BOARD
The Herbalife Nutrition Advisory Board (NAB) is comprised of more than 25 leading experts, from over 20 countries around the world, in the
fields of nutrition, science and health. The NAB helps educate and train members and, in China, Herbalife sales employees, on leading a healthy,
active lifestyle and getting proper nutrition, including the purpose and use of Herbalife products.
EXPERTS
Our staff of experts in nutrition, fitness and beauty share advice and the latest information at DiscoverGoodNutrition.com.
CLINICAL STUDIES
EXCELLENCE IN SCIENCE
The development of Herbalife®
products is guided by our Scientific Leadership, made up of experts in the fields of nutrition
and health from around the world who participate in product development and testing programs. We have Ph.D.s. on staff who
are members of various research and professional societies and dietetic groups worldwide. This includes active participation in
and support of organizations, such as various branches of the International Life Sciences Institute and AOAC International.
Herbalife supports clinical research at major universities to provide scientific support for protein-rich meal replacements
in weight management in local markets where dietary habits differ. These locations include China, India, Mexico and other
countries throughout the world where Herbalife products are sold.
Herbalife has a robust science-based product development, validation and clinical testing process conducted by experienced
Herbalife scientists, developing future products and benefits to meet the nutritional needs of its members and consumers.
Director, Worldwide Outer
Nutrition Education
and Training
More than 15 years experience
developing, marketing and launching
outer nutrition products at Herbalife.
JACQUIE CARTER
Director, Worldwide
Nutrition Training
Responsible for the development
of nutrition education and training
materials at Herbalife.
SUSAN BOWERMAN,
M.S., R.D., C.S.S.D., F.A.N.D.
Senior Director, Worldwide
Fitness Education
Responsible for all activities relating
to exercise and fitness education for
independent Herbalife members
and employees.
SAMANTHA CLAYTON
“Our company stands for a healthy, active
life, and those three words represent who
I am as a person. I’m most excited about
getting people moving.”
Samantha Clayton
Senior Director, Worldwide Fitness Education, Herbalife
15
16
DISTRIBUTION MODEL
Herbalife provides the Gold Standard in consumer protection.
INDUSTRY-LEADING CONSUMER PROTECTIONS
100% refund
guarantee on product for the return of all unsold products purchased
in the prior 12 months, plus return shipping costs, if membership is
canceled for any reason.
90-day
money-back guarantee for
the cost of the Herbalife
Member Pack if membership
is canceled for any reason.
Low start-up costs for the
Herbalife Member Pack and no
minimum purchases required.
Clear, accurate and timely
disclosures are provided
to prospective members
regarding potential income in
the Herbalife Statement of
Average Gross Compensation.
Strong product and business
opportunity claim guidelines.
We clearly define the benefit of
each product and appropriate
method of use directly on
the product label so the right
product is taken the right way
to achieve the best results. And
we provide realistic expectations
of the business opportunity and
the effort required to succeed at
all levels.
Herbalife compensation to members is entirely based on the sales of product, not on recruitment of other members. Members can earn retail and
wholesale profits by purchasing products at a 25 to 50 percent discount and then selling the products to their customers, friends and family at any
price they choose. Members can also earn production bonus and commissions based on the product sales of others in their sales organization.
17
18
HOW REVENUE FROM PRODUCT SALES IS PAID OUT
The Herbalife Marketing Plan details how members who decide to sell Herbalife products can earn extra income.
Let’s take Formula 1 Healthy Meal Nutritional Shake Mix in the United States, as an example of how the revenue is allocated.
If a member sells Formula 1 at the suggested retail price of $39.90, the money is distributed like this:
MARKETING PLAN
UP TO
$19.00
UP TO
$5.70
UP TO
$2.66
UP TO
$12.16
PLUS TAX & SHIPPING
$39.90
RETAILPROFIT/DISCOUNT
Members purchase product at
a discount and can keep the
difference between that price and
their retail price.
