Walter Strametz is the CTO of ti&m, an IT consulting firm in Switzerland. The document discusses ti&m's "garage" methodology for agile projects. The garage brings teams together in a co-located space to rapidly iterate on a product using design thinking, lean startup, and scrum principles over 4-6 months. Examples are provided of companies that have used the garage approach to successfully build MVPs and learn from customers. Strametz advocates the garage as a way to foster innovation and digital transformation.

1. Consulting. Design. Agile Projects. Products. Innovation Hosting.
Alumni Uni Klagenfurt
Reisebericht eines Informatikabsolventen (96-01)
Walter Strametz, CTO - please follow me @WalterStrametz

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Steckbrief ti&m
210 Mitarbeiter
Schweiz
Kein (Near¦Far)-Shoring
Coole Technik
Agile
Innovation
Design Thinking
«Traue keinem der
nicht pogrammiert!»
www.ti8m.ch
Walter Strametz, CTO
Dipl.-Ing., IMD Executive MBA
Member of the Executive board ti&m
Head of Mobile/IoT, Architecture and Agile

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30
40
50
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Alumni – Beispiel Jack Ma
Jack Ma
CEO Alibaba
bit.ly/1J2vKOW
60
Before you turn 20 years old, be
a good student.
…just to get some experience.
Before you turn 30 years old,
follow somebody.
… go to a small company.
Do all the things that you are
good at.
……don’t try to jump into a new
area, its to late. a new
Work for the young people.
…. invest in them,
and make sure they’re good.

4. Alumni – My Way
HAK Weiz
(Stmk)
Uni
Klagenfurt
Abroad term,
Stony Brook,
New York
Diplom-
arbeitspreis
Ilogs
Startup
Workflow@UBS
Head of
Development
ti&m, 1.0
Architekt
SBB
Founding
Member ti&m
Bern
IMD
No1
MBA
CH
ti&m, 2.0
CTO &
Digital
Leadership
Board
Member
20 25 30 35 40
Uni Klagenfurt
Hands-on, relevant, direkter Kontakt, gute Umgebung

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Hands-on Erfahrung (etwas bauen) ist für die ersten Jahre unersetzbar und ein
Alumni - Consulting
Bekannte Namen:
Accenture, Altran Group, Capgemeni, BCG, McKinsey
Bauen Software, oft auch Hands-on, aber grosse Firma.
Wenn ja, dann sollte es dort jemanden geben, zu dem etwas lernen kann!
Was tut man im Consulting?
- Verschiedenste Projekte in verschiedenen Branchen umsetzen.
- Oft Stress – den Letzten beissen die Hunde!
- Ideal für Lernen, knüpfen von Netzwerken.
- Consulting == keine Schwächen zeigen, immer auf dem neuesten Stand sein.
Top-Notch Consulting
Unternehmen verändern, transformieren, Menschen beeinflussen.

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Die «garage» trifft den «Nerv» bei vielen grossen Organisationen
Alumni – Beispiel Angewandtes Consulting
Was erzählen wir unseren Kunden?
Beispiel:
«ti&m garage»

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Consulting bietet insbesondere für Absolventen ein solides Sprungbrett!
Alumni – Beispiel angewandtes Consulting
«ti&m garage»
Methodik, entstanden aus Erfahrungen aus dem Projektgeschäft
zB Projekt «eamXchange» der Credit Suisse
garage == Cross-Over zwischen Scrum, Lean-Startup und Design Thinking
Bemerkung am Rande:
- We are hiring! Absolventen, Masterarbeiten; ca 40 offene Stellen:
- oder auch nur ein «Lab-Visit» in Zürich.
- Mail, Social-Connect oder schaut einfach vorbei!
PS: Don’t judge us by our website… ;)

8. Consulting. Design. Agile Projects. Products. Innovation Hosting.
Let’s start …
13.01.20168

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Only 20 % (or less) of
functionality is used.
Which 20 % ???

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…building the
right stuff right!
It is about …

11. Design Thinking makes the use of a product or a service intuitive by involving the end-user.
Design Thinking
brings your product
from
 Here to there 

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Why is it so hard?

