This document discusses gamification and the Internet of Things (IoT). It defines gamification as applying game elements like points, competition, and rules to encourage engagement with products and services. It provides examples of game rewards, achievements, scoring, leaderboards, and tournaments. The document then defines IoT and provides examples of how gamification can be used in IoT contexts. It concludes by offering some gamification tips, emphasizing the importance of keeping designs simple, using analytics, and focusing on user understanding and brand engagement.