This document discusses different methodologies and approaches to teaching languages. It defines methodology as involving all aspects of teaching practice including theory, research, techniques, and lesson design. A method is described as a systematic guide for teaching based on proven effectiveness and meaningful learning. Several specific methods are outlined, including the direct method which fully immerses students in the target language, the cognitive method which focuses on organized knowledge acquisition and learning strategies, and the affective method which emphasizes student psychology and motivation. The communicative approach and structural linguistic method are also summarized. Key differences between approaches and methods are that approaches are more general philosophies while methods refer to specific classroom techniques.
This presentation is a boiled down version of a workshop i do with startups.
The goal of the workshop is to start with customer interviews and improve or pivot the startup's product.
It is based on the method of customer development by steve blank but focuses mainly on how to do interviews the right way.
This document outlines a training session on lesson planning using the Present, Practice, Produce (PPP) format. The session begins with introductions and a group discussion on the importance of lesson planning. It then provides a lecture on incorporating language skills and methodology into lessons, explaining the PPP format and its elements. Trainees participate in an activity to create a lesson plan in groups using the PPP format and materials provided. They then assess another group's lesson plan. The document aims to prepare participants for practicum by teaching effective lesson planning techniques.
This document discusses integrating the four language skills of listening, reading, speaking and writing. It defines the integrated skills approach as interweaving the skills for optimal communication, unlike the traditional segregated approach. It describes two basic models of integration - simple integration within the same medium, and complex integration through a series of linked activities. Five models for skills integration are then outlined: content-based instruction, task-based language teaching, theme-based teaching, experiential learning, and using episodes. The document concludes that the integrated skills approach exposes learners to authentic language use and promotes learning real content over isolated language forms.
Jigsaw listening is an exercise where learners are divided into groups and each group is given a different part of a text or story to listen to. Group members then exchange information so that everyone understands the whole text. This encourages the development of speaking and listening skills. By breaking the text into chunks, it makes comprehension and retention easier. It also fosters inclusion and cooperation as each learner has a role and is responsible for teaching their part to others. Some common materials used for jigsaw listening include poems, novels, short stories, and plays.
Anyone wanting to enhance their speaking skills, this slide presentation is meant for you.
In this presentation meaning of speaking has also been given as well as the strategies on how it could be developed.
Task-based Language Teaching (TBLT), also known as task-based instruction (TBI), focuses on the use of authentic language and on asking students to do meaningful tasks using the target language. Such tasks can include visiting a doctor, conducting an interview, or calling customer service for help.
Writing is a complex skill that requires the integration of cognitive, memory, linguistic, motor, and affective systems. It is difficult to teach because students must learn how to juggle all of these systems simultaneously. The writing process includes pre-writing, drafting, revising, editing, and publishing. Effective writing instruction models good writing, demonstrates writing strategies, provides practice and feedback, and scaffolds the writing process from simple to more complex tasks. Teaching writing helps students learn how to clearly present and defend their ideas.
This document discusses different methodologies and approaches to teaching languages. It defines methodology as involving all aspects of teaching practice including theory, research, techniques, and lesson design. A method is described as a systematic guide for teaching based on proven effectiveness and meaningful learning. Several specific methods are outlined, including the direct method which fully immerses students in the target language, the cognitive method which focuses on organized knowledge acquisition and learning strategies, and the affective method which emphasizes student psychology and motivation. The communicative approach and structural linguistic method are also summarized. Key differences between approaches and methods are that approaches are more general philosophies while methods refer to specific classroom techniques.
This presentation is a boiled down version of a workshop i do with startups.
The goal of the workshop is to start with customer interviews and improve or pivot the startup's product.
It is based on the method of customer development by steve blank but focuses mainly on how to do interviews the right way.
This document outlines a training session on lesson planning using the Present, Practice, Produce (PPP) format. The session begins with introductions and a group discussion on the importance of lesson planning. It then provides a lecture on incorporating language skills and methodology into lessons, explaining the PPP format and its elements. Trainees participate in an activity to create a lesson plan in groups using the PPP format and materials provided. They then assess another group's lesson plan. The document aims to prepare participants for practicum by teaching effective lesson planning techniques.
This document discusses integrating the four language skills of listening, reading, speaking and writing. It defines the integrated skills approach as interweaving the skills for optimal communication, unlike the traditional segregated approach. It describes two basic models of integration - simple integration within the same medium, and complex integration through a series of linked activities. Five models for skills integration are then outlined: content-based instruction, task-based language teaching, theme-based teaching, experiential learning, and using episodes. The document concludes that the integrated skills approach exposes learners to authentic language use and promotes learning real content over isolated language forms.
Jigsaw listening is an exercise where learners are divided into groups and each group is given a different part of a text or story to listen to. Group members then exchange information so that everyone understands the whole text. This encourages the development of speaking and listening skills. By breaking the text into chunks, it makes comprehension and retention easier. It also fosters inclusion and cooperation as each learner has a role and is responsible for teaching their part to others. Some common materials used for jigsaw listening include poems, novels, short stories, and plays.
