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Presentation On
A brief introduction on
Tourism Impact and
SWOT analysis of
Tourism in
Ghandruk
Where is Ghandruk ???
▪ Situated at Western
development region
▪ North-West of
Pokhara-43 km
▪ Gateway to both
mountain the
Annapurna and
Machhapuchre
▪ Altitude varies
upto 2012 meters
above sea level
How to reach Ghandruk?
By Air By Land (Trekking)
Why is Ghandruk famous???
▪ Natural beauties and sceneries
▪ Cultural aspect of Gurung tradition
▪ Best trekking trail in world
▪ Gateway to Mt. Annapurna and Mt. Macchapuchre
▪ One can experience the typical Nepali village life
style
▪ Tourism Facilities(hotels, resorts)
▪ A part ofACAP( Annapurna Conservation Area
Project)
Ghandruk in Figures
▪ Total population = 5138
Gurung(65 %) Kamis (10%)
Magars (6%) Sakris (6%)
Damis (5%) Brahmins (5%)
Chhetris (3%)
▪ Number of households: 1,142
▪ Number of males & females: 2,497 & 2,641
▪ Altitude: 2,012 meters above sea level
Tourism Impact ofTourism In
Ghandruk
Positive
▪ Changed occupation
from military to
tourism entrepreneur.
negative
▪ Copy tourists’ fashions
and hairstyles
Tourism Impact ofTourism In
Ghandruk
Positive
▪ Foreign Exchange
earnings
Negative
▪ Establishment of
modern infrastructure
Tourism Impact ofTourism In
Ghandruk
Positive
▪ Employment
opportunity
Negative
▪ Exploitation of
resources
Tourism Impact ofTourism In
Ghandruk
Positive
▪ Contribution to local
economy
▪ Owners of big resorts
earn an abt. Rs.Three
lakh annually.
▪ Small lodge-owners
make about one-third of
this amount.
▪ Altogether, these lodge
owners earn a total of
Rs.Two crore per year.
Negative
▪ Social disparity
(hoteliers and
non‐hoteliers)
▪ Absence of local market
(tourist influenced)
▪ Lack of proper waste
management system
▪ Unequal resource
distribution
SWOT Analysis of Ghandruk
Strength of Ghandruk
▪ Improved tourism facilities
▪ Habitat to endangered species & medicinal plants
▪ Local people’s participation
▪ Snow‐capped mountains
▪ Terrace farming (seasonal crops)
▪ Under ACAP conservation area
▪ Eco‐Route trails for transport and trekking
Weakness of Ghandruk
▪ Lack of proper waste management system
▪ Excessive inflow of tourists causing economic
disparity
▪ Absence of local market (tourist influenced)
▪ Unequal resource distribution
▪ Social disparity (hoteliers and non‐hoteliers)
▪ Cultural change
▪ Loss of traditional knowledge
Opportunities of Ghandruk
▪ Promotion of Local arts, literature, music, religion
▪ Preservation of historical heritage, cultural values
▪ Employment opportunity for youngsters.
▪ Economic development through
tourism(hotels, lodges, Guide, porters).
▪ Use of local produced materials
▪ Better chance to enhance cultural tourism and eco-
tourism
Threats for Ghandruk
▪ Development of substitute trekking tracks to
Annapurna
▪ Tourist interest to nearby
villages(tadapani, Ghorepani)
▪ Modern buildings replacing traditional houses
▪ Tourism itself acts as a threat for local culture.
▪ Disparity between hoteliers and non-hoteliers.
