This document provides an overview of an easy to implement Facebook marketing plan in 3 sentences or less:
The plan outlines strategies for setting up a Facebook page, building a fan base through the use of like boxes on websites and converting email subscribers to fans, and introduces a 7 step Facebook marketing strategy including creating lead magnets and running like ads targeted at custom audiences. Attendees will learn tools for setting up pages and capturing leads, as well as tips for writing compelling ad copy and measuring ad performance.
TBEX15 North America Fort Lauderdale Max HartshorneTBEX
The document provides tips for hiring affordable help for travel publishers, including interns who can assist with writing, social media, and research; virtual assistants located overseas who can perform tasks such as updating social media and fixing website links; and salespeople who can sell advertising packages and keep track of inquiries and follow-ups to generate revenue. Managing these helpers effectively involves providing clear expectations and assignments, offering mentoring, and maintaining regular communication to keep them engaged in their roles.
TBEX North America 2015: Fort Lauderdale Katie HammelTBEX
This document provides advice for bloggers on how to build successful partnerships with brands. It discusses considering personal goals for collaborations, determining what value you can provide, choosing the right type of partnership, finding opportunities, crafting effective pitches, negotiating deals, managing contracts and deliverables, handling issues, following up after campaigns, and maintaining positive relationships. The key is standing out by offering expertise, influence and audience fit rather than just numbers, clearly communicating your proposal, managing expectations, and providing value through on-time quality work and metrics on results.
By creating a website and blog, a Japanese restaurant in Yangon can promote their business online and build their brand. They should post engaging content on their blog and comment on other food-related blogs to drive traffic to their site. Creating instructional videos and booklets about Japanese cuisine and their restaurant can help educate customers and promote their expertise. Optimizing their website for search engines and monitoring social media insights can help them find and target their ideal customers online.
TBEX North America 2015: Fort Lauderdale Evelyn KanterTBEX
This document provides tips for bloggers on how to get reporters to call them for interviews in order to grow their blog. It recommends networking at conferences and local events, using resources that reporters use to find experts, writing articles for local publications, starting a local breakfast club, and contacting local radio stations and newspapers. It also provides advice on what to do during an interview, such as being brief, preparing key messages, stating your name and blog at the end, and following proper attire guidelines. The overall goal is to get media exposure that will increase page views and lead to more work opportunities.
Khumo Seema - social media FundamentalsKhumo Seema
This document provides an overview of social media fundamentals and focuses on Facebook and Twitter. It defines key terms for each platform, such as mentions, replies, hashtags. It outlines best practices for success on each channel, including posting engaging content and using images. The document also introduces tools for automating tweets and analyzing Facebook Insights data. The goal is to help users understand social media and how to effectively engage audiences on different channels.
Social Media Branding for Media Pros Presented to NATASMelodie Tao
The intention of this 90-minute workshop is to teach professionals in the television and media industries how to successfully integrate social media into their personal and professional brands. The Social Media Branding for Media Pros workshop focuses on strategies to strengthen your brand across various social networks. You will leave the workshop with the following key takeaways that you can implement immediately:
- How to leverage your social media brand to generate more revenue.
- How to ensure your personal online brand is simultaneously optimized to enhance your station’s or company’s brand.
- Knowledge on how to serve as a trusted subject matter expert as a television media professional to have prospects interested in working with you before even meeting you.
The document provides tips for increasing likes on Facebook photos for a photo contest. It recommends uploading attractive, professional photos; ensuring photo content is similar to the website's content; inviting friends and family to like the photos; sharing photos in groups to get more exposure; and noting that attractive photos will increase likes, shares, and followers. It also advises that buying Facebook photo likes should involve buying likes from people interested in the photo's content.
This document provides an overview of an easy to implement Facebook marketing plan in 3 sentences or less:
The plan outlines strategies for setting up a Facebook page, building a fan base through the use of like boxes on websites and converting email subscribers to fans, and introduces a 7 step Facebook marketing strategy including creating lead magnets and running like ads targeted at custom audiences. Attendees will learn tools for setting up pages and capturing leads, as well as tips for writing compelling ad copy and measuring ad performance.
TBEX15 North America Fort Lauderdale Max HartshorneTBEX
The document provides tips for hiring affordable help for travel publishers, including interns who can assist with writing, social media, and research; virtual assistants located overseas who can perform tasks such as updating social media and fixing website links; and salespeople who can sell advertising packages and keep track of inquiries and follow-ups to generate revenue. Managing these helpers effectively involves providing clear expectations and assignments, offering mentoring, and maintaining regular communication to keep them engaged in their roles.
