SlideShare a Scribd company logo

Global Business in the Media Mix: How Nissan and Other Firms are Driving D-I-Y News-making

•
•
Institute of Contemporary Asian Studies (ICAS) at TUJ
Institute of Contemporary Asian Studies (ICAS) at TUJ

The document outlines Nissan's plans for its global media center and strategies for multimedia content and social media. It discusses expanding coverage of events like LEAF initiatives and motorsports. It also details plans to integrate content across regions and languages on various platforms and develop online communities to engage audiences worldwide. The goal is to shape Nissan's own stories through timely, compelling multimedia content and live interviews.

EducationTechnologyBusiness
1 of 10
Nissan Global Media Center Temple University Japan October 12, 2011
The Newsroom April - August Multimedia Content -Nissan 3-11 Recovery -EV/Zero Emission -Earnings/MTP/AGSM -Features/Breaking News Interviews Global Events Motorsports Social Media - Twitter/YouTube Live Broadcasts
The Global Newsroom From September Multimedia Content -World Story/Power 88 -EV/Zero Emission -Earnings/MTP/AGSM -Features/Breaking News Weekly Live Interviews Social Media/Blogs -LEAF for Tohoku Expanded Motorsports Global Editorial Calendar
Multimedia News Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Global Audience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],NISSAN GLOBAL WORK FLOW
Media Center Buzz ,[object Object],[object Object],[object Object]
Global Editorial Calendar ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Nissan Global Media Center ,[object Object]

Recommended

Future of Industry, Mobility and Making Mar 5 2015
Future of Industry, Mobility and Making Mar 5 2015Future of Industry, Mobility and Making Mar 5 2015
Future of Industry, Mobility and Making Mar 5 2015
Izumi Aizu
 
Microsoft Powerpoint Presentation- Charity Hope Ponce Cfund 1-H
Microsoft Powerpoint Presentation- Charity Hope Ponce Cfund 1-HMicrosoft Powerpoint Presentation- Charity Hope Ponce Cfund 1-H
Microsoft Powerpoint Presentation- Charity Hope Ponce Cfund 1-HCharity Hope Ponce
 
Public Lecture Presentation Slides (3.18.2016) NAGADORO: Rural Life after the...
Public Lecture Presentation Slides (3.18.2016) NAGADORO: Rural Life after the...Public Lecture Presentation Slides (3.18.2016) NAGADORO: Rural Life after the...
Public Lecture Presentation Slides (3.18.2016) NAGADORO: Rural Life after the...
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
English presentation
English presentationEnglish presentation
English presentationRoyal Alqubaisi
 
Enlgisdaidnoasdasidja
EnlgisdaidnoasdasidjaEnlgisdaidnoasdasidja
EnlgisdaidnoasdasidjaRoyal Alqubaisi
 
The Road to Fukushima and Its Impact on Restarts
The Road to Fukushima and Its Impact on RestartsThe Road to Fukushima and Its Impact on Restarts
The Road to Fukushima and Its Impact on Restarts
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
English presentation
English presentationEnglish presentation
English presentationRoyal Alqubaisi
 
Public Lecture PPT (7.12.2012)
Public Lecture PPT (7.12.2012)Public Lecture PPT (7.12.2012)
Public Lecture PPT (7.12.2012)
Institute of Contemporary Asian Studies (ICAS) at TUJ
 

Recommended

Future of Industry, Mobility and Making Mar 5 2015
Future of Industry, Mobility and Making Mar 5 2015Future of Industry, Mobility and Making Mar 5 2015
Future of Industry, Mobility and Making Mar 5 2015
Izumi Aizu
 
Microsoft Powerpoint Presentation- Charity Hope Ponce Cfund 1-H
Microsoft Powerpoint Presentation- Charity Hope Ponce Cfund 1-HMicrosoft Powerpoint Presentation- Charity Hope Ponce Cfund 1-H
Microsoft Powerpoint Presentation- Charity Hope Ponce Cfund 1-HCharity Hope Ponce
 
Public Lecture Presentation Slides (3.18.2016) NAGADORO: Rural Life after the...
Public Lecture Presentation Slides (3.18.2016) NAGADORO: Rural Life after the...Public Lecture Presentation Slides (3.18.2016) NAGADORO: Rural Life after the...
Public Lecture Presentation Slides (3.18.2016) NAGADORO: Rural Life after the...
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
English presentation
English presentationEnglish presentation
English presentationRoyal Alqubaisi
 
Enlgisdaidnoasdasidja
EnlgisdaidnoasdasidjaEnlgisdaidnoasdasidja
EnlgisdaidnoasdasidjaRoyal Alqubaisi
 
