1) The document discusses conventions of horror film posters, specifically focusing on 6 posters - 3 are from slasher films (Party Night, Nightmare on Elm Street, Silent Scream) and 3 are from other horror genres (The Human Centipede, The Woman in Black, The Conjuring).
2) Key conventions discussed include striking images, titles and institutional information at the bottom, taglines, scary title designs, following the z-line composition, use of the color red in slasher posters, and inclusion of weapons or graphic makeup/skin effects.
3) Differences between slasher and non-slasher posters are also examined, particularly regarding colors - slasher
The document provides an analysis of 6 horror film posters selected by the author for a film poster overview project. 3 of the posters are for slasher films and follow conventions of the genre such as using the color red and depicting graphic violence. The other 3 posters are for non-slasher horror films and rely more on psychological horror and the supernatural. Key elements of posters like layout, text, imagery and how they influence the viewer are discussed in detail.
The document discusses seven fonts being considered for a horror film title. It analyzes each font, how it relates to the horror genre and the film's circus theme. The author chooses the "Ringbearer" font as it is easily readable and subtly suggests horror while connecting to the title inspiration "Cirque Du Soleil". The font will be combined with the more overtly horror font "Bloody" to instantly signal the slasher genre and narrative. A second part discusses five fonts for a film magazine masthead, seeking a classic cinema style to represent the publication's broad focus beyond any single genre.
The document discusses how the promotional package for the film Cirque du Slay effectively promotes the film through creating symbiotic links across the three pieces: a film poster, magazine cover, and trailer. Jackson, the psychotic killer clown, is featured prominently in all three pieces to draw audience attention. Text elements like the film title are also presented consistently across the pieces. Repeated exposure to Jackson and other shared elements strengthens audience understanding of the narrative and increases their interest in watching the film. The package appeals to the target horror film audience by following genre conventions and building intrigue about Jackson's background and the relationships between the teen characters.
The document analyzes eight posters for slasher horror films and identifies common conventions used to promote the genre. Key conventions included using red and black colors, featuring the villain and weapon, and bold white text. Female leads are often shown in peril to suggest they are the "final girl." Most posters shine a spotlight on the villain through dark backgrounds and taglines that imply horrific plots without revealing too much. Common fonts, placement of title/images, and use of color/lighting help draw in audiences while keeping the story mysterious. Overall, the posters effectively promote slasher films through consistent use of visual and design conventions.
The document analyzes eight posters for slasher horror films and identifies common conventions used to promote the genre. Key conventions included using red and black colors, featuring the villain and weapon, and bold white text. Female leads are often shown in peril to suggest they are the "final girl." Most posters spotlight the villain in a dark background and include the weapon to indicate how victims will be killed. Taglines imply horrific plots without revealing too much. Common fonts, placement of title/images, and use of dark colors help draw in audiences to promote the slasher genre.
The document analyzes six slasher film posters and identifies common design conventions. It notes that each poster features a masked male antagonist holding a signature weapon, using a color scheme of black, red, white and grey. Key patterns are placing the film title in large text at the bottom and including a tagline that hints at the plot. Overall, the posters effectively promote the slasher genre through visual cues and layout that would attract fans of graphic horror films.
The poster analyzes the film poster for Friday the 13th and how it effectively promotes the slasher film genre. It discusses how the poster follows conventions like featuring the masked killer and establishing the setting. Visual elements like the lighting and tagline convey a sense of fear and mystery. The poster also provides clues about the film's narrative while leaving some unknown. Overall, the analysis concludes the poster is a classic example of promoting a slasher film through its use of iconic visuals and conventions.
The document summarizes feedback from a focus group of the target audience (young horror fans aged 15-18) on promotional materials created for a slasher film. The focus group preferred the original film poster over Friday the 13th's due to its clearer antagonist image and brighter colors. They also preferred the original magazine cover design over Fangoria's for having a cleaner focus on the antagonist. Finally, they thought the film trailer was effective at building tension but the ending montage could be faster-paced. The target audience feedback validated that the promotional pieces would attract and intrigue horror fans.
The document provides an analysis of 6 horror film posters selected by the author for a film poster overview project. 3 of the posters are for slasher films and follow conventions of the genre such as using the color red and depicting graphic violence. The other 3 posters are for non-slasher horror films and rely more on psychological horror and the supernatural. Key elements of posters like layout, text, imagery and how they influence the viewer are discussed in detail.
The document discusses seven fonts being considered for a horror film title. It analyzes each font, how it relates to the horror genre and the film's circus theme. The author chooses the "Ringbearer" font as it is easily readable and subtly suggests horror while connecting to the title inspiration "Cirque Du Soleil". The font will be combined with the more overtly horror font "Bloody" to instantly signal the slasher genre and narrative. A second part discusses five fonts for a film magazine masthead, seeking a classic cinema style to represent the publication's broad focus beyond any single genre.
The document discusses how the promotional package for the film Cirque du Slay effectively promotes the film through creating symbiotic links across the three pieces: a film poster, magazine cover, and trailer. Jackson, the psychotic killer clown, is featured prominently in all three pieces to draw audience attention. Text elements like the film title are also presented consistently across the pieces. Repeated exposure to Jackson and other shared elements strengthens audience understanding of the narrative and increases their interest in watching the film. The package appeals to the target horror film audience by following genre conventions and building intrigue about Jackson's background and the relationships between the teen characters.
The document analyzes eight posters for slasher horror films and identifies common conventions used to promote the genre. Key conventions included using red and black colors, featuring the villain and weapon, and bold white text. Female leads are often shown in peril to suggest they are the "final girl." Most posters shine a spotlight on the villain through dark backgrounds and taglines that imply horrific plots without revealing too much. Common fonts, placement of title/images, and use of color/lighting help draw in audiences while keeping the story mysterious. Overall, the posters effectively promote slasher films through consistent use of visual and design conventions.