TBEX North America 2015: Fort Lauderdale Katie HammelTBEX
This document provides advice for bloggers on how to build successful partnerships with brands. It discusses considering personal goals for collaborations, determining what value you can provide, choosing the right type of partnership, finding opportunities, crafting effective pitches, negotiating deals, managing contracts and deliverables, handling issues, following up after campaigns, and maintaining positive relationships. The key is standing out by offering expertise, influence and audience fit rather than just numbers, clearly communicating your proposal, managing expectations, and providing value through on-time quality work and metrics on results.
By creating a website and blog, a Japanese restaurant in Yangon can promote their business online and build their brand. They should post engaging content on their blog and comment on other food-related blogs to drive traffic to their site. Creating instructional videos and booklets about Japanese cuisine and their restaurant can help educate customers and promote their expertise. Optimizing their website for search engines and monitoring social media insights can help them find and target their ideal customers online.
TBEX North America 2015: Fort Lauderdale Evelyn KanterTBEX
This document provides tips for bloggers on how to get reporters to call them for interviews in order to grow their blog. It recommends networking at conferences and local events, using resources that reporters use to find experts, writing articles for local publications, starting a local breakfast club, and contacting local radio stations and newspapers. It also provides advice on what to do during an interview, such as being brief, preparing key messages, stating your name and blog at the end, and following proper attire guidelines. The overall goal is to get media exposure that will increase page views and lead to more work opportunities.
Khumo Seema - social media FundamentalsKhumo Seema
This document provides an overview of social media fundamentals and focuses on Facebook and Twitter. It defines key terms for each platform, such as mentions, replies, hashtags. It outlines best practices for success on each channel, including posting engaging content and using images. The document also introduces tools for automating tweets and analyzing Facebook Insights data. The goal is to help users understand social media and how to effectively engage audiences on different channels.
Social Media Branding for Media Pros Presented to NATASMelodie Tao
The intention of this 90-minute workshop is to teach professionals in the television and media industries how to successfully integrate social media into their personal and professional brands. The Social Media Branding for Media Pros workshop focuses on strategies to strengthen your brand across various social networks. You will leave the workshop with the following key takeaways that you can implement immediately:
- How to leverage your social media brand to generate more revenue.
- How to ensure your personal online brand is simultaneously optimized to enhance your station’s or company’s brand.
- Knowledge on how to serve as a trusted subject matter expert as a television media professional to have prospects interested in working with you before even meeting you.
The document provides tips for increasing likes on Facebook photos for a photo contest. It recommends uploading attractive, professional photos; ensuring photo content is similar to the website's content; inviting friends and family to like the photos; sharing photos in groups to get more exposure; and noting that attractive photos will increase likes, shares, and followers. It also advises that buying Facebook photo likes should involve buying likes from people interested in the photo's content.
The Three Pillars of Effective Social Mediasarahsteelsm
Part 1 of the "Which Works Best..." workshop presented on 19th September 2012, on behalf of Ipswich Borough Council and as part of Suffolk Business Month. Please do feel free to leave comments and feedback below. Sarah Steel Social Media.
Selling without Spending - The Social Networking Tips For Sales ProfessionalsVivek G Maudgalya
Selling without spending is the recent sales mantra. 78.6% of sales people using social media to sell out have outperformed when compared to those who weren’t using social media. Check out some tips and to-do things for a sales professional to follow on being social.
Are you using social media for the good of your business?
There may be a few things you are missing such as:
1) Does you about section captivate your ideal client?
2) Are you overselling?
3) How do you use social media to build relationships? (This is super important)
4) Learn how to have fun with social media and stop dreading the "obligation" to post.
Make your social media work for the good of your business!
Do you have a business page?
Do you struggle with engagement?
Do you want to know how to build a thriving community?
Want to know some cool tricks?
This a is a presentation I am currently delivering.
Enjoy!!
This document provides tips and strategies for using various social media platforms like LinkedIn, Facebook, Twitter, YouTube, and Google+ for business networking and referrals. It recommends building relationships through social engagement before directly soliciting, combining personal and business content, thanking others for referrals, and using photos and videos. Specific advice includes using LinkedIn to find referral partners, asking for Facebook recommendations, creating engaging Twitter hooks, keeping YouTube videos short, and using Google+ for search engine optimization.
My name is Janina Lear , I am so glad you have stopped by. I am passionate about helping businesses understand how powerful online marketing through Facebook really is. I want to help you get new business leads and more online visibility by driving more traffic to your site and show you how to really connect with your fan base. The world of Social Media can be very overwhelming to the newcomer and my goal is take that overwhelming feeling away and help you develop a strategy that suits you and your company’s needs.
This webinar discusses how Friends of the Library organizations can use Facebook to promote their mission and engage more people. It recommends creating a Facebook page for the organization and customizing it with tabs and regular posts about events, book reviews, and how people can get involved. The webinar emphasizes getting others to engage by clicking "Like" on the page and sharing posts to grow the organization's online network. It also provides tips on promoting specific initiatives like an annual book sale through targeted updates, photos, and tags on the Friends of the Library's Facebook page and members' personal pages.
