This document provides an overview of First Financial Bank for the 4th quarter of 2012. It begins with forward-looking statements and disclosures. It then provides information about the company's size, history, growth markets in Texas, acquisitions, and recent expansion through de novo branches. Key details include that First Financial is a $4.5 billion financial holding company with 122 years of history and 11 separate regions across central and north Texas. Recent expansion has focused on high growth areas along major interstates.

1. 4th Quarter 2012

2. Forward Looking Statement
The numbers, as of and for the year ended December 31, 2012, contained within this presentation are
unaudited. Certain statements contained herein may be considered “forward-looking statements” as
defined in the Private Securities Litigation Reform Act of 1995. These statements are based upon the
belief of the Company’s management, as well as assumptions made beyond information currently
available to the Company’s management and, may be, but not necessarily are identified by such words
as “expect”, “plan”, “anticipate”, “target”, “forecast” and “goal”. Because such “forward-looking
statements” are subject to risks and uncertainties, actual results may differ materially from those
expressed or implied by such forward-looking statements. Factors that could cause actual results to
differ materially from the Company’s expectations include competition from other financial institutions
and financial holding companies; the effects of and changes in trade, monetary and fiscal policies and
laws, including interest rate policies of the Federal Reserve Board; changes in the demand for loans;
fluctuations in value of collateral and loan reserves; inflation, interest rate, market and monetary
fluctuations; changes in consumer spending, borrowing and savings habits; and acquisitions and
integration of acquired businesses, and similar variables. Other key risks are described in the
Company’s reports filed with the Securities and Exchange Commission, which may be obtained under
“Investor Relations-Documents/Filings” on the Company’s web site or by writing or calling the Company
at 325.627.7155. The Company does not undertake any obligation to update publicly or revise any
forward-looking statements herein because of new information, future events or otherwise.

3. Who We Are
$4.5 billion financial holding company
headquartered in Abilene, Texas
Group of 11 separate regions
122-year history
Growth markets include 50 mile radius of
the larger cities of Texas
2

4. 3

5. Recognitions
 KBW Honor Roll – One of Forty banks named – March 2012
 SNL Financial #4 Best Performing Community Bank ($500M -
$5B) – March 2012
 Nifty 50: Bank Director Magazine - #2 – Based on Return on
Equity / Average Tangible Equity – January 2012
4

6. What Makes Us Different
One Bank, Eleven Regions Concept
 One Bank
 Consolidation of backroom operations and compliance (lower
efficiency ratio)
 Eleven Regions
 Regional Presidents run their regions
 Local Boards – Movers and Shakers of the Community
 Keep our regions locally focused
 Make sure we meet the needs of the community
 Help us make better loan decisions
 Help us market the region
5

7. FFIN’s Unique Positioning in Texas
Bank Key Markets
BBVA Compass Rio Grande, Gulf Coast, Houston, Dallas, El Paso, Lubbock
Comerica, Inc. DFW, Austin, Houston, California, Michigan, Florida, Mexico
Frost San Antonio, Austin, Corpus Christi, DFW, Rio Grande
International Bancshares Corp. Rio Grande, Houston, San Antonio, Oklahoma
Prosperity Houston, DFW, Austin, West Texas
Southside East Texas
Texas Capital DFW, Austin, San Antonio and Houston
ViewPoint Financial Dallas
Zion DFW and Houston
6

8. Orange Acquisition
 Definitive Agreement Signed - February 2013
 Orange, Jefferson and Newton Counties
 Approximately 350,000 Residents
 Strategically located on Interstate 10 – 100 miles east of Houston
 Three Major Shipping Ports for Energy and Petrochemical industries
 Large refineries, natural gas terminals and recent investment from large
Fortune 500 Companies, such as Exxon Mobil, DuPont and Goodyear
 $443.8 million in Assets*
 $381.1 million in deposits
 $295.9 million in loans
 Approximately 1.3x book; 13x last twelve months earnings (tax effected)
 Orange acquisition is consistent with our acquisition model of high growth areas
and along the Interstates
 Provides Diversification
 #1 Market Share in Orange County – 40%, more than twice the nearest competitor
*As of Dec. 31, 2012
7

9. Port Arthur Branch
88

10. 99

11. Texas: Large and Growing
Five most populous states:* Growth
(2000 – 2011)
California 37.7 million 11.3%
Texas 25.7 million 23.7%
New York 19.5 million 2.6%
Florida 19.1 million 19.2%
Illinois 12.9 million 3.6%
* U.S. Census Bureau
10

