Dit is de presentatie die ik gaf over het creeren van apps vanuit psychologisch perspectief. Wil je meer weten over deze presentatie, stuur dan een mail naar dirk@betterchange.nl

1. AUDIO/VISUAL DESIGN | CREATIVE
PROPEDEUSEJAAR 2011-2012

2. THE
F IRST
AUDIO/VISUAL DESIGN | CREATIVE
PROPEDEUSEJAAR 2011-2012
JUNE 18, 19 + 20, 2012

3. HACKATHON SCEDULE
NOW: DRINKS, ORGANISATION, LECTURE: DIRK F.,
INTRO PARTICIPANTS, PLANS & GROUPS!!!
AUDIO/VISUAL DESIGN | CREATIVE
TUESDAY: 8:00 BREAKFAST, 9:00 LECTURE MATT W.,
PROPEDEUSEJAAR 2011-2012
WORK HARD, LUNCH? WHENEVER! WORK HARDER
17:30 DINNER, LEAVE THE BUILDING<MIDNIGHT.
WEDNESDAY: 8:00 BREAKFAST, AGAIN WORK HARD,
WHENEVER LUNCH, WORK YOUR A** OFF,
16:00: PRESENTATION CASES, 17:00: DINNER,
18:00: ANNOUNCEMENT OF THE WINNERS.

4. ORGANISATION
AUDIO/VISUAL DESIGN | CREATIVE
PROPEDEUSEJAAR 2011-2012
ARJAN H. DIRK F. NATHALIE W.
MATT W. INGRID D. RAMON G.

5. LECTURE DIRK F.
HOW TO
DESIGN APPS
AUDIO/VISUAL DESIGN | CREATIVE
PROPEDEUSEJAAR 2011-2012
THAT CHANGE
BEHAVIOUR.

6. CONTENT LECTURE
INTRO: INTO BEHAVIOR CHANGE
INTRO: INTO APP DEVELOPMENT
AUDIO/VISUAL DESIGN | CREATIVE
EXAMPLES PROPEDEUSEJAAR 2011-2012

7. BEHAVIOR CHANGE
1: WHAT IS THE PROBLEM YOU WANT TO SOLVE?
2: WHAT DO PEOPLE HAVE TO DO TO SOLVE
THAT PROBLEM?
AUDIO/VISUAL DESIGN | CREATIVE
a: BABY STEP 1
PROPEDEUSEJAAR 2011-2012
b: BABY STEP 2
c: BABY STEP n

8. FOGG BEHAVIOR MODEL
Fogg
Behavior
Model

9. TINY HABBITS AS TRIGGERS
WHEN YOU KNOW HOW TO CREATE
TINY HABITS, YOU CAN CHANGE
AUDIO/VISUAL DESIGN | CREATIVE
YOUR LIFE FOREVER.
PROPEDEUSEJAAR 2011-2012
BJ FOGG, PHD
DIRECTOR, PERSUASIVE TECH LAB, STANFORD UNIVERSITY

10. TINY HABBITS AS TRIGGERS

11. DAN LOCKTON
DESIGN WITH INTENT

12. USE PERSONALITY TO ENGAGE

13. KEEP IT SIMPLE
AUDIO/VISUAL DESIGN | CREATIVE
PROPEDEUSEJAAR 2011-2012
STUPID!

14. SPEED VS. MONEY VS. QUALITY
SPEED
AUDIO/VISUAL DESIGN | CREATIVE
PROPEDEUSEJAAR 2011-2012
MONEY QUALITY

15. EXAMPLES
AUDIO/VISUAL DESIGN | CREATIVE
PROPEDEUSEJAAR 2011-2012

16. AUDIO/VISUAL DESIGN | CREATIVE
PROPEDEUSEJAAR 2011-2012
Let’s
you
talk
in
a
hospital!

17. Extended
profile
Emo.on
tracking
Maps

18. ENERGY

19. RECYCLEPIX

20. JOULBUG

21. TOOGETHR

22. WERECYCLE

23. SEAFOOD WATCH

24. GORILLA WORKOUT
AUDIO/VISUAL DESIGN | CREATIVE
PROPEDEUSEJAAR 2011-2012

26. PARTICIPANTS
AUDIO/VISUAL DESIGN | CREATIVE
PROPEDEUSEJAAR 2011-2012

27. 5 PARTICIPANTS PLANS!!!
* THOMAS + BAS
* CASPER
AUDIO/VISUAL DESIGN | CREATIVE
* WILLEMIJN PROPEDEUSEJAAR 2011-2012
* MICKY
* TIM
WOW!

28. HACKATHON RULES
* MAKE YOUR OWN!
* WE WON’T HELP (UNLESS YOU ASK FOR IT)!
AUDIO/VISUAL DESIGN | CREATIVE
* BE SPECIFIC WHEN YOU ASK SOMETHING
PROPEDEUSEJAAR 2011-2012
(E.G. WE WANT 15 MINUTES FEEDBACK ON
THE UX OF THE FIRST ITERATION OF OUR APP)!
* WHATEVER YOU DO, DO NOT FEED THE IGUANA!

29. RESULTS WILL BE JUDGED ON…
* INNOVATIVENESS
* POTENTIAL 4 IMPACT
AUDIO/VISUAL DESIGN | CREATIVE
* COMMERCIAL VIABILITY
PROPEDEUSEJAAR 2011-2012
* TECH SPECS
* UXD + USABILITY

30. GROUPS
WHAT ARE YOU WAITING FOR!?!
@hackgroen
AUDIO/VISUAL DESIGN | CREATIVE
PROPEDEUSEJAAR 2011-2012
#hackgroen

31. AUDIO/VISUAL DESIGN | CREATIVE
PROPEDEUSEJAAR 2011-2012