A Critique of the Proposed National Education Policy Reform
Telecom Expenditure Optimization for Maruti Suzuki
1. Strictly Confidential
K.S. Airsoft Data Services Pvt Ltd
Author: Airsoft
This report is solely for internal use. No part of it
may be circulated, quoted or reproduced for
distribution outside the organization without prior
written approval from Airsoft.
Telecom Expenditure Management
Strictly Confidential
A presentation to Maruti Suzuki Automobiles India Limited
2. Inventory
**All amount are in Indian Rupees.
TSP Month Type No. of Lines Total Bill Avg./Line
Vodafone Feb'13
Mobile 35 41124.1 1175.0
Datacard 1 732.9 732.9
Total 36 41857.0 1162.7
6. Type 2 a): Error at CDR Level
Local Onnet charged @Rs.0.3/Min instead of Rs. 0.1/Min
7. Type 2 b): Error at CDR Level
Local Onnet charged @Rs. 0.3/Min instead of Rs. 0.1/Min
8. Type 2 c): Error at CDR Level
National charged @Rs. 1.0/Min instead of Rs. 0.5/Min
9. Type 2 d): Error at CDR Level
National SMS charged @Rs. 0.5/SMS instead of Rs 0.3/SMS
10. Type 3 a): Error at Discount Level
Local 100 (V2M) Mins discount not given
11. Type 3 b): Error at Discount Level
Local 100 (V2M) Mins discount not given
12. Type 3 c): Error at Discount Level
400 (L+N) SMS discount not given completely
13. Type 3 d): Error at Discount Level
200 (L+N) SMS discount not given completely
14. Type 4 a): Error at Hidden Charges
Blackberry & GPRS both packs are active
15. Type 4 b): Error at Hidden Charges
Blackberry & GPRS both packs are active
16. Financial Impact
**All amount are in Indian Rupees.
Month
Total Errorneous %
Lines Bill* Lines Bill
Error
Amount
% by
E-Bill
% by
T-Bill
% by
Line
Feb'13 35.0 41827.0 11.0 15509.0 833.7 5.4% 2.0% 31.4%
Type* Amt
Credit SMS
_not credit for
702.9
18. Data V/s Voice
**All amount are in Indian Rupees.
Call Type
Total
Amount %
Data 3854.86 17%
Voice 19006.3 83%
Grand Total 22861.16 100%
19. Deep down usage analysis: Domestic
Call Type Sub Type MOU
Avg
MOU
/Sub
%
Local
CUG 9277 258 17%
Airtel 7559 210 14%
Vodafone 5411 150 10%
Idea 2411 67 4%
Reliance 1285 36 2%
Tata 207 6 0%
Other 705 20 1%
Landline 1340 37 2%
Total_Local 28195 783 52%
National 13627 379 25%
SMS 5699 158 11%
NR 4046 112 8%
International 148 4 0%
Others
SMS_
Special
1846 51 3%
Down
loads
67 2 0%
MMS 98 3 0%
Others 149 4 0%
Grand Total 53875 1497 100%
20. Red & White Analysis
As per Plan
•Talk99 Maruti Rate Plan
Local 100 Mins(V2M) free
then Onnet @0.1, Offnet
@0.5 and 200(L+N) SMS free
then Local and National SMS
@0.3
•Talk199 Scalable Plan7
Local 300 Mins(V2M) free
then Onnet @0.1, Offnet
@0.4 and 400(L+N) SMS free
then Local and National SMS
@0.3
•MarutiSuzuki_199 Plan
450 (L+N) Mins(V2M) free
then Onnet @0.1, Offnet
@0.3 and 400(L+N) SMS free
then Local and National SMS
@0.3
Plan Name Type No of Sub.
Pulse
Consumed
/Sub.
Pulse
Given/
Sub.
Talk99 Maruti Rate Plan
Local (M-M)
5
518 100
SMS (L+N) 91 200
Talk199 Scalable Plan7
Local (M-M)
8
398 300
SMS (L+N) 109 400
MarutiSuzuki_199
L+N(M-M)
20
946 450
SMS (L+N) 212 400
21. Rate Variance Analysis
**All amount are in Indian Rupees.
Range
Before Optimization(Excluding
INR,GPRS)
After Optimization-Low
Hanging(Excluding
INR,GPRS)
After Optimization-High
Hanging(Excluding
INR,GPRS)
No. of
Subscriber
Billing Value
No. Of
Subscriber
Billing
Value
No. Of
Subscriber
Billing Value
2--10 1 190.5 2 472.4 1 64.38
0.86-1 1 1700.6 1 1623.2 0 0.00
0.75-0.85 3 4039.0 2 2898.1 0 0.00
0.61-0.75 2 2496.3 1 959.4 1 1152.58
0.51-0.6 4 2617.2 3 2194.2 2 2031.06
0.46-0.5 4 2619.6 4 2459.0 0 0.00
0.41-0.45 1 715.3 3 1983.4 2 1319.31
0.31-.40 13 6973.8 10 6046.4 12 5752.06
0.26-.30 5 2234.8 8 3333.9 4 1597.33
0.1-0.25 1 546.9 1 546.9 13 4287.66
Total 35 24134.0 35 22516.8 35.0 16204.39
22. Financial Impact
**All amount are in Indian Rupees.
No of Lines
Bill on
Current
plan*
Low Hanging High Hanging
Bill on
Optimal
plan
Savings
Savings
(%)
Bill on
Optimal
plan
Savings
Savings
(%)
35 41827.0 40211.4 1615.6 4% 33898.9 7928.1 19%
Type* Amt
Credit SMS
_not credit for
702.9