#Gamification is the strategy of transforming mundane daily activities into a fun, engaging and a motivating activity. The process of incorporating gaming constructs such as rules, actions and challenges create a gamification platform to transform a mundane task as engaging in Physical Activity for health wellness and fitness goals. Engaging in a fitness or physical activity is a mundane activity, which can be transformed into a fun activity through Gamification

1. Gamification of Physical
Activity
Perspectives for 2017
Human-Centric Gamification
gamefulplay.ca
Dennis L. Kappen:: PhD Candidate:: UOIT
gamefulplay.ca

2. gamefulplay.ca
Why do we need Gamification in the
Physical Activity (PA) context?
Could we foster intrinsic and extrinsic
motivations to get people moving?
Can we provide a gameful platform as a
driver for technology, to engage persons
in motivated fitness activity?
Could we Motivate to Participate?
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3. gamefulplay.ca
Why Gamification of Physical Activity?
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4. gamefulplay.ca
Could we increase Physical Activity through Digital Gaming?
Reflections from 2016…Research
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Could we motivate persons to participate in Physical Activity
through Technology?
Does technology help in overcoming Motivational Challenges?

5. gamefulplay.ca
Reflections from 2016…Research
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Efficacy of
Technology
Interventions
Sustained
Engagement
Gamify
Fitness
Routines
Motivation
Design
Strategies
Quality of
Life &
Older
Adults

6. gamefulplay.ca
Reflections from 2016…Industry
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NERF
ENERGY
Fitbit
Fitness
Gaming
STEP JOCKEY

7. gamefulplay.ca
How to Design for Gamification?
KEG: Design and Analytical and Model
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Kaleidoscope of
Effective
Gamification (KEG)
Kappen, D.L. and Nacke, L.E. The
Kaleidoscope of Effective
Gamification : Deconstructing
Gamification in Business
Applications. Gamification 2013,
(2013), 119–122.

8. gamefulplay.ca
How to Design for Gamification?
KEG: Design and Analytical and Model
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Kaleidoscope of
Effective
Gamification (KEG)
PLAYER
VIEWPOINT
DESIGNER
VIEWPOINT

9. gamefulplay.ca
How to Design for
Gamification?
Heuristic
Evaluation for
Gameful Design
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G. F. Tondello, D. L. Kappen, E. D. Mekler, M. Ganaba,
and L. E. Nacke
In Proceedings of the 2016 Annual Symposium on
Computer-Human Interaction in Play Extended
Abstracts - CHI PLAY EA '16.
Austin, TX, USA. ACM, 2016.

10. gamefulplay.ca
Motivation before Participation:
to Foster::
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freedom
mobility
wellbeing
interdependence

11. gamefulplay.ca
Motivation before Participation:
to Engender::
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togetherness
sharing
community
belongingness

12. gamefulplay.ca
Designing Motivated PA Experience:
Guideines
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• Identify motivations (Intrinsic and Extrinsic)
• Define goals
• Design user experience touchpoints
• Incorporate game elements to foster
interaction
• Foster rewards (Intrinsic and Extrinsic)
• Design interactions for adherence
• Reinforce motivations

13. gamefulplay.ca
Gamification
Of
Physical
Activity
Overcome
Sedentary
Lifestyle
Behaviour
Change
Participation
and
Engagement
Motivation
Quality of
Life
Health and
Wellness
Domains
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Research Potential for 2017

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Thank You
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