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FOCUS GROUP PRESENTATION
By Kalgani, Afra, Mariyam, Elbin
WHAT IS YOUR FAVOURITE
HORROR FILM (SLASHER) & WHY?
Scream A Nightmare on
Elm Street
Halloween Chucky Friday the 13th
WHAT WOULD YOU LIKE TO SEE
IN A HORROR MOVIE?
Plot twist Gruesome Killings Jump scares Emotional backstory
WHAT TYPE OF SOUND EFFECTS
RAISE YOUR LEVEL OF ANXIETY &
WHY?
Screaming Heavy Breathing Intense Music
WHERE'S YOUR FAVOURITE PLACE
TO WATCH A HORROR & WHY?
Cinema At home At a friends
WHICH LOCATION GENERATES
THE MOST FEAR AND TENSION ?
Isolated house Deep forest School
WHICH TRAILER DID YOU FIND MORE
EFFECTIVE & WHY
House of Wax Friday the 13th
OUT OF THE TWO TRAILERS WHICH
MOVIE DO YOU WANT TO WATCH ?
HOUSE OF WAX
FRIDAY THE 13th
FILM POSTERS
WHICH ASPECT OF THESE THREE POSTERS APPEALS TO YOU THE MOST & WHY :
MASTHEAD(TITLE) MAIN IMAGE OTHER
DO YOU FIND THE “BASED ON A REAL
STORY” TAGLINE AN EFFECTIVE ELEMENT ?
Magazine Cover 1
WHICH MAGAZINE IS MOST APPEALING ?
WHAT COLOUR SCHEME IS MOST SUITABLE FOR A HORROR MAGAZINE :
RED & BLACK BLACK & YELLOW OTHER
DOES HAVING A FAMOUS ACTOR ON THE FRONT COVER INCREASE THE CHANCE OF YOU BUYING THE MAGAZINE?
WOULD YOU LIKE TO SEE MORE OR LESS SELL LINES ON THE FRONT COVER ? WHY ?
THANK YOU FOR YOUR TIME

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Focus Group Presentation

  • 1. FOCUS GROUP PRESENTATION By Kalgani, Afra, Mariyam, Elbin
  • 2. WHAT IS YOUR FAVOURITE HORROR FILM (SLASHER) & WHY? Scream A Nightmare on Elm Street Halloween Chucky Friday the 13th
  • 3. WHAT WOULD YOU LIKE TO SEE IN A HORROR MOVIE? Plot twist Gruesome Killings Jump scares Emotional backstory
  • 4. WHAT TYPE OF SOUND EFFECTS RAISE YOUR LEVEL OF ANXIETY & WHY? Screaming Heavy Breathing Intense Music
  • 5. WHERE'S YOUR FAVOURITE PLACE TO WATCH A HORROR & WHY? Cinema At home At a friends
  • 6. WHICH LOCATION GENERATES THE MOST FEAR AND TENSION ? Isolated house Deep forest School
  • 7. WHICH TRAILER DID YOU FIND MORE EFFECTIVE & WHY House of Wax Friday the 13th
  • 8. OUT OF THE TWO TRAILERS WHICH MOVIE DO YOU WANT TO WATCH ? HOUSE OF WAX FRIDAY THE 13th
  • 9. FILM POSTERS WHICH ASPECT OF THESE THREE POSTERS APPEALS TO YOU THE MOST & WHY : MASTHEAD(TITLE) MAIN IMAGE OTHER
  • 10. DO YOU FIND THE “BASED ON A REAL STORY” TAGLINE AN EFFECTIVE ELEMENT ?
  • 11. Magazine Cover 1 WHICH MAGAZINE IS MOST APPEALING ? WHAT COLOUR SCHEME IS MOST SUITABLE FOR A HORROR MAGAZINE : RED & BLACK BLACK & YELLOW OTHER
  • 12. DOES HAVING A FAMOUS ACTOR ON THE FRONT COVER INCREASE THE CHANCE OF YOU BUYING THE MAGAZINE? WOULD YOU LIKE TO SEE MORE OR LESS SELL LINES ON THE FRONT COVER ? WHY ?
  • 13. THANK YOU FOR YOUR TIME