Presentation delivered at a special Identity event on March 22, 2016. We discussed LinkedIn strategies for business-to-business companies and professional services firms.
This is a Social Media Strategy for my personal brand. I highlight the tactics and goals I need for Facebook, twitter, Instagram and LinkedIn.
PUR3622 Social Media Management Summer A at UF prof. Lisa Buyer
If you’re a HR leader, aspiring HR leader, line manager or social recruiting evangelist, this e-book takes you through the process of being a stellar talent finder on LinkedIn. What’s more? You can also learn from 8 Indian rockstar recruiters on how they deliver on key recruiting metrics using social recruiting.
If you haven’t taken the ‘Rockstar Recruiter Meter’ quiz in this e-book...Get cracking now!
Learn more about LinkedIn Talent Solutions: http://linkd.in/1bgERGj
Subscribe to the LinkedIn Talent Blog: http://linkd.in/18yp4Cg
Follow the LinkedIn company page: http://linkd.in/1f39JyH
Tweet with us: http://bit.ly/HireOnLinkedIn
Presentation delivered at a special Identity event on March 22, 2016. We discussed LinkedIn strategies for business-to-business companies and professional services firms.
This is a Social Media Strategy for my personal brand. I highlight the tactics and goals I need for Facebook, twitter, Instagram and LinkedIn.
PUR3622 Social Media Management Summer A at UF prof. Lisa Buyer
If you’re a HR leader, aspiring HR leader, line manager or social recruiting evangelist, this e-book takes you through the process of being a stellar talent finder on LinkedIn. What’s more? You can also learn from 8 Indian rockstar recruiters on how they deliver on key recruiting metrics using social recruiting.
If you haven’t taken the ‘Rockstar Recruiter Meter’ quiz in this e-book...Get cracking now!
Learn more about LinkedIn Talent Solutions: http://linkd.in/1bgERGj
Subscribe to the LinkedIn Talent Blog: http://linkd.in/18yp4Cg
Follow the LinkedIn company page: http://linkd.in/1f39JyH
Tweet with us: http://bit.ly/HireOnLinkedIn
The LinkedIn Job Search Guide is your tactical toolkit for getting a job you love.
The LinkedIn Job Search Guide can be read one page at a time, one chapter at a time, or in entirety. The recommended tactics and tools were developed with U.S. job seekers in mind, however many of the strategies may be applied internationally.
Good luck with your job search and we hope that the following guide will put you in the driver’s seat as you develop your career.
Empower your employees to become social championsSiobhan Ward
Your employees are becoming your best marketing asset. Research shows that a person is 3x more likely to trust a post from a company’s employee than the company itself. That means that you have a trusted branding source right at your door.
How can you engage and lead your company’s employees - your most valuable asset in branding your business?
Join our webcast to learn how to:
• Lead a socially engaged team
• Empower your employees to become social champions
• Use social to help grow your business
Yvette Adams Director of The Creative Collective provides insightful presentation slides on LinkedIn as presented at The Creative Collective's Become a Social Media Super Hero workshop. This presentation will help you learn more about social media and how it can impact your business.
LinkedIn For Good presents a training for workforce development and refugee-serving organizations who want to incorporate LinkedIn 101 into their existing training programs. Use this presentation to train your staff on how to talk about LinkedIn to newcomer populations.
This year’s results delve into how recruiters are
leveraging social recruiting in addition to whether or
not they are using it. Much like marketers, recruiters
use social networks as part of a multi-channel strategy
to find leads and nurture them to hire. Just as the days
of “rented attention” and “one size fits all” campaigns
are over in the marketing and advertising worlds,
recruiters now focus on building their own talent pool
and appealing to candidates’ individual preferences.
Personal Brand Presentation - Shawn McGinley
My Personal Brand Presentation for my Project & Portfolio 1 class at Full Sail University as a Digital Marketing Student.
Why hire me for your next project? The answer is in this presentation. It helps you get to know who I am, who I want to serve, and how I am different from other digital marketers. It gives you a glimpse into my career goals and my life's ambitions. As always, reaching for the stars requires us to seek a higher quality of life while asking others to join us.
