1. Jessica R. Ampater
EUROPEAN GRAND
PRIX

2. What is European Grand Prix?
 The European Grand
Prix (sometimes referred to as
the Grand Prix of Europe) was
a Formula One event that was
reintroduced during the mid-1980s
and has been held regularly from
1999 until 2012.

3.  The European Grand Prix has had a
long and complex journey. It was
originally created as an honorific title by
the AIACR, the FIA's predecessor in the
organization of motor racing events. The
first race to receive the title was the
Italian Grand Prix, in 1923, it fell away
during the war and was revived in 1947.
In 1977 the British Grand Prix became
the last race to receive the honorific title.

4.  In 1983 - the Formula One schedule
originally featured a race near
Flushing Meadows Park in New York.
When the race was cancelled three
months before the event, track
organizers at Brands Hatch moved
quickly to replace it with a European
Grand Prix. The success of the event
led to it returning on the schedule .
 In 1990 - a wealthy Japanese
businessman built an extravagant race
track called Nippon Autopolis with the
idea of hosting a Formula One race

5.  In 1992 - plans were made to have
an Asian Grand Prix added to the
schedule. However, these plans
failed to materialize and Bernie
Ecclestone added a race at
Donington Park, which brought back
the European Grand Prix moniker.
 Several countries hosted the
European Grand Prix until in 2008
when it took place in Valencia, the
following year they signed a 5 year
deal which puts them on the
calendar until at least 2014.

7. What is Formula One?
 Formula One, also known
as Formula 1 or F1 and referred to
officially as the FIA Formula One
World Championship, is the
highest class of single-seater auto
racing sanctioned by
the Fédération Internationale de
l'Automobile (FIA).

8. Fédération Internationale de l'Automobile (FIA)
- is a non-profit association established
as the Association Internationale des
Automobile Clubs Reconnus (AIACR)
on 20 June 1904 to represent the
interests of motoring organisations and
motor car users. To the general public,
the FIA is mostly known as the
governing body for many auto
racing events.
-The FIA is generally known by its
French name or initials, even in non
French-speaking countries, but is
occasionally rendered as International
Automobile Federation.

9.  The size of the total attendance
at each event
 The size of the non-local
attendance at each event
 How much money is spent by
the non-local attendance in each
local area.

10. THE SIZE OF THE
TOTAL ATTENDANCE
AT EACH EVENT

12. THE SIZE OF THE NON-
LOCAL ATTENDANCE AT
EACH EVENT

14. HOW MUCH MONEY IS SPENT BY
THE NON-LOCAL ATTENDANCE
IN EACH LOCAL AREA?

19. In Conclusion:
In looking at the Grand Prix
phenomena across the European
Union, two important conclusions
bearing on economic impact are
obvious.
 FIRST, the local economic
impacts are very large and very
positive, probably unrivaled by
any other professional sport.

20.  SECOND, the Grand Prix
phenomena creates so much
local wealth and in so many
varied forms that virtually each
of the eleven local host
communities is a leading
beneficiary of one or more
revenue streams.

21. Based on this case:
Identify an event or festival in
your region and investigate what
information the organizers
collect about the participants,
visitors, income and size of the
event.