ROYALTIES
Herbalife pays a total of 15% in
the form of royalties by rewarding
up to 5% generated by other
members they have brought into
the business, up to three levels
below them.
MONTHLY PRODUCTION
BONUS
Herbalife pays a monthly bonus
of up to 7% to members who
have built successful sales
organizations.
ANNUALBONUS($0.38)
Herbalife awards 1% annually to
members who have excelled.
INGREDIENTSAND
PRODUCTDEVELOPMENT
The remaining portion pays
employee salaries, farmers and
suppliers, the cost of production,
income taxes and profit.
The LA Galaxy logo and graphics are the property of Major League Soccer, LLC. Used by permission.
19
SPORTS SPONSORSHIPS
Herbalife sponsors more than 200 sporting events, teams and athletes
around the world that exemplify the company’s commitment to a healthy,
active life, supported by good nutrition. Herbalife is the Official Nutrition
Sponsor of international soccer star Cristiano Ronaldo and the Presenting
Sponsor and Official Nutrition Partner of the Los Angeles Galaxy. We also
sponsored the Special Olympics World Games: Los Angeles 2015 and,
through the company and our members, we directly supported more than
10 percent (about 700) of all the athletes who participated in the games.
COMMITMENT TO A HEALTHY, ACTIVE LIFESTYLE
20
These partnerships are about authenticity and they
represent so much more than a name or logo on a
jersey. Our sponsored athletes use Herbalife products
before, during and after training and games as part
of their nutrition program. And in collaboration with
international soccer star Cristiano Ronaldo, we launched
Herbalife24 CR7 Drive – designed to meet the hydration
and training needs of Ronaldo and athletes at all levels.
Dozens of elite sports teams around the world choose
Herbalife as their official nutrition company.
“I work hard and look for every
advantage – and good nutrition
is one of them. This is why
I partnered with Herbalife,
a global leader in nutrition.”
Cristiano Ronaldo
Herbalife-Sponsored Athlete
ViratKohli
India
AliaCardinale
CostaRica
LuisCamacho
CostaRica
CristianoRonaldo
Portugal
“One of our most important values,
and something the company and our
members take to heart, is that we make
our communities better places to live
and work.”
John Agwunobi, M.D., M.B.A., M.P.H.
Chief Health and Nutrition Officer, Herbalife
21
22
COMMITMENTTOCOMMUNITY
23
Our members and staff give back to their communities by
volunteering their time and donating to programs that promote
good nutrition and active lifestyles. Herbalife supports a
variety of causes and organizations that promote public health.
By aligning with the American Red Cross, the Special
Olympics World Games: Los Angeles 2015 and Common
Threads, Herbalife is committed to improving the lives of
people close to home and around the world.
Herbalife has been a long-standing supporter of the American
Red Cross – hosting donation drives at various locations across
the country, supporting local charitable events, and providing
support for the Red Cross during times of disasters. More
recently, we partnered with the Red Cross to provide those
donors with nutritious protein bars after giving the gift of life.
HOW WE GIVE BACK
24
ProjectsfundedthroughtheHerbalifeFamilyFoundation
(HFF)CasaHerbalifeProgramsupportthefollowingactivities:
Meals, food supplies and nutrition education for children and families
130+ HFF Casa Herbalife programs around the world
100,000+ children served by HFF every day
Construction/renovation of kitchens, food and water storage equipment,
sports facilities and libraries
Health-related services, such as screenings, immunization and medicine
Youth sports, arts and recreation programs
HFF is a 501(C) (3) non-profit corporation.
25
26
“We are part of an incredible
company, making great nutrition
products that help people achieve
meaningful results.”