Anyone wanting to enhance their speaking skills, this slide presentation is meant for you.
In this presentation meaning of speaking has also been given as well as the strategies on how it could be developed.
Task-based Language Teaching (TBLT), also known as task-based instruction (TBI), focuses on the use of authentic language and on asking students to do meaningful tasks using the target language. Such tasks can include visiting a doctor, conducting an interview, or calling customer service for help.
Writing is a complex skill that requires the integration of cognitive, memory, linguistic, motor, and affective systems. It is difficult to teach because students must learn how to juggle all of these systems simultaneously. The writing process includes pre-writing, drafting, revising, editing, and publishing. Effective writing instruction models good writing, demonstrates writing strategies, provides practice and feedback, and scaffolds the writing process from simple to more complex tasks. Teaching writing helps students learn how to clearly present and defend their ideas.
Computer assisted language learning (CALL) is an approach to language teaching and learning that uses computer technology, including the internet, to present, reinforce, and assess material in an interactive way. CALL originated in the 1960s and expanded with the rise of personal computers in the late 1970s and early 1980s. Throughout the 1980s, CALL widened its scope by embracing communicative approaches and new technologies, and it is now an important area of research in higher education.
- Tesla is an electric vehicle manufacturer that uses a direct sales model without third-party dealers, and offers services like remote vehicle monitoring and a supercharging station network.
- In 2015, Tesla's best-selling luxury sedan, the Model S, significantly outsold competitors like the BMW 6-Series and Mercedes-Benz CLS Class in the US market.
- However, Tesla vehicles are still mainly affordable only to high-income customers, and have a relatively low overall usage rate.
This document discusses telecollaboration as a way for university students to gain intercultural skills even if they are not mobile. Telecollaboration involves virtual collaborative projects between distant classes guided by educators. It develops language skills and intercultural competence. Examples provided include classes in different countries collaborating online or interacting before study abroad. Resources like UNICollaboration.eu can help teachers find partners and training for telecollaboration projects.
communicative language teaching, task-based teaching, cooperative language learning, communicative based language teaching, content-based instruction, genre-based approach.
Games are an effective tool for language learning that provide enjoyment, relaxation, and opportunities for creative communication. They encourage repeated use of language through interactive play that teaches goals, rules, problem solving, and collaboration. Different types of games exist based on the number of players, whether they are digital or non-digital, and how much they involve physical movement, imagination, or rule-based play. Games are best used before, during or after presenting new material to reinforce learning in a low-pressure way. Teachers must consider factors like game selection, timing, discipline and ensuring all students experience success.
Invest in Partners for Mutual Profit outlines five proven strategies for sales growth: 1) invest enormous energy in managing performance and ensuring stakeholder alignment with a clear vision, 2) find growth opportunities before competitors through advanced analytics, 3) improve back office operations to free up frontline sales time, 4) build strong marketing and sales collaboration, and 5) focus on developing sales talent. Implementing these strategies can lead to sales growth above market trends, increased win rates, and operating margin improvements over 40%.
The document discusses using games to teach English. It notes that games help make language meaningful and engaging. Games are prevalent in children's lives through video games and sports. Using games in the classroom is an efficient way to teach English and develop students' social and language skills. Some example games that teach different skills are described, such as concentration for reading and phrase ball for speaking. The document emphasizes that games motivate students and prepare them for life.
The document discusses learner autonomy and promoting independent learning. It covers introducing learner autonomy in the classroom, providing learner training, and using self-access centers and learning journals. Learner training helps students take responsibility for their learning and gives them tools for self-directed study. Self-access centers allow independent study outside of class time using organized learning materials. Journals also encourage self-reflection and independent practice of writing skills. The goal is to equip students with the skills and motivation to continue learning beyond the classroom.
1. The document discusses technology in language teaching and focuses on multimedia/ICT resources for language learning.
2. It outlines three phases of how teachers can use technology: as a tool to teach, for students to search for information, and for students to create and publish content.
3. A variety of free online tools and resources are presented that teachers can use, including images, audio, video, games, and worksheets to incorporate technology into their lessons.
The document discusses the use of technology in language classrooms. It describes how computer-mediated language learning (CALL) emerged in the 1980s using computer programs for exercises and feedback. Technology-enhanced language learning (TELL) developed in the 1990s with the rise of the internet and web-based tools. Basic uses of technology included computer rooms for projects, CD-ROMs for group work, and email/word processing for assignments. Newer technologies support oral interaction through video chat, simulated environments for identity exploration, and written interactions through messaging and chat rooms. Technologies also aid pronunciation practice, reading with multimedia supports, and writing through discussion forums, blogs and wikis. Effective implementation considers teacher skills, facilities, and using the
The document discusses teaching grammar and provides background information on different approaches to grammar instruction. It outlines prescriptive and descriptive grammar and discusses the history of grammar teaching, including the decline of audiolingualism and rise of communicative language teaching. Key principles for grammar instruction are presented, including integrating inductive and deductive methods, relating grammatical forms to communicative functions, and focusing on procedural knowledge. Techniques like input enhancement, consciousness-raising, dictogloss, and garden path techniques are also described.