The document analyzes eight posters for slasher horror films and identifies common conventions used to promote the genre. Key conventions included using red and black colors, featuring the villain and weapon, and bold white text. Female leads are often shown in peril to suggest they are the "final girl." Most posters spotlight the villain in a dark background and include the weapon to indicate how victims will be killed. Taglines imply horrific plots without revealing too much. Common fonts, placement of title/images, and use of dark colors help draw in audiences to promote the slasher genre.
The document analyzes six slasher film posters and identifies common design conventions. It notes that each poster features a masked male antagonist holding a signature weapon, using a color scheme of black, red, white and grey. Key patterns are placing the film title in large text at the bottom and including a tagline that hints at the plot. Overall, the posters effectively promote the slasher genre through visual cues and layout that would attract fans of graphic horror films.
The poster analyzes the film poster for Friday the 13th and how it effectively promotes the slasher film genre. It discusses how the poster follows conventions like featuring the masked killer and establishing the setting. Visual elements like the lighting and tagline convey a sense of fear and mystery. The poster also provides clues about the film's narrative while leaving some unknown. Overall, the analysis concludes the poster is a classic example of promoting a slasher film through its use of iconic visuals and conventions.
The document summarizes feedback from a focus group of the target audience (young horror fans aged 15-18) on promotional materials created for a slasher film. The focus group preferred the original film poster over Friday the 13th's due to its clearer antagonist image and brighter colors. They also preferred the original magazine cover design over Fangoria's for having a cleaner focus on the antagonist. Finally, they thought the film trailer was effective at building tension but the ending montage could be faster-paced. The target audience feedback validated that the promotional pieces would attract and intrigue horror fans.
This poster analyzes the film poster for "A Nightmare on Elm Street". It follows conventions for horror film posters by focusing on the antagonist, Freddy Krueger. His ominous appearance and knife-fingers signal to viewers that this is a slasher film. Strategic use of lighting, color, and composition create a mood of fear and impending danger. The well-known title and tagline further draw in audiences familiar with the franchise to see the new installment. Overall the poster effectively promotes the film as a classic slasher through its unsettling visuals and adherence to genre conventions.
The document describes research to inform a promotional package for a supernatural horror film. It discusses distributing questionnaires to 25 classmates and friends to understand audience preferences. Responses will be analyzed and categorized based on horror subgenre preferences. A focus group of those who prefer supernatural horror will provide additional feedback. The results will be used to shape the promotional package, including the trailer, poster, and magazine cover, to best appeal to the target audience.
Each of the six magazine front covers from Total Film, Empire, and Fangoria follow similar conventions to successfully promote films. They each feature a dominant main image of a male character, masthead at the top, and selling points around the image. While they have a similar layout, Fangoria has a more amateur, horror-focused style compared to the polished look of Total Film and Empire. The magazines also tailor aspects like colors and images to match the genre and tone of the featured film. Overall, maintaining a consistent brand identity while adapting to different films allows each magazine to attract and engage their target audience.
Poster analysis a nightmare on elm streetShauna-Mullen
This film poster promotes the 1984 slasher film "A Nightmare on Elm Street". It features a medium close-up image of the antagonist Freddy Krueger, wearing his signature bladed glove and hat, establishing the killer and genre for audiences. Large red text at the top displays the title and tagline "Welcome to your new nightmare", while smaller fonts at the bottom provide institutional details and the release date. The poster effectively teases the plot and builds intrigue without revealing too much, drawing in viewers through iconic imagery and ominous text.
This poster for The Texas Chainsaw Massacre 3D follows conventions for slasher film posters. It prominently features the antagonist, Leatherface, using lighting and camera angles to make him appear threatening. His costume provides insights into the narrative and reinforces the slasher genre. The inclusion of his weapon, a chainsaw, and the title and tagline further draw in audiences by emphasizing violence and fear. Overall, the poster effectively promotes the slasher film and franchise using genre conventions.
The film poster promotes the 2013 slasher film "Texas Chainsaw 3D" as a new chapter in the franchise that began with 1974's "The Texas Chainsaw Massacre". It features a medium shot of the antagonist Leatherface from a low angle, making him look dominant and intimidating with his chainsaw. The poster follows conventions like having the title in the largest font and release date at the bottom. It successfully entices viewers to watch by giving a sense of the narrative without revealing the plot.
The document discusses common camera techniques used in slasher film posters, trailers, and films. It notes that low angle shots are typically used to emphasize the antagonist, making them appear threatening. In contrast, high angle shots are used for victims to portray them as weak. Wide shots and pans are used to establish isolated settings. The document then discusses how the filmmaker will apply these techniques in their own slasher film trailer and posters, including using low and high angles, long shots, and close-ups to portray characters and generate fear.
Film Poster Analysis - A Nightmare on Elm Streetrachaeldrake_
The poster analyzes promotes the classic slasher film "A Nightmare on Elm Street" through its effective use of conventions. It features the iconic antagonist Freddy Krueger dominating the frame in a threatening pose. Red lighting and smoke create an atmosphere of fire and hell. Freddy's knife-fingers are prominently featured to reference the film's violence. The red title and tagline further draw attention and hint at the nightmarish narrative. Through these minimal yet impactful visual and textual elements, the poster follows genre conventions to successfully promote the film and draw in audiences.
The document discusses costumes, makeup, lighting, and props for a slasher film trailer. There will be 7 characters - 3 female and 4 male. The females, Alex, Katie, and Amy, will have distinct costumes reflecting their personalities and roles. Alex, as the "final girl", will dress tomboyishly. Katie will dress as the "blonde bimbo" who dies first. Amy will dress fashionably but not as revealingly as Katie. The antagonist Jackson will wear an iconic orange overalls and clown mask. The 3 male victims will dress casually in jeans and shirts. Key props include cigarettes, alcohol, phones, and Jackson's knife. Lighting will utilize available lights in scenes set at the
These three movie posters focus solely on the antagonist and their weapon. Each antagonist wears a distinctive mask that hides their identity while conveying their lack of remorse. Dark lighting and a spotlight are used to draw attention to key elements, like the weapon. Common conventions like the use of red and an isolated setting provide clues about the slasher genre and film narratives.
