This document discusses the importance of values in management. It defines values as important beliefs that guide behavior and attitudes. Values provide a shared meaning and language for an organization, binding people together and guiding them to achieve the vision. Organizational values are unique to each company and contribute to its vitality and performance. Values influence recruiting, training, and job performance. They provide a basis for decision-making and facilitate innovation to support competitiveness. When personal and organizational values are congruent, they become highly pragmatic operative values for the organization.

1. WELCOME

2. RELEVANCE OF
VALUES IN
MANAGEMENT

3. VALUES
Values are important and lasting belief or ideal
shared by the member of a culture about what is
good or bad and desirable or undesirable .
Values have major influence on person's behaviour
and attitude and serve as a broad guideline in all
situations.

4. • Values are different from attitude
• Values are general belief about life
• Whereas attitude are directed towards specific
object events or people

5. TYPES OF VALUES
• Terminal values
• Instrumental values
• Theoretical
• Economic
• Aesthetic
• Social

6. IMPORTANCE OF VALUES
• Contribute to the shared meaning in the
organization
• Bind people together as a community
• Provide people with a common language
• Tell people how to behave to achieve the
organization's vision
• Contribute to organization's vitality and
performance
• Organizational values are unique to each company

7. • Values should represent the culture of the
business. It’s okay to be competitive and profit
driven.
• As you are starting to plan for next year , think
about your organizational values and whether
they are representative of your organization
• Organizational values directly influence their
employees and as well as their customers.
• Values are often discussed to be a powerful
marketing tool
• Values are encourage potential buyers to buy or
use company product

8. IMPORTANCE OF VALUES IN
VARIOUS FIELDS
• Recruiting
• Training
• Performance

9. BENEFITS OF VALUES IN
MANAGEMENT
• Provide good basis to management for better decision
• Improves provided services to partners/customers real
needs
• Facilitate innovation to support organization
competitiveness
• Strong awareness of value culture with good
understanding of business's goals
• Enhance communication and efficiency of team work

10. CONCLUSION
• Values are the ideal of an individual personal
importance
• However to be successful in an organisation,
manager's need to learn adopted values,a set of
values that are part of the organisation's culture
• When personal values and organizational values
are congruent, these become highly pragmatic
operative values

11. THANKYOU