CommsConnect London 2015 - Build a great profile and empower your employees t...LinkedIn Europe
Danielle Restivo, Senior Manager Corporate Communications, on how to build a great profile and empower your employees to be brand ambassadors at CommsConnect London 2015.
This curriculum explores the concept of a professional brand and introduces young people to the many resources available on LinkedIn, including mentors, jobs and internship opportunities.
Presented to Florida Realtors CCIM and added to webinar series for commercial brokers.
Social Media, What, Why, and how to Get the Face to Face Meetings and the importance of personal and professional relationships.
The LinkedIn Job Search Guide is your tactical toolkit for getting a job you love.
The LinkedIn Job Search Guide can be read one page at a time, one chapter at a time, or in entirety. The recommended tactics and tools were developed with U.S. job seekers in mind, however many of the strategies may be applied internationally.
Good luck with your job search and we hope that the following guide will put you in the driver’s seat as you develop your career.
Empower your employees to become social championsSiobhan Ward
Your employees are becoming your best marketing asset. Research shows that a person is 3x more likely to trust a post from a company’s employee than the company itself. That means that you have a trusted branding source right at your door.
How can you engage and lead your company’s employees - your most valuable asset in branding your business?
Join our webcast to learn how to:
• Lead a socially engaged team
• Empower your employees to become social champions
• Use social to help grow your business
Yvette Adams Director of The Creative Collective provides insightful presentation slides on LinkedIn as presented at The Creative Collective's Become a Social Media Super Hero workshop. This presentation will help you learn more about social media and how it can impact your business.
LinkedIn For Good presents a training for workforce development and refugee-serving organizations who want to incorporate LinkedIn 101 into their existing training programs. Use this presentation to train your staff on how to talk about LinkedIn to newcomer populations.
This year’s results delve into how recruiters are
leveraging social recruiting in addition to whether or
not they are using it. Much like marketers, recruiters
use social networks as part of a multi-channel strategy
to find leads and nurture them to hire. Just as the days
of “rented attention” and “one size fits all” campaigns
are over in the marketing and advertising worlds,
recruiters now focus on building their own talent pool
and appealing to candidates’ individual preferences.
Personal Brand Presentation - Shawn McGinley
My Personal Brand Presentation for my Project & Portfolio 1 class at Full Sail University as a Digital Marketing Student.
Why hire me for your next project? The answer is in this presentation. It helps you get to know who I am, who I want to serve, and how I am different from other digital marketers. It gives you a glimpse into my career goals and my life's ambitions. As always, reaching for the stars requires us to seek a higher quality of life while asking others to join us.
CommsConnect London 2015 - Build a great profile and empower your employees t...LinkedIn Europe
Danielle Restivo, Senior Manager Corporate Communications, on how to build a great profile and empower your employees to be brand ambassadors at CommsConnect London 2015.
This curriculum explores the concept of a professional brand and introduces young people to the many resources available on LinkedIn, including mentors, jobs and internship opportunities.
Presented to Florida Realtors CCIM and added to webinar series for commercial brokers.
Social Media, What, Why, and how to Get the Face to Face Meetings and the importance of personal and professional relationships.
This powerpoint depicts the path that I am striving to achieve after receiving both my Bachelors in Sports Marketing and Media and my Masters in Sports Management. Through hardwork and commitment, I will make these goals a reality.
Throughout my time in my personal branding class, I was given the opportunity and guidance to find what my passion is in the sports industry as a brand. I am now able to move forward with a better understanding of how I want to hold myself, treat others, and where I want to go in life.
This is the first assignment that will be published to my online portfolio. In this assignment, I defined my brand identity, learned how to market my brand, and deciphered areas that can be improved upon. Utilizing the information here, I built my brand and created my online presence.