This document discusses the history and evolution of different language teaching methods. It begins with the Grammar Translation Method (GTM), then discusses reforms that led to the Direct Method. Next, it covers the Audiolingual Method and Total Physical Response. Finally, it introduces Communicative Language Teaching as an approach that focuses on communicative competence rather than grammar structures. Key differences between methods such as their use of the native language, focus on grammar rules, and emphasis on spoken or written language are also outlined.
This document discusses learning styles and individual differences in language learning. It covers several models and theories of learning styles, including:
- Kolb's model of learning styles and sensory/perceptual, cognitive, and personality-related style preferences.
- Willing's two-dimensional model of concrete vs. analytic and communicative vs. authority-oriented styles.
- Reid's model of visual, auditory, kinesthetic, and tactile styles and individual vs. group preferences.
It also discusses assessing learning styles through questionnaires, including Ehrman and Leaver's Learning Style Questionnaire which measures synoptic vs. ectenic styles. The document provides an overview of the key factors and
This document provides a marketing plan template for B2B technology companies. The template includes sections for analyzing the target market, objectives, tactics across various channels, budget, timeline, and performance metrics. Tactics covered include events, PR, digital marketing, newsletters, and direct marketing. Sections are also provided to outline company strengths/weaknesses as well as potential partnerships.
This document summarizes a lecture on customer segments, discussing the importance of understanding which customers and users are being served and their key jobs or problems to solve. It covers different types of business customers like B2B, B2C, and B2B2C, and provides heuristics for talking to customers, understanding their decision making processes, and testing products with customers.
This document discusses the 7Cs framework for analyzing a website's customer interface. The 7Cs include context, content, community, customization, communication, connection, and commerce. Each C has multiple dimensions that need to be considered for website design. The document provides exhibits and supporting slides that analyze each of the 7Cs in more detail and provide examples from existing company websites. It concludes by discussing how to ensure the 7Cs work together to reinforce a company's value proposition and business model through good website design strategies.
The lexical approach focuses on teaching vocabulary through meaningful chunks or collocations rather than individual words. It emphasizes acquiring vocabulary through observing language in use and hypothesizing about its patterns, rather than through mechanical exercises. Learning vocabulary is seen as a branching process where words are associated with each other, and listening skills have priority over other language skills. The goal is to build a large pool of lexical chunks that allow for fluent production of the language.
This document discusses the differences between the PPP (presentation, practice, production) model of language teaching and the task-based language teaching (TBL) framework. It summarizes that TBL begins by providing learners with a holistic language experience through tasks and then helps them learn language more efficiently, while PPP provides discrete language items out of context. The document also provides advice on introducing TBL to learners, addressing learner resistance, using textbooks, and assessing student progress in a TBL framework.
This document discusses the selection and use of supplementary materials and teaching aids in language education. It defines supplementary materials as coursebooks, dictionaries, grammar books, and realia that teachers can use as reference resources to check grammar, spelling, pronunciation, develop their own understanding of language, and find new classroom activities. Teaching aids are defined as any equipment that can help students learn, including blackboards, tape recorders, CD players, computers, and visual aids. Common teaching aids and their main teaching purposes are outlined.
This document discusses lessons for teaching vocabulary based on corpus analysis. It recommends using corpora to determine word frequency, differences between spoken and written usage, common contexts and collocations, and grammatical patterns. For a vocabulary syllabus, it suggests teaching meaning, forms, word parts, collocations, register, and frequency. In the classroom, the document advises focusing on vocabulary, offering variety, repetition, organizing words into groups, and making learning personal but not overwhelming. It also recommends vocabulary notebooks, research tools, and everyday usage to help students learn independently.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
Computer assisted language learning (CALL) is an approach to language teaching and learning that uses computer technology, including the internet, to present, reinforce, and assess material in an interactive way. CALL originated in the 1960s and expanded with the rise of personal computers in the late 1970s and early 1980s. Throughout the 1980s, CALL widened its scope by embracing communicative approaches and new technologies, and it is now an important area of research in higher education.
- Tesla is an electric vehicle manufacturer that uses a direct sales model without third-party dealers, and offers services like remote vehicle monitoring and a supercharging station network.
- In 2015, Tesla's best-selling luxury sedan, the Model S, significantly outsold competitors like the BMW 6-Series and Mercedes-Benz CLS Class in the US market.
- However, Tesla vehicles are still mainly affordable only to high-income customers, and have a relatively low overall usage rate.
This document discusses telecollaboration as a way for university students to gain intercultural skills even if they are not mobile. Telecollaboration involves virtual collaborative projects between distant classes guided by educators. It develops language skills and intercultural competence. Examples provided include classes in different countries collaborating online or interacting before study abroad. Resources like UNICollaboration.eu can help teachers find partners and training for telecollaboration projects.
communicative language teaching, task-based teaching, cooperative language learning, communicative based language teaching, content-based instruction, genre-based approach.
