This document summarizes key points from the book "Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere" by Axel Bruns. It discusses how social media has become a tertiary space for news that does not privilege journalists, how metrics can promote populism, and how gatewatching and sharing news is now habitual. It also notes opportunities for journalists as curators and personal brands, and how generational shifts are increasing reliance on social media as a primary news source while platforms siphon advertising revenue.
This was a catch-all "market analysis" presentation I put together in October 2008, based in part on some thinking of Jeff Jarvis regarding an emerging "press sphere," among other topics addressed here.
This is the communication campaign plan for The Investigative Reporting Workshop that I've developed as part of my Public Relations Case Studies class.
CBC & the science academy: A participatory journeyneheli
The publicly funded Canadian Broadcasting Corporation (CBC) has a unique, participatory relationship with the science academy that is showcased on the CBC documentary website Geologic Journey II. Although academics work on interesting projects that have great relevance to those outside academic circles, their work is generally published in journals or texts that are not often accessed or easily understood by the general public. On Geologic Journey II, contemporary research is highlighted in a manner that makes it easily accessible and showcases scientific findings to a much wider audience.
Through the lens of media logic, using the theories of convergence culture and the public sphere, in this paper I explore how the relationship between CBC and the science academy invigorates public discourse, and why building relationships with community partners makes good business sense for a public broadcaster.
Gatewatching 4: Random Acts of Gatewatching: Everyday Newssharing PracticesAxel Bruns
Lecture 4 in the course From Gatekeeping to Gatewatching: News and Journalism in the Digital Age.
This lecture series addresses the continuing transformation of the production and consumption of journalism in the contemporary media environment. It provides a brief history of the impact of participatory online news production and engagement practices – from the first wave of citizen journalism to the social media platforms of today – on how news content is disseminated and experienced; examines reactive and proactive responses to these changes by news organisations and journalists; and explores the longer-term impact of these developments on the public sphere, touching on the power of social media platforms and their role in shaping their users’ information diets.
Readings are largely drawn from Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere (Bruns, 2018), with additional readings recommended for selected lectures.
Reading for this lecture:
Bruns, A. (2018). Random Acts of Gatewatching: Everyday Newssharing Practices. Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere. Ch. 4. Peter Lang.
This was a catch-all "market analysis" presentation I put together in October 2008, based in part on some thinking of Jeff Jarvis regarding an emerging "press sphere," among other topics addressed here.
This is the communication campaign plan for The Investigative Reporting Workshop that I've developed as part of my Public Relations Case Studies class.
CBC & the science academy: A participatory journeyneheli
The publicly funded Canadian Broadcasting Corporation (CBC) has a unique, participatory relationship with the science academy that is showcased on the CBC documentary website Geologic Journey II. Although academics work on interesting projects that have great relevance to those outside academic circles, their work is generally published in journals or texts that are not often accessed or easily understood by the general public. On Geologic Journey II, contemporary research is highlighted in a manner that makes it easily accessible and showcases scientific findings to a much wider audience.
Through the lens of media logic, using the theories of convergence culture and the public sphere, in this paper I explore how the relationship between CBC and the science academy invigorates public discourse, and why building relationships with community partners makes good business sense for a public broadcaster.
Gatewatching 4: Random Acts of Gatewatching: Everyday Newssharing PracticesAxel Bruns
Lecture 4 in the course From Gatekeeping to Gatewatching: News and Journalism in the Digital Age.
This lecture series addresses the continuing transformation of the production and consumption of journalism in the contemporary media environment. It provides a brief history of the impact of participatory online news production and engagement practices – from the first wave of citizen journalism to the social media platforms of today – on how news content is disseminated and experienced; examines reactive and proactive responses to these changes by news organisations and journalists; and explores the longer-term impact of these developments on the public sphere, touching on the power of social media platforms and their role in shaping their users’ information diets.
Readings are largely drawn from Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere (Bruns, 2018), with additional readings recommended for selected lectures.
Reading for this lecture:
Bruns, A. (2018). Random Acts of Gatewatching: Everyday Newssharing Practices. Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere. Ch. 4. Peter Lang.
Gatewatching 13: Conclusion: A Social News Media NetworkAxel Bruns
Lecture 13 in the course From Gatekeeping to Gatewatching: News and Journalism in the Digital Age.
