6. T w o
E m a i l i n g
A Potential Customer
Past Client
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7. Need To Know As Much
As You Can About Them
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8. Take A Minute And Write
Down What You Know
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9. T o
● What are the top three questions you get asked all the time?
● What has your ideal client tried already that hasn't worked?
● Who do they listen too?
● What worries them the most?
● What's the real need they have, that's hiding under a want,
that you can satisfy.
● What are the top 3 things keeping them from giving your
product or service a try?
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10. To Learn More,
We're Going To
Create A Survey
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11. This Will Help Us Use Their Language
Learn What They Want & What They Need
How do they feel now?
How do they want to feel?
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12. Q u e s t i o n s
Share my Survey, MH & Amy Porterfields
Michael Survey http://bit.ly/MH2015srvy
http://michaelhyatt.com/2015-reader-survey.html
Amy Porterfield http://bit.ly/APSrvyQst
My Survey http://bit.ly/VPBizOwnr
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13. B r a i n
Q u e s t i o n
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14. T o o l sU s e
S u r v e y
Survey Monkey
Google Forms
Phone
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15. W h o
People On Your List If You Have One
Past Customers
In Facebook Groups
Friends
Power Partners
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16. A c t i o n
This week:
• Create your Survey
• Add it to this post if you'd like to have other
see and take it.
• Aim to get 10 responses
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17. A c t i o n
Next week:
• Compile your Data to
• See what you learned
• Start thinking about things you could offer for free.
• We'll do some more brainstorming on that for the
next call.
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18. Q & A
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N e x t
August 23
Tuesday
@ 4:00-5:00PM (PST)