Research has found gender stereotypes and roles are prevalent in music videos and genres. Men are typically portrayed as independent, competent, and engaging in dominant behaviors while occupying stereotypical jobs like firefighters. Women are often portrayed as sexual objects, engaging in explicit and passive behaviors, and occupying jobs like cheerleaders or waitresses. They are also more likely to be presented in revealing clothing. Feminist movements from the 1960s and 70s challenged these narrow portrayals of women as sex objects or confined to the domestic sphere. Laura Mulvey's theory of "male gaze" discusses how women are presented solely for visual pleasure in videos and are objectified regardless of the viewer's gender. A reading of the Pussycat Dolls