Games are an effective tool for language learning that provide enjoyment, relaxation, and opportunities for creative communication. They encourage repeated use of language through interactive play that teaches goals, rules, problem solving, and collaboration. Different types of games exist based on the number of players, whether they are digital or non-digital, and how much they involve physical movement, imagination, or rule-based play. Games are best used before, during or after presenting new material to reinforce learning in a low-pressure way. Teachers must consider factors like game selection, timing, discipline and ensuring all students experience success.
Invest in Partners for Mutual Profit outlines five proven strategies for sales growth: 1) invest enormous energy in managing performance and ensuring stakeholder alignment with a clear vision, 2) find growth opportunities before competitors through advanced analytics, 3) improve back office operations to free up frontline sales time, 4) build strong marketing and sales collaboration, and 5) focus on developing sales talent. Implementing these strategies can lead to sales growth above market trends, increased win rates, and operating margin improvements over 40%.
The document discusses using games to teach English. It notes that games help make language meaningful and engaging. Games are prevalent in children's lives through video games and sports. Using games in the classroom is an efficient way to teach English and develop students' social and language skills. Some example games that teach different skills are described, such as concentration for reading and phrase ball for speaking. The document emphasizes that games motivate students and prepare them for life.
The document discusses learner autonomy and promoting independent learning. It covers introducing learner autonomy in the classroom, providing learner training, and using self-access centers and learning journals. Learner training helps students take responsibility for their learning and gives them tools for self-directed study. Self-access centers allow independent study outside of class time using organized learning materials. Journals also encourage self-reflection and independent practice of writing skills. The goal is to equip students with the skills and motivation to continue learning beyond the classroom.
1. The document discusses technology in language teaching and focuses on multimedia/ICT resources for language learning.
2. It outlines three phases of how teachers can use technology: as a tool to teach, for students to search for information, and for students to create and publish content.
3. A variety of free online tools and resources are presented that teachers can use, including images, audio, video, games, and worksheets to incorporate technology into their lessons.
The document discusses the use of technology in language classrooms. It describes how computer-mediated language learning (CALL) emerged in the 1980s using computer programs for exercises and feedback. Technology-enhanced language learning (TELL) developed in the 1990s with the rise of the internet and web-based tools. Basic uses of technology included computer rooms for projects, CD-ROMs for group work, and email/word processing for assignments. Newer technologies support oral interaction through video chat, simulated environments for identity exploration, and written interactions through messaging and chat rooms. Technologies also aid pronunciation practice, reading with multimedia supports, and writing through discussion forums, blogs and wikis. Effective implementation considers teacher skills, facilities, and using the
The document discusses teaching grammar and provides background information on different approaches to grammar instruction. It outlines prescriptive and descriptive grammar and discusses the history of grammar teaching, including the decline of audiolingualism and rise of communicative language teaching. Key principles for grammar instruction are presented, including integrating inductive and deductive methods, relating grammatical forms to communicative functions, and focusing on procedural knowledge. Techniques like input enhancement, consciousness-raising, dictogloss, and garden path techniques are also described.
This document discusses the history and evolution of different language teaching methods. It begins with the Grammar Translation Method (GTM), then discusses reforms that led to the Direct Method. Next, it covers the Audiolingual Method and Total Physical Response. Finally, it introduces Communicative Language Teaching as an approach that focuses on communicative competence rather than grammar structures. Key differences between methods such as their use of the native language, focus on grammar rules, and emphasis on spoken or written language are also outlined.
This document discusses learning styles and individual differences in language learning. It covers several models and theories of learning styles, including:
- Kolb's model of learning styles and sensory/perceptual, cognitive, and personality-related style preferences.
- Willing's two-dimensional model of concrete vs. analytic and communicative vs. authority-oriented styles.
- Reid's model of visual, auditory, kinesthetic, and tactile styles and individual vs. group preferences.
It also discusses assessing learning styles through questionnaires, including Ehrman and Leaver's Learning Style Questionnaire which measures synoptic vs. ectenic styles. The document provides an overview of the key factors and
This document provides a marketing plan template for B2B technology companies. The template includes sections for analyzing the target market, objectives, tactics across various channels, budget, timeline, and performance metrics. Tactics covered include events, PR, digital marketing, newsletters, and direct marketing. Sections are also provided to outline company strengths/weaknesses as well as potential partnerships.
This document summarizes a lecture on customer segments, discussing the importance of understanding which customers and users are being served and their key jobs or problems to solve. It covers different types of business customers like B2B, B2C, and B2B2C, and provides heuristics for talking to customers, understanding their decision making processes, and testing products with customers.
This document discusses the 7Cs framework for analyzing a website's customer interface. The 7Cs include context, content, community, customization, communication, connection, and commerce. Each C has multiple dimensions that need to be considered for website design. The document provides exhibits and supporting slides that analyze each of the 7Cs in more detail and provide examples from existing company websites. It concludes by discussing how to ensure the 7Cs work together to reinforce a company's value proposition and business model through good website design strategies.
