Shared SaaS provides a flexible email delivery option that uses shared hardware resources, lowering equipment costs. It is best suited for customers sending under 100k emails per month. The platform is maintained on Sundays, up to 6 hours once a month. The SmartStart Lite program includes platform setup assistance, training, and tips for delivery best practices. Platform setup takes 5 days while full onboarding and ramping up delivery can take 30 days or more depending on list health and customization needs.

1. SHARED SAAS
FLEXIBLE DEPLOYMENT OPTIONS
SHARED SAAS – FACTS
• Shared hardware, thus no equipment costs
• Shared pool of IP addresses OPTIONAL
PROFESSIONAL
• Quick set up SERVICES:
• Message volume < 100K per month • Account Management
• Abuse complaints > 0.1% may lead to account suspension or • Campaign Production
mandatory move to Dedicated SaaS • Creative Design
• Delivery Consultation
• Maintenance schedule: 8 pm PT, Sundays (up to 6 hours,
• Project Management
approx 1x/month)
• Strategy
• CPM fee structure
SMARTSTART LITE PROGRAM – INCLUDES
• Platform set up
• Authentication/DNS set up assistance for customized domains
• Platform Testing to ensure all set up is working correctly
• 90-minute platform training session and follow up support
• Tips on delivery best practices (does not include any formal delivery services or
customized IP warm up plan)
• Warm handoff to Technical Account Manager at completion of program
Copyright © 2012 WhatCounts, Inc. 3630 Peachtree Rd. Toll Free: 1.866.804.0076
All Rights Reserved. Suite 900 Email: sales@whatcounts.com
Atlanta, GA 30326 Website: www.whatcounts.com

2. SHARED SAAS
TIMELINES – EXPECTATIONS
• Platform Set Up
o 5 days
o Customer requirements to meet this time frame are:
1. Complete and return “Delivery and Setup Questionnaire”
2. Set up DNS for FROM/BOUNCE/TRACKING domains
3. Coordinate/provide dates available for WhatCounts platform training
• Onboarding/SmartStart Program
o 30 days
o Implementation Manager as primary contact
• Delivery Ramp Up Time/Sending Email
o Can take up to 30 days or more, depending on volume, frequency and health of
subscriber list
o Requirements:
1. Creative content ready (HTML and/or plain text)
2. List of subscribers — clean data and ready for import
3. Additional customization complete (subscription forms, landing pages,
preference center, welcome messages, etc.)
Copyright © 2012 WhatCounts, Inc. 3630 Peachtree Rd. Toll Free: 1.866.804.0076
All Rights Reserved. Suite 900 Email: sales@whatcounts.com
Atlanta, GA 30326 Website: www.whatcounts.com