This document provides an overview of Facebook fan page marketing strategies. It recommends starting small by building a fan base deliberately and consistently over time. Key aspects to focus on include developing compelling content, responding quickly to messages, and promoting the Facebook page on your website and other marketing materials. Regular posting of new photos, videos and updates is important to keep the fan page fresh. Metrics like fan growth, customer acquisitions and engagement should be tracked to measure the effectiveness of Facebook marketing efforts.
This document provides an overview of Instagram, including what it is, how businesses can use it to promote their products, and dos and don'ts for businesses using Instagram. It discusses Instagram as a photo and video sharing platform that allows users to connect with friends and the world. It outlines positives like establishing relationships and negatives like limited messaging. It also provides tips for how businesses can profit from Instagram through influencers, ads, giveaways and using analytics. The conclusion emphasizes easy sign up and following best practices.
5 Ways to Get More Leads & Sales - M2Con Digital Marketing ConferenceMannix Marketing, Inc.
Want to get more leads? Don't miss this informative presentation by Valleri James all about gaining leads, nurturing them and turning them into loyal, lifetime customers!
We'll Cover:
- How to Get Leads
- How to use Giveaways, Sign-up forms and other tools to gain leads
- What to do once you have a lead list
- How to retarget to your leads
- Tips on best ways to reach and engage with your current leads
Women's Small Biz Revolution Summit: How to use Facebook & Instagram to Grow ...Molly O'Kane
In this class learn how Facebook and Instagram work, best practices, success stories from other businesses who are winning it, and tools to save you time. Connecting the dots from social media to sales!
@MirandaM_EComm
Miranda Miller's Facebook Marketing workshop presentation on Dec 1st, 2011 at the Owen Sound and North Grey Union Public Library. Co-presenting with Gem Webb. Sections of the presentation were demonstrated on-screen or included in take-home material for participants and are not in the slides.
How to Pack Your Class Marketing Workshop for Yoga & Fitness ProsMelodie Tao
While having an abundance of yoga and fitness options available is great for fitness enthusiasts, it can be a challenge for instructors. In this interactive workshop you’ll learn tips and tricks on how to pack your class every time!
As a Marketing Educator for 12 years and Yoga Instructor for 4 years, I'm combing my 2 passions to help you create a successful class following. Learn how to authentically improve your brand and maintain your integrity while marketing your yoga and fitness business.
Leave this workshop with the following takeaways:
- Learn what to do and say during class to motivate students to come back
- Become a subject matter expert for your students by improving your social media brand
- Create a community of followers who are now sharing your content and promoting your class to their friends
People often ask why should they blog, especially when there are more popular social networking, bookmarking and sharing platforms.
The fact is, blogging is much more serious, satisfying, valuable and long-term activity than commenting or posting on social networks.
This document discusses strategies for travel bloggers to generate multiple income streams and increase their monthly earnings. It recommends diversifying revenue sources beyond direct advertising by pursuing book sales, freelance writing, online courses, sponsorships, and other ventures. Having diverse income streams makes bloggers less dependent on any single source and more resilient to external factors. The document provides examples of income categories and shares one blogger's breakdown showing income from 14 different sources in 2015. It encourages expanding beyond one blog and offers ideas for next steps like starting additional sites or resources, creating lead magnets, and pitching freelance writing opportunities more proactively.
The document provides an agenda and tips for using Facebook effectively. It recommends regularly posting engaging and valuable content to build a following, engaging with fans by asking questions and responding to comments, learning from mistakes, and having fun with the platform. The goal is to use Facebook strategically to provide customer service, manage crises, promote events and products, and advocate for issues through conversations and shared content. Success can be measured by various engagement metrics like fans, brand mentions, discussions started, and offline actions generated.
Facebook Marketing Made Easy - Super Simple Strategies To Attract New Clients + Sales From Facebook.
To find out more visit: http://www.nataliealaimo.com
Discover the step by step process you MUST implement if you ever want to be successful on Facebook.
This document provides five tips for growing Facebook page likes: 1) Ask friends to like the page initially to establish a base of users; 2) Be friendly and personal to build relationships; 3) Use targeted Facebook ads knowing your customer profile; 4) Post regularly, such as twice daily, to maintain engagement; 5) Link posts back to informative blog content without overtly selling. Following these tips will help start strong with a successful Facebook page.
Facebook page DOs & DON'Ts - KRDS Facebook Developer Garage Paris, 29th of M...KRDS
1. The document provides guidance on using Facebook pages effectively for brands, including dos and don'ts. It recommends interacting with fans, getting new fans through awareness and engagement tactics, and leveraging online and offline audiences.
