InterMedia Partners, Dennis publishing, and IPC publishing were three suitable companies identified for publishing the author's R&B magazine based on their experience in the genre and large portfolios. The author asked 20 people in their target audience which company would be best. Most felt InterMedia Partners was the best choice due to its experience across different media like radio, ability to adapt to new technologies important for the target demographic, and large budget to widely distribute the magazine.

1. I referred back to my ‘research into suitablepublishingcompanies’
In myresearchfor suitable publishingcompanies,Icame across 3 publishingcompaniesthatwere
suitable formygenre of magazine.These were:InterMedia Partnerswhichtotal assetsare $1 billion,
thismeansthat itwill have a large budgetandbe able to do a lotwithmy magazine,Dennis
publishingwhichhasbrandspublishedinover30 countries,whichmeanthatmymagazine couldbe
publishedinalotof countriesandbe well knownaroundthe world,andIPCpublishingcompany,
whichownsthe well-knownmagazine ‘TimeInc’whichisalsoa digital magazine withalarge
portfoliosellingover350 millioncopieseachyear.These threecompanieshadexperience with
publishingmagazinesfrommygenre of R&B so I feltIhad pickeda suitable 3to workwith
InterMediapartnerspublishingthe well-knownR&Bmagazine ‘VIBE’andDennispublishing
‘BLENDER’ magazine (whichwere the twomagazinesIhadusedinmy researchbefore forthe
magazinesIwouldgetinspire from) butIfeltthatthese 3 choicesneededtobe consideredfurther
withmore opinions. SoIasked20 people thatfitintomytarget audience range whichoutof the
twocompaniestheythoughtwasbestto workwith,Iaskedthemto take intoconsiderationthe
genre of my magazine andif theyfeltwhichcompanywouldbe able toadaptmore to my magazine.
Withthe collecteddataIfoundthat the majorityof the people IaskedfeltthatInterMediaPartners
was the bestcompanyto publishmymagazine due toitsexperience withdifferenttypesof media
like radioanditsabilitytoadapt to newtechnologieswhichisimportantconsideringthe age range
for mytarget audience,alsoithasa large budgetwhich meansitislikelytobe able todo a lot with
my magazine andcreate lotsof copiesthat can be distributedaroundthe wold.