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Project 4
Presentation on
Mobile/Tablet Design
Orlando Gonzalez!
Fundamentals Of Web Design!
Theresa Weber!
Full Sail University!
How much mobile and tablet usage has grown and
estimated future usage

Everyone	
  from	
  6	
  year	
  olds	
  to	
  60	
  year	
  olds	
  now	
  has	
  the	
  Internet	
  in	
  their	
  pocket	
  or	
  handbag.	
  In	
  India,	
  mobile	
  web	
  traf=ic	
  represents	
  a	
  
whopping	
  49%	
  of	
  overall	
  traf=ic.	
  In	
  African	
  nations	
  the	
  largest	
  percentages	
  are	
  47%	
  in	
  Zambia,	
  45%	
  in	
  Sudan,	
  42%	
  
in	
  Uzbekistan	
  and	
  41%	
  in	
  Nigeria.	
  Of	
  course	
  in	
  these	
  countries	
  more	
  people	
  have	
  mobile	
  phones	
  than	
  landlines	
  due	
  to	
  the	
  fact	
  that	
  
they	
  are	
  still	
  developing;	
  but	
  in	
  light	
  of	
  their	
  currently	
  available	
  options,	
  that	
  fact	
  in	
  itself	
  shows	
  a	
  market	
  preference	
  compounded	
  
by	
  the	
  knock-­‐on	
  economics	
  of	
  that	
  preference.	
  At	
  nearly	
  11%,	
  we’re	
  forced	
  to	
  consider	
  the	
  fact	
  that,	
  on	
  average,	
  a	
  web	
  site	
  should	
  be	
  
expecting	
  1	
  in	
  10	
  visits	
  to	
  come	
  from	
  a	
  mobile	
  user.	
  This	
  is	
  more	
  than	
  double	
  the	
  percentage	
  of	
  traf=ic	
  coming	
  from	
  mobile	
  users	
  
across	
  the	
  whole	
  of	
  Europe	
  which	
  sits	
  at	
  just	
  5%.
!
A recent study from San Francisco based TeaLeaf (an IBM company) stated that 56% of people feel the customer experience is improved on a mobile.
Statistical
Audience growth rate is 80% on mobile in the UK.
The report does show the future growth with year-on-year growth rates of 80% suggesting a brighter future for mobile usage.
How mobile and tablet usage has impacted web design

Instead	
  of	
  sitting	
  down	
  to	
  load	
  up	
  a	
  web	
  page	
  on	
  
our	
  computer,	
  we	
  will	
  often	
  load	
  the	
  site	
  while	
  
on	
  the	
  go	
  and	
  read	
  it	
  on	
  public	
  transportation.	
  
This	
  has	
  changed	
  the	
  way	
  that	
  sites	
  are	
  designed	
  
because	
  smartphones	
  and	
  tablets	
  are	
  simply	
  
better	
  suited	
  to	
  particular	
  kinds	
  of	
  designs.
❖
❖ XHTML Mobile Profile (XHTML MP) is a hyper-
textual computer language standard designed
specifically for mobile phones and other resource-
constrained devices. It is an XHTML document
type defined by the Open Mobile Alliance.
What current technologies can be used to make websites accessible on all
devices

1-2 bad examples of websites that don’t work well on mobile/
tablet devices
❖ Cnn.com!
❖ Worldstarhiphop
1-2 good examples of websites that do work well on mobile/tablet
devices
❖ WellsFargo!
❖ Bleacherreport!
❖ Thisis50!
❖ weather.com!
❖ tmz.com
What you recommend the business you're examining should specifically do to
make sure their website can be accessed and used on mobile and tablet devices
❖ When you build a web page you need to think about
who’s going to view it and how they are going to view
it. Some of the best sites take into account what type of
device the page is being viewed on, including the
resolution, color options, and available functions. They
don’t just rely on the device to figure it out.
You can write your pages for Flash-enabled, wide screen browsers, but make sure that the critical information is visible even in a tiny monitor that can’t handle any special features. Anything
beyond XHTML Basic will be beyond some cell phones. While most smartphones can handle all those things, other mobile devices can’t.
Things to avoid when building your website for a mobile/tablet
device.
❖ Flash!
❖ Cookies!
❖ Frames !
❖ Tables!
❖ Nested tables!
❖ Absolute measures!
❖ Fonts
Flash—most mobile phones do not support Flash, so it’s not a good idea to include it on your wireless pages
Cookies—many cell phones have no cookie support. iPhones do have cookie support.
Frames - even if the browser supports them, think about the dimensions of the screen. Frames just don’t work on mobile devices - they’re very difficult or impossible to read.
Tables—don’t use tables for layout on a mobile page. And try to avoid tables in general. They aren’t supported on every cellphone and you can end up with strange results.
Nested tables—if you must use a table, make sure not to nest it in another table. These are difficult for desktop browsers to support, and at best make the page load more slowly.
Absolute measures—in other words, don’t define the dimensions of objects in absolute sizes. If you define something as 100px wide, on one mobile device that might be half the screen and on another it
might be two times the width. Relative sizes work best.
Fonts—don’t assume that any of the fonts you’re used to having access to will be available on the cell phones.
Tips on add images for your smartphone via your website
❖ The images must be small!
❖ Images must download quickly!
❖ Don’t put large images at the top of the page
References
❖ Ryan Stemkoski. (n.d.). Ryan Stemkoski. Retrieved June 1, 2014, from
http://www.stemkoski.com/how-to-design-websites-for-mobile-
phones/!
❖ . (n.d.). . Retrieved June 1, 2014, from http://www.swankyapple.com/
impact-of-tablets-on-web-design/!
❖ Mobile Marketing Statistics 2014. (n.d.). Smart Insights. Retrieved June
1, 2014, from http://www.smartinsights.com/mobile-marketing/
mobile-marketing-analytics/mobile-marketing-statistics/!
❖ Start creating, sharing & exploring great visuals today!. (n.d.). Is Mobile
Internet Taking Over Desktop Usage?. Retrieved June 1, 2014, from
http://visual.ly/mobile-internet-taking-over-desktop-usage