This lecture series addresses the continuing transformation of the production and consumption of journalism in the contemporary media environment. It provides a brief history of the impact of participatory online news production and engagement practices – from the first wave of citizen journalism to the social media platforms of today – on how news content is disseminated and experienced; examines reactive and proactive responses to these changes by news organisations and journalists; and explores the longer-term impact of these developments on the public sphere, touching on the power of social media platforms and their role in shaping their users’ information diets.
Readings are largely drawn from Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere (Bruns, 2018), with additional readings recommended for selected lectures.
Reading for this lecture:
Bruns, A. (2018). Conclusion: A Social News Media Network. Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere. Ch. 9. Peter Lang.
Gatewatching 6: Meet the Audience: How Journalists Adapt to Social MediaAxel Bruns
Lecture 6 in the course From Gatekeeping to Gatewatching: News and Journalism in the Digital Age.
This lecture series addresses the continuing transformation of the production and consumption of journalism in the contemporary media environment. It provides a brief history of the impact of participatory online news production and engagement practices – from the first wave of citizen journalism to the social media platforms of today – on how news content is disseminated and experienced; examines reactive and proactive responses to these changes by news organisations and journalists; and explores the longer-term impact of these developments on the public sphere, touching on the power of social media platforms and their role in shaping their users’ information diets.
Readings are largely drawn from Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere (Bruns, 2018), with additional readings recommended for selected lectures.
Reading for this lecture:
Bruns, A. (2018). Meet the Audience: How Journalists Adapt to Social Media. Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere. Ch. 5. Peter Lang.
Types of Polarisation and Their Operationalisation in Digital and Social Medi...Axel Bruns
Paper by Axel Bruns, Tariq Choucair, Katharina Esau, Sebastian Svegaard, and Samantha Vilkins, presented at the Association of Internet Researchers conference, Philadelphia, 18 Oct. 2023.
Determining the Drivers and Dynamics of Partisanship and Polarisation in Onli...Axel Bruns
Paper by Axel Bruns, Katharina Esau, Tariq Choucair, Sebastian Svegaard, and Samantha Vilkins, presented at the ECREA Political Communication conference in Berlin, 1 Sep. 2023.
Towards a New Empiricism: Polarisation across Four DimensionsAxel Bruns
Paper by Axel Bruns, Tariq Choucair, Katharina Esau, Sebastian Svegaard, and Samantha Vilkins, presented at the IAMCR 2023 conference, Lyon, 9-13 July 2023.
The Anatomy of Virality: How COVID-19 Conspiracy Theories Spread across Socia...Axel Bruns
Keynote by Axel Bruns, with Edward Hurcombe and Stephen Harrington, presented at the International Center for Journalists' Empowering the Truth Summit, 23 Feb. 2023.
A Platform Policy Implementation Audit of Actions against Russia’s State-Cont...Axel Bruns
Paper by Sofya Glazunova, Anna Ryzhova, Axel Bruns, Silvia Ximena Montaña-Niño, Arista Beseler, and Ehsan Dehghan, presented at the International Communication Association conference, Toronto, 29 May 2023.
The Filter in Our (?) Heads: Digital Media and PolarisationAxel Bruns
Invited presentation in a seminar series organised by the Centre for Deliberative Democracy & Global Governance at the University of Canberra, the QUT Digital Media Research Centre, and the News and Media Research Centre at the University of Canberra.
Gatewatching 5: Weaponising Newssharing: ‘Fake News’ and Other MalinformationAxel Bruns
Lecture 5 in the course From Gatekeeping to Gatewatching: News and Journalism in the Digital Age.
This lecture series addresses the continuing transformation of the production and consumption of journalism in the contemporary media environment. It provides a brief history of the impact of participatory online news production and engagement practices – from the first wave of citizen journalism to the social media platforms of today – on how news content is disseminated and experienced; examines reactive and proactive responses to these changes by news organisations and journalists; and explores the longer-term impact of these developments on the public sphere, touching on the power of social media platforms and their role in shaping their users’ information diets.
Readings are largely drawn from Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere (Bruns, 2018), with additional readings recommended for selected lectures.
Reading for this lecture:
Bruns, A., Harrington, S., & Hurcombe, E. (2021). Coronavirus Conspiracy Theories: Tracing Misinformation Trajectories from the Fringes to the Mainstream. In M. Lewis, E. Govender, & K. Holland (Eds.), Communicating COVID-19: Interdisciplinary Perspectives (pp. 229–249). Springer. https://doi.org/10.1007/978-3-030-79735-5_12
Gatewatching 10: New(s) Publics in the Public SphereAxel Bruns
Lecture 10 in the course From Gatekeeping to Gatewatching: News and Journalism in the Digital Age.
