Facebook was founded on February 4, 2004 by Mark Zuckerberg and fellow Harvard students. It quickly gained popularity among college students. The first ads appeared on the site in April 2004 and helped Facebook generate over $5 billion in annual revenue. In 2005, Facebook paid $200,000 for the domain name Facebook.com and dropped "The" from its name. The site saw major growth, reaching 1 million users after 10 months and now has over 1 billion monthly active users who spend about 700 billion minutes on the site each month. Features like photo sharing, social games, pages for public figures and brands, and the "Like" button helped drive further growth and engagement on the platform. Facebook held its highly anticipated IPO in

1. Author: Brian Rice

2. Facebook Founded
Facebook, aka
TheFacebook.com, was founded on
February 4, 2004 by Mark Zuckerberg
and fellow Harvard University
students Eduardo Saverin, Andrew
McCollum, Dustin Moskovitz and
Chris Hughes.
The first 3 user accounts created
were held for testing making
Zuckerberg’s ID #4 followed by Chris
Hughes with the 2nd active user
account.
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Arie Hasit (4th active user) was the
first non-founder account created
and Sarah Goodin (12th active user)

3. First Facebook Ads
Eduardo Saverin secured the first
small advertising deals for the site.
The first advertisers were companies
that sold moving services, Tshirts, and other products geared
towards college students.
These ads began appearing on the
site in April 2004.
Facebook now generates over $5
billion a year in gross revenue.
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4. Drop the “The”
Prior to a major homepage redesign, Al Pacino's face was on the
original Facebook homepage. In 2005, the company paid $200,000
for the domain name Facebook.com and officially dropped the “the”
in TheFacebook.com.
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5. Design Changes
Launch: 2004
Mini-Feed: 2006
“New” Facebook: 2008
2008
The “Cleanup”: 2010
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Timeline: 2011

6. User Growth
It took Facebook only 10 months to
reach 1 million users.
Today, Facebook has over 1 billion
active monthly users; roughly 75%
of them access the social network
via their mobile devices.
Every month users spend about 700
billion minutes on the site.
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7. Photo Sharing
In the Spring of 2006, Facebook
added the capability of uploading
mobile photos to your profile.
7 years later, the word “selfie” is
added to the dictionary and named
Oxford Dictionaries’ “2013 word of
the year”.
On average, 350 million photos are
uploaded to Facebook each day.
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8. Social Gaming
With over 100 million active monthly
users, Candy Crush Saga is the most
popular game on Facebook today.
Social gaming became so popular on
Facebook that in 2011, Zynga goes
public. The company is responsible
for popular games such as FarmVille,
ChefVille and CityVille.
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9. Most Popular Fan Pages
Top Musician: Rihanna
Total Fans: 82+ million
Top TV Show: The Simpsons
Total Fans: 69+ million
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Top Actor: Vin Diesel
Total Fans: 58+ million
Top Brand: Coca-Cola
Total Fans: 78+ million
Top Athlete: Cristiano Ronaldo
Total Fans: 68+ million
Top Movie: Harry Potter
Total Fans: 67+ million

10. Facebook Likes
In February 2009, Facebook
introduced the “like” button to
photos, notes and status updates.
Since launching there have been
over 1 trillion “likes”.
In April 2010, Facebook gave
publishers and bloggers the ability
to add the “like” button to their
websites.
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11. Facebook IPO
On May 18, 2012 Facebook held its initial public offering. They offered up over
400 million shares at a price of $38 per share; valuing the company at over
$100 billion.
Previously Facebook reportedly turned down a $750 million offer
from Viacom in 2006 and in that same year, Yahoo! attempted to buy the
company for $1 billion.
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12. Thank You
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