Graham McLaren presented on supporting the deployment and adoption of the Breeding Management System (BMS) through regional hubs. The Generation Challenge Programme will support staff placements at larger institutes to promote BMS uptake through technical support, capacity building, and breeding coordination. There are currently seven regional hubs supporting BMS adoption. Adopting BMS involves assessing feasibility, building an implementation team, developing a plan, verifying resources, customizing BMS, and deploying it in operations. The International Breeding Platform will help with implementation planning, data migration, training, and targets adopting BMS in eight programs and small enterprises per year.