12. Target Markets – Population Growth
Population growth (2000-2011) in FFIN expansion markets:*
Texas 23.1%
Bridgeport & Wise County 22.6%
Fort Worth & Tarrant County 27.9%
Cleburne, Midlothian & Johnson County 20.5%
Weatherford, Willow Park, Aledo & Parker County 33.7%
Granbury & Hood County 25.7%
Stephenville & Erath County 15.9%
* U.S. Census Bureau
11

13. Core Markets: West Central Texas
 Markets served benefiting from well-established,
long- time customers
ASSET DEPOSIT MARKET
REGION LOCATIONS
SIZE* MARKET SHARE** SHARE RANK**
First Financial Bank $1,595 M 15 43% 1
(Abilene, Clyde, Moran, Albany, Odessa)
First Financial Bank $184 M 1 43% 1
(Hereford)
First Financial Bank $223M 4 58% 1
(Eastland, Ranger, Rising Star, Cisco)
First Financial Bank $211 M 4 34% 1
(Sweetwater, Roby, Trent, Merkel)
First Financial Bank $468M 2 19% 2
(San Angelo)
TOTALS $2,681M 26 * Data as of 12-31-12
** Data as of 06-30-12
12

14. Expansion Markets
DEPOSIT MARKET MARKET SHARE
REGION ASSET SIZE* LOCATIONS
SHARE** RANK**
First Financial Bank $336 M 7 22% 1
(Cleburne, Burleson, Alvarado, Midlothian, Crowley,
Waxahachie)
First Financial Bank $348 M 4 7% 5
(Southlake, Trophy Club, Keller, Grapevine
3 16% 3
Bridgeport, Decatur, Boyd)
First Financial Bank $378 M 6 22% 2
(Stephenville, Granbury, Glen Rose, Acton)
First Financial Bank $422 M 7 24% 1
(Weatherford, Aledo, Willow Park, Brock, Ft. Worth)
First Financial Bank $213 M 1 34% 1
(Mineral Wells)
First Financial Bank $182 M 1 20% 2
(Huntsville)
* Data as of 12-31-12
** Data as of 06-30-12
TOTALS $1,879M 29
13

15. Recent De Novo Growth
 San Angelo: HEB Branch – Expected to Open 1st Qtr. 2013
 Waxahachie: Branch of Cleburne – December 2012
 Abilene: Antilley Road Branch – September 2012
 Grapevine: Branch of Southlake – March 2012
 Cisco: Branch of Eastland – September 2011
 Lamesa: Office of Trust Company – April 2011
 Crowley: Branch of Cleburne – October 2010
 Odessa: Branch of Abilene – February 2010
 Fort Worth: Branch of Weatherford – February 2010
 Odessa: Office of Trust Company – April 2009
 Merkel: Branch of Sweetwater – July 2008
 Brock: Branch of Weatherford – March 2008
 Acton: Branch of Stephenville – March 2008
 Albany: Branch of Abilene – May 2007
 Fort Worth: Office of Trust Company – April 2007
14

16. Senior Management at First Financial
Years with Company Years in Industry
Scott Dueser
Chairman of the Board, President & 37 42
Chief Executive Officer
J. Bruce Hildebrand, CPA
Executive Vice President 10 34
Chief Financial Officer
Ron Butler
Executive Vice President 20 31
Chief Administrative Officer
Gary L. Webb
Executive Vice President 10 24
Operations
Gary S. Gragg
Executive Vice President 22 34
Credit Administration
Marna Yerigan
Executive Vice President 2 29
Credit Administration
Michele Stevens
Senior Vice President 16 32
Advertising and Marketing
Courtney Jordan
Senior Vice President 4 19
Training & Education
Kirk Thaxton, CTFA
President, First Financial Trust & Asset 26 30
Management
15

17. Experienced Regional CEOs & Presidents
Years with Company Years in Industry
Marelyn Shedd, FFB Abilene 22 29
Mike Mauldin, FFB Hereford 10 35
Kirby Andrews, FFB Sweetwater 22 25
Trent Swearengin, FFB Eastland 13 15
Mike Boyd, FFB San Angelo 37 41
Tom O’Neil, FFB Cleburne 14 33
Matt Reynolds, FFB Cleburne 8 31
Ron Mullins, FFB Stephenville 7 34
Jay Gibbs, FFB Weatherford 11 38
Mark Jones, FFB Southlake 12 35
Ken Williamson, FFB Mineral Wells 11 41
Robert Pate, FFB Huntsville 15 32
Gary Tucker, First Technology Services 22 38
16