Film trailers follow certain conventions to effectively promote and sell movies to audiences. They typically begin with the production company's logo to establish reputation. This is followed by the film title near the end to aid recall. Age ratings shown later provide guidelines on appropriate audience and content. Trailers also introduce characters and feature music/voiceovers to set tone and pace. They often conclude with a fast-paced montage of climactic scenes and shots under two seconds to generate interest without giving too much away. Standard trailer lengths are between 1.5-2 minutes but shorter 10-second versions also aim to build hype.
The document discusses horror film conventions and how the author's media product both uses and challenges conventions. It begins by explaining how audiences come to expect certain tropes based on prior viewing experiences. However, relying too heavily on formulas can make works feel repetitive. The author initially planned to make their project very conventional but became interested in how some films innovatively challenge conventions. The author analyzed acclaimed films like Suspiria to understand how conventions were altered in an impactful way. This inspired the author to develop their project in a more unique direction while still engaging the target audience. The document then focuses on horror film trailer conventions, how the author both uses standard tropes but also aims to subvert expectations and leave a lasting impression through unconventional
The document discusses creating a promotional campaign for a new supernatural horror film called "The Basement". It explains that the campaign will include a trailer, poster, and magazine cover that are linked thematically. The film aims to fuse psychological and slasher elements while retaining a supernatural feel. Researching iconic moments from films like "The Sixth Sense" and "The Exorcist" that continue to terrify audiences will help design promotional material that scares viewers deeply and leaves a lasting impression. The goal is to create a successful campaign that attracts audiences through applying genre conventions.
This poster analyzes a film poster for "A Nightmare on Elm Street". It summarizes that the poster prominently features the antagonist Freddy Krueger to attract audiences through brand recognition. It depicts him in a medium close-up that reveals identifying characteristics while maintaining some mystery. Typography and color cues like the title in red capital letters signal the slasher genre. Placing less important text at the bottom focuses viewers on key elements that will promote interest in and memory of the film.
These five slasher film posters share common conventions and design elements that promote fear and highlight the antagonist. Each poster features the film title, a main image that reveals part of the narrative, and a tagline. Four of the posters depict an unusual or dangerous villain through imagery and lighting. Weapons are also commonly shown to give audiences clues about the plot. Elements like dark colors, masks, low camera angles, and close-ups of threats are used across the posters to emphasize fear and mystery. The typography employs bold colors and styles that relate to the films' themes of blood and death. Overall, the posters effectively draw attention to the antagonists and weaponry through shared iconography.
These five slasher film posters share common conventions and design elements that promote fear and highlight the antagonist. Each poster features the film title, a main image that reveals part of the narrative, and a tagline. Four of the posters depict an unusual or dangerous villain through imagery and lighting. Weapons are also commonly shown to give audiences clues about the plot. Elements like dark colors, masks, low camera angles, and close-ups of threats are used across the posters to emphasize fear and mystery. The typography employs bold colors and styles that relate to the films' themes of blood and death. Overall, the posters effectively draw attention to the antagonists and weaponry through shared iconography.
The poster analyzes analyzes the film poster for "Sinister" and how it effectively promotes the horror movie. It does so through the use of a creepy title with dripping blood text in a sinister font, an unsettling image of a bloody face on the wall apparently painted by a little girl, and a dull white background that makes the blood and face stand out. These visual elements set an ominous and disturbing tone that aligns with horror movie tropes and intrigues viewers about the supernatural plot of the film being advertised.
The document analyzes six movie posters from the slasher genre and identifies common conventions across their designs. Key conventions included presenting the antagonist through masks or weapons, featuring female protagonists, using dark colors and nighttime imagery to create fear, placing the title centrally towards the bottom, and including taglines to intrigue audiences without revealing plots. Analyzing these posters provided insight into effective slasher film marketing.
The document discusses movie posters and their purpose of advertising films. It analyzes posters for the movies Thor, The Expendables, and Anonymous. All posters feature a single striking image and use fonts and colors to draw attention. The Expendables poster shows popular actors in an action pose with an explosion in the background. Thor uses a simple image and font colors that stand out. Anonymous poses a question about Shakespeare to intrigue viewers. The document then discusses designing a poster for a zombie film, taking cues from The Expendables poster to feature the main character facing zombies in the background.
The document provides information about three films - Casino Royale (2006), Gangster Squad (2013), and Suicide Squad (2016) - and discusses their trailers. It summarizes the plotlines and highlights of each trailer. For Casino Royale, it notes the use of diegetic and non-diegetic sounds and how the trailer builds suspense. For Gangster Squad, it analyzes how the trailer establishes the protagonists and antagonists. And for Suicide Squad, it discusses the song choice, editing, and how the trailer blends reality and fiction to create excitement.
The document analyzes eight horror film posters and identifies common conventions in their design. Key conventions included using red and black colors, featuring the villain or weapon, and placing the title in bold white text in the center. Common symbols like these help link different horror media and attract audiences by teasing danger without revealing the full plot. Effective posters employ rules of design like the rule of thirds to guide the eye and leave the audience asking questions.
This poster analyzes the film poster for "A Nightmare on Elm Street". It follows conventions for horror film posters by focusing on the antagonist, Freddy Krueger. His ominous appearance and knife-fingers signal to viewers that this is a slasher film. Strategic use of lighting, color, and composition create a mood of fear and impending danger. The well-known title and tagline further draw in audiences familiar with the franchise to see the new installment. Overall the poster effectively promotes the film as a classic slasher through its unsettling visuals and adherence to genre conventions.