The lexical approach focuses on teaching vocabulary through meaningful chunks or collocations rather than individual words. It emphasizes acquiring vocabulary through observing language in use and hypothesizing about its patterns, rather than through mechanical exercises. Learning vocabulary is seen as a branching process where words are associated with each other, and listening skills have priority over other language skills. The goal is to build a large pool of lexical chunks that allow for fluent production of the language.
This document discusses the differences between the PPP (presentation, practice, production) model of language teaching and the task-based language teaching (TBL) framework. It summarizes that TBL begins by providing learners with a holistic language experience through tasks and then helps them learn language more efficiently, while PPP provides discrete language items out of context. The document also provides advice on introducing TBL to learners, addressing learner resistance, using textbooks, and assessing student progress in a TBL framework.
This document discusses the selection and use of supplementary materials and teaching aids in language education. It defines supplementary materials as coursebooks, dictionaries, grammar books, and realia that teachers can use as reference resources to check grammar, spelling, pronunciation, develop their own understanding of language, and find new classroom activities. Teaching aids are defined as any equipment that can help students learn, including blackboards, tape recorders, CD players, computers, and visual aids. Common teaching aids and their main teaching purposes are outlined.
This document discusses lessons for teaching vocabulary based on corpus analysis. It recommends using corpora to determine word frequency, differences between spoken and written usage, common contexts and collocations, and grammatical patterns. For a vocabulary syllabus, it suggests teaching meaning, forms, word parts, collocations, register, and frequency. In the classroom, the document advises focusing on vocabulary, offering variety, repetition, organizing words into groups, and making learning personal but not overwhelming. It also recommends vocabulary notebooks, research tools, and everyday usage to help students learn independently.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
The investor presentation we used to raise 2 million dollarsMikael Cho
The investor presentation we used to raise 2 million dollars for ooomf.com (now pickcrew.com)
View the online version here: https://pickcrew.com/investors/
The Best Startup Investor Pitch Deck & How to Present to Angels & Venture Cap...J. Skyler Fernandes
Take the online video course on Udemy:
https://www.udemy.com/course/the-best-startup-investor-pitch-deck/?referralCode=A5ED0FBD65120A93A16E
3.5+hrs of video content, walking step by step each part of the pitch, with personal VC stories, examples, and advice.
The "Best" Startup Investor Pitch Deck is an aggregation of some of the best pitch decks and wisdom from some of the top angels, VCs, and entrepreneurs including my own person insight/experience. The slide deck includes a template for entrepreneurs to use to present to investors, with details on what should be addressed on each slide. There are also additional slides on how best to pitch to investors effectively, how to design and format slides, and what to do before the pitch.
The slide deck we used to raise half a million dollarsBuffer
This is the pitchdeck we used to raise half a million dollars from Angel investors. More here:
http://onstartups.com/tabid/3339/bid/98034/The-Pitch-Deck-We-Used-To-Raise-500-000-For-Our-Startup.aspx
The document summarizes the history and growth of SEOmoz, an SEO software company founded in 2001 by Rand Fishkin and his mother Gillian. It details how SEOmoz grew from a small consultancy into a profitable software company with over 10,000 subscribers. The document outlines SEOmoz's plans to raise $20-25 million in funding to expand its product suite, team, and marketing in order to serve a wider audience and become the leading software for organic marketers. The goal is for SEOmoz to become Seattle's next billion dollar company.
ServiceNow ITSM is a cloud-based platform that helps organizations manage their IT services more effectively. It provides a single pane of glass for all IT operations, from incident management to service request fulfillment to asset tracking.
Digital Waves IT Solutions provides IT consulting, software implementations, and managed services. They specialize in IT service management, asset management, and security solutions. Their consultants have expertise in ERP systems, databases, networking, and other technologies. They work with clients to implement best practices for IT operations and governance.
This document discusses IT managed services and their benefits. It outlines that managed services can increase operational efficiency and reduce costs by proactively monitoring and maintaining IT systems. This allows businesses to focus on their core operations rather than IT maintenance. The document also describes different types of managed service offerings and ITIL-based setups for large enterprises and SMEs. It positions the provider as a team of experts specializing in ITIL processes and access to best-in-breed technicians across various IT domains.
Hundreds of BMC projects have been completed by Cloudaction, a BMC Elite Partner. Our top-notch BMC skill sets assist businesses in business transformation and speed up the transition to digital operations. Since the beginning, we have been a BMC partner. They have an impressive track record of creating cutting-edge solutions that scale to address any IT issue, making them real pioneers in infrastructure automation. With BMC software, we facilitate business change. Visit https://cloudaction.com/ for details.
Leading CRM Solutions – An Overview and ComparisonNet at Work
The document provides an overview of a webinar on the CRM landscape. The webinar will be 30-60 minutes long with presenters from Net@Work discussing three major CRM platforms: Microsoft Dynamics, Salesforce, and Sage CRM. It will focus on the differences between the platforms and helping identify the right solution for businesses based on factors like functionality, integration capabilities, user experience, and IT implications.
