This document discusses enabling business and reducing costs through IT innovation at Red Hat. It was presented by Chris Stierle on March 10, 2013. It describes Red Hat's products and services, examines perceptions of the role of corporate IT, and argues that true innovation goes beyond incremental changes to create new opportunities. It then outlines Red Hat's previous voice infrastructure and plans to implement an open-standards SIP core while reducing costs and improving support for remote workers.

1. Enabling Business and
Reducing Costs through
IT Innovation
Chris Stierle
Senior Manager – Global Network Services
March 10, 2013
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2. Red Hat Introduction
● World's leading provider of open source solutions
● Services and Support
● Linux Distribution – Red Hat Enterprise Linux
● Cloud and Virtualization – OpenShift/Cloudforms/
Red Hat Enterprise Virtualization
● Storage – Gluster
● Middleware - JBoss
● Spectrum of internal customers > very technical to
non-technical
● Large remote/work from home population
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3. What is the Role of Corporate IT?
Perceptions about the role played by corporate IT fall
into one or more of three categories
1) IT services are critical and need to be
implemented regardless of cost
2) IT services are commodity business
expenses and they need to be cheaper
3) IT services are part of a forward-
looking, innovative business strategy
that creates new opportunities
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4. Innovation – What's That?
Many IT organizations believe they spend at least some
time on being innovative. Most do not.
● Doing the same thing you have always done but doing it
with a new product or in a slightly different way most
likely is not innovative
● Some sort of half-baked tie-in to Facebook, LinkedIn
and/or Twitter is NOT a
forward-looking, innovative
business strategy
● Innovation for the sake of
innovation is as bad or worse
than no innovation at all
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5. Are We Doing Enough?
● Do the services we are offering enable the business
and create new opportunities?
● Do our customers get value from us beyond solutions
that meet their most basic needs?
● Are we continuously challenging ourselves to do
more?
● If the answer to all of these questions is “no,” are we
really adding any significant value to the organization?
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6. Red Hat Voice Infrastructure Status Circa 2010-2011
● Five independent global voice clusters
● 95%+/- SIP based
● 3500+ registered users
● 5000+ registered end user agents
● Limited to dialtone+VM
● Remote dialtone+VM services
via Softphone across VPN
● Limited video integration
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7. What We're Doing: Three Ideas in Parallel
Implement a better voice solution for remote workers
●Allow for SOHO handsets along with softphone
●Make solution available outside of VPN
Reduce costs for basic voice services
●Find solutions with sane licensing models
●Start avoiding costly regular forced upgrades
Implement an open, standards based SIP core
●Support SIP-based collaboration features on SIP-compliant clients
●Identical look an feel independent of location
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8. Evolution of an Open, Standards Based SIP Core
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9. Reducing Costs Through Innovation
CapEx
IT Supported Solution Overview
● openUC Enterprise 4.4/4.6
Current Solution CapEx
● Polycom handsets
OpenUC+H/M CC CapEx
● Lifesize VC Units
● Community-based softphone client
FY12 FY13 FY14 FY15 FY16 FY17 support is community based
●All major OS platforms supported
Direct Benefits ● Hosted/Managed Contact Center
●openACD a future option
● Reduce per user licensing costs
● Reduce per user hardware costs
OpEx
● Reduce back-end infrastructure hardware costs
● No additional spend for new features
Indirect Benefits Current Solution OpEx
OpenUC+H/M CC OpEx
● Clear, simple licensing
● Reduced back-end infrastructure footprint;
33 servers reduced to 5 servers globally FY12 FY13 FY14 FY15 FY16 FY17
● Control support staff growth rate
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10. Innovation in IT: Recommendations and Advice
● Innovation is never easy
● Most of your energy will be spent on non-technical issues
● Get at least one other colleague on-board with your vision
quickly
● When other colleagues start to see your vision, you won't
be able to move quickly enough to keep up with demand
●There are always reasons not to move
forward and plenty of people ready
to point them out
●When done correctly,
innovation in IT is always
worth the challenges
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