Similar to Ferrer alfred sm&m_pb1_october (20)
The Challenges of Good Governance and Project Implementation in Nigeria: A Re...AJHSSR Journal
ABSTRACT : This study reveals that systemic corruption and other factors including poor leadership,
leadership recruitment processes, ethnic and regional politics, tribalism and mediocrity, poor planning, and
variation of project design have been the causative factors that undermine projects implementation in postindependence African states, particularly in Nigeria. The study, thus, argued that successive governments of
African states, using Nigeria as a case study, have been deeply engrossed in this obnoxious practice that has
undermined infrastructure sector development as well as enthroned impoverishment and mass poverty in these
African countries. This study, therefore, is posed to examine the similarities in causative factors, effects and
consequences of corruption and how it affects governance, projects implementation and national growth. To
achieve this, the study adopted historical research design which is qualitative and explorative in nature. The
study among others suggests that the governments of developing countries should shun corruption and other
forms of obnoxious practices in order to operate effective and efficient systems that promote good governance
and ensure there is adequate projects implementation which are the attributes of a responsible government and
good leadership. Policy makers should also prioritize policy objectives and competence to ensure that policies
are fully implemented within stipulated time frame.
KEYWORDS: Developing Countries, Nigeria, Government, Project Implementation, Project Failure
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“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
Exploring Factors Affecting the Success of TVET-Industry Partnership: A Case ...AJHSSR Journal
ABSTRACT: The purpose of this study was to explore factors affecting the success of TVET-industry
partnerships. A case study design of the qualitative research method was used to achieve this objective. For the
study, one polytechnic college of Oromia regional state, and two industries were purposively selected. From the
sample polytechnic college and industries, a total of 17 sample respondents were selected. Out of 17
respondents, 10 respondents were selected using the snowball sampling method, and the rest 7 respondents were
selected using the purposive sampling technique. The qualitative data were collected through an in-depth
interview and document analysis. The data were analyzed using thematic approaches. The findings revealed that
TVET-industry partnerships were found weak. Lack of key stakeholder‟s awareness shortage of improved
training equipment and machines in polytechnic colleges, absence of trainee health insurance policy, lack of
incentive mechanisms for private industries, lack of employer industries involvement in designing and
developing occupational standards, and preparation of curriculum were some of the impediments of TVETindustry partnership. Based on the findings it was recommended that the Oromia TVET bureau in collaboration
with other relevant concerned regional authorities and TVET colleges, set new strategies for creating strong
awareness for industries, companies, and other relevant stakeholders on the purpose and advantages of
implementing successful TVET-industry partnership. Finally, the Oromia regional government in collaboration
with the TVET bureau needs to create policy-supported incentive strategies such as giving occasional privileges
of duty-free import, tax reduction, and regional government recognition awards based on the level of partnership
contribution to TVET institutions in promoting TVET-industry partnership.
KEY WORDS: employability skills, industries, and partnership
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Social media refers to online platforms and tools that enable users to create, share, and exchange information, ideas, and content in virtual communities and networks. These platforms have revolutionized the way people communicate, interact, and consume information. Here are some key aspects and descriptions of social media:
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Non-Financial Information and Firm Risk Non-Financial Information and Firm RiskAJHSSR Journal
ABSTRACT: This research aims to examine how ESG disclosure and risk disclosure affect the total risk of
companies. Using cross section data from 355 companies listed in Indonesia Stock Exchange, data regarding
ESG disclosure and risk was collected. In this research, ESG and risk disclosures are measured based on content
analysis using GRI 4 guidelines for ESG disclosures and COSO ERM for risk disclosures. Using multiple
regression, it is concluded that only risk disclosure can reduce the company's total risk, while ESG disclosure
cannot affect the company's total risk. This shows that only risk disclosure is relevant in determining a
company's total risk.
KEYWORDS: ESG disclosure, risk disclosure, firm risk
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2. My name is Alfred Ferrer born and raised in San Juan Puerto
Rico, a fan of the sports business in general but I love to
consider myself a historian of the sport of basketball and the
professional wrestling industry especially of the NBA and WWE.
Besides having an interest in the world of sports I have found
that one of my true passions in life is serving others, that is why
I created an amateur basketball league called Liga Nacional
Llorens Torres which mission consists in promoting peace and
unity through the sport of basketball. I've worked as a
Community Engagement sr specialist for over two years in a
nonpro
fi
t organization called Save The Children as well as
organized community-based activities surrounding sports. I take
pride in providing excellent work in everything especially if it's
related to sports and connecting with communities.