The document describes research to inform a promotional package for a supernatural horror film. It discusses distributing questionnaires to 25 classmates and friends to understand audience preferences. Responses will be analyzed and categorized based on horror subgenre preferences. A focus group of those who prefer supernatural horror will provide additional feedback. The results will be used to shape the promotional package, including the trailer, poster, and magazine cover, to best appeal to the target audience.
Each of the six magazine front covers from Total Film, Empire, and Fangoria follow similar conventions to successfully promote films. They each feature a dominant main image of a male character, masthead at the top, and selling points around the image. While they have a similar layout, Fangoria has a more amateur, horror-focused style compared to the polished look of Total Film and Empire. The magazines also tailor aspects like colors and images to match the genre and tone of the featured film. Overall, maintaining a consistent brand identity while adapting to different films allows each magazine to attract and engage their target audience.
Poster analysis a nightmare on elm streetShauna-Mullen
This film poster promotes the 1984 slasher film "A Nightmare on Elm Street". It features a medium close-up image of the antagonist Freddy Krueger, wearing his signature bladed glove and hat, establishing the killer and genre for audiences. Large red text at the top displays the title and tagline "Welcome to your new nightmare", while smaller fonts at the bottom provide institutional details and the release date. The poster effectively teases the plot and builds intrigue without revealing too much, drawing in viewers through iconic imagery and ominous text.
This poster for The Texas Chainsaw Massacre 3D follows conventions for slasher film posters. It prominently features the antagonist, Leatherface, using lighting and camera angles to make him appear threatening. His costume provides insights into the narrative and reinforces the slasher genre. The inclusion of his weapon, a chainsaw, and the title and tagline further draw in audiences by emphasizing violence and fear. Overall, the poster effectively promotes the slasher film and franchise using genre conventions.
The film poster promotes the 2013 slasher film "Texas Chainsaw 3D" as a new chapter in the franchise that began with 1974's "The Texas Chainsaw Massacre". It features a medium shot of the antagonist Leatherface from a low angle, making him look dominant and intimidating with his chainsaw. The poster follows conventions like having the title in the largest font and release date at the bottom. It successfully entices viewers to watch by giving a sense of the narrative without revealing the plot.
The document discusses common camera techniques used in slasher film posters, trailers, and films. It notes that low angle shots are typically used to emphasize the antagonist, making them appear threatening. In contrast, high angle shots are used for victims to portray them as weak. Wide shots and pans are used to establish isolated settings. The document then discusses how the filmmaker will apply these techniques in their own slasher film trailer and posters, including using low and high angles, long shots, and close-ups to portray characters and generate fear.
Film Poster Analysis - A Nightmare on Elm Streetrachaeldrake_
The poster analyzes promotes the classic slasher film "A Nightmare on Elm Street" through its effective use of conventions. It features the iconic antagonist Freddy Krueger dominating the frame in a threatening pose. Red lighting and smoke create an atmosphere of fire and hell. Freddy's knife-fingers are prominently featured to reference the film's violence. The red title and tagline further draw attention and hint at the nightmarish narrative. Through these minimal yet impactful visual and textual elements, the poster follows genre conventions to successfully promote the film and draw in audiences.
The document discusses costumes, makeup, lighting, and props for a slasher film trailer. There will be 7 characters - 3 female and 4 male. The females, Alex, Katie, and Amy, will have distinct costumes reflecting their personalities and roles. Alex, as the "final girl", will dress tomboyishly. Katie will dress as the "blonde bimbo" who dies first. Amy will dress fashionably but not as revealingly as Katie. The antagonist Jackson will wear an iconic orange overalls and clown mask. The 3 male victims will dress casually in jeans and shirts. Key props include cigarettes, alcohol, phones, and Jackson's knife. Lighting will utilize available lights in scenes set at the
These three movie posters focus solely on the antagonist and their weapon. Each antagonist wears a distinctive mask that hides their identity while conveying their lack of remorse. Dark lighting and a spotlight are used to draw attention to key elements, like the weapon. Common conventions like the use of red and an isolated setting provide clues about the slasher genre and film narratives.
Film trailers follow certain conventions to effectively promote and sell movies to audiences. They typically begin with the production company's logo to establish reputation. This is followed by the film title near the end to aid recall. Age ratings shown later provide guidelines on appropriate audience and content. Trailers also introduce characters and feature music/voiceovers to set tone and pace. They often conclude with a fast-paced montage of climactic scenes and shots under two seconds to generate interest without giving too much away. Standard trailer lengths are between 1.5-2 minutes but shorter 10-second versions also aim to build hype.
The document discusses horror film conventions and how the author's media product both uses and challenges conventions. It begins by explaining how audiences come to expect certain tropes based on prior viewing experiences. However, relying too heavily on formulas can make works feel repetitive. The author initially planned to make their project very conventional but became interested in how some films innovatively challenge conventions. The author analyzed acclaimed films like Suspiria to understand how conventions were altered in an impactful way. This inspired the author to develop their project in a more unique direction while still engaging the target audience. The document then focuses on horror film trailer conventions, how the author both uses standard tropes but also aims to subvert expectations and leave a lasting impression through unconventional
The document discusses creating a promotional campaign for a new supernatural horror film called "The Basement". It explains that the campaign will include a trailer, poster, and magazine cover that are linked thematically. The film aims to fuse psychological and slasher elements while retaining a supernatural feel. Researching iconic moments from films like "The Sixth Sense" and "The Exorcist" that continue to terrify audiences will help design promotional material that scares viewers deeply and leaves a lasting impression. The goal is to create a successful campaign that attracts audiences through applying genre conventions.
This poster analyzes a film poster for "A Nightmare on Elm Street". It summarizes that the poster prominently features the antagonist Freddy Krueger to attract audiences through brand recognition. It depicts him in a medium close-up that reveals identifying characteristics while maintaining some mystery. Typography and color cues like the title in red capital letters signal the slasher genre. Placing less important text at the bottom focuses viewers on key elements that will promote interest in and memory of the film.