18. Asset Performance
Growth in Total Assets (in millions)
$4,500
$4,121
$3,776
$3,212 $3,279
$3,070
2007 2008 2009 2010 2011 2012
17

19. Deposit Growth
Growth in FFIN Total Deposits (in millions)
$3,633
$3,335
$3,113
$2,685
$2,546 $2,583
$2,321
$2,233
$2,154
$1,786 $1,849
$1,807
$1,312
$739 $797 $836 $959 $1,102
2007 2008 2009 2010 2011 2012
Non Interest Bearing Interest Bearing
18

20. Deposit Products
Time
Savings 17.5%
9.5%
Demand
36.1%
Money
Market
36.9%
19

21. Account Growth
December 31, 2010 December 31, 2011 December 31, 2012
Total Number of Accounts 200,027 204,063 205,488
Net Growth in 2011 – 4,036 Accounts
Net Growth in 2012 – 1,425 Accounts
20

22. Loan Performance
Growth in FFIN Total Loans (in millions)
$2,089
Real Estate $1,787
$1,690
$1,528 $1,566 $1,514
Commercial $1,373 $1,238
$1,076
$990
Student $836 $855
$860
$760
Consumer
$510
$394 $391 $429 $427
Agricultural $344 $406
$31 $32 $52
$165 $182 $191 $175 $191 $218 $273
$73 $84 $77 $73 $81 $66 $68
2006 2007 2008 2009 2010 2011 2012
21

23. Overview of Loan Portfolio
Commercial
24.3%
Agriculture
3.3%
Consumer
13.1%
Real Estate
59.3%
22

24. Breakdown of R/E Loan Portfolio
Residential
Development &
Construction
5.4%
Other R/E
18.6% 1-4 Family
43.4%
Commercial R/E
28.5%
Commercial
Development and
Construction
4.1%
23

25. Loan to Deposit Ratio
2006 2007 2008 2009 2010 2011 2012
End of
Period 57.6 60.0 60.6 56.4 54.3 53.6 57.5
Average
56.6 59.8 61.1 59.5 56.0 54.6 56.4
Balances
24

26. Variable and Fixed Rate Loans
Loan Portfolio Interest Rate Risk Analysis
Variable
Fixed Rate
Rate
Less than 1 to 3 3 to 5 5 to 10 10 to 15 Over 15
1 year years years years years years
35.2% 9.3% 12.3% 18.5% 10.3% 9.2% 5.2%
25

27. Sound Lending Practices
Nonperforming assets as a percentage of loans + foreclosed assets (FFIN vs. Peers)
2007 2008 2009 2010 2011 2012
First
Financial 0.31% 0.80% 1.46% 1.53% 1.64% 1.22%
Peer Group 0.98% 2.63% 5.41% 5.37% 4.64% 3.96%**
**As of Sept. 30, 2012
26

28. Allowance for Loan Losses and Provision for Loan Losses
(in thousands)
$34,315 $34,838
$31,106
$27,612
$21,529
$17,462
$16,201
$11,419
$7,957 $8,962
$6,626
$3,484
$2,061 $2,331
2006 2007 2008 2009 2010 2011 2012
ALLL Provision
27

29. Summary of Bond Portfolio
Corporates
Treasuries 6.26%
0.36% Agencies
12.76%
CMOs
21.69%
Muni
MBSs 45.93%
13.00%
28

30. Municipal Allocation by State
State Percentage
Texas 64.48%
Michigan 4.01%
Wisconsin 3.31%
Illinois 2.44%
New Jersey 1.92%
Massachusetts 1.88%
Washington 1.87%
Florida 1.82%
Utah 1.42%
Louisiana 1.38%
Kentucky 1.13%
Ohio 1.09%
Other 38 states 13.25%
29

31. Growth in Trust Assets
Total Trust Assets – Book Value (in millions)
$2,233
$1,912
$1,784
$1,664
$1,631
$1,428
2007 2008 2009 2010 2011 2012
30

32. Total Trust Fees
Growth in FFTAM Fees (in thousands)
$14,464
$12,671
$10,809
$9,441 $9,083
$8,746
2007 2008 2009 2010 2011 2012
31