The Road to Fukushima and Its Impact on Restarts
The Road to Fukushima and Its Impact on RestartsThe Road to Fukushima and Its Impact on Restarts
The Road to Fukushima and Its Impact on Restarts
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
English presentation
English presentationEnglish presentation
English presentationRoyal Alqubaisi
 
Public Lecture PPT (7.12.2012)
Public Lecture PPT (7.12.2012)Public Lecture PPT (7.12.2012)
Public Lecture PPT (7.12.2012)
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
Michael DiLorenzo, NHL at #RLTM NY 11
Michael DiLorenzo, NHL at #RLTM NY 11Michael DiLorenzo, NHL at #RLTM NY 11
Michael DiLorenzo, NHL at #RLTM NY 11
Edelman
 
Mike DiLorenzo, NHL at #RLTM NY 11
Mike DiLorenzo, NHL at #RLTM NY 11Mike DiLorenzo, NHL at #RLTM NY 11
Mike DiLorenzo, NHL at #RLTM NY 11
The Realtime Report | Realtime Marketing Lab | #RLTM
 
RCs Social Media Presentation
RCs Social Media PresentationRCs Social Media Presentation
RCs Social Media Presentation
Lasa UK
 
Navca Sw Regional Champions Presentation
Navca Sw Regional Champions PresentationNavca Sw Regional Champions Presentation
Navca Sw Regional Champions Presentation
Julie Hawker
 
Media Relations Proposal for South Stream Transport
Media Relations Proposal for South Stream TransportMedia Relations Proposal for South Stream Transport
Media Relations Proposal for South Stream Transport
Francis Stevens Communications
 
Social Media Presentation at VAS
Social Media Presentation at VASSocial Media Presentation at VAS
Social Media Presentation at VAS
Lasa UK
 
Involve Conference - Social Media Presentation
Involve Conference - Social Media PresentationInvolve Conference - Social Media Presentation
Involve Conference - Social Media Presentation
Julie Hawker
 
R Cs Social Media Presentation
R Cs Social Media PresentationR Cs Social Media Presentation
R Cs Social Media PresentationJulie Hawker
 
Plymouth Guild Social Media Workshop
Plymouth Guild Social Media WorkshopPlymouth Guild Social Media Workshop
Plymouth Guild Social Media Workshop
Julie Hawker
 
Massimo Buonaiuto Presentation 2010
Massimo Buonaiuto Presentation 2010Massimo Buonaiuto Presentation 2010
Massimo Buonaiuto Presentation 2010
Massimo Buonaiuto
 
Wiltshire Consortium R Cs Social Media Presentation
Wiltshire Consortium R Cs Social Media PresentationWiltshire Consortium R Cs Social Media Presentation
Wiltshire Consortium R Cs Social Media Presentationguest4436781
 
Wiltshire Consortium R Cs Social Media Presentation
Wiltshire Consortium R Cs Social Media PresentationWiltshire Consortium R Cs Social Media Presentation
Wiltshire Consortium R Cs Social Media PresentationJulie Hawker
 
Devon total support r cs social media presentation
Devon total support r cs social media presentationDevon total support r cs social media presentation
Devon total support r cs social media presentationJulie Hawker
 
ASNE/Gannett Minority Leadership Program @ UNITY
ASNE/Gannett Minority Leadership Program @ UNITYASNE/Gannett Minority Leadership Program @ UNITY
ASNE/Gannett Minority Leadership Program @ UNITYVictor Hernandez
 
Business consulting lufthansa - final presentation
Business consulting lufthansa - final presentationBusiness consulting lufthansa - final presentation
Business consulting lufthansa - final presentation
Jason Liew 廖颂成
 
Activate Tech and Media Outlook 2016
Activate Tech and Media Outlook 2016Activate Tech and Media Outlook 2016
Activate Tech and Media Outlook 2016
Activate
 
Tech And Media Outlook 2006 by activate #smallbizIT
Tech And Media Outlook 2006 by activate #smallbizITTech And Media Outlook 2006 by activate #smallbizIT
Tech And Media Outlook 2006 by activate #smallbizIT
Liberteks
 
Tech, Mobile and Media Outlook 2016
Tech, Mobile and Media Outlook 2016Tech, Mobile and Media Outlook 2016
Tech, Mobile and Media Outlook 2016
Philippe Dumont
 
Nottingham Property Face 2 Face
Nottingham Property Face 2 FaceNottingham Property Face 2 Face
Nottingham Property Face 2 Face
PCM creative
 
LinkedIn Publisher Toolkit - Summer 2013
LinkedIn Publisher Toolkit - Summer 2013LinkedIn Publisher Toolkit - Summer 2013
LinkedIn Publisher Toolkit - Summer 2013
Rohan Verma
 