Michael O. Johnson
Chairman and Chief Executive Officer, Herbalife

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Herbalife Corporate Profile

  • 3. 1 WELCOME TO HERBALIFE Making positive lifestyle changes, such as eating a balanced diet or getting more exercise, takes motivation and discipline. And very often, once you reach your goal, maintaining your results can be a supreme challenge. For lasting change, there is no magic pill. It takes a daily plan that includes the right nutrition, a little sweat and consistent support. That’s where we can help. For more than 36 years, our mission at Herbalife has been to change people’s lives by providing the best nutrition and weight-management products in the world and the best business opportunity for extra income. Our products are not sold in stores. Instead, they are available exclusively through our network of hundreds of thousands of independent Herbalife members in more than 90 countries around the world. Our members provide personalized nutrition that you simply can’t get in a traditional retail setting. We make high-quality products, backed by science and research, in accordance with our Seed to Feed philosophy and strict regulations. From the cultivation of source ingredients to the final delivery of product to consumers, a commitment to quality and traceability is at the heart of everything we do. 73%* of our members join primarily to receive a discount on our products. Some members also get such meaningful personal results, they choose to earn extra income by selling the products and providing personalized service and support to their customers. They educate, coach and mentor their customers on the basics of good nutrition and how Herbalife products can augment their balanced diet. We also sponsor more than 200 athletes who use our sports and energy products to fuel their training and games. It’s all about supporting our members and their customers with balanced nutrition to help them live healthy, active, happy and fulfilling lives. * 73%, based on a survey of former U.S. Members by Lieberman Research Worldwide, Inc. (“LRW”) in January 2013, with a margin of error of +/- 3.7%.
  • 4. 2
  • 5. 3
  • 6. 4 TABLE OF CONTENTS Herbalife at a Glance ...................................................................................5 Who We Are .................................................................................................6 Our Products ...............................................................................................7 Seed to Feed .............................................................................................. 11 Scientific Leadership ................................................................................. 13 Distribution Model ..................................................................................... 17 Marketing Plan .......................................................................................... 18 Sport Sponsorships .................................................................................... 19 Commitment to Community ....................................................................... 23 “We are changing the daily nutritional habits of the world, one person at a time, with products that make the healthy choice an easy choice.” Michael O. Johnson Chairman and Chief Executive Officer, Herbalife
  • 7. 5 Countries where Herbalife is currently operating HERBALIFE AT A GLANCE global employees We take product quality and safety to heart. That’s why our products and manufacturing facilities are certified by respected third parties who specialize in verifying safety and quality. Our new laboratories, testing equipment, facilities, ingredients and scientists meet the rigorous standards set by the International Organization for Standardization (ISO) and NSF International. 130+ 100,000+ Herbalife Family Foundation (HFF) Casa Herbalife programs around the world children served by HFF every day Commitment to Giving Back 250+ 14 steps in our Seed to Feed process, which ensures high quality and safety in our products Over 10 working laboratories, where quality assurance, quality control, research and development and testing occur scientists on staff Commitment to Quality Commitment to Growth $4.5billionnet sales in 2015 Millionsof daily consumers 94,000+Nutrition Clubs around the world Traded on the New York Stock Exchange (NYSE:HLF) In business for more than 36years Operations in 90+ countries 8,200+ global employees We have market-leading consumer protections that have earned us an A+ rating from the Better Business Bureau.