2. Key recommendations include using Facebook ads and sponsored stories to drive fans, incentivizing people to like the page, controlling the wall, adding custom tabs, and empowering fans through questions and photos/videos.
3. Brands are encouraged to tell stories, have a call to action for fans, and respect Facebook terms of service when promoting on the platform.
These are not your daily systems of running a business, these are the systems you need to nurture weekly, (some daily) in order to attract you ideal client.
People can't find you unless you let them know you are out there.
Are you inviting people in?
Can people find you easily?
How are you speaking to your ideal client and constantly inviting them for more of you?
Invite, show up, be consistent and your tribe will come!
This document discusses how to create an ideal brand. It explains that a brand is a roadmap for the customer experience and internal team expectations, not just logos or marketing. It emphasizes understanding target customers and filling their needs consistently through habit or standard procedures. The brand should be unique while meeting needs, and allow the customer community to promote it through lived experience. Measuring financial and customer feedback results helps innovate the brand over time. Building a brand requires understanding the target, consistency, uniqueness, community engagement, and continual improvement.
Panel 6. Anna Marriott Oxfam Next Steps Selection Of Cs Representationihp
This document outlines the next steps for selecting civil society representatives to the Interagency Working Group on Health Systems Strengthening. It proposes establishing a selection committee and conveyor to manage the nomination and review process. Key actions include calling for nominations, reviewing applications, choosing representatives, and communicating the results. The proposed timeline is provided.
The Three Pillars of Effective Social Mediasarahsteelsm
Part 1 of the "Which Works Best..." workshop presented on 19th September 2012, on behalf of Ipswich Borough Council and as part of Suffolk Business Month. Please do feel free to leave comments and feedback below. Sarah Steel Social Media.
Selling without Spending - The Social Networking Tips For Sales ProfessionalsVivek G Maudgalya
Selling without spending is the recent sales mantra. 78.6% of sales people using social media to sell out have outperformed when compared to those who weren’t using social media. Check out some tips and to-do things for a sales professional to follow on being social.
Are you using social media for the good of your business?
There may be a few things you are missing such as:
1) Does you about section captivate your ideal client?
2) Are you overselling?
3) How do you use social media to build relationships? (This is super important)
4) Learn how to have fun with social media and stop dreading the "obligation" to post.
Make your social media work for the good of your business!
Do you have a business page?
Do you struggle with engagement?
Do you want to know how to build a thriving community?
Want to know some cool tricks?
This a is a presentation I am currently delivering.
Enjoy!!
This document provides tips and strategies for using various social media platforms like LinkedIn, Facebook, Twitter, YouTube, and Google+ for business networking and referrals. It recommends building relationships through social engagement before directly soliciting, combining personal and business content, thanking others for referrals, and using photos and videos. Specific advice includes using LinkedIn to find referral partners, asking for Facebook recommendations, creating engaging Twitter hooks, keeping YouTube videos short, and using Google+ for search engine optimization.
My name is Janina Lear , I am so glad you have stopped by. I am passionate about helping businesses understand how powerful online marketing through Facebook really is. I want to help you get new business leads and more online visibility by driving more traffic to your site and show you how to really connect with your fan base. The world of Social Media can be very overwhelming to the newcomer and my goal is take that overwhelming feeling away and help you develop a strategy that suits you and your company’s needs.
This webinar discusses how Friends of the Library organizations can use Facebook to promote their mission and engage more people. It recommends creating a Facebook page for the organization and customizing it with tabs and regular posts about events, book reviews, and how people can get involved. The webinar emphasizes getting others to engage by clicking "Like" on the page and sharing posts to grow the organization's online network. It also provides tips on promoting specific initiatives like an annual book sale through targeted updates, photos, and tags on the Friends of the Library's Facebook page and members' personal pages.
This document provides an overview of Facebook fan page marketing strategies. It recommends starting small by building a fan base deliberately and consistently over time. Key aspects to focus on include developing compelling content, responding quickly to messages, and promoting the Facebook page on your website and other marketing materials. Regular posting of new photos, videos and updates is important to keep the fan page fresh. Metrics like fan growth, customer acquisitions and engagement should be tracked to measure the effectiveness of Facebook marketing efforts.
This document provides an overview of Instagram, including what it is, how businesses can use it to promote their products, and dos and don'ts for businesses using Instagram. It discusses Instagram as a photo and video sharing platform that allows users to connect with friends and the world. It outlines positives like establishing relationships and negatives like limited messaging. It also provides tips for how businesses can profit from Instagram through influencers, ads, giveaways and using analytics. The conclusion emphasizes easy sign up and following best practices.
5 Ways to Get More Leads & Sales - M2Con Digital Marketing ConferenceMannix Marketing, Inc.
Want to get more leads? Don't miss this informative presentation by Valleri James all about gaining leads, nurturing them and turning them into loyal, lifetime customers!