Brown Bag Luncheon: Naomi Fink on inflation and retirement
Brown Bag Luncheon: Naomi Fink on inflation and retirementBrown Bag Luncheon: Naomi Fink on inflation and retirement
Brown Bag Luncheon: Naomi Fink on inflation and retirement
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
Neutrality in the new Cold War
Neutrality in the new Cold WarNeutrality in the new Cold War
Neutrality in the new Cold War
Institute of Contemporary Asian Studies (ICAS) at TUJ
 

More Related Content

Similar to Global Business in the Media Mix: How Nissan and Other Firms are Driving D-I-Y News-making

Michael DiLorenzo, NHL at #RLTM NY 11
Michael DiLorenzo, NHL at #RLTM NY 11Michael DiLorenzo, NHL at #RLTM NY 11
Michael DiLorenzo, NHL at #RLTM NY 11
Edelman
 
Mike DiLorenzo, NHL at #RLTM NY 11
Mike DiLorenzo, NHL at #RLTM NY 11Mike DiLorenzo, NHL at #RLTM NY 11
Mike DiLorenzo, NHL at #RLTM NY 11
The Realtime Report | Realtime Marketing Lab | #RLTM
 
RCs Social Media Presentation
RCs Social Media PresentationRCs Social Media Presentation
RCs Social Media Presentation
Lasa UK
 
Navca Sw Regional Champions Presentation
Navca Sw Regional Champions PresentationNavca Sw Regional Champions Presentation
Navca Sw Regional Champions Presentation
Julie Hawker
 
Media Relations Proposal for South Stream Transport
Media Relations Proposal for South Stream TransportMedia Relations Proposal for South Stream Transport
Media Relations Proposal for South Stream Transport
Francis Stevens Communications
 
Social Media Presentation at VAS
Social Media Presentation at VASSocial Media Presentation at VAS
Social Media Presentation at VAS
Lasa UK
 
Involve Conference - Social Media Presentation
Involve Conference - Social Media PresentationInvolve Conference - Social Media Presentation
Involve Conference - Social Media Presentation
Julie Hawker
 
R Cs Social Media Presentation
R Cs Social Media PresentationR Cs Social Media Presentation
R Cs Social Media PresentationJulie Hawker
 
Plymouth Guild Social Media Workshop
Plymouth Guild Social Media WorkshopPlymouth Guild Social Media Workshop
Plymouth Guild Social Media Workshop
Julie Hawker
 
Massimo Buonaiuto Presentation 2010
Massimo Buonaiuto Presentation 2010Massimo Buonaiuto Presentation 2010
Massimo Buonaiuto Presentation 2010
Massimo Buonaiuto
 
Wiltshire Consortium R Cs Social Media Presentation
Wiltshire Consortium R Cs Social Media PresentationWiltshire Consortium R Cs Social Media Presentation
Wiltshire Consortium R Cs Social Media Presentationguest4436781
 
Wiltshire Consortium R Cs Social Media Presentation
Wiltshire Consortium R Cs Social Media PresentationWiltshire Consortium R Cs Social Media Presentation
Wiltshire Consortium R Cs Social Media PresentationJulie Hawker
 
Devon total support r cs social media presentation
Devon total support r cs social media presentationDevon total support r cs social media presentation
Devon total support r cs social media presentationJulie Hawker
 
ASNE/Gannett Minority Leadership Program @ UNITY
ASNE/Gannett Minority Leadership Program @ UNITYASNE/Gannett Minority Leadership Program @ UNITY
ASNE/Gannett Minority Leadership Program @ UNITYVictor Hernandez
 
Business consulting lufthansa - final presentation
Business consulting lufthansa - final presentationBusiness consulting lufthansa - final presentation
Business consulting lufthansa - final presentation
Jason Liew 廖颂成
 
Activate Tech and Media Outlook 2016
Activate Tech and Media Outlook 2016Activate Tech and Media Outlook 2016
Activate Tech and Media Outlook 2016
Activate
 
Tech And Media Outlook 2006 by activate #smallbizIT
Tech And Media Outlook 2006 by activate #smallbizITTech And Media Outlook 2006 by activate #smallbizIT
Tech And Media Outlook 2006 by activate #smallbizIT
Liberteks
 
Tech, Mobile and Media Outlook 2016
Tech, Mobile and Media Outlook 2016Tech, Mobile and Media Outlook 2016
Tech, Mobile and Media Outlook 2016
Philippe Dumont
 
Nottingham Property Face 2 Face
Nottingham Property Face 2 FaceNottingham Property Face 2 Face
Nottingham Property Face 2 Face
PCM creative
 
LinkedIn Publisher Toolkit - Summer 2013
LinkedIn Publisher Toolkit - Summer 2013LinkedIn Publisher Toolkit - Summer 2013
LinkedIn Publisher Toolkit - Summer 2013
Rohan Verma
 