  • 8. Herbalife is the #1 brand in the world in meal replacement.** 6 A Global Nutrition Company Herbalife is a premier nutrition company. We make nutrition products with protein, fiber and vitamins to complement a balanced diet and support a healthy, active life. We also offer an opportunity to earn extra income. Our nutrition, weight-management, energy and fitness, and personal care products are available exclusively through dedicated members. We have a diverse range of customers with different nutritional needs and goals. Some customers are focused on convenient nutrition to support their exercise routine and personal health. Others care about quality nutrition and quality ingredients for the whole family. Many of our consumers want support for healthy aging, such as nutrition for joint health and ocular health. And our diet-focused customers want affordable and convenient products to support their weight-loss goals. Personal Service and Support Herbalife is unique because of the one-on-one coaching and support that Herbalife members provide to their customers. Herbalife customers receive much more than a product, they get steady support and a plan to meet or exceed their personal nutrition, weight-management and fitness goals. Our growth is driven by millions of consumers who use our protein shakes, snacks, energy and fitness drinks and personal care products. To meet the steadily growing demand for our products, we’ve built a network of company-owned manufacturing facilities around the world. In 2015, 67.1 million canisters of Formula 1 were sold worldwide - that’s more than 8,000 miles of canisters, stacked end-to-end Global Statistics 1,500+ 1.53 billion servings of Formula 1 Nutritional Shake Mix served worldwide in 2015 21.73 million product units sold per month* WHO WE ARE * Average total over recent two-year period (2014–2015) **Source Euromonitor International Limited; per Consumer Health 2016ed, meal replacement slimming category definition; % RSP share GBO, 2015 data. product access points
  • 9. OUR PRODUCTS Our global nutrition philosophy is based on balanced nutrition, leading a healthy, active life and following a personalized program with the help of a member. This philosophy is helping to change the nutrition habits of the world, one person at a time. Our products contain the right ingredients. Our protein shakes and nutritional supplements have fiber, vitamins, minerals and antioxidants. When combined with eating the right foods and exercising regularly, Herbalife products can help our customers live healthier lives. GLOBAL NUTRITION PHILOSOPHY TRUSTED INGREDIENTS FORMULA 1 HEALTHY MEAL NUTRITIONAL SHAKE MIX 7
  • 10. 9g of heart-healthy soy protein 21 vitaminsand minerals up to ofproteinwhenmixedwith 8ouncesofnon-fatmilk17g 25% of your recommended daily intake of Vitamin C VITAMIN C 25% of your recommended daily intake of Vitamin E 35% of your recommended daily intake of Vitamin A 35% of your recommended daily intake of calcium One serving of Formula 1 meal-replacement shake, made with 250 ml of low-fat milk, provides: Percent Daily Values (% DV) are based on a 2,000 calorie diet. Your daily values may be higher or lower depending on your calories needs. Vitamins A, C & EAnexcellentsource ofantioxidant flavorsOffersavarietyof greattasting FORMULA 1 AT A GLANCE Formula 1 Healthy Meal Nutritional Shake Mix provides customers with an easy-to-prepare healthy, balanced meal. This reduced-calorie, delicious meal-replacement shake provides a balance of protein, fats and carbs for good nutrition and weight management. While most Formula 1 varieties are made with soy protein, other protein sources are available, including whey, milk, pea and sesame protein. VITAMIN E VITAMIN A CALCIUM 8
  • 11. 9
  • 12. 10 “We use plant protein, like soy beans from the United States, in many of our products. Soy plants produce more protein per acre, and use fewer environmental resources to produce, than other forms of protein.” Rich Goudis Chief Operating Officer, Herbalife
  • 13. We source ingredients, such as aloe vera and green tea, from select agricultural regions around the world. We also work with world-class suppliers and are the largest purchaser of soy protein isolate in the United States. At company-owned and partner manufacturers around the world, we turn these ingredients into products that provide just the right blend of protein, fiber and essential vitamins. 11 Crops are planted in areas with optimal climate, soil and growing conditions. The fields are carefully monitored to ensure the quality of the crops. Chemical identification and testing of ingredients ensure they meet or exceed Good Manufacturing Practices and Herbalife requirements. Ingredients are harvested through cropping, wild- crafting and fishing. Raw materials are inspected, sampled and chemically tested by Herbalife scientists for identity verification and quality assurance, then securely stored until test results confirm their purity. Ingredients are dried, milled and extracted to produce the raw materials needed to create Herbalife products. FROM INGREDIENTS TO PRODUCTS SEED TO FEED: STEP BY STEP Our staff, state-of-the-art equipment and quality control systems throughout the entire manufacturing process help to ensure that every product meets our exacting quality standards. SEED TO FEED 1. PLANT 2. CULTIVATION 4. TESTING – ROUND 1 3. HARVEST 5. RAW MATERIALS 6. TESTING – ROUND 2