IDENTITY
3. PROFESSION
Potential Job Titles
:
• Sports Media Programming Directo
r
• Sports Marketing Directo
r
• Social Media Manage
r
BRAND ARCHETYPE - Heroe
Archetyp
e
I take pride in connecting with communities, most
sports organizations rely on their consumers to
become successful and this is where my experience
comes from. Having already worked in nonpro
fi
t
organizations, community-based actives and having
the passion to serve others I can become an asset for
any company in search of any media or marketing
manager.
Marketing and Media for Sports Industry
Picture Relevant
to Your Industry
Goes Here
4. TARGET AUDIENCE
Meredith Hutt
Outreach Plan
:
• I am currently planning on working an small
independent wrestling company to get the experience
required for a position within the WW
E
• The method of communication I will utilize to contact
this person will be via email once I apply for a positio
n
• Contact Meredith Hutt once my bachelors degree is
acquired by this time I will already have around 2 years
of experience working with a small independent
wrestling company
Vice President of human resources at
WWE
Eddie Charbonier
Outreach Plan
:
• Prepare a proposal of the amateur basketball league
Nacional Llorens Torre
s
• Prepare an memorize an elevator pitch to schedule a
meeting with the senato
r
• Once I have my proposal
fi
nalized and completed a
presentation I will contact the representative
Representative at Puerto Rico House of
Representatives
Oris Stuart
Outreach Plan
:
• Include my experience managing the amateur
basketball sports league in Puerto Rico in my resume,
also my experience as a administrator in Guerra de la
NBA a hispanic NBA fan page with over 374k followers
.
• I will contact this person once I have applied for a
position within the NBA via email.
• I will contact the person once I
fi
nalize my bachelors
degree in sports media and marketing.
Chief People and Inclusion of
fi
cer at NBA
5. GOALS
Short Term: (Immediately After Graduation, 2023)
• Get hired in an entry level position either in the
NBA or WW
E
‣ I already have experience and will continue to increase my
knowledge by managing an amateur and directing all of its
media and content. By getting hired in an entry-level position I
can start climbing up the ladder into a bigger role within the
company however before I graduate my action goal would be
to learn how to work on photoshop and video editing to have
that technical skill in my resume to achieve this short term
goal.
Mid Term: 202
7
• Get hired as a Media/Marketing coordinato
r
• After getting hired at an entry-level, my next step will be to
establish myself into a bigger role within the company. Once I am
hired my action goal would be to learn the ins and outs of the
company and get familiarized with all of their marketing and
media procedures and goals.
Long Term: 203
3
• Become a Media/Marketing manage
r
‣ Achieve my dream job within the NBA or WWE as a Marketing
or Media manager.
6. SKILLS ANALYSIS
Notable Skills & Current Pro
fi
ciencies:
Notable Skills REQUIRED in TRADE & Current Pro
fi
ciencies:
Data Analysis
SOFT
HARD
Novice / Adept / Expert
Develop and manage plans in excel documents Novice / Adept / Expert
Excellent Communication skills Novice / Adept / Expert
Creative mindset (ability to pitch and develop creative
ideas)
Novice / Adept / Expert
SOFT
HARD
Novice / Adept / Expert
Novice / Adept / Expert
Excellent interpersonal skills Novice / Adept / Expert
Social Media knowledge Novice / Adept / Expert
Web page creation
Administration and management
7. My promise is to provide my knowledge and
expertise gained throughout my college
education and work history to any sports
company that puts their trust in a marketing
manager as my self who can be reliable and
trustworthy.
PROMISE
8. CREDENTIALS
Work Experience
:
• Save The Children Engagement Senior
Specialist- Identify Puerto Rico’s most
vulnerable communities impacted after
hurricane Maria, help them get organized,
create a community-based organization and
help them apply for grants (over 200k obtained
in grants for the communities
)
Education:
• Sports Marketing and Media, B.S., Full Sail University (Exp. 2023)
Awards:
• Created and directing Liga Nacional Llorens
Torres Amateur basketball league (32 teams from
all around Puerto Rico) celebrated yearly
.