This lecture series addresses the continuing transformation of the production and consumption of journalism in the contemporary media environment. It provides a brief history of the impact of participatory online news production and engagement practices – from the first wave of citizen journalism to the social media platforms of today – on how news content is disseminated and experienced; examines reactive and proactive responses to these changes by news organisations and journalists; and explores the longer-term impact of these developments on the public sphere, touching on the power of social media platforms and their role in shaping their users’ information diets.
Readings are largely drawn from Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere (Bruns, 2018), with additional readings recommended for selected lectures.
Reading for this lecture:
Bruns, A. (2018). New(s) Publics in the Public Sphere. Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere. Ch. 8. Peter Lang.
Gatewatching 11: Echo Chambers? Filter Bubbles? Reviewing the EvidenceAxel Bruns
Lecture 11 in the course From Gatekeeping to Gatewatching: News and Journalism in the Digital Age.
This lecture series addresses the continuing transformation of the production and consumption of journalism in the contemporary media environment. It provides a brief history of the impact of participatory online news production and engagement practices – from the first wave of citizen journalism to the social media platforms of today – on how news content is disseminated and experienced; examines reactive and proactive responses to these changes by news organisations and journalists; and explores the longer-term impact of these developments on the public sphere, touching on the power of social media platforms and their role in shaping their users’ information diets.
Readings are largely drawn from Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere (Bruns, 2018), with additional readings recommended for selected lectures.
Reading for this lecture:
Bruns, A. (2022). Echo Chambers? Filter Bubbles? The Misleading Metaphors That Obscure the Real Problem. In M. Pérez-Escolar & J. M. Noguera-Vivo (Eds.), Hate Speech and Polarization in Participatory Society (pp. 33–48). Routledge. https://doi.org/10.4324/9781003109891-4
Gatewatching 1: Introduction: What’s So Different about Journalism Today?Axel Bruns
Lecture 1 in the course From Gatekeeping to Gatewatching: News and Journalism in the Digital Age.
This lecture series addresses the continuing transformation of the production and consumption of journalism in the contemporary media environment. It provides a brief history of the impact of participatory online news production and engagement practices – from the first wave of citizen journalism to the social media platforms of today – on how news content is disseminated and experienced; examines reactive and proactive responses to these changes by news organisations and journalists; and explores the longer-term impact of these developments on the public sphere, touching on the power of social media platforms and their role in shaping their users’ information diets.
Readings are largely drawn from Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere (Bruns, 2018), with additional readings recommended for selected lectures.
Reading for this lecture:
Bruns, A. (2018). Introduction. Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere. Ch. 1. Peter Lang.
Lecture 8 in the course From Gatekeeping to Gatewatching: News and Journalism in the Digital Age.
This lecture series addresses the continuing transformation of the production and consumption of journalism in the contemporary media environment. It provides a brief history of the impact of participatory online news production and engagement practices – from the first wave of citizen journalism to the social media platforms of today – on how news content is disseminated and experienced; examines reactive and proactive responses to these changes by news organisations and journalists; and explores the longer-term impact of these developments on the public sphere, touching on the power of social media platforms and their role in shaping their users’ information diets.
Readings are largely drawn from Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere (Bruns, 2018), with additional readings recommended for selected lectures.
Reading for this lecture:
Bruns, A. (2018). Hybrid News Coverage: Liveblogs. Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere. Ch. 7. Peter Lang.
Gatewatching 2: From Gatekeeping to Gatewatching: The First Wave of Citizen M...Axel Bruns
Lecture 2 in the course From Gatekeeping to Gatewatching: News and Journalism in the Digital Age.
This lecture series addresses the continuing transformation of the production and consumption of journalism in the contemporary media environment. It provides a brief history of the impact of participatory online news production and engagement practices – from the first wave of citizen journalism to the social media platforms of today – on how news content is disseminated and experienced; examines reactive and proactive responses to these changes by news organisations and journalists; and explores the longer-term impact of these developments on the public sphere, touching on the power of social media platforms and their role in shaping their users’ information diets.
Readings are largely drawn from Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere (Bruns, 2018), with additional readings recommended for selected lectures.
Reading for this lecture:
Bruns, A. (2018). From Gatekeeping to Gatewatching: The First Wave of Citizen Media. Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere. Ch. 2. Peter Lang.
