This document discusses self-branding and professional success. It begins with an overview of branding concepts and their evolution over millennia. It discusses brand positioning, equity, communications, and corporate branding to provide context for self-branding. The second part focuses on aspects of self-branding like factors impacting one's professional self-brand, steps to take, analysis, career approaches, management, and online presence. It aims to explain how understanding branding can enhance one's self-brand and career opportunities.
UPDATED for 2017. Learn about the many opportunities and challenges facing those interested in a career in business. The latest data are included. Lots of data!!
We analyzed over 7.5 million current job postings (that's big data!) in 21 job categories to give you the highest demand keywords to use on your CV/resume. (A collaboration between JobIsJob and Donna Svei)
The Marketer's Guide To Customer InterviewsGood Funnel
A step-by-step guide on how to doing customer interviews that reveal revenue-boosting insights. This deck is made exclusively for marketers & copywriters.
Understanding How The Sales Funnel & Inbound Marketing Generate LeadsKennedy Andersson AB
The buyer’s journey across all industries and segments has evolved over recent years with the proliferation of the Internet. Learn how with Inbound marketing to use the Sales funnel to generate more leads for your business.
Nasty people in organizations and societySeth Spain
Building organizations usually focuses on characteristics that are socially desirable, such as conscientiousness and agreeableness, because people with those characteristics tend to accept the organizations goals and work toward achieving them. Sometimes, as in the face of bad goals or dangerous strategies, more negative characteristics, along with their tendencies towards skepticism, criticism, and saying, "no," can be socially beneficial, even when the individuals themselves are interpersonally unpleasant.
UPDATED for 2017. Learn about the many opportunities and challenges facing those interested in a career in business. The latest data are included. Lots of data!!
We analyzed over 7.5 million current job postings (that's big data!) in 21 job categories to give you the highest demand keywords to use on your CV/resume. (A collaboration between JobIsJob and Donna Svei)
The Marketer's Guide To Customer InterviewsGood Funnel
A step-by-step guide on how to doing customer interviews that reveal revenue-boosting insights. This deck is made exclusively for marketers & copywriters.
Understanding How The Sales Funnel & Inbound Marketing Generate LeadsKennedy Andersson AB
The buyer’s journey across all industries and segments has evolved over recent years with the proliferation of the Internet. Learn how with Inbound marketing to use the Sales funnel to generate more leads for your business.
Nasty people in organizations and societySeth Spain
Building organizations usually focuses on characteristics that are socially desirable, such as conscientiousness and agreeableness, because people with those characteristics tend to accept the organizations goals and work toward achieving them. Sometimes, as in the face of bad goals or dangerous strategies, more negative characteristics, along with their tendencies towards skepticism, criticism, and saying, "no," can be socially beneficial, even when the individuals themselves are interpersonally unpleasant.
A great tutorial from Dr Alistair Jones NHS medical educator (http://www.yorkshiremedicaleducation.co.uk/about-us) on ECG syndromes. Beyond the basics (but essential knowledge for training emergency physicians)
Hollywood Quotes that stress the importance of Customer FeedbackCloudcherry
If your business is looking to improve customer experience, it needs relevant and quality insight into the needs and aspirations of customers. This is where customer feedback becomes useful. By projecting the voice of the customer, raw customer feedback data can be an integral part of your customer experience efforts. But collating feedback is no walk in the park. You need to approach the customer at the right time on the right channel. Here we examine 7 different ways in which brands can gather more customer feedback,
Intelligent Personal Assistants, Search & SEOTom Anthony
A look at the impact that Intelligent Personal Assistants, such as Google Now, Siri, Cortana, Facebook M and Hound may have on the way people search and how we do SEO.
The "Genesis: Idea Stage" ebook explains the phase where the journey starts for every startup: the idea stage. This eBook is the first part of the "Startup Master Class" series covering the idea, problem/solution fit, product/market fit and scaling stages.
The Technical Debt Trap - Michael "Doc" NortonLeanDog
Technical Debt has become a catch-all phrase for any code that needs to be re-worked. Much like Refactoring has become a catch-all phrase for any activity that involves changing code.
