GfK - Go beyond the traditional metrics to measure the effectiveness of your ...GfK
Learn how to measure the effectiveness of your digital ad campaign on browser and in-app. Key is to go beyond the traditional metrics such as CPR and CPC to prove to your business that your campaign was successful thanks to strong KPI’s.
Find out the four key trends driving growth in the smartphone market based on our forecasting data. To access the full report, click on the download on slide 7.
GfK - The future of insurance: Hong Kong perspectiveGfK
Ronald Leung outlines what the future of insurance in this lucrative market might look like. It discusses the effects of technology on personalization and asks why insurance providers are being left behind.
GfK and Visa: Reducing friction in the digital payment processGfK
Today’s established financial institutions are under pressure from three sources: the high expectations of Connected Consumers, the pace of technological change and innovation from new entrants. To remain relevant in the era of the smart home, connected car and mobile payments, these players must create compelling and easy-to-use digital financial products. Working with Visa, we’ve been investigating the central role that user experience (UX) has in ensuring success in this complex and competitive sector. To know more contact Tim Spenny (tim.spenny@gfk.com) and Lauren Zack (lauren.zack@gfk.com).
GfK - Go beyond the traditional metrics to measure the effectiveness of your ...GfK
Learn how to measure the effectiveness of your digital ad campaign on browser and in-app. Key is to go beyond the traditional metrics such as CPR and CPC to prove to your business that your campaign was successful thanks to strong KPI’s.
Find out the four key trends driving growth in the smartphone market based on our forecasting data. To access the full report, click on the download on slide 7.
GfK - The future of insurance: Hong Kong perspectiveGfK
Ronald Leung outlines what the future of insurance in this lucrative market might look like. It discusses the effects of technology on personalization and asks why insurance providers are being left behind.
GfK and Visa: Reducing friction in the digital payment processGfK
Today’s established financial institutions are under pressure from three sources: the high expectations of Connected Consumers, the pace of technological change and innovation from new entrants. To remain relevant in the era of the smart home, connected car and mobile payments, these players must create compelling and easy-to-use digital financial products. Working with Visa, we’ve been investigating the central role that user experience (UX) has in ensuring success in this complex and competitive sector. To know more contact Tim Spenny (tim.spenny@gfk.com) and Lauren Zack (lauren.zack@gfk.com).
GfK - Creating a seamless life through the connected carGfK
What do drivers want and expect from the connected car? Are they ready for it and, crucially, will they pay for it? Which features appeal to which consumers? Automotive and technology brands won’t want to miss their chance in this exciting new world.
The preview report gives you a quick overview of how the connected car will play out with consumers in these six key markets: Brazil, China, Germany, Russia, UK and US.
For more information, please visit: http://www.gfk.com/Industries/Automotive/Pages/Connected-Car.aspx
Conquering Connected Shoppers – GfK and REWE Digital at the 62nd Global Summi...GfK
Connected Shoppers are revolutionizing retail, and that’s true whatever sector you operate in. For consumer goods, the spotlight is on omnichannel. We believe the time is right for the complex grocery sector to be digitized. At the CGF Global Summit, together with REWE Digital, we discussed how you can maximize omnichannel today and tomorrow, profile different shopper segments, explain where to discover and reach them, and predict future trends. If you want to see if you are equipped to conquer the connected shopper in grocery, take a look at our presentation.
Q3 2015 Mobile Commerce Trends - Branding BrandBranding Brand
Although iOS 9 was released late last quarter, iOS 7 and older operating system versions' share of total smartphone visits decreased 38% and revenue decreased 30%, according to new data from the Q3 2015 Mobile Commerce Trends report.
Check out the Q3 2015 monthly shopping trends:
- July 2015: http://bblnk.com/July2015Trends
- August 2015: http://bblnk.com/August2015Trends
- September 2015: http://bblnk.com/September2015Trends
Apps analytics: Solutions to drive your multi-device strategyAT Internet
In this webinar, learn to decipher how your mobile apps are being used today.
Get a holistic view of your customers’ journeys, and offer them an ideal user experience across devices.