These five slasher film posters share common conventions and design elements that promote fear and highlight the antagonist. Each poster features the film title, a main image that reveals part of the narrative, and a tagline. Four of the posters depict an unusual or dangerous villain through imagery and lighting. Weapons are also commonly shown to give audiences clues about the plot. Elements like dark colors, masks, low camera angles, and close-ups of threats are used across the posters to emphasize fear and mystery. The typography employs bold colors and styles that relate to the films' themes of blood and death. Overall, the posters effectively draw attention to the antagonists and weaponry through shared iconography.
These five slasher film posters share common conventions and design elements that promote fear and highlight the antagonist. Each poster features the film title, a main image that reveals part of the narrative, and a tagline. Four of the posters depict an unusual or dangerous villain through imagery and lighting. Weapons are also commonly shown to give audiences clues about the plot. Elements like dark colors, masks, low camera angles, and close-ups of threats are used across the posters to emphasize fear and mystery. The typography employs bold colors and styles that relate to the films' themes of blood and death. Overall, the posters effectively draw attention to the antagonists and weaponry through shared iconography.
The poster analyzes analyzes the film poster for "Sinister" and how it effectively promotes the horror movie. It does so through the use of a creepy title with dripping blood text in a sinister font, an unsettling image of a bloody face on the wall apparently painted by a little girl, and a dull white background that makes the blood and face stand out. These visual elements set an ominous and disturbing tone that aligns with horror movie tropes and intrigues viewers about the supernatural plot of the film being advertised.
The document analyzes six movie posters from the slasher genre and identifies common conventions across their designs. Key conventions included presenting the antagonist through masks or weapons, featuring female protagonists, using dark colors and nighttime imagery to create fear, placing the title centrally towards the bottom, and including taglines to intrigue audiences without revealing plots. Analyzing these posters provided insight into effective slasher film marketing.
The document discusses movie posters and their purpose of advertising films. It analyzes posters for the movies Thor, The Expendables, and Anonymous. All posters feature a single striking image and use fonts and colors to draw attention. The Expendables poster shows popular actors in an action pose with an explosion in the background. Thor uses a simple image and font colors that stand out. Anonymous poses a question about Shakespeare to intrigue viewers. The document then discusses designing a poster for a zombie film, taking cues from The Expendables poster to feature the main character facing zombies in the background.
The document provides information about three films - Casino Royale (2006), Gangster Squad (2013), and Suicide Squad (2016) - and discusses their trailers. It summarizes the plotlines and highlights of each trailer. For Casino Royale, it notes the use of diegetic and non-diegetic sounds and how the trailer builds suspense. For Gangster Squad, it analyzes how the trailer establishes the protagonists and antagonists. And for Suicide Squad, it discusses the song choice, editing, and how the trailer blends reality and fiction to create excitement.
The document analyzes eight horror film posters and identifies common conventions in their design. Key conventions included using red and black colors, featuring the villain or weapon, and placing the title in bold white text in the center. Common symbols like these help link different horror media and attract audiences by teasing danger without revealing the full plot. Effective posters employ rules of design like the rule of thirds to guide the eye and leave the audience asking questions.
The document analyzes six slasher film posters and identifies common design elements and conventions used. It finds that all posters feature a masked male antagonist holding a signature weapon, use similar color schemes of black, red, and grey, and follow standard layouts with the film title largest at the bottom. Key patterns identified include an emphasis on the threatening weapon in posters like Texas Chainsaw through dark colors and angled shots. Overall, the posters effectively promote the slasher genre through iconic visuals and sharing common stylistic cues to attract fans.
The document analyzes eight film posters from the horror genre to identify common features and conventions. It finds that most posters feature bold white text, red and black colors, images of the villain, and weapons to attract audiences without revealing too much of the plot. Common elements help link different media within the genre in a symbiotic relationship. For example, most posters feature the "final girl" character archetype through use of innocent white clothing and positioning closest to danger. Layout and design conventions also aim to guide the eye across the poster according to principles like the rule of thirds. Overall, the posters effectively promote films in the slasher genre while encouraging curiosity through limited revealing of the story.
The document analyzes horror movie posters to understand how to effectively design a promotional poster. It discusses several key elements that horror movie posters typically include: images featuring a single person to represent the main character or victim; dark backgrounds with bold, red title fonts to symbolize death; simple title fonts for readability; taglines that create discomfort and fear in viewers; and images showing characters in distress or being attacked to provide a sense of the narrative. Analyzing these common conventions helps the author understand how to satisfy audience expectations while creating a unique yet professional promotional poster.
The document analyzes several film posters and discusses conventions used in film posters based on focus group feedback. Key conventions highlighted include having the film title in the largest font at the top, credits and release information in smaller font at the bottom, and featuring the main actors. Focus groups found crime/thriller posters most appealing when they included money, weapons and intimidating characters posed in action shots on a dark background.
The document analyzes the ways in which a film trailer uses and develops conventions of real media products in the horror genre. It finds that the trailer uses many established horror conventions, including nightmares, characters being followed, jump scares, ominous music, research into evil antagonists, bloody violence, and cliffhanger endings. Some conventions are challenged through minor changes to layout and placement of elements, but overall the trailer firmly adheres to genre conventions to effectively convey a horror story and appeal to audiences familiar with the style.
The document analyzes six movie posters from the slasher genre and identifies shared conventions in their design. Four posters feature the antagonist through imagery or weapons while two show protagonists. All posters use dark colors and fonts, feature the title centrally, and include institutional text at the bottom. Key visual and design elements like masks, weapons, locations, and taglines provide clues about the plot without revealing too much. These conventions help attract audiences while maintaining an air of mystery.
These five slasher film posters share common conventions and patterns. Each poster features the film title, a main image related to the narrative, and a tagline. Four posters depict an antagonist through imagery like masks that hide identity and promote fear. Weapons shown give clues to the plot and violence. Dark colors, lighting, camera angles, and close-ups are used to emphasize threats and provoke audience fear in line with horror genre expectations. Typography in bold colors draws links between text and frightening elements of the films.
