SlideShare a Scribd company logo
GRAPHIC
     DESIGN
   PRINCIPLES

Web-based Instruction
     Mrs. Wiscount
A LITTLE BIT OF HUMOR...




    http://kirkstarr.vox.com/library/photo/6a00c225264172549d00d4143c49243c7f.html
WHAT IS GRAPHIC DESIGN?


                                                          Graphic
                                                          Design?

http://commons.wikimedia.org/wiki/File:Bullseyelogo.jpg
KEEP IN MIND...

  Graphic
  design enhances
  transfer of
  knowledge.

http://www.flickr.com/photos/83385870@N0
0/218151333/sizes/z/ by sublicious on flickr
KEEP IN MIND...

     Graphic Design combines
        Text - Typography
        Graphics – Visual Arts
        Page Layout
     to produce the final project.
GRAPHIC DESIGN PRINCIPLES


                                            Graphic
                                                Design
                                                Wikibook
  http://commons.wikimedia.org/wiki/File:Gems_and_Rhapsodies_front_cover.png
KEEP IN MIND...

               Readability is
               enhanced by
               improving the visual
               presentation of text.
      http://www.flickr.com/photos/sitarastarlight/3942307847/sizes/o/ by
      ~*~Sitara~*~ on flickr
AS A GRAPHIC DESIGNER, ONE
       PRINCIPLE RESPONSIBILITY WE HAVE
       IS T O C O N V E Y A M E S S A G E
       E F F E C T I V EL Y V I A V I S U A L
                       M E A N S .

                                                           25 Inspiring
                                                            & Creative
http://commons.wikimedia.org/wiki/File:Pep_Boys_Logo.jpg
                                                            Print Ads
KEEP IN MIND...
Function
Form
Message
Audience
when creating web or print media...
     http://www.flickr.com/photos/anthonywoods/2648481350/sizes/m/ by Anthony Woods at flickr
Get Ready to Create with Text,
  Visual Graphics & Layout!
  http://www.flickr.com/photos/29671464@N02/2828031761/sizes/o/ mlangsam2004By

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Graphic Design Principles

  • 1. GRAPHIC DESIGN PRINCIPLES Web-based Instruction Mrs. Wiscount
  • 2. A LITTLE BIT OF HUMOR... http://kirkstarr.vox.com/library/photo/6a00c225264172549d00d4143c49243c7f.html
  • 3. WHAT IS GRAPHIC DESIGN? Graphic Design? http://commons.wikimedia.org/wiki/File:Bullseyelogo.jpg
  • 4. KEEP IN MIND... Graphic design enhances transfer of knowledge. http://www.flickr.com/photos/83385870@N0 0/218151333/sizes/z/ by sublicious on flickr
  • 5. KEEP IN MIND... Graphic Design combines Text - Typography Graphics – Visual Arts Page Layout to produce the final project.
  • 6. GRAPHIC DESIGN PRINCIPLES Graphic Design Wikibook http://commons.wikimedia.org/wiki/File:Gems_and_Rhapsodies_front_cover.png
  • 7. KEEP IN MIND... Readability is enhanced by improving the visual presentation of text. http://www.flickr.com/photos/sitarastarlight/3942307847/sizes/o/ by ~*~Sitara~*~ on flickr
  • 8. AS A GRAPHIC DESIGNER, ONE PRINCIPLE RESPONSIBILITY WE HAVE IS T O C O N V E Y A M E S S A G E E F F E C T I V EL Y V I A V I S U A L M E A N S . 25 Inspiring & Creative http://commons.wikimedia.org/wiki/File:Pep_Boys_Logo.jpg Print Ads
  • 9. KEEP IN MIND... Function Form Message Audience when creating web or print media... http://www.flickr.com/photos/anthonywoods/2648481350/sizes/m/ by Anthony Woods at flickr
  • 10. Get Ready to Create with Text, Visual Graphics & Layout! http://www.flickr.com/photos/29671464@N02/2828031761/sizes/o/ mlangsam2004By

Editor's Notes

  1. Learn aboutGraphic Design & its Main Principles to create web or print media that is:Easy-to-readyMessage-tellingVisually Pleasing!
  2. Graphic Design in the 21st Century is more than just “paper and pencil”!
  3. In your own words, what is the meaning of Graphic Design?What are some of the end products of graphic design?
  4. Web & Print media is everywhere!WebpagesDigital Video ProductionsPodcastsBillboardsMagazines, Newspapers, BooksBrochures, Mailings, Pamphlets, Bag Stuffers, NewslettersAdvertisementsLogos, SymbolsStationary, Business CardsCataloguesSigns, Comics, Product Packaging, CD Covers, CollagesScreen Printing on T-shirts
  5. Go online and look for an advertisement that combines Text (typography), Graphics (visual arts), and a neat layout that adds to the message and appeals to the audience (You!).When you find the ad:Right-click the pictureCopy the picturePaste in a blank MS Word documentResize the ad so it takes up a good amount of space on the document (remember not to compromise quality of the picture)Print and go up to printer to get your advertisementWrite your first and last name on the printout
  6. Read the following parts of this wiki book:Discipline – Graphics – Know the difference between RGB and CMYK colorDiscipline – Type – How can you make text (type) artistic?Theory – Form and Function - Know the difference between Form & FunctionTheory – Principles of Design – Read through the 13 (superstitious???) principles of Graphic Design – Know three of these principles and what they mean that you notice in your printed advertisement.
  7. Look at your advertisement that you printed.Describe what makes the type on the advertisement readable and appealing. Use the principle terminology you read about on the last slide in the Principles of Design page of the Graphic Design wikibook (http://en.wikibooks.org/wiki/Graphic_Design/Principles_of_Design).
  8. Take a look at these Inspiring and Creative Print Ads!
  9. Look at your advertisement that you printed. Describe the:FormFunctionAudienceMessageof your advertisement.
  10. Get ready to create works of art with media!