The document discusses technologies used in the development of a student film project, including cameras, microphones, tripods, reflectors, editing software, and Garageband. It describes how each technology helped the project, such as using cameras to convey technical skills and microphones to capture clear dialogue, but also hindered the project at times, for example technical issues with cameras and microphones picking up background noise. The editing software allowed cutting and effects but was slow with multiple users. Garageband helped develop original scores but required audio file conversion between Mac and PC formats.

2. TECHNOLOGIES THAT WE USED IN OUR
PRODUCT DEVELOPMENT
• Cameras

4. HOW HAS THIS HELPED?
When filming with the camera, I learnt how to convey my
technical skills developed from my CESM study into our
production. With this I was able to expand on my
knowledge of camera angles and shot compositions to
help it to represent important aspects of the character to
the audience.
We all had an equal amount of time working with the camera,
allowing us all to advance individually as well as a team.

5. HOW HAS THIS HINDERED?
We experienced some technical issues, for example, we had to
ensure that we received the same camera for our re-shoot as
we did for the main shoot to ensure the video quality
remained the same. This could have become a major issue
for us as there were other students borrowing cameras at
the same time as us.
With us all taking turns as cinematographer, we had to ensure
that the locations of the shots would match together. For
this reason we developed a shot plan with a blueprint of our
location to ensure that the camera remained in the correct
position. However, this did take up some time and
resources.
On one occasion the battery life of the camera caused us to
pause filming for 20 minutes so it could charge, resulting in
a loss of daylight needed for our scene.

6. TECHNOLOGIES THAT WE USED IN OUR
PRODUCT DEVELOPMENT
• Cameras
• Microphones

8. HOW HAS THIS HELPED?
The regular microphone built into the camera wouldn’t allow
for sound to be picked up from long distances and in as
much clarity as would an external microphone. Without
this the audience may have missed important aspects of
the dialogue such as tone of voice and non-verbal
aspects of speech.

9. HOW HAS THIS HINDERED?
However, we simply relied on the microphone being
attached to the camera via the built in stand. With this we
weren’t able to get a few aspects of dialogue as clear as
we would have liked. If we had had the right equipment,
we could have had the microphone extended on a boom
pole where it could be positioned closer to the speaking
character and then it would stand out against any other
background noise.
With the microphone being in such close proximity to the
camera, we had to ensure that the cinematographer didn’t
breathe too heavily into the microphone.

10. TECHNOLOGIES THAT WE USED IN OUR
PRODUCT DEVELOPMENT
• Cameras
• Microphones
• Tripod

12. HOW HAS THIS HELPED?
With the tripod we were able to effectively compose static
shots as well as a combination of pans and tilts with
maximum control and minimum jolts.
It also allowed us to raise the camera to experiment with
high angle shots where previously, without a tripod it
would have been very unstable.

13. HOW HAS THIS HINDERED?
The tripod couldn't be be used for all the shots we wanted to
produce such as tracks and dollys.
The tripod also took a large amount of time to set up. When
extending the height of the tripod we used a spirit level to
ensure that we got a non-slanted shot. Also when using
the pan or tilt features of the tripod we had to make sure
that the tension was perfect so that the movement would
flow smoothly and wasn’t too loose for it to sink.

14. TECHNOLOGIES THAT WE USED IN OUR
PRODUCT DEVELOPMENT
• Cameras
• Microphones
• Tripod
• Reflector

16. HOW HAS THIS HELPED?
It allowed us to ensure that the character had a strong key
light on them without having to spend time setting up
powerful and heavy lighting equipment.

17. HOW HAS THIS HINDERED?
Due to it being quiet a large piece of equipment, it required
one team member to hold it whilst being used. We also
had to ensure that it didn’t obstruct the view of the
camera, so the positioning of it had to be rethought every
time we recomposed a new shot.

18. TECHNOLOGIES THAT WE USED IN OUR
PRODUCT DEVELOPMENT
• Cameras
• Microphones
• Tripod
• Reflector
• Editing software

20. HOW HAS THIS HELPED?
This is where the final storytelling came into place. We could cut
together audio and video to make sure it created a clean flowing
piece of work. In areas where it wasn’t so easy to make a clean
transition or cut I used effect tools such as constant gain
(audio), brightness and contrast and colour balance RBG.
Constant gain allowed me to blend two different audio clips
together so that the transition between them sounded natural.
The brightness and contrast tool allowed us to change the opacity
of the layer built up to create our clip.
The colour balance RBG allowed us to alter the colour of the clip to
create a blue dusk-like clip from a clip that was filmed at
midday.
It also allowed us to design a more creative text animated title.

21. HOW HAS THIS HINDERED?
With everyone in the class using this system at the same
time it caused the program to be dramatically slow and
raised the chance of crashing. With this we had to ensure
that our work was saved periodically to avoid our
progress from being lost.

22. TECHNOLOGIES THAT WE USED IN OUR
PRODUCT DEVELOPMENT
• Cameras
• Microphones
• Tripod
• Reflector
• Editing software
• Garageband

24. HOW HAS THIS HELPED?
We were able to develop a score for our opening without
breaching any copyright or royalty issues. We were also
able to change the tempo, beat or pitch of the music
according to the different directions of the film.

25. HOW HAS THIS HINDERED?
This software is only available on an Apple Mac computer,
whereas all the other editing and development for our film
had been done on a PC. This meant that there were a few
extra steps needed to convert our audio from AIF to mp3
before it could be used in our editing software.