We'll Cover:
- How to Get Leads
- How to use Giveaways, Sign-up forms and other tools to gain leads
- What to do once you have a lead list
- How to retarget to your leads
- Tips on best ways to reach and engage with your current leads
Women's Small Biz Revolution Summit: How to use Facebook & Instagram to Grow ...Molly O'Kane
In this class learn how Facebook and Instagram work, best practices, success stories from other businesses who are winning it, and tools to save you time. Connecting the dots from social media to sales!
@MirandaM_EComm
Miranda Miller's Facebook Marketing workshop presentation on Dec 1st, 2011 at the Owen Sound and North Grey Union Public Library. Co-presenting with Gem Webb. Sections of the presentation were demonstrated on-screen or included in take-home material for participants and are not in the slides.
How to Pack Your Class Marketing Workshop for Yoga & Fitness ProsMelodie Tao
While having an abundance of yoga and fitness options available is great for fitness enthusiasts, it can be a challenge for instructors. In this interactive workshop you’ll learn tips and tricks on how to pack your class every time!
As a Marketing Educator for 12 years and Yoga Instructor for 4 years, I'm combing my 2 passions to help you create a successful class following. Learn how to authentically improve your brand and maintain your integrity while marketing your yoga and fitness business.
Leave this workshop with the following takeaways:
- Learn what to do and say during class to motivate students to come back
- Become a subject matter expert for your students by improving your social media brand
- Create a community of followers who are now sharing your content and promoting your class to their friends
People often ask why should they blog, especially when there are more popular social networking, bookmarking and sharing platforms.
The fact is, blogging is much more serious, satisfying, valuable and long-term activity than commenting or posting on social networks.
This document discusses strategies for travel bloggers to generate multiple income streams and increase their monthly earnings. It recommends diversifying revenue sources beyond direct advertising by pursuing book sales, freelance writing, online courses, sponsorships, and other ventures. Having diverse income streams makes bloggers less dependent on any single source and more resilient to external factors. The document provides examples of income categories and shares one blogger's breakdown showing income from 14 different sources in 2015. It encourages expanding beyond one blog and offers ideas for next steps like starting additional sites or resources, creating lead magnets, and pitching freelance writing opportunities more proactively.
The document provides an agenda and tips for using Facebook effectively. It recommends regularly posting engaging and valuable content to build a following, engaging with fans by asking questions and responding to comments, learning from mistakes, and having fun with the platform. The goal is to use Facebook strategically to provide customer service, manage crises, promote events and products, and advocate for issues through conversations and shared content. Success can be measured by various engagement metrics like fans, brand mentions, discussions started, and offline actions generated.
Facebook Marketing Made Easy - Super Simple Strategies To Attract New Clients + Sales From Facebook.
To find out more visit: http://www.nataliealaimo.com
Discover the step by step process you MUST implement if you ever want to be successful on Facebook.
This document provides five tips for growing Facebook page likes: 1) Ask friends to like the page initially to establish a base of users; 2) Be friendly and personal to build relationships; 3) Use targeted Facebook ads knowing your customer profile; 4) Post regularly, such as twice daily, to maintain engagement; 5) Link posts back to informative blog content without overtly selling. Following these tips will help start strong with a successful Facebook page.
Facebook page DOs & DON'Ts - KRDS Facebook Developer Garage Paris, 29th of M...KRDS
1. The document provides guidance on using Facebook pages effectively for brands, including dos and don'ts. It recommends interacting with fans, getting new fans through awareness and engagement tactics, and leveraging online and offline audiences.
2. Key recommendations include using Facebook ads and sponsored stories to drive fans, incentivizing people to like the page, controlling the wall, adding custom tabs, and empowering fans through questions and photos/videos.
3. Brands are encouraged to tell stories, have a call to action for fans, and respect Facebook terms of service when promoting on the platform.
These are not your daily systems of running a business, these are the systems you need to nurture weekly, (some daily) in order to attract you ideal client.
People can't find you unless you let them know you are out there.
Are you inviting people in?
Can people find you easily?
How are you speaking to your ideal client and constantly inviting them for more of you?
Invite, show up, be consistent and your tribe will come!
This document discusses how to create an ideal brand. It explains that a brand is a roadmap for the customer experience and internal team expectations, not just logos or marketing. It emphasizes understanding target customers and filling their needs consistently through habit or standard procedures. The brand should be unique while meeting needs, and allow the customer community to promote it through lived experience. Measuring financial and customer feedback results helps innovate the brand over time. Building a brand requires understanding the target, consistency, uniqueness, community engagement, and continual improvement.
