This document summarizes a webinar about integrating the event fundraising platforms GiveSignup and RunSignup with other nonprofit technology. It discusses that CRMs are not optimal for fundraising events and that GiveSignup provides purpose-built event technology. It also describes the REGForward API integration service, its pricing, and customer stories of nonprofits using GiveSignup and REGForward to integrate data into their CRMs and other systems to engage supporters and save staff time.

1. GiveSignup | RunSignup
Integrate GiveSignup | RunSignup
With Your CRM & Raise More!
May, 2021

2. GiveSignup | RunSignup
Hello!
Bryan Jenkins
GiveSignup | RunSignup
Webinar Moderator
Allison Bickel
GiveSignup | RunSignup
Webinar Speaker
Joey Cutchins
REGForward
Webinar Speaker

3. GiveSignup | RunSignup
Agenda
● About GiveSignup | RunSignup
● Why Your CRM or DMS is NOT the best tool for
Fundraising Events
● Integrate with the rest of your Nonprofit’s Tech
Stack
● About REGForward
● Customer Stories

4. GiveSignup | RunSignup
Raise More
Purpose-Built Event Fundraising Technology
GiveSignup | RunSignup

5. GiveSignup | RunSignup 5
About GiveSignup
● GiveSignup is built on the technology and
business foundations of RunSignup
● Best in class technology to elevate nonprofits’
revenue generation and supporter engagement
● Purpose-built event management and
fundraising technology for Nonprofits:
○ Ticket events
○ DIY fundraising
○ Donation forms & websites
○ Run/Walk/Rides
○ Virtual events & Challenges
● 9,000+ Nonprofits are using GiveSignup today
Raise more. Save time. Easy!

6. GiveSignup | RunSignup 6
GiveSignup - RunSignup

7. GiveSignup | RunSignup
▷ Your CRM or DMS is NOT the best event fundraising tool.
○ Your CRM or DMS platform is focused on donor relationship management (what
you pay a subscription fee for) - not fundraising events.
▷ GiveSignup has free and purpose-built technology to help you raise more
and engage supporters at fundraising events.
○ Use alongside your CRM or DMS.
○ Choose the tools that you want to use.
○ No commitments.
○ No set-up or subscription fees. Just low transaction-based pricing.
○ Full control and self-serve with the help you need.
Why GiveSignup | RunSignup for
Fundraising Events?

8. GiveSignup | RunSignup
Grow Your
Fundraising
Events
Free Fundraising Event Marketing
Suite
▷ Free data-driven websites
▷ Free domains & subdomains
▷ Free Email Marketing
▷ Referral Rewards
▷ Teams
▷ Automated Drip Campaigns
▷ Insights and Source Code Tracking
▷ 40+ External Marketing and Analytics
Integrations
Social and digital marketing
tools to grow your fundraising
events and strengthen your
nonprofit’s brand.

9. GiveSignup | RunSignup
Turn
Attendees
into
Supporters
All-in-One Platform for Fundraising
Events
▷ Integrated donations and fundraising
▷ Free Facebook Fundraiser Integration
▷ Automated fundraiser incentives
▷ 360° view of supporters
▷ Easy supporter management
▷ Custom & easily exportable reports
▷ Simple financial reporting & reconciliation
▷ In-person, virtual, and hybrid events
▷ Store (and auctions coming this fall!)
We make it easy for supporters
to sign up, donate, fundraise,
and purchase additional items,
with more than 6 Million
fundraisers and attendees
signed up in 2020.

10. GiveSignup | RunSignup
Make Event
Day Easy
Free Event Day Technology
▷ Schedule and send pre & post-event Emails
▷ Free text messaging
▷ Free mobile CheckIn App
▷ Free volunteer registration and
management
▷ Time slots and caps
▷ Free photo platform
▷ Free in-person and virtual results platform
▷ Free Sponsor management platform
▷ Mobile GPS tracking app
Event Day can be easy and fun
with the right technology that’s
easy for your team and
volunteers to use.

11. GiveSignup | RunSignup
Integrate
with your
Tech Stack
It’s easy to get GiveSignup
supporter data into your CRM or
DMS platform.