Discover the keys to:
- Using pre-designed dashboards to track app performance
- Measuring engagement with your apps and user retention over time
- Driving your multi-device strategy while accounting for the particularities of mobile
- Optimising user experience and understanding multi-device usage
Adobe Digital Index: Europe's Best Of The BestAdobe
Adobe Digital Index's “Best Of The Best” research compares the average performance of companies in five industry sectors across website metrics such as stickiness, consumption, and conversion rates, with the average performance of companies in the top quintile, giving marketers a set of benchmarks for their own performance.
Adobe Digital Insights explores countries and industries in its annual Best of the Best Report for Europe. The report explores overall traffic from smartphone and desktop devices, overall website engagement metrics and conversion metrics across devices. In addition, it provides the average performance for each country and industry, as well as a comparison of the Top 20% of performers, revealing benchmarking insights to marketers. The report also looks at how European consumers are using their devices, the major frustrations during mobile experiences, and even how many connected devices they own.
Tablet Marketing Whitepaper - August 2014Damus Chu
A compelling business case for tablet marketing in Australia.
Contents:
- Executive Summary.
- Online Snapshot.
- Nascent Tablets Growing Rapidly.
- Multi-device usage for Tablets.
- More News Consumed Digitally.
- Next-generation using tablets.
- Tablets are used in lean-back settings.
- Greater demand in automotive industry.
- Bigger sessions on web/apps.
GfK - Insurance Incentives and Rewards in South AfricaGfK
Bradley Taylor investigates the insurance incentives and rewards in South Africa and what we can learn from the way rewards are used to drive loyalty and business in this competitive market.
User experience (UX) is a major selling point in the automotive industry. But most original equipment manufacturers (OEMs) and suppliers do not have a way of benchmarking UX.
We have developed and validated a groundbreaking new UX model in a global study that reveals how car owners benchmark each auto brand for user experience. It will show OEMs and suppliers what they should be focusing on the Human Machine Interface (HMI).
GfK - Creating a seamless life through the connected carGfK
What do drivers want and expect from the connected car? Are they ready for it and, crucially, will they pay for it? Which features appeal to which consumers? Automotive and technology brands won’t want to miss their chance in this exciting new world.
The preview report gives you a quick overview of how the connected car will play out with consumers in these six key markets: Brazil, China, Germany, Russia, UK and US.
For more information, please visit: http://www.gfk.com/Industries/Automotive/Pages/Connected-Car.aspx
Conquering Connected Shoppers – GfK and REWE Digital at the 62nd Global Summi...GfK
Connected Shoppers are revolutionizing retail, and that’s true whatever sector you operate in. For consumer goods, the spotlight is on omnichannel. We believe the time is right for the complex grocery sector to be digitized. At the CGF Global Summit, together with REWE Digital, we discussed how you can maximize omnichannel today and tomorrow, profile different shopper segments, explain where to discover and reach them, and predict future trends. If you want to see if you are equipped to conquer the connected shopper in grocery, take a look at our presentation.
Q3 2015 Mobile Commerce Trends - Branding BrandBranding Brand
Although iOS 9 was released late last quarter, iOS 7 and older operating system versions' share of total smartphone visits decreased 38% and revenue decreased 30%, according to new data from the Q3 2015 Mobile Commerce Trends report.
Check out the Q3 2015 monthly shopping trends:
- July 2015: http://bblnk.com/July2015Trends
- August 2015: http://bblnk.com/August2015Trends
- September 2015: http://bblnk.com/September2015Trends
Apps analytics: Solutions to drive your multi-device strategyAT Internet
In this webinar, learn to decipher how your mobile apps are being used today.
Get a holistic view of your customers’ journeys, and offer them an ideal user experience across devices.
Discover the keys to:
- Using pre-designed dashboards to track app performance
- Measuring engagement with your apps and user retention over time
- Driving your multi-device strategy while accounting for the particularities of mobile
- Optimising user experience and understanding multi-device usage
Adobe Digital Index: Europe's Best Of The BestAdobe
Adobe Digital Index's “Best Of The Best” research compares the average performance of companies in five industry sectors across website metrics such as stickiness, consumption, and conversion rates, with the average performance of companies in the top quintile, giving marketers a set of benchmarks for their own performance.