• Volunteer as a basketball coach
• Created basketball club for public housing
projects in Puerto Rico
9. COMPETITION
Cindy Chen
Industry Experience
:
• 3 yrs
Education
:
• Temple University- Bachelor of Science- Sports and
recreation management
Leadership Experience
:
• Multi-channel Network Manage
r
Skills and Pro
fi
ciencies
:
• Public Relations - 2 endorsements
• Strategic planning - 1 endorsements
• Writing - 2 endorsements
Alfred M Ferrer
Overall Online Presence
:
• Cindy Chen has 988 connections in Linkedin, has a
customized banner of the areas she has had work
experience, and a very nice and professional headshot.
The pro
fi
le shows all of her education and work
experience and she has published news from the
University to the NBA
.
• Grade:Superior, 88 out of 100
HEADSHOT HEADSHOT
Industry Experience
:
• Student
Education
:
• Full Sail University Sports Marketing and Media
Leadership Experience
:
• Created amateur basketball league in Puerto Ric
o
• Community Engagement Specialist- Save the Children
Skills and Pro
fi
ciencies
:
• Bilingual communications - 0 endorsements
• Interpersonal skills - 0 endorsements
• Skill 3 Goes Here - X endorsements
Overall Online Presence
:
• I have 88 connections and have not used LinkedIn as
much as I should have. I have a customized banner but
I need to work on it. No published articles so far as well
and my pro
fi
le is not very detailed.
• Grade: Poor, 35 out of 100
10. COMPETITION
Adrian Perez Zaid
Noteworthy Experience
:
• Published an article on business bene
fi
ts that clubs
have for playing UEFA champions league
fi
nal
s
Alfred M Ferrer
HEADSHOT HEADSHOT
Industry Experience
:
• 1yr
Education
:
• Full Sail University Sports Media and Marketing
Skills and Pro
fi
ciencies
:
• Does not have any highlighted skills in the pro
fi
le
Overall Online Presence
:
• Adrian has 37 connections, his headshot could be
better and the speci
fi
cations of his work experience are
not detailed. He does have some details on projects he
did while in Full Sail University like a proposal for the
Los Angeles Clippers which I
fi
nd interesting. No
customized banner on his pro
fi
le page.
• Grade: Average, 75 of 100
Industry Experience
:
• Student
Education
:
• Full Sail University - Sports Media and Marketing
Leadership Experience
:
• Created amateur sports league in Puerto Ric
o
• Community Engagement Specialist- Save the children
Skills and Pro
fi
ciencies
:
• Bilingual communications - 0 endorsements
• Interpersonal skills - 0 endorsements
• Skill 3 Goes Here - X endorsements
Overall Online Presence
:
• I have 88 connections and have not used LinkedIn as
much as I should have. I have a customized banner but
I need to work on it. No published articles so far as well
and my pro
fi
le is not very detailed
.
• Grade: Poor 35 out of 100
11. BRAND POSITION
• Growing up I learned that the most important
achievement in life is leaving a legacy. Once our time
comes to an end on the earth we will not take anything
with us and we can only leave materials to our loved
ones that can last decades, but leaving a legacy
transcends from generation to generation. That is my
life’s motivation. Connecting with others and changes
lives through sports
.
ALFRED M FERRER
12. NETWORKING &
MARKETING
Industry Events & Organization
s
• DECA Sports and Entertainment Marketing Conference
‣ February 2-6 2022 | Orlando Florid
a
• International Conference on sports marketing and social
media
‣ December 16-17, 2023 | Bangkok Thailan
d
• International Conference on Sports Management and
Sport Marketin
g
‣ April 9-10,2022 | New York
Digital Marketing
• Primary Content: During my work on Liga Nacional Llorens
Torres I will work on uploading photos and videos of the game
as well as my attendance at future sports media and
marketing conferences
.
• Primary Tools: I will use Instagram, Facebook, and LinkedIn
accounts to promote my content
.