The agenda outlines a technology management presentation covering topics such as Hyper-V demonstrations, System Center overviews, and customer case studies. The document introduction discusses how Technology Management helps manufacturers and distributors achieve operational excellence through integrated business systems expertise. It is then followed by sections on virtualization benefits, System Center products, and three customer case studies that implemented virtualization and System Center solutions. The conclusion emphasizes how virtualization and System Center can improve availability, reduce costs and improve IT efficiency.
This document provides an overview of a company that specializes in PLM, CAD, IoT, and digital manufacturing solutions. It discusses who they are and their leadership team. It outlines their capabilities including PLM, CAD, IoT/IIoT, augmented reality, 3D printing, and engineering services. It also discusses their global partners, awards, training offerings, managed services, and how they implement projects using their EAC Value Model framework.
This document provides an overview of a company and its capabilities. It introduces the company's leadership team and describes the services it offers, including product lifecycle management, smart connected products, technical publications, CAD, simulation, 3D printing, engineering services, and training. It highlights the company's experience, major customers, alliances, awards, and approach to projects using its M.A.P. framework. The company positions itself as a leading global service provider with over 25 years of experience helping customers design, manufacture, connect, and service their products.
This joint webinar with Neebula Systems CTO Ariel Gordon and DBmaestro CTO Yaniv Yehuda highlights the critical features in best practices and tools that are required to address the new challenges to your organization.
Espion and SureSkills Presentation - Your Journey To A Secure CloudGoogle
Ross Spelman will show how businesses can confidently evaluate cloud solutions and manage platforms and infrastructure in the cloud. Nigel Tozer will discuss public, private, and hybrid cloud strategies. Ruaidhri McSharry will discuss how cyber security is an organizational issue and resilience is key.
Benefits off an ITiL Service Desk In The CloudChrisbryan1975
BMC ServiceDesk on Force.com provides small to medium sized businesses with an affordable, cloud-based ITIL help desk solution. It offers out-of-the-box ITIL processes, self-service capabilities, and incident management to reduce costs, improve service quality, and speed ITIL implementation. The solution leverages the reliability, security, and scalability of the Force.com platform to provide a world-class help desk with a low total cost of ownership.
TechExpert Company provides IT outsourcing and solutions services. It has expertise in areas like Microsoft, Cisco, HP, and offers infrastructure management, support, and maintenance services. The document discusses TechExpert's certifications, clients, expertise in various products and technologies, and services like infrastructure management outsourcing, support, and maintenance. It also provides details about its team which includes specialists like system administrators and engineers with certifications from Microsoft, Cisco, HP. One of TechExpert's projects involved modernizing Rittal's information system and implementing virtualization solutions to meet current business needs.
Cw13 dell cloud computing for telco sp by anis tellinevitablecloud
The document discusses Dell's cloud solutions for telecommunications and service providers (SPs/Telcos). It outlines key benefits of moving to the cloud such as reducing costs, improving efficiencies, and more easily deploying applications and infrastructure. It also discusses challenges SPs/Telcos face in moving to the cloud given their large, complex environments. The document provides an overview of different cloud deployment models and service offerings and how SPs/Telcos can begin their journey to the cloud.
The document discusses Dell's cloud solutions for telecommunications and service providers (SPs/Telcos). It outlines key benefits of moving to the cloud such as reducing costs, improving efficiencies, and more easily deploying applications and infrastructure. It also discusses challenges SPs/Telcos face in moving to the cloud given their large, complex environments. The document provides an overview of cloud deployment models and service models that Dell can provide to help SPs/Telcos transform their IT and move to the cloud.
TechExpert Company provides IT outsourcing and solutions such as infrastructure management, support, and maintenance. It has experience implementing projects for clients in various industries using technologies from Microsoft, Cisco, HP, and other vendors. The document describes TechExpert's services, certified team, and examples of projects completed for clients such as migrations to new email and IT management systems.
TechExpert Company provides IT outsourcing and solutions services. It has expertise in areas like Microsoft, Cisco, HP technologies and offers infrastructure management, support, and maintenance services. The document discusses TechExpert's certifications, clients, expertise in various products and technologies, and services like infrastructure management outsourcing, support, and maintenance. It also provides details about its team which includes specialists like system administrators and engineers who are certified in various technologies like Microsoft, Cisco, and HP. One of TechExpert's projects discussed is a complex modernization of Rittal's information system including virtualization to meet current business requirements.
Pitch Deck to SMB End Users | Kaseya Partner Program VAR Onboarding ToolDavid Castro
Sales pitch deck for VAR Rep to use during sales process with SMB end user. Content includes the following: SMB situation analysis, SMB IT management issues, solution alternatives, what is Kaseya, why SMB chooses Kaseya, how VARs can position Kaseya and make money, how VARs can leverage Kaseya resources. Presented by Kaseya. January 2015
Strategic Uses of Virtual Desktop Technologies in Small BusinessErik Murphy
The document provides information about virtual desktop infrastructure (VDI) including the what, why, when, how and case studies. It discusses how VDI allows users to access desktops, applications and data from any device by running them virtually from a centralized datacenter. Case studies of the Richards Group and Cheshire Medical Center are presented, outlining how they implemented VDI to improve desktop management and support remote work. Considerations for adopting VDI like licensing costs, performance and compatibility are also covered. The presentation concludes with an overview of Dell's cloud client computing solutions and services for deploying VDI.
