Formula 1 is a global auto racing championship organized by FIA since 1950. It is contested by 12 teams including the current champions Red Bull Racing. Races take place on various international circuits with the season culminating after 20 races. Points are awarded to the top 10 finishing cars in each race, with the driver and constructor amassing the most points over the season declared as world champions. Revenue is generated through TV rights, sponsorships, and advertising with Bernie Ecclestone transforming the sport into a billion dollar business.

2.  Formula 1 - a premier motorcycle racing World Championship with pan-
global television coverage.
 Category – Autoracing sport
 Country or region - International
 Inaugral Year session – 1950
 Organiser – FIA (Federation Internationale d l Automobile)
 Races – 20 in 2011(Indian Grand prix is added)
 Teams – 12
 Current champions – Red Bull Racing with Driver Sebastial Vettel
 Format – Point system
 Highest speed goes upto 360km/hr
 Global audience of 527 million in the last FIA championship(Third largest
followed event after FIFA world cup and Olympics

7. Fastest you finish every race, More points you get and more are your chances to win

8.  Riders and Constructors (manufacturers) compete for respective FIA Auto
Racing World Championship titles.
 For riders, the points which count towards their World Championship
total will be those gained in each race. For Constructors, only the highest
placed motorcycle of a Constructor will gain points, according to the
position in the race.
 Under normal circumstances the winner of the race is the first driver to
cross the finish line having completed a set number of laps, which added
together should give a distance of approximately 305 km (190 mi)
(260 km (160 mi) for Monaco).

9.  ITS SIMPLE-MORE YOU SCORE
IN EVERY RACE ,MORE Results in all races will count for the
CHANCES OF YOUR WINNING Championship classification
ALL HEARTS In the event of a tie in the number of
 For each race, Championship points, the final positions will be decided
points will be awarded on the on the basis of the number of best results
following scale:
(number of first places, number of
 1st 25 points
second places etc.). In the event that
 2nd 18 points
there is still a tie then, the date in the
 3rd 15 points
Championship at which the highest place
 4th 12 points
was achieved will be taken into account
 5th 10 points
with precedence going to the latest
 6th 8 points
result.
 7th 6 points
 8th 4 points
 9th 2 points
 10th 1 points

12. Revenue
Generation
On air rights
Onground
from the
Sponsorships
channels .

13.  F1 championships attracts many sponsors from across the globe due to its
massive fan base and corporate interest.
 Formula one group(FOG) has the commercial rights for all the F1 events across
the globe.
 FOG sells the TV rights to different operators across the globe.
 Broadcasters from all the countries generate revenue from the airtime available
to sell.
 Every racing event sponsorships(Spanish GP,Japan GP,Qatar GP etc) are sold
individually or a package by FOG. Teams sponsorships are sold by the teams
themselves. Its on the same lines of IPL
 FOG produces the world feed to most of the countries except except for Japan
and

14.  Bernie Ecclestone is widely credited with transforming the sport into the billion-
dollar business it is now.When Ecclestone bought the Brabham team during 1971
he gained a seat on the Formula One Constructors' Association and during 1978
became its President. Previously the circuit owners controlled the income of the
teams and negotiated with each individually, however Ecclestone persuaded the
teams to "hunt as a pack" through FOCA.He offered Formula One to circuit
owners as a package which they could take or leave. In return for the package
almost all are required to surrender trackside advertising.
 In 2008 and 2009 Honda, BMW, and Toyota all withdrew from Formula One racing
within the space of a year, blaming the economic recession. This resulted in the
end of manufacturer dominance within the sport. During the 2010 season
Mercedes Benz re-entered the sport as a manufacturer after its purchase of
Brawn GP, and split with McLaren after 15 seasons with the team. This leaves
Mercedes, Renault and Ferrari as the only car manufacturers in the sport.

15. Respective teams sell the branding on the
team vehicles ,player kits and other
entitlements..on the lines of IPL

16. Clockwise from top left
1.Catalunya 2. Malaysia circuit

17.  F1 doesn’t have the kind of fan following in India as it enjoys in Europe and
Middle East.
 Corporate India has shown interest in the sport due to its global reach and fan
following.
 Jaypee F1 circuit is set to host its first race in October2011 in Greater Noida.
 Same circuit is expected to host its first MotoGP race in 2012
 Kingfisher has come up with its team Force India and has performed well in the
2010 season
 Kingfisher is the first indian company to enter in this domain of sports
 Narain Kartikein and Karan Chandok have already make their marks in the F1
circuit,though they doesn’t have any big win in their kitty.
 Considering the huge fan following in the west,Indian corporates are joing hands
to promote and take the advantage of this exciting sports.The target is urban
youth.
 ESS holds the TV rights to air F1 in India.