Kendell Burgess created a mood board and discussed elements for a film opening title sequence for a slasher horror film. Settings with a scary atmosphere were chosen. Iconography featured knives or cutting objects to harm victims in a quick or slow death, similar to other slasher films. Characters typically include victims who are unaware and a killer who wears a mask or disguises their identity. Titles are usually bold, red, white, or dark colors in the middle of the screen. Camera work incorporates establishing shots, aerial shots, and close-ups of victims' faces or the killer's weapon.