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Orlando Gonzalez Mobile Presentation

  • 1. Project 4 Presentation on Mobile/Tablet Design Orlando Gonzalez! Fundamentals Of Web Design! Theresa Weber! Full Sail University!
  • 2. How much mobile and tablet usage has grown and estimated future usage
 Everyone  from  6  year  olds  to  60  year  olds  now  has  the  Internet  in  their  pocket  or  handbag.  In  India,  mobile  web  traf=ic  represents  a   whopping  49%  of  overall  traf=ic.  In  African  nations  the  largest  percentages  are  47%  in  Zambia,  45%  in  Sudan,  42%   in  Uzbekistan  and  41%  in  Nigeria.  Of  course  in  these  countries  more  people  have  mobile  phones  than  landlines  due  to  the  fact  that   they  are  still  developing;  but  in  light  of  their  currently  available  options,  that  fact  in  itself  shows  a  market  preference  compounded   by  the  knock-­‐on  economics  of  that  preference.  At  nearly  11%,  we’re  forced  to  consider  the  fact  that,  on  average,  a  web  site  should  be   expecting  1  in  10  visits  to  come  from  a  mobile  user.  This  is  more  than  double  the  percentage  of  traf=ic  coming  from  mobile  users   across  the  whole  of  Europe  which  sits  at  just  5%. ! A recent study from San Francisco based TeaLeaf (an IBM company) stated that 56% of people feel the customer experience is improved on a mobile.
  • 3. Statistical Audience growth rate is 80% on mobile in the UK. The report does show the future growth with year-on-year growth rates of 80% suggesting a brighter future for mobile usage.
  • 4. How mobile and tablet usage has impacted web design
 Instead  of  sitting  down  to  load  up  a  web  page  on   our  computer,  we  will  often  load  the  site  while   on  the  go  and  read  it  on  public  transportation.   This  has  changed  the  way  that  sites  are  designed   because  smartphones  and  tablets  are  simply   better  suited  to  particular  kinds  of  designs. ❖
  • 5. ❖ XHTML Mobile Profile (XHTML MP) is a hyper- textual computer language standard designed specifically for mobile phones and other resource- constrained devices. It is an XHTML document type defined by the Open Mobile Alliance. What current technologies can be used to make websites accessible on all devices

  • 6. 1-2 bad examples of websites that don’t work well on mobile/ tablet devices ❖ Cnn.com! ❖ Worldstarhiphop
  • 7. 1-2 good examples of websites that do work well on mobile/tablet devices ❖ WellsFargo! ❖ Bleacherreport! ❖ Thisis50! ❖ weather.com! ❖ tmz.com
  • 8. What you recommend the business you're examining should specifically do to make sure their website can be accessed and used on mobile and tablet devices ❖ When you build a web page you need to think about who’s going to view it and how they are going to view it. Some of the best sites take into account what type of device the page is being viewed on, including the resolution, color options, and available functions. They don’t just rely on the device to figure it out. You can write your pages for Flash-enabled, wide screen browsers, but make sure that the critical information is visible even in a tiny monitor that can’t handle any special features. Anything beyond XHTML Basic will be beyond some cell phones. While most smartphones can handle all those things, other mobile devices can’t.
  • 9. Things to avoid when building your website for a mobile/tablet device. ❖ Flash! ❖ Cookies! ❖ Frames ! ❖ Tables! ❖ Nested tables! ❖ Absolute measures! ❖ Fonts Flash—most mobile phones do not support Flash, so it’s not a good idea to include it on your wireless pages Cookies—many cell phones have no cookie support. iPhones do have cookie support. Frames - even if the browser supports them, think about the dimensions of the screen. Frames just don’t work on mobile devices - they’re very difficult or impossible to read. Tables—don’t use tables for layout on a mobile page. And try to avoid tables in general. They aren’t supported on every cellphone and you can end up with strange results. Nested tables—if you must use a table, make sure not to nest it in another table. These are difficult for desktop browsers to support, and at best make the page load more slowly. Absolute measures—in other words, don’t define the dimensions of objects in absolute sizes. If you define something as 100px wide, on one mobile device that might be half the screen and on another it might be two times the width. Relative sizes work best. Fonts—don’t assume that any of the fonts you’re used to having access to will be available on the cell phones.
  • 10. Tips on add images for your smartphone via your website ❖ The images must be small! ❖ Images must download quickly! ❖ Don’t put large images at the top of the page
  • 11. References ❖ Ryan Stemkoski. (n.d.). Ryan Stemkoski. Retrieved June 1, 2014, from http://www.stemkoski.com/how-to-design-websites-for-mobile- phones/! ❖ . (n.d.). . Retrieved June 1, 2014, from http://www.swankyapple.com/ impact-of-tablets-on-web-design/! ❖ Mobile Marketing Statistics 2014. (n.d.). Smart Insights. Retrieved June 1, 2014, from http://www.smartinsights.com/mobile-marketing/ mobile-marketing-analytics/mobile-marketing-statistics/! ❖ Start creating, sharing & exploring great visuals today!. (n.d.). Is Mobile Internet Taking Over Desktop Usage?. Retrieved June 1, 2014, from http://visual.ly/mobile-internet-taking-over-desktop-usage