• Website: Moving forward I will start building up my
professional digital portfolio on LinkedIn to create awareness
surrounding every activity I do in regards to sports.
Picture of You
Goes Here
13. PROFESSIONAL DEVELOPMENT
Mentor
The mentor I will search for will be someone with at least
over
fi
ve years of experience and dedication in the sports
industry in Puerto Rico. Respected and with leadership
skills. November 2nd, partnership deadlin
e
Formal Education
• Full Sail University Sports Media and Marketing
bachelors degree, 202
3
Technical Skills
• Data analysis tutorials in Linkedin Learning, December
2021
• Learn video editor skills in Linkedin Learning - Linkedin
Learning, February 2022
• Graphic design course - Linkedin Learning, January
202
2
• Excel for Marketers course- Linkedin Learning, March
2022
Soft Skills
• Time management fundamentals - Linkedin
Learning, October 2021
• Preparing to lead course (developing mental
toughness - Linkedin Learning, March 202
2
• Project leadership course, November 2022
14. Alfred M Ferrer
If you are in search of someone passionate about
sports, dedicated to connect with the audience and
create brand awareness within different sector’s and
communities im the person, as a matter of fact, I have been working with
communities and managing an amateur sports league of 32 teams for over 6
years already and have succeeded in doing so by creating innovated and fresh
content in our social media platforms.
“
15. REFERENCES
Summary report for: 39-9032.00 - recreation workers. O*NET OnLine. (n.d.).
Retrieved October 3, 2021, from https://www.onetonline.org/link/
summary/39-9032.00.
onetonline, O. (2021). Summary report for: 27-2012.03 - media programming
directors. O*NET OnLine. Retrieved October 3, 2021, from https://
www.onetonline.org/link/summary/27-2012.03.
Website, C. (n.d.). Biografía - Hon. Eddie Charbonier Chinea. Retrieved
October 3, 2021, from http://www.tucamarapr.org/dnncamara/web/
ComposiciondelaCamara/biogra
fi
a.aspx?rep=191.
Meredith Hutt - vice president of human resources - WWE ... (n.d.). Retrieved
October 3, 2021, from https://www.linkedin.com/in/meredith-
hutt-0952248.
Young, J. (2020, July 23). Oris Stuart chief people and inclusion of
fi
cer NBA.
CNBC. Retrieved October 3, 2021, from https://www.cnbc.com/
2020/07/23/nba-appoints-oris-stuart-chief-people-inclusion-of
fi
cer.html.
Social Media Strategy & Content manager - NBA 2K League. Careers at the
NBA. (n.d.). Retrieved October 3, 2021, from https://
nbacareers.nba.com/job/New-York-Social-Media-Strategy-&-Content-
Manager-NBA-2K-League-New-10022/683431101/.
EntertainmentCareers.Net. (n.d.). Marketing coordinator - WWE - stamford.
EntertainmentCareers.Net. Retrieved October 3, 2021, from https://
www.entertainmentcareers.net/wwe/marketing-coordinator/job/344159/.
Sports and entertainment marketing conference. DECA Inc. (2021, September
30). Retrieved October 3, 2021, from https://www.deca.org/high-school-
programs/high-school-educational-conferences/sports-entertainment-
marketing-conference/.
ICSMSM 2023: 17. international conference on sports marketing and social
media. Open Science Research Excellence. (n.d.). Retrieved October
3, 2021, from https://waset.org/sports-marketing-and-social-media-
conference-in-december-2023-in-bangkok.
ICSMSM 2022: 16. international conference on sport management and sport
marketing. Open Science Research Excellence. (n.d.). Retrieved
October 3, 2021, from https://waset.org/sport-management-and-sport-
marketing-conference-in-august-2022-in-new-york.
Adrián Pérez Zaid - linkedin.com. (n.d.). Retrieved October 3, 2021, from
https://www.linkedin.com/in/adrianperezzaid.
Cindy Chen - Public relations intern - linkedin. (n.d.). Retrieved October 3,
2021, from https://www.linkedin.com/in/junran.