Hajj E. Flemings is a personal branding strategist and author. He is an adjunct lecturer at Michigan Technological University where he teaches personal branding courses. He is also the founder of Brand Camp University and the Personal Branding 2.0 conference. His mission is to inspire 1 million people to live a life of significance. He has authored a book on personal branding and maintains a popular personal branding blog. Testimonials from Robert L. Johnson and Robert Greenberg praise Hajj's work in the area of personal branding.