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GiveSignup.org/API
● Used for millions of data transfers with dozens
of applications for 10+ years
● Allows secure programmatic access to your
data
● Allows third party software vendors to integrate
ticket data into their applications
● Ensures an open ecosystem of technology
providers
● We will continue to update and evolve our API
based on your data needs

13. GiveSignup | RunSignup
REGForward
Your API Gateway to GiveSignup | RunSignup
GiveSignup | RunSignup

14. GiveSignup | RunSignup
▷ Parent Company, Regimen Technologies, was formed in 2002, powered by a
team of Microsoft Certified Developers providing custom development
▷ REGForward was created as a Focused Unit consisting of a highly
experienced team of API Specialists
▷ Our objective is to assist organizations achieve their missions with greater
efficiency and increased effectiveness
About REGForward

15. GiveSignup | RunSignup
How It Works

16. GiveSignup | RunSignup
▷ We maintain a Platform as a Service partnership with Microsoft - leveraging
their Azure Cloud Infrastructure
▷ All communications are secure, we maintain no copies, data is retained for
less than than 5 milliseconds
▷ Our platform infrastructure has over 90 Compliance and Governance
Certifications including SOC 1,2,3, SOX, HITRUST, HIPAA, and GDPR
The Technology

17. GiveSignup | RunSignup
Pricing
▷ Unlimited Run/Walk/Rides, Unlimited Ticket Events, Unlimited Fundraising,
and Unlimited throughput: $59.95/month - billings only for months with
transactions
▷ Setup is $249.95 for the first connecting system and $99.95 for each
additional system.
▷ No costs for support, modifications, or new event configurations

18. GiveSignup | RunSignup
Customer Stories
GiveSignup | RunSignup Customers Using REGForward
GiveSignup | RunSignup

19. GiveSignup | RunSignup 19
Girls on the Run
● GiveSignup Supporter Data: Charity Partner with
1,200+ fundraisers and 20,000+ donors per
year.
● System: Salesforce
● Integration Details
○ GOTR had a very detailed plan to map data
to their Salesforce instance and REGForward
was able to execute.
○ As a Charity Partner, fundraisers and donors
are new leads that they can put into
Salesforce marketing programs to more fully
educate about GOTR. Based on location, can
customize drip campaign education
program.

20. GiveSignup | RunSignup 20
The Loppet
Foundation
● GiveSignup Supporter Data: 60+ Outdoor and
educational programs, events, and donations.
● Systems: Neon CRM
● Integration Details
○ Use GiveSignup | RunSignup’s Supporter
Engagement Platform to manage their
participants and attendees with free email
marketing, drip campaigns, and targeted
lists.
○ Only pull donations into Neon to immediately
place donors into education campaigns.
○ Leveraged the Neon API.
○ After successful Neon integration, Loppet
Foundation is creative in thinking about other
integrations that can save them more time.

21. GiveSignup | RunSignup 21
Sour Fish
● GiveSignup Supporter Data: 100,000+
registrations per year
● System: Help Scout
● Integration Details
○ With many events and 100,000+ participants,
Sour Fish has to manage high volume
support requests.
○ Sour Fish uses Help Scout as their support
platform.
○ Integration with GiveSignup provides more
information about participants during
support. Sour Fish can see registration
details, items purchased, # of years
participated, etc.

22. GiveSignup | RunSignup 22
Epilepsy Foundation
of Colorado
● GiveSignup Supporter Data: Free and paid Ticket
Events, Fundraising Campaigns, General
Donations, Virtual Challenge Fundraising
Campaign, Annual walk.
● Systems: Salesforce, Mailchimp
● Integration Details
○ “It used to take 10 hours per week to
manually import data into Salesforce.”
○ No technical team at Epilepsy Foundation of
Colorado. REGForward took a consultative
approach to determine what the team
wanted to accomplish, and was able to
implement an integration that gave their
team those 10 hours back

23. GiveSignup | RunSignup
▷ GiveSignup | RunSignup gives you the free technology to grow your events and
introduce new supporters to your mission.
▷ Integrations help you save time, raise more money, and engage your supporters at
the right time.
○ Automatically put new contacts from GiveSignup | RunSignup into drip
campaigns to educate them about your nonprofit
○ Get a full picture of all of your constituents and the different ways they
contribute and participate - not just your big donors.
○ Deliver best-in-class customer service
Why Integrate?

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Questions

25. GiveSignup | RunSignup
Thank You!