financial statement analysis , competencies for ratio analysis , function and purposes of ratio analysis , classes of ratios , liquidity ratios , activity ratios / asset management ratios , profitability ratios , debt or leverage ratios/solvency ratios , debt ratio , times interest earned ratio , market ratios , return on common equity (roe) , fixed-payment coverage ratio , gross profit margin , earnings per share (eps) , price/earnings (p/e) ratio , operating profit margin , market/book (m/b) ratio , return on total assets (roa) , net profit margin