Successful Atlassian Cloud Migrations and Optimizations: Real Life ExamplesCprime
Migrating to Atlassian Cloud is a strategic initiative for many organizations. Along with its multiple benefits, the migration and optimization introduces several challenges.
In this webinar, learn how clients overcame challenges and appropriately prepared in order to successfully meet business and compliance needs, discuss the impact of optimization pre- and post-migration, and explore what may best fit your organization.
Brandon Huff, VP, Atlassian (Cprime), and Pavel Fomin, Head of Migrations (Cprime), will share real client examples of successful migrations and optimizations.
You will learn about real client examples of:
- Well planned and executed Cloud migrations
- Cloud optimization and governance
- The impact of optimizing before or after a migration
Similar to Elevator pitch with context - enterprise software ITSM solution (20)
SI Alliance Marketing - Insurance Analytics Solution WebinarDavid Castro
Go to market joint webinar presenting digital transformation process and impact using insurance analytics. State Auto insurance customer, Deloitte strategic SI and solution development, and Qlik analytics technology. Presented by Qlik. 2016.
SI Alliance Marketing - GTM Bill of Materials KitDavid Castro
Go to market standard bill of materials kit for use with SI Alliance marketing campaigns. Best practice for organizing assets, such as value propositions, demand generation campaigns, and case study/use case/client references to help build sales pipeline in enterprise accounts. Presented by Qlik. 2018.
Lead Generation Best Practices | Kaseya Partner Program VAR Onboarding ToolDavid Castro
Best practices in lead generation, including 9 proven techniques, to help VARs generate sales demand (in SMB markets). Content includes the following: marketing campaign preparation, content planning, content publishing, lead generation techniques, lead conversion techniques, and analytics & tools. Several templates, many real world examples, and numerous best-practice tools included. Presented by Kaseya. February 2015
Kaseya is a leading IT management software company that allows resellers to make money by selling their #1 rated IT management solution to SMB customers. The document outlines why Kaseya is a unique opportunity for resellers due to its ability to solve big IT problems for SMBs in an affordable and complete solution. It also provides details on how resellers can start prospecting customers and registering deals through Kaseya's partner portal to begin profiting from resale.
For SMBs using MSPs (and VARs) | How to Save Money with Managed IT ServicesDavid Castro
This document discusses how Kaseya software can help managed service providers (MSPs) and value-added resellers (VARs) automate IT systems management tasks to save time and money. It outlines Kaseya's solutions for remote monitoring and management, security, backup and recovery, and other IT functions. The document explains that Kaseya allows one user to manage thousands of automated tasks compared to other techniques. It also discusses how Kaseya can help MSPs increase profits, enhance services offered, and grow their business through partnerships.
MSP State of the Union 2013 | Global Pricing Benchmark Survey and ResultsDavid Castro
Global pricing survey and results. How does your MSP pricing model compare with your peers around the world? Presented with SPC International FKA MSP University. Dec 2013.
MSP Best Practice | Optimizing RMM Solutions and Increasing MSP ProfitsDavid Castro
MSP best practice. Content includes the following: Why it’s important to analyze the configuration of your RMM solution against industry best practices (and
where to get those practices and how do to the analysis); How to check thresholds and alerts against user roles and policy settings for maximum effectiveness; How to audit the integration of your RMM solution with your PSA tool, including a review of dashboards and reports – and learn why this is often overlooked; How to implement these changes to increase your profitability by 10% to 20%. Presented by Kaseya with SPC International (fka MSP University). October 2013
MSP Sales Best Practice | How to Close Sales LeadsDavid Castro
MSP sales tactics and best practices. Content includes the following: How to plan and prioritize your efforts using your list of qualified leads; Sample goal-setting techniques to help you get ready for a sales appointment; How to identify your best sales opportunities (and avoid wasting time on deals that will never close); How to prepare for – and how to handle – the 4 or 5 most common sales objections; How to use 3 effective closing techniques that will help you win new business. Presented by Kaseya with MSP Sales Pros. September 2013.
MSP Sales Tactics | How to Create Effective Marketing MessagesDavid Castro
MSP sales tactics and marketing best practices. Including the following. An effective framework to help you organize your messaging strategy; Common IT management issues that you can solve using managed services; Common solution areas to help you differentiate your firm; Popular Calls-To-Action that reinforce your capabilities to solve IT management issues; A sample elevator pitch for your MSP firm; and 6-step sample email creative process that helps you get an appointment with a Prospect. Presented by Kaseya with MSP Sales Pros. May 2013.