  • 14. 7. WEIGHING 12 Finished products are transported to distribution centers via truck, rail, air and ship. Quality control conducts chemical identification testing on finished products and ensures they meet regulatory guidelines for microbiological levels and label claims. Finished products are inspected again and samples are pulled for quality testing upon arrival at distribution centers to ensure that packaging is properly labeled and not damaged upon arrival. Quality control testing throughout the manufacturing process ensures consistency in every batch, including uniformity of all powder blends, proper thickness and hardness of tablets and more. Raw materials are manufactured into finished products. Products are securely stored at distribution centers until picked up or shipped to members. Batches of products are packaged, labeled and prepared for shipping. Raw materials are added to bulk batches of a product based on the product formula. 12. TRANSPORTATION 11. TESTING – ROUND 4 13. TESTING – ROUND 5 9. TESTING – ROUND 3 8. BLENDING/COMPRESSION 14. DISTRIBUTION 10. PACKAGING
  • 15. 13 Vice President, Worldwide Nutrition Training Vice Chairwoman, Nutrition Advisory Board A former professor of nutrition and obesity and, with other professors, designed a program of study in these areas at the University of Monterrey in Mexico, to help prepare professionals in this field. ROCIO MEDINA, M.D. Senior Director, Sports and Fitness, Worldwide Product Marketing One of the scientists behind Herbalife24, a line of high-end sports nutrition products. He is responsible for setting the strategy for sports nutrition and developing a portfolio of products based on the latest science. JOHN HEISS, PH.D. Vice President, Worldwide Nutrition Education and Development, Member of Herbalife Nutrition Advisory Board Focused on educating and training independent Herbalife members around the world on the fundamentals of good nutrition and how Herbalife products support a healthy diet. LUIGI GRATTON, M.D., M.P.H. Senior Vice President, Global Regulatory Compliance and Product Safety One of the country’s foremost authorities on dietary supplements and exemplifies Herbalife commitment to providing science-based nutritional supplements of the highest quality available in the marketplace. VASILIOS “BILL” FRANKOS, M.S., PH.D. SCIENTIFIC LEADERSHIP *The University of California does not endorse specific products or services as a matter of policy. †The Nobel Foundation has no affiliation with Herbalife and does not review, approve or endorse Herbalife products. THIS HIGHLY CREDENTIALED TEAM INCLUDES: Nobel† LaureateinMedicine Member,MemberoftheHerbalife NutritionInstituteEditorialBoard andNutritionAdvisoryBoard Has made exceptional contributions to science. A Nobel† Laureate in Physiology or Medicine in 1998 for his discovery of nitric oxide’s range of benefits to the human body. LOUIS IGNARRODANA RYAN DAVID HEBER LUIGI GRATTON ROCIO MEDINA JOHN HEISSJOHN AGWUNOBI LOUIS IGNARRO, PH.D. Member,HerbalifeNutrition InstituteEditorialBoard Served as Senior Vice President, Technology and Innovation at Ocean Spray Cranberries, Inc., where he revitalized the company’s new products program and medical research program. STEVE HENIG, PH.D Member, Herbalife Nutrition Institute Editorial Board and Nutrition Advisory Board Has authored over 500 scientific works and received numerous awards and honors. GARY SMALL, M.D. Chairman, Herbalife Nutrition Institute Editorial Board and Nutrition Advisory Board Specialties: Obesity treatment and nutrition for cancer prevention and treatment. Founding Director of the Center for Human Nutrition at the University of California, Los Angeles.* DAVID HEBER, M.D.,PH.D.,F.A.C.P.,F.A.S.N. Sports Performance & Education A former collegiate athlete and coach with a Ph.D. in Physical Activity, Nutrition and Wellness along with a Master’s degree in Kinesiology and a Certificate in Nutrition for Optimal Health, Wellness and Performance. DANA RYAN, PH.D. Chief Health and Nutrition Officer Former Assistant Secretary of Health for the U.S. Department of Health and Human Services. Responsible for the company’s nutrition philosophy; nutrition and product education; supporting the Herbalife Nutrition Institute and Herbalife’s advisory boards. JOHN AGWUNOBI, M.D., M.B.A., M.P.H.