Panel 6. Anna Marriott Oxfam Next Steps Selection Of Cs Representationihp
This document outlines the next steps for selecting civil society representatives to the Interagency Working Group on Health Systems Strengthening. It proposes establishing a selection committee and conveyor to manage the nomination and review process. Key actions include calling for nominations, reviewing applications, choosing representatives, and communicating the results. The proposed timeline is provided.
This document provides information on setting up and using a Facebook page for a small business. It emphasizes that a Facebook page builds trust through peer reviews and photos while allowing a business to be part of online conversations with their target market. The document outlines goals for a Facebook page, such as defining the business brand and providing value. It then gives step-by-step instructions for setting up a page and provides tips for engaging visitors through apps, tabs, posts and other reminders to drive traffic to the page.
Panel 5.Simon Mphuka, Cs Engagement, Ihp+ In Zambiaihp
The document summarizes IHP+ in Zambia and civil society engagement in the health partnership initiative. It outlines that the Zambian government has endorsed IHP+, three CSO groups were involved in developing the compact, and CHAZ is coordinating wider CSO consultation. Progress includes constituting a CSO task team that has developed terms of reference and held four meetings. Next steps include finalizing a two-year workplan and budget, an M&E framework, and CSO mapping and consultation meetings. Challenges include bringing diverse CSOs together and ensuring CSO funding is not affected by budget support.
World Health Assembly 2010 Mutual Accountabilityihp
Mutual accountability between partners is important for the International Health Partnership, but last year it seemed the level of accountability had decreased. The document discusses enhancing mutual accountability through using country health systems and focusing on results in five key areas: transparent financing, strong country systems, country ownership, managing for development results, and strengthened health systems. Standard performance measures would come from existing OECD indicators applied to the health sector. Accountability is achieved when processes and tools are effectively implemented.
Panel 2.Peter Van Rooijen, Cs Involvement In The Gfihp
The document discusses civil society involvement in the Global Fund to Fight AIDS, Tuberculosis and Malaria. It notes that civil society has representation on the Global Fund Board with 3 seats and a voting right. At the national level, civil society makes up 40% of Country Coordinating Mechanisms. However, it finds that civil society representatives need stronger support and accountability mechanisms to fulfill their mandates. Financial and technical support for civil society participation is also inadequate.
Bob Fryatt Presentation, Ihp+ & Cso Consultationihp
This document discusses the International Health Partnership (IHP+) and its goals of improving health outcomes in developing countries. The IHP+ aims to [1] strengthen country health systems through enabling countries to develop costed and results-oriented national health plans, [2] enhance coordination among stakeholders through inter-agency country health teams, and [3] increase accountability and performance monitoring. The IHP+ believes that by focusing efforts around one national health plan per country, health systems can be strengthened to more effectively deliver services, scale up interventions, and ultimately improve health outcomes and reduce inequities.
Using Social and Traditional Media to share music and grow a fan base. Types of social media, how to use social media, best types of social media for music artists, types of traditional media (print, radio, tv, internet), and how to develop story angles, outside of music, to create media placements.
Berkshire Hathaway New Strategy (McKinsey Case Championship)Andrey Aliasov
1. The document analyzes how Berkshire Hathaway can decrease its dependence on Warren Buffett and dramatically improve profitability over the next 5 years.
2. It recommends maximizing profitability by targeting the issues of greatest influence on Berkshire Hathaway's core businesses of manufacturing, utilities, finance and insurance.
3. The strategy developed would decrease Berkshire Hathaway's dependence on Buffett by developing its core businesses and slowing down equity investments, allowing earnings before tax to increase by 58-88% by 2014.
This document provides an introduction to social media and discusses Facebook and Twitter specifically. It aims to help people understand social media strategies and the basics of using Facebook and Twitter for business. Some key points covered include:
- The importance of social media for building relationships and spreading word-of-mouth recommendations.
- Basic functions and terminology for Facebook like profiles, pages, images, and interactions.
- Strategies for using Facebook including getting the right content, posting regularly, and using insights to monitor performance.
- Similar introductory information for Twitter including hashtags, mentions, and best practices for building a following.
This document provides guidance on setting up and managing social media accounts for an organization on Facebook and Instagram. It discusses how to create accounts, optimize profiles by completing information and using features, make high-quality posts through strategies like writing compelling captions and consistent posting, and improve engagement by pinning important posts and responding to comments. The goal is for readers to learn essential skills for using these platforms to promote their organization by the end of the course.
Leveraging Social Media for Growing your Business and Building your Personal ...Midas Touch Consultants
Radha Giri, CEO of Midas Touch, was invited to speak at an event organized by GLOW - Global Organization for Women. She spoke about how businesses can leverage social media to drive some tangible business benefits and also use it for budding a strong personal brand
Northern Lights PR - Social media masterclass - York University June 2013 Jonny Ross
This document provides an overview of a social media masterclass covering key social media platforms like LinkedIn, blogs, Twitter, and Facebook. It discusses the importance of social media, networking principles, case studies, and tips for a strategic social media presence. Specific topics covered include the basics of each platform, content creation through blogging, sharing content, search engine optimization, and developing a social media strategy and action plan. The goal is to help businesses understand how to effectively use social media to meet their marketing goals.