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Bosses, silos, no-sayers,
bureaucracy, compliance, Sarban
Oxley Act, processes,
platforms, powerful architects, best
practices, senior staff and developers, missing
interest, nobody actually cares, featuremania
communication barriers, customers are too
far away, big plans and projects, barriers,
too much people are involved, daily routines,
culture, geographical separation,
misunderstandings, …………

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get into the “garage”
conclusion:

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• Leave wherever you are working now.
• Get you team into the garage
(Co-location)
• Apply a crossover between
Scrum, Design Thinking and Lean
Startup.
methodology:

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The garage is the physical melting pot of innovation, iteration and market focus.
garage – Basis is Scrum
Backlog Tasks
Scrum Artefacts & ceremonies:
- Daily Standup
- Reviews, Retros
- Backlog, Stories, Epics
- Backlog Grooming
- Planning
Typical Learnings:
- Is the product good?
- Is it relevant?
… are we still working
on the “TV remote”?
Product
? ?
Where is the
customer and the market?
Scrum

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The garage is the physical melting pot of innovation, iteration and market focus.
garage – Method overview
Backlog Tasks
Use time
blocker for
the tools
ti&m
garage
Empathize Artefacts & ceremonies:
- Ideation, e.g. Brainstorms
- Personas and Immersion
- Paper prototypes & wireframes
- Immersion, Interviews
- Gut Check
Fixed time block and budget, select tools you need that your product will pivot towards real needs.
Scale artefacts & ceremonies:
- Find first customers
- Measure success – data driven
decisions
- Business model and its assumptions
Product
& Pitch

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A typical ti&m garage lasts for 4-6 months or budgets about 20-30 months FTEs
garage –Phases overlap co-located in the ti&m garage
ti&m garage sets the
stage for out-of-the-
box innovations and
speed. We create
productive software
within a short time
frame to create the
opportunity to learn
from the market and
also transform your
company by building
new capabilities.
FTEs
months
iterate
empathize scale
Optional field research
- Deep dive into customers, the job-to-be-done and pain points
- Researchers accompany customers for some time
- Create insights for innovations: Our partners will ensure that
the research is “out-of-the-box”.
co-location in ti&m garage

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ti&m garage: Get something FAST, which is loved by customers and successful in the market!
Team
& Vision
Contract
Kick-off
(alle)
Set the
stage
garage …
 Guarantees Agility.
 Transparency for all.
 Simply no waste.
Get together in a room to work on
the product. Visualize
everything in
the garage.
garage– Sample garage project – duration 3 months
Iterate – 12 Sprints – 2 weeks each

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Examples

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People inside the garage get transformed – new behaviours, understanding and communication
structure evolve! This make ti&m garage a proper vehicle for digital transformation.
garage – a developers journey through the garage
Map current
user journey
& pain points
Create paper
prototype &
“Play” to
discuss the
solution
Vision, epics,
stories for 1st
planning ready
Low-Res.
Prototype&
Interviews
Expedition Pivot – dump
initial ideas
UX Lab
Party!
Research
Visualization
happens inside the
ti&m garage
DT tools as usually
in-between sprints.
Analytics to
proof
business model
Scrum
development
1.0
CHF
10,-

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Make the MVP ready for C-level pitching.
garage– PostFinance Chat: The Journey & Lessons Learned
 Six weeks of learning instead of paper
 Partial rollout
 Integration in Devops-Mode
 Successful MVP
Paper
prototype
& Design
Rollout OK
Pitch
ti&m garage / Scrum
development
Kickoff
08 09 10
Watson?
FB
Chat
Mobile
Integration
11 12
6 Wochen Development time

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Come and see our garage in
action: We invite you for a
Lab-Visit @ ti&m!
Picture: Design Thinking Workshop at a client’s site

24. Consulting. Design. Agile Projects. Products. Innovation Hosting.
Tools

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empathize
Empathize
Your product needs
love. Big ideas must
also feel good in
customers hands.
Feel your customer
pain-points. Listen
and observe
customers to improve
the product and learn
from their ideas.

