Guy Ritchie began his career doing odd jobs on film sets before directing music videos and commercials. This experience helped him direct the short film "The Hard Case" in 1995, which caught the attention of Sting's wife Trudie Styler. Styler invested in Ritchie's first feature film "Lock, Stock and Two Smoking Barrels" in 1998, which was a success. However, Ritchie's next two films attempted new things and were not as well received.