Social Media for Mortgage and Title CompaniesDavid A. Pride
This presentation covers social media marketing for the mortgage and title industries - offering best practices, critiques, tips, tricks, and what's working best.
7 Proven Strategies to Maximize Twitter and Instagram for Your BusinessDave Kerpen
The document outlines 7 proven strategies for maximizing Twitter and Instagram for business: 1) Listen strategically and respond, 2) Repeat great content on Twitter, 3) Use hashtags wisely, 4) Advertise smarter through setting objectives, targeting audiences, and being creative, 5) Ask users to tag friends on Instagram, 6) Utilize videos, stories and live, and 7) Cross promote social pages. It emphasizes the importance of listening to customers, responding to complaints and inquiries, and repeating engaging content. Advertising tips include setting goals, finding the right audience, and making impressions with visual and mobile-optimized creative content.
This presentation will feature 5 Strategies for Branding your Business Online:
1. The Website
2. Social Media
3. Blogging
4. Email Marketing
5. Networking
Consistency is key.
Circle Marketing's 13 Tips for a Bigger Business in 2013Circle Marketing
In this webinar from Circle Marketing's Louis Tanguay on Broadcast Louder's 12-12-12 webinar, we learn 13 exciting tips for your business to grow in 2013!
Everything is here from how to really use Facebook and Social Media, placing online advertisements, what your website must have to succeed, and much much more!
Let’s get digital! Maximizing Digital Marketing for Your Restaurant Business...Homer Nievera, CDE
This document provides an overview of digital marketing strategies for restaurants. It discusses 8 key technologies that influence customer choices: websites, social media, review sites, Wi-Fi availability, online ordering, online reservations, mobile apps, and geo-location services. Specific social media strategies are also outlined, including using blogs, Facebook pages, and Twitter. The document provides best practices for using these platforms and increasing followers. Overall, the document emphasizes using digital technologies and social media to promote the restaurant, engage customers, and drive business.
This document provides tips for small businesses on using Facebook effectively. It discusses connecting with existing and potential clients by determining target markets and ideal customers. It also offers advice on providing current business information and products to clients by posting engaging content like images, videos, discounts and exclusive deals. The document emphasizes being authentic, responsive and consistent in posts. It also reviews insights and metrics businesses can use to improve engagement.
The document provides guidance on social media branding and marketing. It discusses establishing brand consistency across platforms like Facebook, Twitter, and printed materials. Key recommendations include using consistent colors, logos, and styles on social media profiles, cover photos, and backgrounds. The document also cautions against common social media mistakes like lack of engagement, irrelevant content, and inconsistent branding across channels.
This document provides guidance on using social media for business purposes. It discusses why businesses should use social media, including that customers expect access to information and it allows networking on your own terms. It also outlines specific uses of social media like promotion, customer service, and recruitment. The document then gives tips for setting goals and choosing the right platforms based on your target audience. Finally, it discusses measuring success and integrating social media campaigns.
The Facebook Formula - Successfully Generating Mortgage Clients with FacebookChris Johnstone
The document outlines strategies for using Facebook to generate business for mortgage brokers. It recommends brokers (1) build connections through their personal Facebook account and business page, (2) engage their network with regular posts including questions, resources and testimonials, and (3) leverage Facebook ads to find new clients and drive referrals from existing customers. The goal is to complete customer's full lifetime buying cycle and capitalize on referral opportunities through an active social media presence.
ASR August 14, 1020 - Leveraging the Power of Social MediaSage Island
Presented by: Mike Duncan, Sage Island Marketing Agency and Danny Keith, Santa Cruz Skate and Surf Shop
Over the last few years, social media platforms like Facebook and Twitter have gone from college networking sites to marketing powerhouses. Businesses today tap into Facebook to reach their audience in more targeted, local, and efficient ways than ever before. This seminar, presented by Danny Keith, owner of the Santa Cruz Skate and Surf Shop, and Mike Duncan CEO of Sage Island, teaches the latest tactics and applications that elevate social media from self promotion sites to professional lead generating tools.
Social Media Best Practices > What Bloggers Should KnowBrianna Purvis
Social Media has grown and matured over the years but many aren’t aware of updates and best practices that you should be using to leverage social marketing to amplify your message to it’s full potential. This session will outline Best Practices for the top social networks as well as uncover what brands are looking for from blogger relationships.
Takeaways:
> Outline best practices for the top social networks
> Determine what brands want from blogger relationships and how to create value for them.