The poster promotes the 2009 film "Friday the 13th" which was released on February 13th, coinciding with the date the film is named after. The poster follows conventions like displaying the title prominently and including the antagonist holding a weapon. It establishes the slasher genre through elements like the killer's mask and clothing and use of the colors black, white, and red. The tagline "Welcome to Crystal Lake" hints at the film's setting and lures audiences with the promise of killings near a lake.
This document analyzes a poster for the psychological horror film "Don't Blink". The poster breaks some conventions by placing the title at the top rather than below the image and omitting institutional information. It depicts two characters staring wide-eyed at something outside a cabin set in snowy woods, with a bloody handprint signaling the horror genre. The title, font, and tagline "You might be next..." hint at the film's narrative without revealing too much to maintain intrigue. Overall the poster effectively promotes the film for horror fans while suggesting but not fully revealing the plot.
The document discusses conventions commonly used in the design of horror film posters. Some key conventions discussed include using extreme closeups of eyes to create an unsettling feeling, depicting isolated settings like forests or abandoned houses to set the scene, using silhouettes of villains or characters holding weapons in low lighting to build mystery, and incorporating dark colors like black and red alongside elements like smoke to establish an eerie atmosphere. The layout of text, credits and other elements is also discussed, with main titles, images and taglines typically positioned to draw viewer attention while leaving other details at the bottom.
The document discusses how the media product uses, develops, and challenges conventions of real media. It analyzes a film poster and magazine cover created for the media product. For the poster, conventions were followed such as including the title, antagonist, and location in the background. Colors and text placement also conformed to horror film conventions. Some conventions were initially challenged, such as the title font color, but were later adjusted to be more conventional. The magazine cover followed conventions like masthead placement and inclusion of a skyline. Conventions from magazines like Empire were utilized to create a professional look. Overall, the media product both conformed to and experimented with real media conventions in its promotional pieces.
The poster for Friday the 13th follows conventions of horror movie posters through its use of dark colors like black, red, and white. It features a cloaked figure holding a machete in front of a gloomy lake. The largest text is the title in red, with the tagline "Welcome to Crystal Lake" above. The poster effectively draws on slasher film tropes like the masked killer and isolated forest setting to attract fans of the genre.
The document discusses conventions commonly used in horror movie posters. It explains that posters usually feature a close-up of one main character, bold dark colors like black and red, and titles displayed prominently in all capital letters. Imagery is often lit with low-key lighting to set a dark, ominous tone. Common elements analyzed in example posters include characters' facial expressions and costumes that provide clues about the plot. Overall, the conventions are designed to attract audiences by subconsciously conveying the expected themes of fear, violence and suspense for the horror genre.
This poster for The Silence of the Lambs features a close-up of the main character with a skull-headed moth in color, suggesting its significance. While most of the poster is black and white, the colored moth and title stand out to introduce themes of death and evil. It also displays the main characters' names to attract viewers based on the actors.
The document analyzes several movie posters and magazine covers, describing their visual elements and how they convey information to viewers. It discusses the Amityville Horror poster's use of dark colors and a figure holding a gun to suggest a killer is involved. It also examines posters for Friday the 13th and Nightmare on Elm Street, noting visual cues like weapons, villains, and taglines that establish the films' genres and draw interest. Magazine covers for I Am Legends and Shutter Island are summarized, focusing on how imagery, text, and stars are used to inform viewers of the films' genres, plots, and main characters.
This document discusses conventions used in horror film posters. It notes that posters allow films to be advertised in many public spaces to reach a large audience. Effective posters engage viewers and entice them to see the film. Common conventions discussed include using ominous images that represent the genre, bold colors schemes, distinctive fonts for the title, and taglines that create tension and hint at the plot. The analysis of horror poster conventions provides insights that can be applied to creating a poster for a short horror film.
The document analyzes four horror film trailers that follow slasher film conventions. It discusses elements from the trailers for Friday the 13th, A Nightmare on Elm Street, and A Cabin in the Woods. Key conventions discussed include establishing shots of isolated locations, voiceovers that set the scene, montages that showcase action and build suspense, and institutional information about production companies. These elements help attract audiences and set expectations for the films while hiding larger plot details.
This document analyzes the film poster for the 2010 remake of A Nightmare on Elm Street. The poster prominently features Freddy Krueger, the antagonist of the film franchise. It follows horror genre conventions such as using red text and showcasing the villain. The poster is effective at grabbing attention and conveying the theme of nightmares. It also provides just enough information to intrigue audiences without revealing too much of the plot.
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Film Poster Overview
1. Film Poster Overview
I have selected 6 horror film posters to explore for my Film Poster Overview piece of
work. As the trailer i wish to create falls under the sub genre of slasher, i think it's
necessary for half of the posters i investigate to be from films within the same genre.
This is why out of the 6 films i have chosen 3 are slasher, Party Night, Nightmare on
Elm Street and Silent Scream, all arranged next to each other in the top row of
posters on the page. The 3 posters below them are also horror posters however they
aren't slahser. I thought it would leave me with more to discuss and it would also be
a more interesting piece of text if i included some posters that weren't from the
slasher genre.
Conventions
The Slasher posters that i have selected are all conventional in some ways, not just
to the slasher subgenre, but to horror film posters in general. The all feature a
striking/ shocking main image, this is a feature of almost every horror film poster. As
well as this, in all of the posters the title appears at the bottom of the page, again this
isn't specific to slahser but applies to all horror, just take a look at the posters that
aren't specific to slahser below, they all also have the title positioned at the bottom.