Conclusion
▪ Maintain the number of tourists between 50,000 ‐
80,000 per year
▪ Raise in tourist entry fees
▪ Create two markets ‐ one for tourists and another
for local villagers
▪ Give opportunities to non‐hoteliers and relatively
poor families to engage in domestic economic
activities other than tourism
▪ Educate youth and and villagers about the cultural
differences
HAVE A GOOD DAY……
Sarbottam-Yudhisthir-Binit-Alisha

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Ghandruk SWOT analysis

  • 1. Presentation On A brief introduction on Tourism Impact and SWOT analysis of Tourism in Ghandruk
  • 2. Where is Ghandruk ??? ▪ Situated at Western development region ▪ North-West of Pokhara-43 km ▪ Gateway to both mountain the Annapurna and Machhapuchre ▪ Altitude varies upto 2012 meters above sea level
  • 3. How to reach Ghandruk? By Air By Land (Trekking)
  • 4. Why is Ghandruk famous??? ▪ Natural beauties and sceneries ▪ Cultural aspect of Gurung tradition ▪ Best trekking trail in world ▪ Gateway to Mt. Annapurna and Mt. Macchapuchre ▪ One can experience the typical Nepali village life style ▪ Tourism Facilities(hotels, resorts) ▪ A part ofACAP( Annapurna Conservation Area Project)
  • 5. Ghandruk in Figures ▪ Total population = 5138 Gurung(65 %) Kamis (10%) Magars (6%) Sakris (6%) Damis (5%) Brahmins (5%) Chhetris (3%) ▪ Number of households: 1,142 ▪ Number of males & females: 2,497 & 2,641 ▪ Altitude: 2,012 meters above sea level
  • 6. Tourism Impact ofTourism In Ghandruk Positive ▪ Changed occupation from military to tourism entrepreneur. negative ▪ Copy tourists’ fashions and hairstyles
  • 7. Tourism Impact ofTourism In Ghandruk Positive ▪ Foreign Exchange earnings Negative ▪ Establishment of modern infrastructure
  • 8. Tourism Impact ofTourism In Ghandruk Positive ▪ Employment opportunity Negative ▪ Exploitation of resources
  • 9. Tourism Impact ofTourism In Ghandruk Positive ▪ Contribution to local economy ▪ Owners of big resorts earn an abt. Rs.Three lakh annually. ▪ Small lodge-owners make about one-third of this amount. ▪ Altogether, these lodge owners earn a total of Rs.Two crore per year. Negative ▪ Social disparity (hoteliers and non‐hoteliers) ▪ Absence of local market (tourist influenced) ▪ Lack of proper waste management system ▪ Unequal resource distribution
  • 10. SWOT Analysis of Ghandruk
  • 11. Strength of Ghandruk ▪ Improved tourism facilities ▪ Habitat to endangered species & medicinal plants ▪ Local people’s participation ▪ Snow‐capped mountains ▪ Terrace farming (seasonal crops) ▪ Under ACAP conservation area ▪ Eco‐Route trails for transport and trekking
  • 12. Weakness of Ghandruk ▪ Lack of proper waste management system ▪ Excessive inflow of tourists causing economic disparity ▪ Absence of local market (tourist influenced) ▪ Unequal resource distribution ▪ Social disparity (hoteliers and non‐hoteliers) ▪ Cultural change ▪ Loss of traditional knowledge
  • 13. Opportunities of Ghandruk ▪ Promotion of Local arts, literature, music, religion ▪ Preservation of historical heritage, cultural values ▪ Employment opportunity for youngsters. ▪ Economic development through tourism(hotels, lodges, Guide, porters). ▪ Use of local produced materials ▪ Better chance to enhance cultural tourism and eco- tourism
  • 14. Threats for Ghandruk ▪ Development of substitute trekking tracks to Annapurna ▪ Tourist interest to nearby villages(tadapani, Ghorepani) ▪ Modern buildings replacing traditional houses ▪ Tourism itself acts as a threat for local culture. ▪ Disparity between hoteliers and non-hoteliers.
  • 15. Conclusion ▪ Maintain the number of tourists between 50,000 ‐ 80,000 per year ▪ Raise in tourist entry fees ▪ Create two markets ‐ one for tourists and another for local villagers ▪ Give opportunities to non‐hoteliers and relatively poor families to engage in domestic economic activities other than tourism ▪ Educate youth and and villagers about the cultural differences
  • 16. HAVE A GOOD DAY…… Sarbottam-Yudhisthir-Binit-Alisha