This document discusses research findings and marketing tips for insurance and financial services brokers relating to digital clients and social media. It finds that regular communication is important, with 43% of satisfied clients hearing from brokers weekly. It also finds that clients are increasingly using digital sources like LinkedIn (42%) for research over carrier websites (30%). Specifically on LinkedIn, clients search for industry commentary (57%) and to check broker credentials (54%). The document recommends that brokers build profiles, engage clients with relevant content, and establish themselves as influencers on LinkedIn and social media to connect with prospects and win new business.