As well as this the institutional information also appears at the bottom, this is
because it is necessary for the institution to have their information on the poster
however they don't want it t be something people focus on, and considering Z-Line
composition and the rule of thirds, the small text at the bottom in the middle of the
page will either be one of the last things people see, or something that people will
not even notice at all. Aside from it being a requirement of the production &
distribution companies to have their institutional information printed on the main film
poster, it also allows fans to recognise which companies were involved in the making
of the film, promoting consumer loyalty. Universal Pictures and New Line Studios,
are well known and well respected film production companies. Detailing these
institutions on the film posters will remind audiences that the film has been produced
by a professional studio.
It is also convention to have a tag line, all of these posters have a tag line, there are
less conventions surrounding the positioning of the tag line on a horror poster,
however it is certainly conventional to have one. Another Convention of horror
posters is regarding the design of the title. Usually the title is designed to also look
scary or in some way relate to the narrative of the film. In all of thee posters the titles
are cracked/mottled in appearance, this is a convention of horror posters because it
connotes dirt and broken glass, perhaps a link/ suggestion of an attempt to escape
by the victims.
Layout
2. The thought process and design into how a film poster is laid out has a lot more to it
than just what looks aesthetically pleasing. The order in which a person will see
features on the page lans a part in designing the poster, so that the designers can
control what information we as consumers see first and what piece of information we
see last.
The theory behind what order we see information on a page is known as the z-line
composition, and it has be applied when designing all of the posters i am discussing.
The reason i claim that these posters follow the z-line composition is because the
key components of the poster all fall within the z-line on the page. ‘Party night’ starts
with the image of the killer from the top left, as you follow the z-line to the right and
then diagonally down to the bottom left you see the tagline and then the name of the
film as you leave the page.
Similarly, ‘A Nightmare on Elm Street’ introduces us to the killer of the film and as we
leave the page we are able to see the name of the film in the bold font and also the
tagline - Sticking in the memory of the prospective target audience. ‘Silent Scream’
challenges his information and the text is secondary in importance.
Colours
The colours on a poster can follow conventions and certain themes regarding the
colour scheme used, posters within the same subgenre also follow very similar
convention and vary to colours used on posters from different subgenres.
A conventional feature for slasher film posters is the colour red, the colour red has
connotations of blood, the devil and evil therefore is regularly featured on posters to
give the viewers these connotations. This convention of commonly used red is
apparent when viewing the posters I am looking at now. Most of them include some
form of red in one way or another. On the poster for Party Night and A Nightmare on
Elm Street the name of both films is written in red and for the Silent Scream poster
the skin of the victim is very red and so are they eyes.
Although there is a red theme to the poster for Silent Scream what makes it different
to the other two slasher posters is the fact that the title of the film isn't red, this
breaks conventions off a slasher posters, however I feel this was done for a reason. I
feel that it was done to perhaps to stand out against the darkness of the image
behind it, creating a colour contrast and naturally drawing the viewer's eye to the title
of the film. Following on from that there is also a dark colour theme, the edges of the
posters are all dark almost black, creating a mystery to what it being concealed by
darkness.
Image
Text/Straplines
Having a strap line/some form of text is essential to any film poster, to give the
audience information about the film, even if there is such minimal information the
poster must still include the film name.
3. A tagline appears on each of the three slasher posters, although in different
positions. On the Party Night poster, ‘Try to make it until morning’, appears in the top
right, just above the house in the background, suggesting that the house be a point
of interest in the film and have some significance, perhaps suggesting the house will
become a scene of murder and there is no escape for the victims from the psychotic
killer keeping them trapped. The tagline for ‘Nightmare on Elm Street’ is positioned
above the title, ‘Welcome to your new nightmare’, this suggests that the iconic killer,
Freddy Krueger is back with a vengeance and horror fans should expect to find just
as many gruesome attacks as the first time he appeared on our screens. The third
tagline for ‘Silent Scream’, ‘Pray someone hears you’, suggests that the victims will
be in a secluded area and they will struggle to find safety, a typical convention of
slasher films.
Mise en Scene
The Mise en Scene/Horror Iconography used in the slasher posters follow
conventions of horror posters, not necessarily specific to slasher, however there are
some features specific to slasher.
For example in the poster for Party Night we can see what we can only presume is
the villain holding their weapon, a knife, a common weapon of choice for slasher
villains. Including the weapon used to kill victims is a common feature of slasher
posters. It looks as though the villain is heading towards the house, the knife in their
hand suggesting their ready to kill, however the knife already has blood on it implying
that murderers have already been committed and the fact he is heading to the house
suggests that the house may be a location of further murders. Multiple/mass murders
is a convention of slasher films and this is represented in this poster.
Another way in which Mise en Scene has been used in the slasher posters is via
make up/Post production on the bodies/faces of the individuals featuring. For
example, A Nightmare on Elm Street has used post production or make up (judging
by the time in which the film was released and the technologies developed then,
chances are it was makeup) to create an affect on the villains skin that almost looks
inhuman. It looks as though the skin is dead or has been chewed off, this adds to the
shock factor of the poster drawing viewers to desire to find out what film the poster is
promoting.
The poster promoting Silent Scream has featured make up or post production or
make the skin of the victim look very veiny. The image is of someone locked up by
the head and judging by their facial expressions and the equipment used it takes no
genius to see that they are being held against their ill. The fact that their skin looks
veiny, cracked and red suggests that they may have been locked up for a long
period of time, leading the viewers to wonder how long they have been locked up,
why and by who. Also the equipment used isn't an everyday piece of equipment, at
first glance it almost looks like a torture device, however under further inspection it is
clear that is is a heavy duty, specially crafted piece of equipment designed to keep
somebody against their will. Again creating the viewers to feel shocked and intrigued
by the film.
4. Now i've discussed the film posters I chose that fall into the category of slasher, I
also chose 3 film posters from different sub genres, and i will now explore them. The
film posters i have chosen fall into the category of Psychological and Supernatural,
Human Centipede falling into the psychological category and The Women in Black
and The Conjuring being the supernatural horrors.