These fundamental misunderstandings and comfortable yet mis-applied metaphors have resulted in a plethora of poor decisions.
What is technical debt?
What is not technical debt?
Why should we care?
What is the cost of misunderstanding?
What do we do about it?
Hopeless? WHO SAID SO AND DO YOU AGREE 714 x - Defy A Hopeless DiagnosisCharles Pixley - LION
Do you know someone who has been told they have cancer and they're going to die?
Do you know what cancer is?
Do you know how to eliminate cancer without side effects?
Do you want to know?
Vaše ráno určuje kvalitu celého dne, Vaše pocity jsou chytřejší, než vaše inteligence, Naučte se odpočívat - prodloužíte si život, Nová kniha: Čínské horoskopy - Odhalte své pravé já, Komentáře čtenářů, bydlení: Vztahy v interiéru
ISO SQL:2016 introduced Row Pattern Matching: a feature to apply (limited) regular expressions on table rows and perform analysis on each match. As of writing, this feature is only supported by the Oracle Database 12c.
Organizations are looking for mobile accessibility standards but is mobile different than desktop? Learn about is new in WCAG 2.1, Europe and around the world.
Advice on what to measure for channel marketing programs and platforms to help measure the impact on your business and to make improvements to your programs.
Docker Online Meetup: Announcing Docker CE + EEDocker, Inc.
Docker Community Edition (CE) and Enterprise Edition (EE) are the best expressions of the Docker Platform to date. Whether you’re a developer, an ops team or a enterprise IT-team member, and no matter the infrastructure, Docker CE and EE gives you a way to install, upgrade and maintain Docker with the support and assurances required for your particular workload.
Both Docker CE and EE are available on a wide range of popular operating systems (including Windows Server 2016) and cloud infrastructure. Developers and devOps have the freedom to run Docker on their favorite infrastructure without risk of lock-in.
Michael Friis will give an overview of both editions and highlight the big enhancements to the lifecycle, maintainability and upgradability of Docker.
This presentation on personal branding provides viewers with an overview of the concept and examples of how to use personal branding to advance ones career or business.
A great tutorial from Dr Alistair Jones NHS medical educator (http://www.yorkshiremedicaleducation.co.uk/about-us) on ECG syndromes. Beyond the basics (but essential knowledge for training emergency physicians)
Hollywood Quotes that stress the importance of Customer FeedbackCloudcherry
If your business is looking to improve customer experience, it needs relevant and quality insight into the needs and aspirations of customers. This is where customer feedback becomes useful. By projecting the voice of the customer, raw customer feedback data can be an integral part of your customer experience efforts. But collating feedback is no walk in the park. You need to approach the customer at the right time on the right channel. Here we examine 7 different ways in which brands can gather more customer feedback,
Intelligent Personal Assistants, Search & SEOTom Anthony
A look at the impact that Intelligent Personal Assistants, such as Google Now, Siri, Cortana, Facebook M and Hound may have on the way people search and how we do SEO.
The "Genesis: Idea Stage" ebook explains the phase where the journey starts for every startup: the idea stage. This eBook is the first part of the "Startup Master Class" series covering the idea, problem/solution fit, product/market fit and scaling stages.
The Technical Debt Trap - Michael "Doc" NortonLeanDog
Technical Debt has become a catch-all phrase for any code that needs to be re-worked. Much like Refactoring has become a catch-all phrase for any activity that involves changing code.
These fundamental misunderstandings and comfortable yet mis-applied metaphors have resulted in a plethora of poor decisions.
What is technical debt?
What is not technical debt?
Why should we care?
What is the cost of misunderstanding?
What do we do about it?
Hopeless? WHO SAID SO AND DO YOU AGREE 714 x - Defy A Hopeless DiagnosisCharles Pixley - LION
Do you know someone who has been told they have cancer and they're going to die?
Do you know what cancer is?
Do you know how to eliminate cancer without side effects?
Do you want to know?