33. Trust Company Net Income
Growth in FFTAM Net Income (in thousands)
$5,183
$4,176
$3,254
$2,810 $2,631
$2,549
2007 2008 2009 2010 2011 2012
32

34. 26th Consecutive Year of Increased Earnings
FFIN Earnings (in millions)
$74.2
$68.4
$59.7
$53.1 $53.8
$49.5
2007 2008 2009 2010 2011 2012
33

35. Strong Shareholder Earnings
Basic Earnings Per Share
$2.36
$2.17
$1.91
$1.71 $1.72
$1.59
2007 2008 2009 2010 2011 2012
34

36. FFIN Outperforms Peers
Percentage Return on Average Assets
1.74% 1.72% 1.75% 1.78% 1.75%
1.68% 1.72%
1.10% 1.06%*
0.87%
0.79%
First Financial
Peer Group
-0.03% -0.18% 0.24%
2006 2007 2008 2009 2010 2011 2012
*(As of Sept. 30th)
35

37. Strong Return on Capital
Percentage Return on Average Equity
16.20%
15.87%
15.27%
14.44%
13.63% 13.74% 13.85%
12.61%
9.45% 9.17%*
7.27%
First Financial
Peer Group
0.88%
-1.83% -2.57%
2006 2007 2008 2009 2010 2011 2012
*(As of Sept. 30th)
36

38. Capital & Capital Ratios
(dollars in thousands)
2008 2009 2010 2011 2012
Shareholders’
Equity 368,782 415,702 441,688 508,537 556,963
As a Percent of Total
11.48 12.68 11.70 12.34 12.37
Assets
Tangible
304,779 352,550 369,164 436,415 484,990
Capital
Tier 1
9.68 10.69 10.28 10.33 10.60
Leverage Ratio
Tier 1 Risk
15.89 17.73 17.01 17.49 17.43
Based Capital Ratio
Risk Based
17.04 19.10 18.26 18.74 18.68
Capital Ratio
37

39. Net Interest Margin
Quarterly Interest Margin
5.00%
4.75%
4.50%
4.25%
4.00%
3.75%
3.50%
3.25%
3.00%
3rd 4th 1st 2nd 3rd 4th 1st 2nd 3rd 4th 1st 2nd 3rd 3rd 4th
Qtr. Qtr. Qtr. Qtr. Qtr. Qtr. Qtr. Qtr. Qtr. Qtr. Qtr. Qtr. Qtr. Qtr. Qtr.
'09 '09 '10 '10 '10 '10 '11 '11 '11 '11 '12 '12 '12 '12 '12
First Financial Peer Group
38

40. Working Harder and Smarter
Efficiency Ratio (FFIN vs. Peers)
2006 2007 2008 2009 2010 2011 2012
First
Financial 53.57% 52.83% 50.76% 50.11% 49.49% 48.37% 48.14%
Peer Group 61.29% 63.12% 68.12% 69.53% 67.33% 65.57% 65.44%**
**As of Sept. 30, 2012
39

41. Total Return on Investment
Assume you owned 1,000 shares of FFIN stock on January 1, 2012…
Stock cost in January 2012 $33,430
Dividend declared ($0.99 x 1,000 shares) $ 990
Increase in stock price during 2012 $5,580
$2210,720
($39.01 from $33.43 X 1,000 shares)
2012 return on investment 19.65%
2011 return on investment 0.61%
2010 return on investment -2.99%
2009 return on investment 0.69%
2008 return on investment 50.20%
5 year compound average return 9.55%
40

42. Dividends Per Share
Annual Dividends Declared Per Share
$0.99
$0.95
$0.89 $0.91 $0.91
$0.84
$0.79
2006 2007 2008 2009 2010 2011 2012
41

43. Strong Stock Performance
50.00%
40.00%
30.00%
20.00%
10.00%
0.00%
-10.00%
-20.00%
-30.00%
-40.00%
-50.00%
-60.00% Jan . ‘07 Dec ‘07 Dec ‘08 Dec . ‘09 Dec. ‘10 Dec. ’11 Sept. ’12
FFIN S&P 500 NASDAQ Dow Jones
42

44. Challenges
 Regulatory reform from Washington
 Keep nonperforming assets to a minimum
 Maintain net interest margin
 Lower efficiency ratio
43

45. Opportunities
 Loan Growth
 Mortgage Lending
 Trust Services
 Treasury Management
 Potential Acquisitions
44

46. www.ffin.com