GNAYAAN CONSULTING provides business consulting services in three main areas: business transformation, marketing strategy, and international development. They offer expertise in helping clients stay competitive through business transformation, revenue maximization, and cost optimization. GNAYAAN also develops effective marketing strategies through market and industry analysis, developing value propositions, and defining routes to market. Finally, they support partnerships, joint ventures, and mergers and acquisitions through due diligence, business planning, and strategic negotiations. The document provides examples of projects they have completed for clients in telecommunications, IT, and utilities.

1. GNAYAAN CONSULTING
June 2015

2. We Accompany Our Clients in 3 Areas:
Business
Transformation
Marketing
Strategy
International
Development

3. In Rapidly Evolving Marketplace, We Offer Our Expertise in
Business Transformation & Help You Stay Competitive
Revenue
Maximization
Cost
Optimization
Customer
Satisfaction
Due Diligence
Strategic Planning
Performance Management
Process Optimization
KPIs & Monitoring

4. We Make Fact-Based Recommendations & Help You Implement
Effective Marketing Strategies
Developing
Market
Intelligence
Evaluating Risks
& Estimating ROI
Developing Value
Propositions
Defining &
Implementing
Route To Market
Industry Analysis Market Analysis
Competitive
Analysis
Risk Identification
(Exogenous &
Industry Related)
Financial
Modeling
Estimation of
Economic
Benefits
Identification of
Key Success
Factors
Adaptation of
Value Proposition
Development of
Pricing Strategy
Product Comm.,
Promotion &
Delivery
Development of
Service Roadmap
Partnerships,
JVs, and M&As

5. Finally, We Leverage Strong Network Of Trusted Business Partners
& Provide You End-To-End Support In Partnerships and M&As
Partnerships
(Offshoring,
Distribution, …)
M&As
Due Diligence
Development of Business Plan
Networking & Identification Of Right International Partner
Strategic Negotiations
Development of General T&Cs and Partnership Roadmap
(In France, India, China & US)
Close
Collaboration
with

6. Some Success Stories…

7. Leading Telecom Operator in Germany: Restoration Of
Competitiveness And Improvement In Customer Retention
Context
• Fierce competition from operators & OTT pushing prices down
• Smart phone proliferation, mobile applications and affordable
prices, causing increase in data traffic
• With existing NW infrastructure, client unable in meeting
customers’ expectations for data rates
• Mobile number portability allowing unsatisfied customers to
quickly switch over to competitor
Achievements
• Recommendations to achieve NW modernization & operational
efficiency
• Network Planning based on evolving market (demography,
customer behavior, etc.)
• Agreement among all stakeholders for NW rollout
• Development of well-defined systems to monitor and control
NW performance as well as Customer Satisfaction
• Optimization of Business Critical Processes
• Handover to regional and corporate representatives

8. One Of The Top 10 Global IT Company: Development of
Business Plan & Strategy To Enter A New Market
Context
• Client sees an opportunity to apply its core
competences in a renewable energy sector and
offer differentiation
• Client does not know the industry very well
Achievements
• Clear analysis of market and competition, as
well as long term industry forecast
• Successfully identified and tested differentiation
• Clear RTM plan
• Well defined MoU with partners

9. Utility Leader in Switzerland: Identification Of Opportunities In
Power Plant’s End-Of-Lifecycle industry
Context
• Client sees opportunity aimed at providing turnkey /
specific services
• Significant number of Nuclear PP erected in 60’s and 70’s
are coming to their end-of-life
• Environmental regulations will affect’ “end-of-life” decision
• Client does not know “end-of-lifecycle” industry
Achievements
• Identification of niche markets
• Evaluation of how current and future trends will affect
industry landscape
• Well studied industry value chain
• Reconciliation of Client’s core competencies and business
opportunities to determine synergy potential
• Scenario development and estimation of financial returns
• Clear analysis for management to decide next steps

10. Some Ongoing Projects
Supporting An Indian Company in A&D Domain Enter European
Market
Supporting A French Company Making Flight Simulators Find A
Distributors in Emerging Markets
Supporting High Potential Company in Nanotechnology In Fund
Raising Activity
…

11. Tapan is a business consultant with experience on high value projects in
areas of marketing strategy, business transformation & international
development. He is MBA graduate from HEC Paris and has background in
technology. Through his proficiency in strategic planning, business analysis,
product marketing and project management, he offers fact-based
recommendations & accompanies his clients through the execution process.
Tapan started his career as an engineer and participated in development of technologically
advanced products. As he progressed in his engineering career, he acquired significant
experience in determining business requirements & product requirements, developing
business-case & feasibility study, building technology roadmaps, developing products,
defining validation plans and ensuring customer satisfaction.
Finally, Tapan further leverages his professional network, knowledge of Indian & French
markets, multicultural profile, experience on international projects and language skills, and
offers strong added value to his clients on their business critical projects
Tapan TRIVEDI

12. Thank you
Tapan TRIVEDI
Email: tapantrivedi@gmail.com
Phone: +33 6 29 62 47 61