Vaše ráno určuje kvalitu celého dne, Vaše pocity jsou chytřejší, než vaše inteligence, Naučte se odpočívat - prodloužíte si život, Nová kniha: Čínské horoskopy - Odhalte své pravé já, Komentáře čtenářů, bydlení: Vztahy v interiéru
ISO SQL:2016 introduced Row Pattern Matching: a feature to apply (limited) regular expressions on table rows and perform analysis on each match. As of writing, this feature is only supported by the Oracle Database 12c.
Organizations are looking for mobile accessibility standards but is mobile different than desktop? Learn about is new in WCAG 2.1, Europe and around the world.
Advice on what to measure for channel marketing programs and platforms to help measure the impact on your business and to make improvements to your programs.
Docker Online Meetup: Announcing Docker CE + EEDocker, Inc.
Docker Community Edition (CE) and Enterprise Edition (EE) are the best expressions of the Docker Platform to date. Whether you’re a developer, an ops team or a enterprise IT-team member, and no matter the infrastructure, Docker CE and EE gives you a way to install, upgrade and maintain Docker with the support and assurances required for your particular workload.
Both Docker CE and EE are available on a wide range of popular operating systems (including Windows Server 2016) and cloud infrastructure. Developers and devOps have the freedom to run Docker on their favorite infrastructure without risk of lock-in.
Michael Friis will give an overview of both editions and highlight the big enhancements to the lifecycle, maintainability and upgradability of Docker.
This presentation on personal branding provides viewers with an overview of the concept and examples of how to use personal branding to advance ones career or business.
This is the basic skills which is required for any type of communication which will help us to communicate with others in our daily life.
Many of us communicate with people every day, whether in person or on the countless digital platforms available to us. But how much of our communication actually reaches the intended audience or person the way we hoped? Effective communication requires us to be clear and complete in what we are trying to express.
Being an effective communicator in our professional and personal lives involves learning the skills to exchange information with clarity, empathy, and understanding. In this article, we’ll define what effective communication looks like, discuss its benefits and offer ways to improve your communication skills.
Effective communication is the process of exchanging ideas, thoughts, opinions, knowledge, and data so that the message is received and understood with clarity and purpose. When we communicate effectively, both the sender and receiver feel satisfied.
Communication occurs in many forms, including verbal and non-verbal, written, visual, and listening. It can occur in person, on the internet (on forums, social media, and websites), over the phone (through apps, calls, and video), or by mail.
For communication to be effective, it must be clear, correct, complete, concise, and compassionate. We consider these to be the 5 C’s of communication, though they may vary depending on who you’re asking.
While the effectiveness of communication can be difficult to measure, its impact is hard to deny. According to one study, surveyed companies in the United States and United Kingdom with at least 100,000 employees lost $62.4 million per year on average due to poor communication. On the flip side, companies led by effective communicators had nearly 50 percent higher total returns to shareholders over companies with less effective communicators at the helm.
The benefits of communication effectiveness can be witnessed in the workplace, in an educational setting, and in your personal life. Learning how to communicate well can be a boon in each of these areas.
In the workplace, effective communication can help you:
Manage employees and build teams
Grow your organization more rapidly and retain employees
Benefit from enhanced creativity and innovation
Build strong relationships and attract more opportunities for you or your organization
In your personal life, effective communication can lead to:
Improved social, emotional, and mental health
Deeper existing connections
New bonds based on trust and transparency
Better problem–solving and conflict resolution skills
Say it with your body
In face-to-face conversation, body language plays an important role. Communication is 55 percent non-verbal, 38 percent vocal (tone and inflection), and 7 percent words, according to Albert Mehrabian, a researcher who pioneered studies on body language. Up to 93 percent of communication, then, does not involve anythi
Is building personal branding necessary?
Many people think that personal branding is only for business people. Personal branding is also essential for influencers, job seekers, freelancers, programmers, writers, etc.
Even though this personal branding shows "what you want to be known as"
Personal branding determines how other people describe you, whether described as an introvert, extrovert, the most entertaining speaker, a humble leader, or something else.
Want to know more? let's check our post
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Instagram : @youthive.id
Email : contact@youthive.space
LinkedIn : YoutHive! Indonesia
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#NailBoostConnect #YoutHiveIndonesia
Be ahead of the trend, not behind it: 56% of global talent leaders are prioritizing talent branding for their company this year. But, in order to have a strong talent brand, it’s critical for you to focus on the connection between talent acquisition and marketing.
