The focus group provided feedback on a music magazine. Participants generally liked the front cover design, noting the appealing colors, tidy font, and affordable price. Some wanted more information on the magazine's content. While the inside layout elicited mostly positive comments about consistency and balanced articles, one participant was unsure about the meaning of paper scraps in a photo. Most said they would consider purchasing the magazine due to its organization, aesthetics, and low cost.

1. Focus Group:
Done on: 07/01/16 (am and pm)
Participants:
Zazie Tuson|18 | A-Level student
Bridget Ivers | 18 | A-Level Student
Ben Sutton | 18| A-Level Student
Sydney Giddings |19 | Employed
Courtney Giddings | 19| Employed
Taylor Giddings | 16 | Student
I conducted two Focus Groups to gain feedback on my magazine to see what they think or if
any improvements are needed
The questions I asked them were
1. What is your first impression?
2. Does this appeal to you?
3. Are there things you don’t quite understand about the magazine?
4. Would you see yourself buying this magazine?

3. Zazie: Firstimpression is really good. Itlooks different and original. I like the
colours used as I think they respond to each other well and the font looks tidy.
The price is good and is something within my budget range.
Bridget: The image of the model looks really cool! I like the paint and I like the
hair and makeup. Itdoesn’tlook busy or cramped. Something I can afford.
Ben: I’mnot completely surewhatthe liquid coming out of her mouth is for. It
might be that I don’t listen to this kind of music. However, I like the colours
and I think the model has a really good facial expression. It’s butthere’s not
much to offer to convinceme to buy it.
Sydney: I like it. The price is visible and overallthe frontcover looks different. I
was expecting to see some headlines however becauseI know that this is
meant to be a different type of magazine it doesn’t look out of place. Good
price for people our age.
Courtney: The picture looks really creative and strangebut it doesn’truin the
frontcover. The font is really nice as I doesn’tpull attention away fromthe
photo yet it’s bold enough that you know it is still there. Agree with Sydney on
the price.
Taylor: It looks cool. I would say that I would want to know what is inside the
magazine becauseI can’t see any stories. I like how the magazine title is bolder
as it shows the differencebetween the rest of the text. I also like the white
lines as it reminds me of your favouriteband. It’s a lot cheaper than most
magazines I see at the shops.

5. Zazie: the thing that firstcatches my eye is the colour. It’s not brightbut it was
unexpected. The colours also go really well together here and fonts used
complement each other nicely. I also like the “New Beginnings” section as it
adds a personaltouch. Itlooks like something I can see myself buying as it has
stuff that I am interested in.
Bridget: I agree with Zazie. I also like the smaller photos you haveincluded
because they all relate to the aesthetics it looks like you are going for. The
different articles look good as well as they all aren’t similar yet they all tie in
well together. Its contents show that this is a music magazine and doesn’t stray
away fromit with things like horoscopes and things like that.
Ben: This looks nice and organised and easy to find. The photo of you is nice as
it looks like it goes with the colours you have used. There’s a lot more content
in here than I thought due to the pricing.
Sydney: I noticed that you have had the same idea with the white lines at the
edges. It looks nice as it keeps everything together. The pictures you have used
all go well together and the pink outlined detail looks really good. I will need to
see what the articles look like before I will think about buying.
Courtney: The sameas Sydney however you could have used a signaturenear
your name to add the bit of professionalism. Itlooks really cheap for the
amount of stuff that is in here. But that can be a good thing for people our age.
Taylor: Yeah it all looks good. It doesn’tlook busy and there looks like you have
quite a bit of stuff considering the price is low. I’malso going to wait until I see
what else there is before buying.

7. Zazie: This looks really well put together and you havebeen consistentwith
the white border. I like how the image is in the middle of the two pages. The
larger text at the beginning is something that can attract the reader as it is
shortand sharp. This appeals to me as well because the layout of the entire
magazine looks really good and it would be something that I would buy
Bridget: I really like the photo you haveused as it is effective with going across
both pages. The white lines again really tie it all together. The text isn’t too
much but it isn’ttoo little either. Itis something that I can read without getting
bored or distracted. I would also buy this magazine.
Ben: The outfit she is wearing is really nice and her body language really stands
out. The colour links to the frontcover and it shows consistency. I don’treally
understand so much about the pieces of paper. Unless is it to do with a book?
This magazineis really nice but not something I would but straightaway
because I feel like I would need to see different artists included. But then again
I don’t really listen to indie music.
Sydney: Ita pretty photo as well as looking powerful. The outfit looks really
nice on her and the text had been nicely placed. The pages are about being a
songwriter, isn’tit? I thought so. Yeah I think I would buy this magazine
actually because it’s not expensive and looks well put together.
Courtney: Still the sameideas as Sydney. Thewhite lines are good as well and I
like how it doesn’tgo completely along the top as it brings out the title a lot
more. I might buy this magazineas well. I don’t really listen to indie music but I
understand completely that it is based around that.
Taylor: Yeah I will buy it as it had stuff such as bands that I like. It also looks
really nice as well as it being cheap. I also agree with Courtney and Sydney on
the things they have said.