Similar to Global Business in the Media Mix: How Nissan and Other Firms are Driving D-I-Y News-making (20)

Michael DiLorenzo, NHL at #RLTM NY 11
Michael DiLorenzo, NHL at #RLTM NY 11Michael DiLorenzo, NHL at #RLTM NY 11
Michael DiLorenzo, NHL at #RLTM NY 11
 
Mike DiLorenzo, NHL at #RLTM NY 11
Mike DiLorenzo, NHL at #RLTM NY 11Mike DiLorenzo, NHL at #RLTM NY 11
Mike DiLorenzo, NHL at #RLTM NY 11
 
RCs Social Media Presentation
RCs Social Media PresentationRCs Social Media Presentation
RCs Social Media Presentation
 
Navca Sw Regional Champions Presentation
Navca Sw Regional Champions PresentationNavca Sw Regional Champions Presentation
Navca Sw Regional Champions Presentation
 
Media Relations Proposal for South Stream Transport
Media Relations Proposal for South Stream TransportMedia Relations Proposal for South Stream Transport
Media Relations Proposal for South Stream Transport
 
Social Media Presentation at VAS
Social Media Presentation at VASSocial Media Presentation at VAS
Social Media Presentation at VAS
 
Involve Conference - Social Media Presentation
Involve Conference - Social Media PresentationInvolve Conference - Social Media Presentation
Involve Conference - Social Media Presentation
 
R Cs Social Media Presentation
R Cs Social Media PresentationR Cs Social Media Presentation
R Cs Social Media Presentation
 
Plymouth Guild Social Media Workshop
Plymouth Guild Social Media WorkshopPlymouth Guild Social Media Workshop
Plymouth Guild Social Media Workshop
 
Massimo Buonaiuto Presentation 2010
Massimo Buonaiuto Presentation 2010Massimo Buonaiuto Presentation 2010
Massimo Buonaiuto Presentation 2010
 
Wiltshire Consortium R Cs Social Media Presentation
Wiltshire Consortium R Cs Social Media PresentationWiltshire Consortium R Cs Social Media Presentation
Wiltshire Consortium R Cs Social Media Presentation
 
Wiltshire Consortium R Cs Social Media Presentation
Wiltshire Consortium R Cs Social Media PresentationWiltshire Consortium R Cs Social Media Presentation
Wiltshire Consortium R Cs Social Media Presentation
 
Devon total support r cs social media presentation
Devon total support r cs social media presentationDevon total support r cs social media presentation
Devon total support r cs social media presentation
 
ASNE/Gannett Minority Leadership Program @ UNITY
ASNE/Gannett Minority Leadership Program @ UNITYASNE/Gannett Minority Leadership Program @ UNITY
ASNE/Gannett Minority Leadership Program @ UNITY
 
Business consulting lufthansa - final presentation
Business consulting lufthansa - final presentationBusiness consulting lufthansa - final presentation
Business consulting lufthansa - final presentation
 
Activate Tech and Media Outlook 2016
Activate Tech and Media Outlook 2016Activate Tech and Media Outlook 2016
Activate Tech and Media Outlook 2016
 
Tech And Media Outlook 2006 by activate #smallbizIT
Tech And Media Outlook 2006 by activate #smallbizITTech And Media Outlook 2006 by activate #smallbizIT
Tech And Media Outlook 2006 by activate #smallbizIT
 
Tech, Mobile and Media Outlook 2016
Tech, Mobile and Media Outlook 2016Tech, Mobile and Media Outlook 2016
Tech, Mobile and Media Outlook 2016
 
Nottingham Property Face 2 Face
Nottingham Property Face 2 FaceNottingham Property Face 2 Face
Nottingham Property Face 2 Face
 
LinkedIn Publisher Toolkit - Summer 2013
LinkedIn Publisher Toolkit - Summer 2013LinkedIn Publisher Toolkit - Summer 2013
LinkedIn Publisher Toolkit - Summer 2013
 