In this presentation, we’ll go over how you can apply common marketing principles to develop and execute on your talent brand.
You’ll learn how to:
- Identify the right players from your marketing team to collaborate with on your talent brand
- Align your talent brand strategy with your marketing strategy
- Learn the best marketing tools to build and assess your strategy
Talent Brand: The Intersection of Talent Acquisition & MarketingRebecca Feldman
This presentation was used in a LinkedIn webinar that I led. It covers how to use traditional marketing principles and tools for building your talent brand strategy.
Build Your Brand: Ace the Recruitment ProcessUBC Imprint
The BCC and Imprint are pleased to present the second workshop in Imprint's Build Your Brand series.
Ace the Recruitment Process will teach you how to maintain a consistent and professional personal brand by designing an effective business card, resume, and cover letter.
Chloe Tarbet is a Marketing and Human Resources graduate of Sauder’s 2014 class. She is extremely passionate about university involvements and has interned in Vancouver’s start-up scene and at Canada Post. Her experiences throughout university have taught her the value of understanding what’s important to you and how to translate that into a creative, unique, and genuine personal brand. To learn more about Chloe, check out her LinkedIn profile: http://ca.linkedin.com/in/chloetarbet
Rosa Newman is a freelance designer, writer, and visual artist passionate about bringing together art and science in the urban realm to expand environmental awareness in today’s cities. She is also a UBC graduate from the Environmental Design Program at UBC’s School of Architecture and Landscape Architecture. Rosa has worked for various local design firms and is excited to share her design expertise with everyone here today. To learn more about Rosa, check out her website: http://rosanewman.com/
It deals with the marketing tactics and branding techniques of this era. Personal Brand holds a significance in determining one's career opportunities. The presentation deals with some techniques to improve one's branding and gaining an edge over others. It is a tool to sell yourself. A procedure to show how valuable a person can be to a company. It dedicates to power of distinctiveness, competency, authenticity and marketing.
I designed this workshop to help nonprofits understand their brand and the opportunities for using it to fundraise and market. I explain the reasons why a tagline is more important than a logo and the ways in which a nonprofit can understand what its brand means to its donors and volunteers.
“A ‘brand’ is not a thing, a product, a company or an organization. A brand does not exist in the physical world – it is a mental construct. A brand can best be described as the sum total of all human experiences, perceptions and feelings about a particular thing, product or organization. Brands exist in the consciousness – of individuals and of the public.” – James R. Gregory, “Leveraging the Corporate Brand”
Personal branding a tool for career successIJLT EMAS
There is a rising need for individuals to take
responsibility of the advancement of their own learning and
careers for various reasons. Career ladders are rapidly shrinking
because of the increasing competition all around us. Career
development has become the primary responsibility of people
working in the Organization. Therefore the need has arisen for
personal branding which will be an effective way to eliminate
one’s competitors and to climb the ladder of success. The
objective of this study was to find out the need for personal
branding, awareness of personal branding among people and
tactics of using personal branding for building one’s career. Our
exploratory study examined and reviewed historical facts and
past literature. Questionnaire was prepared and got filled by
various people working in different fields. It was found that
people are somewhat aware of creating self brand and there is a
significant influence of personal branding on one’s career
growth. This study also showed that improving one’s personal
style, creating online profile, building strong relationships,
enhancing your qualification etc assists in building one’s
personal brand.
Similar to Evans - Branding in Perspective - Self-Branding for Professional Success (20)
This slideshow on "Presenting YOUR Best Self-Brand" discusses how to optimize the steps in self-branding. We offer lots of in-depth observations, tips, and examples. Your goal? To project the best possible self-brand (personal brand) of yourself. It must be communicated to others in the way that you intend. There are lots of image (illustrations). Our goal is to be instructive and entertaining.
This slideshow describes the steps involved in "Devising YOUR Best Self-Brand." The goal: To show how to create an effective personal brand and communicate it to others in the manner intended.