With over a billion people using social media to connect with businesses, brands, celebrities and politicians every day, it is almost unheard of for business owners to not have a presence on at least one social media platform. In this workshop we will break down the top social media platforms including: Facebook, Instagram, YouTube, Twitter, Pinterest and LinkedIn. We will discuss which of these platforms are optimal for your business, and discuss the steps to building a robust social media marketing strategy. This workshop will be answering questions such as:
What social media channels should I be using to grow my business?
What is the difference between a boosted post and an advertising campaign, and when should I use them?
What types of content should I be posting? Can I post the same content across multiple channels?
What tools can I use to make social media marketing easier?
How can I develop real sales leads from my social media accounts?
How many times do I need to post on social media a day?
Similar to Facebook, Twitter, and LinkedIn Success for Small Business (20)
STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISMAJHSSR Journal
ABSTRACT: Huzhou has rich tourism resources, as early as a considerable development since the reform and
opening up, especially in recent years, Huzhou tourism has ushered in a new period of development
opportunities. At present, Huzhou tourism has become one of the most characteristic tourist cities on the East
China tourism line. With the development of Huzhou City, the tourism industry has been further improved, and
the tourism degree of the whole city has further increased the transformation and upgrading of the tourism
industry. However, the development of tourism in Huzhou City still lags far behind the tourism development of
major cities in East China. This round of research mainly analyzes the current development of tourism in
Huzhou City, on the basis of analyzing the specific situation, pointed out that the current development of
Huzhou tourism problems, and then analyzes these problems one by one, and put forward some specific
solutions, so as to promote the further rapid development of tourism in Huzhou City.
KEYWORDS:Huzhou; Travel; Development
UR BHatti Academy dedicated to providing the finest IT courses training in the world. Under the guidance of experienced trainer Usman Rasheed Bhatti, we have established ourselves as a professional online training firm offering unparalleled courses in Pakistan. Our academy is a trailblazer in Dijkot, being the first institute to officially provide training to all students at their preferred schedules, led by real-world industry professionals and Google certified staff.
3. YES, YOU NEED A BUSINESS PAGE
•Everybody has a Facebook Page…and you should, too.
GRANDMAS
POPES
PRESIDENTS
4. BUT WHY?
14%
86%
TRUST
Advertising
Peer Reviews
14% of People Trust Ads
VS
86% Who Trust Peer Reviews
Build a Page That Has Reviews of Your Service or Product, Along With Pictures
5. FACEBOOK IS GREAT BECAUSE…
•You can be a part of the conversation ABOUT your business
•Market directly to your target market, in a way they appreciate
•Build brand value & expertise
•People EXPECT to see you online!
6. SETTING GOALS FOR YOUR PAGE
•Before you begin to post, you should know:
1.What’s my business’ brand/message?
2.What value will I provide my visitors?
3.How will I build a relationship?
4.How will I LISTEN to conversations, POSITIVELY engage & OFFER support?
5.What will the posting schedule be?
7. REMEMBER…
•WHATyou say AND HOW OFTEN you say it is equally important
•Regular, engaging posts grow interest and visitors
•Invite your real friends from your personal page and the public
•Search for your competitors….then “Like” their pages
•Follow for insights and popular posts in your industry
•Remind people to visit and Like your Facebook page EVERYWHERE!
•Put in your email signature, post around your business, on your website
•BE PATIENT!!!
•If you’re consistent and having engaging posts, your followers and Likes will grow
10. WHAT IT IS ALL ABOUT
•Sharing Breaking & World News-often before your local news
•Building Expertise & Recognition
•Real Time Customer Service
11. TOP 3 REASONS TO USE TWITTER
1.PR & Networking
•Find Relevant PR Journalists
•Contact Publications & Journalists
•Networking
2.Customer Service & Support
•Consumers do research online before they buy
•Customers will share experiences (positive & negative) on Twitter & expect a response
3.Use “Favorites” as customer testimonials
12. TWITTER BEST PRACTICES
1.Share timely news.
2.Share useful information.
3.Tell followers what to do.
4.Use pictures in posts.
5.Share your passions.
6.Use hashtags strategically.
7.Thank your customers and fans.
14. PERSONAL BRAND BUILDING
•Linkedinis an excellent tool to build your personal brand by:
1.Creating a custom profile URL
2.Building a strategic network
3.Positioning yourself as a leader (write articles, post in strategic groups)
15. BEST PRACTICES FOR LINKEDIN
•You MUST add a professional pic & name (no nicknames or goofy pics)
•Be consistent with other online presences (use same pic across brands)
•Develop strong branding statement to represent you
•Remember LinkedIn is a professional site
•Connect with your target market, not just friends
•Provide value via personal site
•Connect Facebook & Twitter to create integrated marketing