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Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
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KEYWORDS :Safety compliance, safety participation, safety performance, SME
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“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
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KEYWORDS: migration, education, integration, sub-Saharan African children, public school
“To be integrated is to feel secure, to feel connected.” The views and experi...
Gatewatching and News Curation: Journalism, Social Media, and the Public Sphere
1. @qutdmrc
Grenoble, 30 May 2018
Prof. Axel Bruns | @snurb_dot_info
Gatewatching and News Curation
Journalism, Social Media, and the Public Sphere
2. @qutdmrc
Gatewatching and News Curation
Axel Bruns. Gatewatching and
News Curation: Journalism, Social
Media, and the Public Sphere.
New York: Peter Lang, 2018.
5. @qutdmrc
User-Led Disruptions to the News
‘random acts of journalism’ — JD Lasica
‘a leap to authorship’ — Douglas Rushkoff
‘the people formerly known as the audience’ — Jay Rosen
from ‘filter, then publish’ to ‘publish, then filter’ — Clay Shirky
‘my readers know more than I do’ — Dan Gillmor
news blogs, citizen journalism sites
Drudge Report breaks Clinton/Lewinsky
Salam Pax live-blogs bombing raids on Baghdad
8. @qutdmrc
From Parasites to Colleagues
‘journalists [have not] been eager to let the public in on how the
sausage is made’ — Jane Singer
but doing ‘proper’ journalism is resource-intensive: gatewatching, not gatekeeping
‘the balance of power between journalism and its publics is shifting’
— Jo Bardoel & Mark Deuze
‘the democratization of opinion on the net’ — Clay Shirky
‘the Internet, at its ugliest, is just an open sewer’ — Thomas L. Friedman
‘without the daily work of print journalists, one wonders if … blogs would
contain any real news’ — Paul Andrews
‘blogs … are being “normalized” by journalists’ — Jane Singer
‘we cannot expect citizen-journalism projects to provide serious
competition to established, corporate media’ — Chris Atton
11. @qutdmrc
Social Media as Citizen Media
‘a vital source for real-time citizen news’ during crises — Stuart Allan
‘the witnesses are taking over the news’ — Jeff Jarvis
‘there is journalism before Twitter and journalism after Twitter’ — Emily Bell
‘a new seismograph for current and surprising events’ — Christoph Neuberger
‘a common medium for professional journalism and citizen journalism’ — Gilad Lotan et al.
‘social awareness streams … outside the formal structures of journalism’ — Alfred Hermida
‘crowdsourc[ing] prevalent actors and their tweets to prominence’
— Sharon Meraz & Zizi Papacharissi
14. @qutdmrc
Journalism and / on Social Media
‘hybrid system’ of ‘“older” and “newer” media’ — Andrew Chadwick et al.
‘with social media, journalism and audiences meet on uncommon ground’
— Wiebke Loosen and Jan Schmidt
‘spontaneously emerging encounter publics’ — Christoph Neuberger et al.
‘networks for the wild flows of messages’ — Jürgen Habermas
from random acts of journalism to habitual acts of gatewatching and newssharing
not democratic (equal voices), but demotic (widespread participation)
collective news curation by social media users, including journalists
16. @qutdmrc
Industry Responses
ban newssharing: paywalls, premium access, …
‘newspapers should want to be open and collaborative’ — Alan Rusbridger
belittle and vilify social media and their users
‘Twitter is … little more than a leftwing echo chamber’ — Chris Mitchell
revisit after major breakthrough events
‘I can’t tell you how many times I heard journos admit they “better get
into this Twitter thing” that fortnight’ – Latika Bourke
‘an obsolete job description just might equal success’ for The Guardian’s
Head of Digital Engagement – Joy Mayer
create ‘social media editors’ to coordinate the organisation’s strategy
17. @qutdmrc
Journalists’ Responses
‘individuals may be replacing institutions as the fundamental unit of the
profession’ — Logan Molyneux and Avery Holton
use for personal branding distinct from the news organisation
‘if you haven’t made it already as a journalist, you won’t become a
journalist unless you engage with social media’ — Silvia Costeloe
‘Twitter has been accepted as a ‘normalized’ medium, particularly
among younger professionals’ — Sada Reed
accept as a standard tool of the trade …
… and exploit for personal advancement
explore new modes and formats of journalistic work
‘immersed in social awareness streams that serve simultaneously as newswire,
newsroom and new outlet’ — Alfred Hermida
20. @qutdmrc
Reshaping Networks
‘when reporters rely solely on social media, negotiation-through-conversation
is bypassed’ — Marcel Broersma and Todd Graham
‘reinforced the groupthink and echo chamber that is Washington political coverage’
— journalist interviewed by John H. Parmelee
‘you design your own filter bubble’ — Paul Bradshaw
‘Twitter has taken the conversations political reporters would have at the
press table … and pushed them into the public’ — Parmelee’s journalist
more groupthink and concerns about echo chambers and filter bubbles,
but also greater exposure of groupthink and insider talk to public scrutiny
removing journalists as an inherently necessary part of the news process
21. @qutdmrc
Normalisation in Precarious Times
‘a more involved presence on Twitter … resulted in significant oomph in
correspondents’ popularity’ — Raluca Cozma and Kuan-Ju Chen
‘you go into survival mode, which for me means becoming a walking, talking,
texting, tweeting, whatever billboard for myself’ — journalist interviewed by Logan
Molyneux and Avery Holton
‘does journalism now include not only the content but also the journalist
herself?’ — Ulrika Hedman
normalisation of social media into journalism,
or normalisation of journalism into social media?
