SlideShare a Scribd company logo
Startup Hackathon 
What's in a 
winning pitch? 
Read this guide before you start hacking 
Anand Inbasekaran
First Slide : Logo 
Introduce your team
Problem Statement 
Imagine you as the customer and tell your story 
Explain why large number of customers have the same pain
Solution 
• A simple tagline 
• Explain what you sell to your customers?
Demo/Explain how it works 
 Show your prototype 
Walkthrough your mock screens 
 Demo the product/service
Business model 
Show/explain how you make money 
 Revenue per customer 
 Pricing model
Market 
 A typical customer persona 
 A quote from customer interview 
 Market size 
 Facts , evidences on data 
 Competitors & why you are different
Execution plan 
Marketing strategy 
 How to reach customers? 
Finance projection 
 What is your burn rate? 
 When do you make profits? 
 How big can you grow? 
Plan & timelines
Summarize and Thank you 
All the best ! Have fun

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Hackathon winning pitch

  • 1. Startup Hackathon What's in a winning pitch? Read this guide before you start hacking Anand Inbasekaran
  • 2. First Slide : Logo Introduce your team
  • 3. Problem Statement Imagine you as the customer and tell your story Explain why large number of customers have the same pain
  • 4. Solution • A simple tagline • Explain what you sell to your customers?
  • 5. Demo/Explain how it works  Show your prototype Walkthrough your mock screens  Demo the product/service
  • 6. Business model Show/explain how you make money  Revenue per customer  Pricing model
  • 7. Market  A typical customer persona  A quote from customer interview  Market size  Facts , evidences on data  Competitors & why you are different
  • 8. Execution plan Marketing strategy  How to reach customers? Finance projection  What is your burn rate?  When do you make profits?  How big can you grow? Plan & timelines
  • 9. Summarize and Thank you All the best ! Have fun