More from Institute of Contemporary Asian Studies (ICAS) at TUJ

Brown Bag Luncheon: Naomi Fink on inflation and retirement
Brown Bag Luncheon: Naomi Fink on inflation and retirementBrown Bag Luncheon: Naomi Fink on inflation and retirement
Brown Bag Luncheon: Naomi Fink on inflation and retirement
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
Neutrality in the new Cold War
Neutrality in the new Cold WarNeutrality in the new Cold War
Neutrality in the new Cold War
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
Can Japan Resist Dual Citizenship?
Can Japan Resist Dual Citizenship?Can Japan Resist Dual Citizenship?
Can Japan Resist Dual Citizenship?
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
The Jingu Gaien redevelopment controversy: A talk with Rochelle Kopp
The Jingu Gaien redevelopment controversy: A talk with Rochelle KoppThe Jingu Gaien redevelopment controversy: A talk with Rochelle Kopp
The Jingu Gaien redevelopment controversy: A talk with Rochelle Kopp
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
Understanding the 2022 US midterm elections
Understanding the 2022 US midterm electionsUnderstanding the 2022 US midterm elections
Understanding the 2022 US midterm elections
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
ICAS: The results of Abenomics and Kishida's New Capitalism
ICAS: The results of Abenomics and Kishida's New CapitalismICAS: The results of Abenomics and Kishida's New Capitalism
ICAS: The results of Abenomics and Kishida's New Capitalism
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
Japan’s Shifting Economic Security Policies and Prospects Under the New Kishi...
Japan’s Shifting Economic Security Policies and Prospects Under the New Kishi...Japan’s Shifting Economic Security Policies and Prospects Under the New Kishi...
Japan’s Shifting Economic Security Policies and Prospects Under the New Kishi...
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
The End of the LDP As We Know It
The End of the LDP As We Know ItThe End of the LDP As We Know It
The End of the LDP As We Know It
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
ICAS Program Book Vol. 3: Spring-Summer 2020
ICAS Program Book Vol. 3: Spring-Summer 2020ICAS Program Book Vol. 3: Spring-Summer 2020
ICAS Program Book Vol. 3: Spring-Summer 2020
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
ICAS Program Book Vol. 2: Fall 2019
ICAS Program Book Vol. 2: Fall 2019 ICAS Program Book Vol. 2: Fall 2019
ICAS Program Book Vol. 2: Fall 2019
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
ICAS Program Book Vol. 1: Summer 2019
ICAS Program Book Vol. 1: Summer 2019ICAS Program Book Vol. 1: Summer 2019
ICAS Program Book Vol. 1: Summer 2019
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
Changing Forms of Buraku Discrimination in Contemporary Japan
Changing Forms of Buraku Discrimination in Contemporary Japan Changing Forms of Buraku Discrimination in Contemporary Japan
Changing Forms of Buraku Discrimination in Contemporary Japan
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
Closed Loop, Open Borders: Wealth and Inequality in India
Closed Loop, Open Borders: Wealth and Inequality in India Closed Loop, Open Borders: Wealth and Inequality in India
Closed Loop, Open Borders: Wealth and Inequality in India
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
Megumu Kamata - Background, Influences and Recent Works
Megumu Kamata - Background, Influences and Recent WorksMegumu Kamata - Background, Influences and Recent Works
Megumu Kamata - Background, Influences and Recent Works
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
Tattoo and Bathhouse Bans in Contemporary Japan
Tattoo and Bathhouse Bans in Contemporary JapanTattoo and Bathhouse Bans in Contemporary Japan
Tattoo and Bathhouse Bans in Contemporary Japan
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
China’s New Navy and Humanitarian Assistance and Disaster Relief
China’s New Navy and Humanitarian Assistance and Disaster ReliefChina’s New Navy and Humanitarian Assistance and Disaster Relief
China’s New Navy and Humanitarian Assistance and Disaster Relief
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
US Constitutional Democracy
US Constitutional DemocracyUS Constitutional Democracy
US Constitutional Democracy
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...
Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...
Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...
Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...
Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...
Institute of Contemporary Asian Studies (ICAS) at TUJ
 
Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...
Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...
Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...
Institute of Contemporary Asian Studies (ICAS) at TUJ
 

More from Institute of Contemporary Asian Studies (ICAS) at TUJ (20)

Brown Bag Luncheon: Naomi Fink on inflation and retirement
Brown Bag Luncheon: Naomi Fink on inflation and retirementBrown Bag Luncheon: Naomi Fink on inflation and retirement
Brown Bag Luncheon: Naomi Fink on inflation and retirement
 
Neutrality in the new Cold War
Neutrality in the new Cold WarNeutrality in the new Cold War
Neutrality in the new Cold War
 
Can Japan Resist Dual Citizenship?
Can Japan Resist Dual Citizenship?Can Japan Resist Dual Citizenship?
Can Japan Resist Dual Citizenship?
 
The Jingu Gaien redevelopment controversy: A talk with Rochelle Kopp
The Jingu Gaien redevelopment controversy: A talk with Rochelle KoppThe Jingu Gaien redevelopment controversy: A talk with Rochelle Kopp
The Jingu Gaien redevelopment controversy: A talk with Rochelle Kopp
 
Understanding the 2022 US midterm elections
Understanding the 2022 US midterm electionsUnderstanding the 2022 US midterm elections
Understanding the 2022 US midterm elections
 
ICAS: The results of Abenomics and Kishida's New Capitalism
ICAS: The results of Abenomics and Kishida's New CapitalismICAS: The results of Abenomics and Kishida's New Capitalism
ICAS: The results of Abenomics and Kishida's New Capitalism
 
Japan’s Shifting Economic Security Policies and Prospects Under the New Kishi...
Japan’s Shifting Economic Security Policies and Prospects Under the New Kishi...Japan’s Shifting Economic Security Policies and Prospects Under the New Kishi...
Japan’s Shifting Economic Security Policies and Prospects Under the New Kishi...
 