if journalists and their content are free on Twitter, who pays the bills?
23. @qutdmrc
Quantifying Journalism
‘systematic analysis of quantitative data on various aspects of audience
behavior’ ― Federica Cherubini and Rasmus Kleis Nielsen
‘basically, contemporary forms of analytics are very good at understanding the
main ways in which people used digital media in 2010’ ― Cherubini and Nielsen
‘“It’s like crack,” he said, grinning. “You can sit here and watch it, popping
all night.”’ ― newsroom manager interviewed by Edson Tandoc Jr.
a feedback loop between newsroom gatekeeping and audience gatewatching
‘if the company’s not making money then I might get laid off’
― Tandoc Jr.’s interviewee
‘the natural inclination, if one metric is seen as the important, true metric
… is to game it’ ― Jonah Peretti
‘Buzzfeed has been built around the proposition that distribution of
journalism will happen primarily through social networks’ ― Jonah Peretti
24. @qutdmrc
Platform Power
‘journalists … are a pretty useful source of marketing for Twitter’ ― Ali Nobil Ahmad
‘transforming newspaper websites into appendages of Americanized
corporate information capitalism’ ― Ali Nobil Ahmad
‘65% of the digital ad revenue pie is swallowed up by just five tech
companies’ ― Pew Research Center
‘a trade-off between control of your own journalism, versus reaching large
audiences’ ― Emily Bell
‘we are definitely not a media company, but we do recognise that we play an
important role and that means we have responsibilities’ ― Facebook VP John
Hegeman
need to re-route some revenue streams from platforms to content producers
‘fake news’ panic may provide an opportunity for wider regulatory intervention
25. Sydney Morning Herald: “Facebook, Twitter, Google grilled over elections ads at Russia inquiry”
http://www.smh.com.au/world/facebook-twitter-google-grilled-over-elections-ads-at-russia-inquiry-20171031-gzcbw7.html
26. @qutdmrc
TL;DR Summary
social media as a tertiary space which does not inherently privilege journalists and outlets
metrification of engagement may promote populism and invite gaming
gatewatching and newssharing is now habitual for news users
new opportunities for journalists as news curators and personal brands
normalisation of social media, or normalisation of journalism into social media
major generational shift towards social media as primary news source
platforms siphoning off most of the advertising revenue
funding for journalism remains precarious
need to enforce platforms’ corporate social responsibility?
27. @qutdmrc
Gatewatching and News Curation
Axel Bruns. Gatewatching and
News Curation: Journalism, Social
Media, and the Public Sphere.
New York: Peter Lang, 2018.
28. @qutdmrc
Grenoble, 30 May 2018
Prof. Axel Bruns | @snurb_dot_info
http://snurb.info/
@socialmediaQUT – http://socialmedia.qut.edu.au/
@qutdmrc – https://www.qut.edu.au/research/dmrc
This research is supported by the ARC Future Fellowship project
“Understanding Intermedia Information Flows in the Australian
Online Public Sphere”, the ARC Discovery project “Journalism
beyond the Crisis: Emerging Forms, Practices, and Uses”, and the
ARC LIEF project “TrISMA: Tracking Infrastructure for Social
Media Analysis.”