Evans - branding in perspective - self-branding for professional successDr. Joel Evans
Are you interested in learning more about branding and its features—including the evolution of branding and brand positioning? Want to learn more about how to create and
nurture your own self-brand to enhance your professional growth opportunities? If you answer yes to either question, then this article is “must reading.”
Surviving cancer-and-embracing-life-my-personal-journeyDr. Joel Evans
This FREE book describes my journey as a pancreatic cancer survivor. It is honest, inspirational, anecdotal, and geared to anyone with a serious illness and their families. Live life every day!! Happiness is a choice.
BI Intelligence says: "It all started on our PC’s. Now, single function items are becoming interfaces connected to the Internet and offering us capabilities above and beyond their original intended purpose. The phone goes way beyond making calls, the watch goes way beyond telling time, the car goes way beyond getting us from place to place, etc. "
Segment 3 highlights these topics:
• Connectivity by social media platform
• Demographics of followers by social media platform
• Growth of mobile connectivity
• Many benefits of connectivity
• Many downsides of connectivity
• Recommendations
• Always be smart and protect yourself
• Think before posting
Segment 2 highlights these topics:
• Smartphone’s impact on quality of work – distractions
• Myth of multitasking
• Challenges of teaching in a smartphone-connected world
• Societal acceptance of always being on – no code of conduct; few limits on use
• Explosion of connected devices and how they can be used (“smart” devices)
• 13 billion connected devices for people as of 2020
• Currently, 3.6 connected devices per person
• Growth of social media platforms
• [U.S.] Lifetime, more than 5 full years per person spent on social media – more than time on eating or personal interactions
• Social media by gender
Segment 1 highlights these topics:
• Evolution of connectivity – today, it is much more high-tech and less personal
• How connected people are – from waking to going to sleep
• Reliance on the smartphone to access the Internet and social media
• Many of the motivations behind digital connectivity
• Time spent with and uses of digital connectivity
• Passive versus interactive connectivity
• Global perspective
• Differences by age
• Personal connectivity at work
Hofstra's Business School at 50: Video 6 -- Michael Venuti, Distinguished Alu...Dr. Joel Evans
Hofstra University is celebrating the 50th anniversary of its business school as a distinct entity within the University, hence “Zarb at 50.” One of the anniversary events comprised well-attended videotaped presentations by Hofstra University President Rabinowitz and five distinguished alumni, followed by a reception.
This video is a presentation by Michael Venuti, a co-founder of Agua Brands, former CFO of Glaceau (maker of Vitaminwater and Smart Water), and a Business School Alumnus.
Hofstra's Business School at 50: Video 4 -- Julio Portalatin, Distinguished A...Dr. Joel Evans
Hofstra University is celebrating the 50th anniversary of its business school as a distinct entity within the University, hence “Zarb at 50.” One of the anniversary events comprised well-attended videotaped presentations by Hofstra University President Rabinowitz and five distinguished alumni, followed by a reception.
This video is a presentation by Julio Portalatin, president and chief executive of Mercer LLC, a leading global consulting firm, and a Business School Alumnus.
Hofstra's Business School at 50: Video 2 -- Kathryn Marinello, Distinguished ...Dr. Joel Evans
Hofstra University is celebrating the 50th anniversary of its business school as a distinct entity within the University, hence “Zarb at 50.” One of the anniversary events comprised well-attended videotaped presentations by Hofstra University President Rabinowitz and five distinguished alumni, followed by a reception.
This video is a presentation by Kathryn Marinello, a CEO and Business School Alumna.
Hofstra University's Business School at 50: Video 1 -- OverviewDr. Joel Evans
Hofstra University is celebrating the 50th anniversary of its business school as a distinct entity within the University, hence “Zarb at 50.” One of the anniversary events comprised well-attended videotaped presentations by Hofstra University President Rabinowitz and five distinguished alumni, followed by a reception.
This video is an overview by President Rabinowitz. His vision for the future encompasses wonderful things ahead for the Zarb School of Business.
Develop and Maintain YOUR Own Brand; Don't Let Others Define YOUDr. Joel Evans
We can ALL be a success. Don’t let anyone tell you otherwise. Just be persistent and confident in your abilities, work hard, and learn as much as you can about every facet of your life! This is about YOU being the master of your own self brand, and not having others define you instead.