Adobe Digital Insights explores countries and industries in its annual Best of the Best Report for Europe. The report explores overall traffic from smartphone and desktop devices, overall website engagement metrics and conversion metrics across devices. In addition, it provides the average performance for each country and industry, as well as a comparison of the Top 20% of performers, revealing benchmarking insights to marketers. The report also looks at how European consumers are using their devices, the major frustrations during mobile experiences, and even how many connected devices they own.
Tablet Marketing Whitepaper - August 2014Damus Chu
A compelling business case for tablet marketing in Australia.
Contents:
- Executive Summary.
- Online Snapshot.
- Nascent Tablets Growing Rapidly.
- Multi-device usage for Tablets.
- More News Consumed Digitally.
- Next-generation using tablets.
- Tablets are used in lean-back settings.
- Greater demand in automotive industry.
- Bigger sessions on web/apps.
GfK - Insurance Incentives and Rewards in South AfricaGfK
Bradley Taylor investigates the insurance incentives and rewards in South Africa and what we can learn from the way rewards are used to drive loyalty and business in this competitive market.
User experience (UX) is a major selling point in the automotive industry. But most original equipment manufacturers (OEMs) and suppliers do not have a way of benchmarking UX.
We have developed and validated a groundbreaking new UX model in a global study that reveals how car owners benchmark each auto brand for user experience. It will show OEMs and suppliers what they should be focusing on the Human Machine Interface (HMI).
Angelo Pierro introduce you to the technology trends in the insurance companies including examples of what winning tomorrow in this market can look like.
See some of the insights from our global smart home study that we shared in a presentation at CES 2016. For more information on our study visit: http://www.gfk.com/insights/report/making-the-smart-home-a-reality/
there are number of mobiles being developed in various part of the country. India is one such countries which is coming up with the mobile phones with exclusive features at very resonable rates. check out the list of such phones in these slides
For my final, capstone marketing class, marketing strategies, my team and I were confronted with the challenge of developing a marketing plan for a specific industry, and a company within that industry. We chose the smartphone industry, and within that, the company Samsung. After thorough research, we presented a marketing plan to evaluate their marketing mix moving forward.
Despite the growing popularity of ad blockers, retailers experienced their most successful mobile shopping season yet. iOS 9 accounted for nearly half of total smartphone and tablet revenue.
Across industries, retailers introduced sales earlier, increasing smartphone visits by 71% and conversion by 64% compared to last holiday.
Consumer Electronics: Abstract from market outlook and key market trendsIcônes Ecoles Créatives
Our study Consumer Electronics focuses on video devices and explores the main technological and industrial trends in the following market segments: • Television • Computers • Portable Media Devices • Digital Media Boxes • Set-Top-Boxes.
It also delivers key findings on our market sizing and forecasts for CE and connected CE, with a highlight on Ultra HD TV set sales (volume and value) and its prospective up to 2019.
The study includes a report and a detailed dataset.
A Laurent MICHAUD report
This report is an analytical report written for the completion of the Marketing Analytics course offered as a part of the SMU Master of IT in Business Analytics Degree Program. The datasets analysed were collected by Canalys.
As specialist advisers to the marketing communications and technologies industry, we are uniquely positioned to ensure that we are continually on top of key trends in this rapidly evolving landscape.
mma warc report- mobile ecosystem and marketing in IndiaSocial Samosa
In collaboration with WARC, the MMA report highlights the mobile ecosystem in India with mobile marketing capabilities, growth in m-commerce and social marketing, and the impact of technologies such as AI, IoT, ML & voice on improving marketing efficiency.
In the world of ecommerce, 2015 was a turning point in terms of mobile’s place in the affiliate shopping experience.
More than a device on which to research or browse, smartphones and tablets last year triumphed as sales portals -- mobile sales now represents nearly 1 in 3 sales which occur in the CJ Affiliate global network. Near the end of 2016, sales on mobile devices for some categories will likely account for 40% of global affiliate sales.
Stone Tan China Cellphone Manufacturing ReportJames Wemyss
China's mobile phone market is experiencing negative growth. With several mobile phone manufacturing head brands occupying the majority of market share, the pattern of domestic smartphone brands in the Chinese market has basically taken shape. From January to December 2018, the domestic mobile phone market shipped 408.5 million units, down 11% year-on-year. Going forward, IDC expects 2019 to have flat growth, with positive growth from 2020 to 2022, due to the rollout of China’s 5G network.
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.