At a quick glance there are a few main similarities regarding the layouts of the
posters, there doesn't appear to be any clear differences and this is because
generally all film posters follow similar conventions on terms of layout.
Although the layout of the 3 posters are similar to the slasher posters, one talking
point where there is a clear difference between the slahser and non slasher posters
is the colouring. All the slasher posters feature some amount of red, some more so
than others, however it is prominent in all of them. This is because red is a
convention of slasher related media, however it is clear that red isn't a convention of
all horror related media as it is not featured so heavily in media pieces of other
subgenres. There is a small amount of red in The Women in Black poster however it
is subtle.
The Colours of the non slasher posters all seem to be a lot more bland, these
posters include a lot of greys and blacks, this is convention of horror related media.
Greys and blacks are dark colours and and have connotations of death, very fitting
for the sinister plots of the supernatural films.
The Woman in Black poster involves very simple and very bland colours, this is
fitting with the simple and basic layout and main image, as there is no particularly
eye catching colours or shocking features on the poster, it forces the viewer to look
for content, and the content being the information about the film at the bottom of the
page. It also encourages viewers to look deeper into the cover, which will result in
them taking notice if the facial expressions of the poor boys, which of course make
him look scared. This will then lea the viewer to question why the child is scared and
look for clues on the poster, e.g the shadow on the wall behind him.
Furthermore the child is sat on the floor and the shadow is clearly someone stood
up, this gives him a sense of vulnerability and may lead the viewer to feel sorry for
him. As viewers we are unable to see what he is scared of which leads us to draw
assumptions. The supernatural theme of the film is reflected in the poster, more
specifically the shadow. In real life shadows are flat and human shadows include no
facial details, however this has included details of the girl/woman face, leading the
audience to draw and inhuman association with the character.
The main image of the Conjuring poster features a piece of Horror Iconography, or
more specifically, Supernatural Iconography, this use of mise en scene leads to
audience to create a supernatural opinion of the film even if they haven't seen the
5. the first film or know nothing about either of them. The cross in conventional to
supernatural horror media and is used as it has connotations of spiritual beings and
powers.
Another feature of the Conjuring poster is the child stood at the window, the child is
in a dark room, however outside the windows is very bright, and we are unable to
see what is there, however we can see that it is pure and the light i shining into the
dark room from outside. Dark colours and just the dark in general has connotations
of evil and danger, and lightness and bright colours has connotation of happiness or
the opposite to drk, safety. Heaven is also often portrayed to be bright, this is in
keeping with the subtle religion theme of the poster as it includes a cross necklace.
The Fact that the room is dark may be portraying that the room is dangerous, and
there is something evil present. The child could be stood where is the room however
there are stood in the lightest part looking out over the bright view, perhaps wishing
they could escape and access the safety if the bright outside.
The main image of the human centipede poster includes many victims, the first film
included only three victims however the second film features many, this is displayed
in the poster, to draw back the audiences f the first film and shock them, it leads
them to think that the second film is bigger, better and more complicated that the first
film.
The poster for The Human centipede is a very interesting poster, this is because it is
different to the other as it clearly wasn't designed to display information about the
film, but purely to shock whoever sees in and get audiences talking about the film.
This is clear as the main image it the total focus of the poster. The layout of the
poster means that the small amount of the text on the poster is in the bottom right
hand corner, this ensured that it does not take any focus away from the shocking
image. The arrangement of the victims of the poster fists the Z-Line theory and
ensures people will look at the whole trail of victims as is follows the route their eye
will take. It also suggests that the last thing on the page they will see is the name of
the film and the small text in the bottom right hand corner. The fact that the text is the
last thing that the viewers will see as their eye leaves the page suggests that it is the
least important piece of information and that the image is the main feature of the
page (included to shock).
Still on the topic of the human centipede poster but this time more specifically the
text, although the min body of text on the paigie is position in the least relevant
bottom right hand corner, there is also one line of text in one of the most relevant
places on the page, the top left. The arrangement of the text is meant to be the first
thing the audience see, they will then follow the Z-Line arrangement down the trail of
people and then on the top title of the film, when analysing the poster you can
literally see a perfect Z created by the line of text at the top lift, the trial of victims in
the image and then the body of text in the bottom right.
6. The short strap line of text at the top left says “100% medically inaccurate” it i
therefore affect but almost seems as though it is thee for legal reasons as a warning,
as if they are legally obliged to let their audiences know it's medically inaccurate.
This results in people wondering what the film may include, and this hand in hand
with the shocking image will interest the audience even more and lead them to think
how disturbing ca this film be, creating a desire to see the film and find out for
himself is they can handle it.
Moving on from the Human Centipede poster and focusing on the two supernatural
posters, a clear difference between these two and the Human Centipede poster is
the fact that the supernatural poster sinclude release dates at the centre of the page
at the bottom. This way it is one of the last things that viewers see, meaning they
have more of a chance if remembering this after viewing the poster.
The poster promoting the second Conjuring film includes the strap line ‘From the
director of’. It then goes to state two very well known and successful horror films.
This will give credibility to the director of the film in the eyes of horror fans, therefore
creating a desire to watch the film as they know it was made by a successful direct
who produced other films they enjoyed, therefore they like his style and have a
strong chance of enjoying this film.
Finally the poster promoting The Women in Black film features some interesting text
on it. It includes three short strap lines arranged one above each other in the centre
of the page, this is a relatively important place ensuring that the audience will notice
it. These strapline are aimed at people that saw the first film as it indicates that it
carries on a mystery/ unexplained side of the plot. It indicates that the audience
didn't pick of on something or that they were led to believe something at the end of
the first film that is incorrect and will be revealed in the second will. It leads them to
ask question such as… ‘where did she go if she never left?’... ‘what did i not
understand, or what more is going to happen’... did i not understand the first film
correctly’. This leads the audience to believe that all their question will be answered
in the sequel of the film and will create a desire to watch it.