Be Less Vulnerable to Identity Theft -- and Take a Quiz!Dr. Joel Evans
In this era of constant hacking into government, company, and personal online accounts, it is important that we can to reduce our risks of identity theft. Note: We can never eliminate these risk. :-(
The choice of a retail location format is one of the most crucial decisions that a firm can make. In particular, which is better for a specific firm: a mall or a neighborhood?
Be wary when you see the word "sale." Sometimes, this term is used to persuade consumers to buy items that are not really on sale. Read this SlideShare post to learn more. Be a smart shopper.
In this post, we continue our discussion about gaining the loyalty and increased patronage of current customers. Our focus is on the value of frequent-shopper programs.
WHAT IS A FREQUENT-SHOPPER PROGRAM? It is one awarding special discounts or gifts to people for their continued patronage. In most such programs, customers must accumulate a certain number of points (or their equivalent); these points are redeemed for cash or gifts.
The Impact of Artificial Intelligence on Modern Society.pdfssuser3e63fc
Just a game Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?Assignment 3
1. What has made Louis Vuitton's business model successful in the Japanese luxury market?
2. What are the opportunities and challenges for Louis Vuitton in Japan?
3. What are the specifics of the Japanese fashion luxury market?
4. How did Louis Vuitton enter into the Japanese market originally? What were the other entry strategies it adopted later to strengthen its presence?
5. Will Louis Vuitton have any new challenges arise due to the global financial crisis? How does it overcome the new challenges?
Want to move your career forward? Looking to build your leadership skills while helping others learn, grow, and improve their skills? Seeking someone who can guide you in achieving these goals?
You can accomplish this through a mentoring partnership. Learn more about the PMISSC Mentoring Program, where you’ll discover the incredible benefits of becoming a mentor or mentee. This program is designed to foster professional growth, enhance skills, and build a strong network within the project management community. Whether you're looking to share your expertise or seeking guidance to advance your career, the PMI Mentoring Program offers valuable opportunities for personal and professional development.
Watch this to learn:
* Overview of the PMISSC Mentoring Program: Mission, vision, and objectives.
* Benefits for Volunteer Mentors: Professional development, networking, personal satisfaction, and recognition.
* Advantages for Mentees: Career advancement, skill development, networking, and confidence building.
* Program Structure and Expectations: Mentor-mentee matching process, program phases, and time commitment.
* Success Stories and Testimonials: Inspiring examples from past participants.
* How to Get Involved: Steps to participate and resources available for support throughout the program.
Learn how you can make a difference in the project management community and take the next step in your professional journey.
About Hector Del Castillo
Hector is VP of Professional Development at the PMI Silver Spring Chapter, and CEO of Bold PM. He's a mid-market growth product executive and changemaker. He works with mid-market product-driven software executives to solve their biggest growth problems. He scales product growth, optimizes ops and builds loyal customers. He has reduced customer churn 33%, and boosted sales 47% for clients. He makes a significant impact by building and launching world-changing AI-powered products. If you're looking for an engaging and inspiring speaker to spark creativity and innovation within your organization, set up an appointment to discuss your specific needs and identify a suitable topic to inspire your audience at your next corporate conference, symposium, executive summit, or planning retreat.
About PMI Silver Spring Chapter
We are a branch of the Project Management Institute. We offer a platform for project management professionals in Silver Spring, MD, and the DC/Baltimore metro area. Monthly meetings facilitate networking, knowledge sharing, and professional development. For event details, visit pmissc.org.
Exploring Career Paths in Cybersecurity for Technical CommunicatorsBen Woelk, CISSP, CPTC
Brief overview of career options in cybersecurity for technical communicators. Includes discussion of my career path, certification options, NICE and NIST resources.
This comprehensive program covers essential aspects of performance marketing, growth strategies, and tactics, such as search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, social media marketing, and more
New Explore Careers and College Majors 2024.pdfDr. Mary Askew
Explore Careers and College Majors is a new online, interactive, self-guided career, major and college planning system.
The career system works on all devices!
For more Information, go to https://bit.ly/3SW5w8W