The document discusses album artwork and a tour poster created for a new artist named Ellie. For the album artwork, a landscape photo was used as a wrap around background to match the forest theme of Ellie's music. Her name is kept small to not define her yet by her name alone. For the tour poster, the album artwork was included and the font was made more edgy to bring her live shows to life while still connecting the two pieces of artwork to promote recognition as a new artist.