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Groups co-create ideas by drawing solutions on a table and then switching it to push ideas further
garage – World Café: Brainstroming for large groups
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Design Thinking helps generating ideas, understanding customers, working together on a product
idea or a way to solve complex problems by thinking out-of-the-box.
garage– Design Thinking
Walk in your
customers’ shoes.
Conduct fieldre-
search, observe,
talk, look for
stories, interview,
immerse yourself
in their world.
Group and
synthesize your
findings.
Form a user point-
of-view and define
criteria for the
product or service.
Brainstorm to find
a brought variety
of solutions.
Based on previous
work, select the
best fit or combine
ideas.
Show, don’t tell.
Create a play,
work on paper
prototypes,
wireframes and
interact with them.
Build a high grade
prototype.
Show your
customers and
learn from their
feedback. Iterate
for a better
version.
Source/Based on Standford Design School
Empathize
Define
Ideate
Prototype
Test

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Foster Customer Obsession with Human Centered Design
garage – Human Centered Design
Design &
Usability Engineering
User Experience
Design & Usability
before during usage after
Expectations Experience
Human Centered Design1
1) http://www.ideo.com/images/uploads/hcd_toolkit/IDEO_HCD_ToolKit.pdf

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Do not get caught in “not invented here”: implementing the obvious > finding a great idea.
garage – Open Innovation: “Crowd source” your ideas and challenges
Competitors
Internal Ideas
Customer Ideas
Open Innovation
Platform
Articles
Studies
research ti&m garage scaled products
New market
Current market

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Iterate
Iterate, but do it
right.
It is not about
slicing down work
from a big pile.
Rethink your
agenda, add time-
blocker for the
tools of the
garage. Put
artefacts on the
wall of the garage
and co-locate
their members.

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Incorprate all techniques into the iterations. Create a mindful and open mind for team members.
garage – Scrum

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Reliable, automated and EASY deployment are non-negotiable!
garage – Slay the deploy dragon with DevOps
Preconditions and tools
 Infrastructure as a code
 Technology and Know-How driven
 Docker, Open-Shift
 Unit and automated end-to-end tests
 Cloud driven scalability
 Deploy on «green»
 Deploy on automated test-success?
 Configs are in version control
 Canary server and A/B testing
 Data driven descisions
DEV TEST UAT PRE-PROD PROD
Cultural fit
 Ready to fail?
 QA has to let loose & developer
teams are responsible for quality
 Everybody is a developer, even
the Ops-guys!
 Establish and look at feedback
loops
Ship
Run
Build

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Scale
A product that
customers love is
worth nothing, if it
doesn’t sell.
Think about what it
takes to make it a real
success. Visualize
your most important
assumptions, and test
these assumptions
with new Stories in
your Backlog.

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The BMC creates awareness for features which help to create a successful business model.
garage – Business Model Canvas
Visualize your business
 Think it through.
 Put it on the wall.
 See & capture how
the model is
changing!
 Also developers have
to understand the
whole picture.

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Our workshop of business model innovation helps to think of alterative ways for delivering value.
garage - Business Model Innovation
Auction?
Cross Selling?
Flat Rate?
Freemium?
Long-Tail?
Or everything combined?
Revolutionize your industry by building on 55 basic
business model patterns as a powerful approach for
executives and strategic innovators (1).
Pay per
weight
1) http://www.bmi-lab.ch/fileadmin/images/home/The_St.Gallen_Business_Model_Navigator.pdf

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Never lose focus: A winning team, a compelling product and a clear business plan
garage – The “Venture Pitch”: 7 Slides about the most important facts
1. Market opportunity
 Total addressable market, current customer (buying) behaviours
 Where is their pain point?
 How much is spent on competitors product?
2. Your product/service
 Technology, architecture
 What if your plan fails? What are you assumptions?
 Sales cycle – Pricing? Timing?
3. Your business model
 Growth milestones
 Plan B and C
4. Your competition
 Who serves your customers right now?
 What are they doing wrong or right?
5. Your team
 Background; have they
worked together?
 Relevant connections
6. Your soft side
 Do you know your stuff? Are you unsure?
7. Your valuation
 Valuation based on future cash flows

37. Wir digitalisieren Ihr Unternehmen.
Consulting. Design. Agile Projects. Products. Innovation Hosting.
ti&m AG
Buckhauserstrasse 24
CH-8048 Zürich
Belpstrasse 39
CH-3007 Bern
Telefon +41 44 497 75 00
E-Mail info@ti8m.ch
Twitter @ti8m_ag
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www.ti8m.ch