The End of the LDP As We Know It
The End of the LDP As We Know ItThe End of the LDP As We Know It
The End of the LDP As We Know It
 
ICAS Program Book Vol. 3: Spring-Summer 2020
ICAS Program Book Vol. 3: Spring-Summer 2020ICAS Program Book Vol. 3: Spring-Summer 2020
ICAS Program Book Vol. 3: Spring-Summer 2020
 
ICAS Program Book Vol. 2: Fall 2019
ICAS Program Book Vol. 2: Fall 2019 ICAS Program Book Vol. 2: Fall 2019
ICAS Program Book Vol. 2: Fall 2019
 
ICAS Program Book Vol. 1: Summer 2019
ICAS Program Book Vol. 1: Summer 2019ICAS Program Book Vol. 1: Summer 2019
ICAS Program Book Vol. 1: Summer 2019
 
Changing Forms of Buraku Discrimination in Contemporary Japan
Changing Forms of Buraku Discrimination in Contemporary Japan Changing Forms of Buraku Discrimination in Contemporary Japan
Changing Forms of Buraku Discrimination in Contemporary Japan
 
Closed Loop, Open Borders: Wealth and Inequality in India
Closed Loop, Open Borders: Wealth and Inequality in India Closed Loop, Open Borders: Wealth and Inequality in India
Closed Loop, Open Borders: Wealth and Inequality in India
 
Megumu Kamata - Background, Influences and Recent Works
Megumu Kamata - Background, Influences and Recent WorksMegumu Kamata - Background, Influences and Recent Works
Megumu Kamata - Background, Influences and Recent Works
 
Tattoo and Bathhouse Bans in Contemporary Japan
Tattoo and Bathhouse Bans in Contemporary JapanTattoo and Bathhouse Bans in Contemporary Japan
Tattoo and Bathhouse Bans in Contemporary Japan
 
China’s New Navy and Humanitarian Assistance and Disaster Relief
China’s New Navy and Humanitarian Assistance and Disaster ReliefChina’s New Navy and Humanitarian Assistance and Disaster Relief
China’s New Navy and Humanitarian Assistance and Disaster Relief
 
US Constitutional Democracy
US Constitutional DemocracyUS Constitutional Democracy
US Constitutional Democracy
 
Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...
Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...
Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...
 
Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...
Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...
Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...
 
Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...
Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...
Japan and Russia: Contemporary Political, Economic, and Military Relations Pa...
 

Recently uploaded

Digital Tools and AI for Teaching Learning and Research
Digital Tools and AI for Teaching Learning and ResearchDigital Tools and AI for Teaching Learning and Research
Digital Tools and AI for Teaching Learning and Research
Vikramjit Singh
 
Chapter 3 - Islamic Banking Products and Services.pptx
Chapter 3 - Islamic Banking Products and Services.pptxChapter 3 - Islamic Banking Products and Services.pptx
Chapter 3 - Islamic Banking Products and Services.pptx
Mohd Adib Abd Muin, Senior Lecturer at Universiti Utara Malaysia
 
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Dr. Vinod Kumar Kanvaria
 
Normal Labour/ Stages of Labour/ Mechanism of Labour
Normal Labour/ Stages of Labour/ Mechanism of LabourNormal Labour/ Stages of Labour/ Mechanism of Labour
Normal Labour/ Stages of Labour/ Mechanism of Labour
Wasim Ak
 
Unit 2- Research Aptitude (UGC NET Paper I).pdf
Unit 2- Research Aptitude (UGC NET Paper I).pdfUnit 2- Research Aptitude (UGC NET Paper I).pdf
Unit 2- Research Aptitude (UGC NET Paper I).pdf
Thiyagu K
 
CACJapan - GROUP Presentation 1- Wk 4.pdf
CACJapan - GROUP Presentation 1- Wk 4.pdfCACJapan - GROUP Presentation 1- Wk 4.pdf
CACJapan - GROUP Presentation 1- Wk 4.pdf
camakaiclarkmusic
 
1.4 modern child centered education - mahatma gandhi-2.pptx
1.4 modern child centered education - mahatma gandhi-2.pptx1.4 modern child centered education - mahatma gandhi-2.pptx
1.4 modern child centered education - mahatma gandhi-2.pptx
JosvitaDsouza2
 
TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
EugeneSaldivar
 
"Protectable subject matters, Protection in biotechnology, Protection of othe...
"Protectable subject matters, Protection in biotechnology, Protection of othe..."Protectable subject matters, Protection in biotechnology, Protection of othe...
"Protectable subject matters, Protection in biotechnology, Protection of othe...
SACHIN R KONDAGURI
 
Model Attribute Check Company Auto Property
Model Attribute Check Company Auto PropertyModel Attribute Check Company Auto Property
Model Attribute Check Company Auto Property
Celine George
 
Overview on Edible Vaccine: Pros & Cons with Mechanism
Overview on Edible Vaccine: Pros & Cons with MechanismOverview on Edible Vaccine: Pros & Cons with Mechanism
Overview on Edible Vaccine: Pros & Cons with Mechanism
DeeptiGupta154
 
Pride Month Slides 2024 David Douglas School District
Pride Month Slides 2024 David Douglas School DistrictPride Month Slides 2024 David Douglas School District
Pride Month Slides 2024 David Douglas School District
David Douglas School District
 
The Accursed House by Émile Gaboriau.pptx
The Accursed House by Émile Gaboriau.pptxThe Accursed House by Émile Gaboriau.pptx
The Accursed House by Émile Gaboriau.pptx
DhatriParmar
 
Acetabularia Information For Class 9 .docx
Acetabularia Information For Class 9 .docxAcetabularia Information For Class 9 .docx
Acetabularia Information For Class 9 .docx
vaibhavrinwa19
 
The basics of sentences session 5pptx.pptx
The basics of sentences session 5pptx.pptxThe basics of sentences session 5pptx.pptx
The basics of sentences session 5pptx.pptx
heathfieldcps1
 
Guidance_and_Counselling.pdf B.Ed. 4th Semester
Guidance_and_Counselling.pdf B.Ed. 4th SemesterGuidance_and_Counselling.pdf B.Ed. 4th Semester
Guidance_and_Counselling.pdf B.Ed. 4th Semester
Atul Kumar Singh
 
How libraries can support authors with open access requirements for UKRI fund...
How libraries can support authors with open access requirements for UKRI fund...How libraries can support authors with open access requirements for UKRI fund...
How libraries can support authors with open access requirements for UKRI fund...
Jisc
 
BÀI TẬP BỔ TRỢ TIẾNG ANH GLOBAL SUCCESS LỚP 3 - CẢ NĂM (CÓ FILE NGHE VÀ ĐÁP Á...
BÀI TẬP BỔ TRỢ TIẾNG ANH GLOBAL SUCCESS LỚP 3 - CẢ NĂM (CÓ FILE NGHE VÀ ĐÁP Á...BÀI TẬP BỔ TRỢ TIẾNG ANH GLOBAL SUCCESS LỚP 3 - CẢ NĂM (CÓ FILE NGHE VÀ ĐÁP Á...
BÀI TẬP BỔ TRỢ TIẾNG ANH GLOBAL SUCCESS LỚP 3 - CẢ NĂM (CÓ FILE NGHE VÀ ĐÁP Á...
Nguyen Thanh Tu Collection
 
Advantages and Disadvantages of CMS from an SEO Perspective
Advantages and Disadvantages of CMS from an SEO PerspectiveAdvantages and Disadvantages of CMS from an SEO Perspective
Advantages and Disadvantages of CMS from an SEO Perspective
Krisztián Száraz
 
Chapter -12, Antibiotics (One Page Notes).pdf
Chapter -12, Antibiotics (One Page Notes).pdfChapter -12, Antibiotics (One Page Notes).pdf
Chapter -12, Antibiotics (One Page Notes).pdf
Kartik Tiwari
 

Recently uploaded (20)

Digital Tools and AI for Teaching Learning and Research
Digital Tools and AI for Teaching Learning and ResearchDigital Tools and AI for Teaching Learning and Research
Digital Tools and AI for Teaching Learning and Research
 
Chapter 3 - Islamic Banking Products and Services.pptx
Chapter 3 - Islamic Banking Products and Services.pptxChapter 3 - Islamic Banking Products and Services.pptx
Chapter 3 - Islamic Banking Products and Services.pptx
 
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...
 