  • 16. 14 HERBALIFE NUTRITION INSTITUTE The Herbalife Nutrition Institute is an online educational resource on nutrition. The website includes papers, research and information from doctors, scientists and nutrition experts. NUTRITION ADVISORY BOARD The Herbalife Nutrition Advisory Board (NAB) is comprised of more than 25 leading experts, from over 20 countries around the world, in the fields of nutrition, science and health. The NAB helps educate and train members and, in China, Herbalife sales employees, on leading a healthy, active lifestyle and getting proper nutrition, including the purpose and use of Herbalife products. EXPERTS Our staff of experts in nutrition, fitness and beauty share advice and the latest information at DiscoverGoodNutrition.com. CLINICAL STUDIES EXCELLENCE IN SCIENCE The development of Herbalife® products is guided by our Scientific Leadership, made up of experts in the fields of nutrition and health from around the world who participate in product development and testing programs. We have Ph.D.s. on staff who are members of various research and professional societies and dietetic groups worldwide. This includes active participation in and support of organizations, such as various branches of the International Life Sciences Institute and AOAC International. Herbalife supports clinical research at major universities to provide scientific support for protein-rich meal replacements in weight management in local markets where dietary habits differ. These locations include China, India, Mexico and other countries throughout the world where Herbalife products are sold. Herbalife has a robust science-based product development, validation and clinical testing process conducted by experienced Herbalife scientists, developing future products and benefits to meet the nutritional needs of its members and consumers. Director, Worldwide Outer Nutrition Education and Training More than 15 years experience developing, marketing and launching outer nutrition products at Herbalife. JACQUIE CARTER Director, Worldwide Nutrition Training Responsible for the development of nutrition education and training materials at Herbalife. SUSAN BOWERMAN, M.S., R.D., C.S.S.D., F.A.N.D. Senior Director, Worldwide Fitness Education Responsible for all activities relating to exercise and fitness education for independent Herbalife members and employees. SAMANTHA CLAYTON
  • 17. “Our company stands for a healthy, active life, and those three words represent who I am as a person. I’m most excited about getting people moving.” Samantha Clayton Senior Director, Worldwide Fitness Education, Herbalife 15
  • 18. 16
  • 19. DISTRIBUTION MODEL Herbalife provides the Gold Standard in consumer protection. INDUSTRY-LEADING CONSUMER PROTECTIONS 100% refund guarantee on product for the return of all unsold products purchased in the prior 12 months, plus return shipping costs, if membership is canceled for any reason. 90-day money-back guarantee for the cost of the Herbalife Member Pack if membership is canceled for any reason. Low start-up costs for the Herbalife Member Pack and no minimum purchases required. Clear, accurate and timely disclosures are provided to prospective members regarding potential income in the Herbalife Statement of Average Gross Compensation. Strong product and business opportunity claim guidelines. We clearly define the benefit of each product and appropriate method of use directly on the product label so the right product is taken the right way to achieve the best results. And we provide realistic expectations of the business opportunity and the effort required to succeed at all levels. Herbalife compensation to members is entirely based on the sales of product, not on recruitment of other members. Members can earn retail and wholesale profits by purchasing products at a 25 to 50 percent discount and then selling the products to their customers, friends and family at any price they choose. Members can also earn production bonus and commissions based on the product sales of others in their sales organization. 17
  • 20. 18 HOW REVENUE FROM PRODUCT SALES IS PAID OUT The Herbalife Marketing Plan details how members who decide to sell Herbalife products can earn extra income. Let’s take Formula 1 Healthy Meal Nutritional Shake Mix in the United States, as an example of how the revenue is allocated. If a member sells Formula 1 at the suggested retail price of $39.90, the money is distributed like this: MARKETING PLAN UP TO $19.00 UP TO $5.70 UP TO $2.66 UP TO $12.16 PLUS TAX & SHIPPING $39.90 RETAILPROFIT/DISCOUNT Members purchase product at a discount and can keep the difference between that price and their retail price. ROYALTIES Herbalife pays a total of 15% in the form of royalties by rewarding up to 5% generated by other members they have brought into the business, up to three levels below them. MONTHLY PRODUCTION BONUS Herbalife pays a monthly bonus of up to 7% to members who have built successful sales organizations. ANNUALBONUS($0.38) Herbalife awards 1% annually to members who have excelled. INGREDIENTSAND PRODUCTDEVELOPMENT The remaining portion pays employee salaries, farmers and suppliers, the cost of production, income taxes and profit.
