This document provides a guide for startups participating in a hackathon on how to structure an effective pitch. It recommends including slides on introducing your team, explaining the customer problem and pain points, presenting your solution and demo, outlining your business model and how you will generate revenue, defining the target market and competitors, detailing an execution plan covering marketing strategy, finance projections, and timelines, and summarizing before thanking the audience. The overall goal is to tell the story of your customers' problems, showcase your prototype solution, and explain how you will commercialize and scale your business.

1. Startup Hackathon
What's in a
winning pitch?
Read this guide before you start hacking
Anand Inbasekaran

2. First Slide : Logo
Introduce your team

3. Problem Statement
Imagine you as the customer and tell your story
Explain why large number of customers have the same pain

4. Solution
• A simple tagline
• Explain what you sell to your customers?

5. Demo/Explain how it works
 Show your prototype
Walkthrough your mock screens
 Demo the product/service

6. Business model
Show/explain how you make money
 Revenue per customer
 Pricing model

7. Market
 A typical customer persona
 A quote from customer interview
 Market size
 Facts , evidences on data
 Competitors & why you are different

8. Execution plan
Marketing strategy
 How to reach customers?
Finance projection
 What is your burn rate?
 When do you make profits?
 How big can you grow?
Plan & timelines

9. Summarize and Thank you
All the best ! Have fun