Normal Labour/ Stages of Labour/ Mechanism of Labour
Normal Labour/ Stages of Labour/ Mechanism of LabourNormal Labour/ Stages of Labour/ Mechanism of Labour
Normal Labour/ Stages of Labour/ Mechanism of Labour
 
Unit 2- Research Aptitude (UGC NET Paper I).pdf
Unit 2- Research Aptitude (UGC NET Paper I).pdfUnit 2- Research Aptitude (UGC NET Paper I).pdf
Unit 2- Research Aptitude (UGC NET Paper I).pdf
 
CACJapan - GROUP Presentation 1- Wk 4.pdf
CACJapan - GROUP Presentation 1- Wk 4.pdfCACJapan - GROUP Presentation 1- Wk 4.pdf
CACJapan - GROUP Presentation 1- Wk 4.pdf
 
1.4 modern child centered education - mahatma gandhi-2.pptx
1.4 modern child centered education - mahatma gandhi-2.pptx1.4 modern child centered education - mahatma gandhi-2.pptx
1.4 modern child centered education - mahatma gandhi-2.pptx
 
TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
 
"Protectable subject matters, Protection in biotechnology, Protection of othe...
"Protectable subject matters, Protection in biotechnology, Protection of othe..."Protectable subject matters, Protection in biotechnology, Protection of othe...
"Protectable subject matters, Protection in biotechnology, Protection of othe...
 
Model Attribute Check Company Auto Property
Model Attribute Check Company Auto PropertyModel Attribute Check Company Auto Property
Model Attribute Check Company Auto Property
 
Overview on Edible Vaccine: Pros & Cons with Mechanism
Overview on Edible Vaccine: Pros & Cons with MechanismOverview on Edible Vaccine: Pros & Cons with Mechanism
Overview on Edible Vaccine: Pros & Cons with Mechanism
 
Pride Month Slides 2024 David Douglas School District
Pride Month Slides 2024 David Douglas School DistrictPride Month Slides 2024 David Douglas School District
Pride Month Slides 2024 David Douglas School District
 
The Accursed House by Émile Gaboriau.pptx
The Accursed House by Émile Gaboriau.pptxThe Accursed House by Émile Gaboriau.pptx
The Accursed House by Émile Gaboriau.pptx
 
Acetabularia Information For Class 9 .docx
Acetabularia Information For Class 9 .docxAcetabularia Information For Class 9 .docx
Acetabularia Information For Class 9 .docx
 
The basics of sentences session 5pptx.pptx
The basics of sentences session 5pptx.pptxThe basics of sentences session 5pptx.pptx
The basics of sentences session 5pptx.pptx
 
Guidance_and_Counselling.pdf B.Ed. 4th Semester
Guidance_and_Counselling.pdf B.Ed. 4th SemesterGuidance_and_Counselling.pdf B.Ed. 4th Semester
Guidance_and_Counselling.pdf B.Ed. 4th Semester
 
How libraries can support authors with open access requirements for UKRI fund...
How libraries can support authors with open access requirements for UKRI fund...How libraries can support authors with open access requirements for UKRI fund...
How libraries can support authors with open access requirements for UKRI fund...
 
BÀI TẬP BỔ TRỢ TIẾNG ANH GLOBAL SUCCESS LỚP 3 - CẢ NĂM (CÓ FILE NGHE VÀ ĐÁP Á...
BÀI TẬP BỔ TRỢ TIẾNG ANH GLOBAL SUCCESS LỚP 3 - CẢ NĂM (CÓ FILE NGHE VÀ ĐÁP Á...BÀI TẬP BỔ TRỢ TIẾNG ANH GLOBAL SUCCESS LỚP 3 - CẢ NĂM (CÓ FILE NGHE VÀ ĐÁP Á...
BÀI TẬP BỔ TRỢ TIẾNG ANH GLOBAL SUCCESS LỚP 3 - CẢ NĂM (CÓ FILE NGHE VÀ ĐÁP Á...
 
Advantages and Disadvantages of CMS from an SEO Perspective
Advantages and Disadvantages of CMS from an SEO PerspectiveAdvantages and Disadvantages of CMS from an SEO Perspective
Advantages and Disadvantages of CMS from an SEO Perspective
 
Chapter -12, Antibiotics (One Page Notes).pdf
Chapter -12, Antibiotics (One Page Notes).pdfChapter -12, Antibiotics (One Page Notes).pdf
Chapter -12, Antibiotics (One Page Notes).pdf
 

Global Business in the Media Mix: How Nissan and Other Firms are Driving D-I-Y News-making

  • 1. Nissan Global Media Center Temple University Japan October 12, 2011
  • 2. The Newsroom April - August Multimedia Content -Nissan 3-11 Recovery -EV/Zero Emission -Earnings/MTP/AGSM -Features/Breaking News Interviews Global Events Motorsports Social Media - Twitter/YouTube Live Broadcasts
  • 3. The Global Newsroom From September Multimedia Content -World Story/Power 88 -EV/Zero Emission -Earnings/MTP/AGSM -Features/Breaking News Weekly Live Interviews Social Media/Blogs -LEAF for Tohoku Expanded Motorsports Global Editorial Calendar
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.