A Fun Memory sharing of 2 wheeler's snaps and few data for Management students and Bike Lovers

1. Evolution of TWO WHEELERS in India
K.Ashwin Kumar
s9guru@gmail.com

2. A Lesson in History
• The first world war was 1914-18
• The Second was 1939 – 1945

3. Triumph World War –II Model

4. STEVE MCQUEEN –THE GREAT ESCAPE
WORLD WAR –II

5. WORLD WAR –II

6. Triumph World War –II Model

7. Royal Enfield Bullet
Post Indian Independence This vehicle captured a huge market in Defence and Civilian sectors

8. Late 60’s –Early 70’s
VESPA BAJAJ 150

9. SHOLAY 1975 -2015
JAI AUR VEERU SE TAKKAR …….KABHI NAHIN

10. BAJAJ SCOOTERS HAD MONOPOLY IN 70’S

11. Early 70’s to Mid 70’s
SUVEGA LUNA WERE THE PREFERRED CHOICES

12. LAMBRETTA IN 70’S

13. LAMBRETTA IN 70’S

14. VIJAI PUSHPAK AND ALLWYN
PUSHPAK

15. 1973 SAW RELEASE OF RAJ KAPOORS TEENAGE LOVE STORY BOBBY - LAUNCHED THIS BIKE

16. RAJDOOT – HERO JACKIE SHROFF

17. FASHION ICONS OF MEN IN LATE 70’S

18. KING OF SCOOTERS IN 70’S – BAJAJ CHETAK

19. KING OF SCOOTERS IN 70’S – BAJAJ CHETAK
DURING LATE 70’S , PEOPLE USED TO GET ALLOCATION LETTER TO PURCHASE CHETAK AND
HAD TO WAIT FOR AT LEAST 9 -10 MONTHS TO GET THE DELIVERY .GETTING AN ALLOCATION
LETTER WAS CELEBRATED WITH DISTRIBUTION OF SWEETS .THAT WAS THE WAITING JOY

20. KING OF SCOOTERS IN 70’S – BAJAJ CHETAK
BAJAJ WAS THE KING DURING MID 70’S . YOU CAN SAFELY SAY A MONOPOLY OF SORTS

21. LUNA AND TVS entered re-modified

22. Other Players

23. GIRNAR 150 LEO CREATED A
MINI SENSATION
LATER THIS WAS BOUGHT OVER BY BAJAJ AND CLOSE DOWN COMPETITION

24. MARKET RESEARCH BY LML

25. MARKET RESEARCH BY LML

26. MARKET RESEARCH BY LML
LML TEAM DID THEIR MARKET RESEARCH &FOUND OUT THE DISSATIFICATION OF CHETAK USERS
1.FRONT SEAT SPRING ACTION LED TO BACK PAIN
2.PETROL WAS BEING STOLEN
3.ON APPLYING BRAKES CHETAK DUE TO SIDE ENGINE USED TO SKID OFTEN
4.STEPNY WAS BLOCKING
5.NO INDICATORS
6.LADIES FOUND IT INCONVENIENT
7.TOO LONG A WAITING PERIOD
8.MILEAGE WAS OK , SERVICE COST WAS LOW
CHETAK
LML

27. MARKET RESEARCH BY LML
LML TEAM DID THEIR MARKET RESEARCH &FOUND OUT THE DISSATIFICATION OF CHETAK USERS
1.LML CREATED CUSHIONED SEAT WITH WIDE BACK
2.PETROL LOST WAS COVERED BY SEAT COVER
3.ON APPLYING BRAKES LML PUT STEPNY ON SIDE TO BALANCE THE VEHICLE ENGINE
4.BACK SUPPORT WAS PROVIDED
5.MUSICAL INDICATORS WERE FANCY
6.LADIES FOUND IT VERY COMFORTABLE DUE TO HEAVY BACK
7.NO WAITING PERIOD , CASH N CARRY AFTER A DEMO RIDE
8.MILEAGE WAS BETTER THAN CHETAK , SERVICE COST WAS LOW
9.NEW BRAND NEW EXPERIENCE WAS CREATED

28. ENTER THE FIRST INDO JAPANESE
COLLABORATION – IND SUZUKI
LATER THIS BECAME TVS SUZUKI

29. ENTER HERO HONDA –
THE SENSATION CREATOR WITH 81 KMPL
NO PRIZES FOR GUESSING WHO THE FIRST BRAND AMBASSDOR WAS ?

30. ENTER HERO HONDA –
THE SENSATION CREATOR WITH 81 KMPL

31. ENTER HERO HONDA –
THE SENSATION CREATOR WITH 81 KMPL

32. ENTER HERO HONDA –
THE SENSATION CREATOR WITH 81 KMPL

33. ENTER HERO HONDA –
THE SENSATION CREATOR WITH 81 KMPL

34. THE HERO VS HONDA SPLIT

36. my first owned bike in 1992-93 JJWS

37. FOR THE SHORT N SWEET N TOUGH
YOU CAN CARRY IT UNDER YOUR ARMS ….HA HA

38. YAMAHA RX 100 –THE YOUTH BIKE
YOUTH OF 90’S BIKE
ENDORSED BY SUNIL GAVASKAR

40. BAJAJ – KAWASAKI 4S

41. HERO HONDA SLEEK – A FAILURE

44. HONDA SHINE

52. BOLE THO …

53. LML FREEDOM
MY BIKE- MY FAVOURITE

54. TRUST ME …I WILL BE BACK
MY DREAM

55. THIS PRESENTATION CERTIFIED BY
U KNOW WHO ….GERMANY HAS DECLARED WAR ON THE JONES BOYS
JAI AUR VEERU …and

56. HOPE YOU ENJOYED THE RIDE
• THANKS TO INTERNET
• THANKS TO ALL TWO WHEELER COMPANIES
• K.ASHWIN KUMAR
• s9guru@gmail.com
• 9849194366
• http://www.freewebs.com/s9consulting