  • 21. The LA Galaxy logo and graphics are the property of Major League Soccer, LLC. Used by permission. 19 SPORTS SPONSORSHIPS Herbalife sponsors more than 200 sporting events, teams and athletes around the world that exemplify the company’s commitment to a healthy, active life, supported by good nutrition. Herbalife is the Official Nutrition Sponsor of international soccer star Cristiano Ronaldo and the Presenting Sponsor and Official Nutrition Partner of the Los Angeles Galaxy. We also sponsored the Special Olympics World Games: Los Angeles 2015 and, through the company and our members, we directly supported more than 10 percent (about 700) of all the athletes who participated in the games. COMMITMENT TO A HEALTHY, ACTIVE LIFESTYLE
  • 22. 20 These partnerships are about authenticity and they represent so much more than a name or logo on a jersey. Our sponsored athletes use Herbalife products before, during and after training and games as part of their nutrition program. And in collaboration with international soccer star Cristiano Ronaldo, we launched Herbalife24 CR7 Drive – designed to meet the hydration and training needs of Ronaldo and athletes at all levels. Dozens of elite sports teams around the world choose Herbalife as their official nutrition company. “I work hard and look for every advantage – and good nutrition is one of them. This is why I partnered with Herbalife, a global leader in nutrition.” Cristiano Ronaldo Herbalife-Sponsored Athlete ViratKohli India AliaCardinale CostaRica LuisCamacho CostaRica CristianoRonaldo Portugal
  • 23. “One of our most important values, and something the company and our members take to heart, is that we make our communities better places to live and work.” John Agwunobi, M.D., M.B.A., M.P.H. Chief Health and Nutrition Officer, Herbalife 21
  • 24. 22
  • 25. COMMITMENTTOCOMMUNITY 23 Our members and staff give back to their communities by volunteering their time and donating to programs that promote good nutrition and active lifestyles. Herbalife supports a variety of causes and organizations that promote public health. By aligning with the American Red Cross, the Special Olympics World Games: Los Angeles 2015 and Common Threads, Herbalife is committed to improving the lives of people close to home and around the world. Herbalife has been a long-standing supporter of the American Red Cross – hosting donation drives at various locations across the country, supporting local charitable events, and providing support for the Red Cross during times of disasters. More recently, we partnered with the Red Cross to provide those donors with nutritious protein bars after giving the gift of life. HOW WE GIVE BACK
  • 26. 24 ProjectsfundedthroughtheHerbalifeFamilyFoundation (HFF)CasaHerbalifeProgramsupportthefollowingactivities: Meals, food supplies and nutrition education for children and families 130+ HFF Casa Herbalife programs around the world 100,000+ children served by HFF every day Construction/renovation of kitchens, food and water storage equipment, sports facilities and libraries Health-related services, such as screenings, immunization and medicine Youth sports, arts and recreation programs HFF is a 501(C) (3) non-profit corporation.
  • 27. 25
  • 28. 26 “We are part of an incredible company, making great nutrition products that help people achieve meaningful results.” Michael O. Johnson Chairman and Chief Executive Officer, Herbalife