MSP Sales Tactic | Using Kaseya to Perform an IT Network Assessment to Win Ne...David Castro
MSP sales tips and techniques. How to use Kaseya to perform an IT network assessment as an effective sales prospecting tool. Topics include how to create a sales pitch for using IT network assessments, what types of network information to gather, and how to analyze the data. Also discussed are tips on how to use Kaseya as the technology that enables this sales tactic, how to prepare for the client meeting to be ready to answer questions - and objections. See a sample Report of Findings and learn how to use the summary report to convert the prospect to a new MSP client.
MSP Marketing Tips | Tools and Examples for Differentiating Your Business to ...David Castro
MSP marketing tips and best practices. How to differentiate your business to win more customers. Sample tools, techniques, and real world MSP samples of positioning diagrams, value propositions, differentiated messages, and other tips from Kaseya and Kaseya MSP customers. Presented by Kaseya and MSP Sales Pros. Apr 2013.
MSP Sales Tactic | Conducting Effective Network Assessments to Win New ContractsDavid Castro
MSP sales best practices. How to conduct a network assessment using Kaseya and how to do so to win new MSP contracts. Presented by MSP University and Kaseya. Apr 2013.
MSP Positioning & Messaging | How to differentiate your MSP business to win m...David Castro
MSP positioning and messaging best practices. How to differentiate your MSP business to win more customers. Presented by Kaseya and MSPSalesPros. Feb 2013.
A Starter Guide to IT Managed ServicesDavid Castro
Making the switch to MSP is worth the time and effort because MSPs are approximately 200-400% more profitable than non-MSPs. And MSPs are 3x to 10x more valuable than traditional VARs. This 21-page guide will help you: --Develop and execute on a solid business strategy for running a managed services company --Choose the right IT systems management solution to help enable your vision --Price your managed services fairly, competitively, and profitably --Understand MSP pricing and profit scenarios including cost, profit, and MRR/project/breakfix calculations and analysis --Avoid some common pitfalls --Understand the benefits that come with implementing managed services correctly --Understand how an IT service provider successfully rolled out managed services for its customers and transformed into one of the largest MSPs in the country. December 2012.
MSP Best Practice | Staffing for Growth and Core KPIs to UseDavid Castro
MSP best practices. How to sfaff your MSP with the right type and quantity of technicians for maximum growth and profitability. Examples of several core KPIs used by best in class MSPs. Presented by Kaseya and Redmond Channel Pro magazine. November 2012.
MSP Mastering the Secrets to Succuss in Managed SecurityDavid Castro
This document summarizes a webinar about mastering the secrets to success in managed security. It discusses four keys to secure computing, common challenges MSPs face with managed security, and five proven best practices. These include automating security processes, delivering thorough reports, and choosing an RMM tool with features like extensive automation and tight security product integration. Examples show how best practices can be applied to patching, updating antivirus, and deploying malware containment. Following these practices leads to benefits like lower overhead, higher profits, better security, and reduced risk of SLA failures.
MSP Best Practice | Using Strategic IT Roadmaps to Get More ContractsDavid Castro
MSP best practices. How to use strategic IT roadmaps to win more business and get larger managed services contracts. Presented by Kaseya and Ant Farm. May 2012.
Taking AI to the Next Level in Manufacturing.pdfssuserfac0301
Read Taking AI to the Next Level in Manufacturing to gain insights on AI adoption in the manufacturing industry, such as:
1. How quickly AI is being implemented in manufacturing.
2. Which barriers stand in the way of AI adoption.
3. How data quality and governance form the backbone of AI.
4. Organizational processes and structures that may inhibit effective AI adoption.
6. Ideas and approaches to help build your organization's AI strategy.
In the rapidly evolving landscape of technologies, XML continues to play a vital role in structuring, storing, and transporting data across diverse systems. The recent advancements in artificial intelligence (AI) present new methodologies for enhancing XML development workflows, introducing efficiency, automation, and intelligent capabilities. This presentation will outline the scope and perspective of utilizing AI in XML development. The potential benefits and the possible pitfalls will be highlighted, providing a balanced view of the subject.
We will explore the capabilities of AI in understanding XML markup languages and autonomously creating structured XML content. Additionally, we will examine the capacity of AI to enrich plain text with appropriate XML markup. Practical examples and methodological guidelines will be provided to elucidate how AI can be effectively prompted to interpret and generate accurate XML markup.
Further emphasis will be placed on the role of AI in developing XSLT, or schemas such as XSD and Schematron. We will address the techniques and strategies adopted to create prompts for generating code, explaining code, or refactoring the code, and the results achieved.
The discussion will extend to how AI can be used to transform XML content. In particular, the focus will be on the use of AI XPath extension functions in XSLT, Schematron, Schematron Quick Fixes, or for XML content refactoring.
The presentation aims to deliver a comprehensive overview of AI usage in XML development, providing attendees with the necessary knowledge to make informed decisions. Whether you’re at the early stages of adopting AI or considering integrating it in advanced XML development, this presentation will cover all levels of expertise.
By highlighting the potential advantages and challenges of integrating AI with XML development tools and languages, the presentation seeks to inspire thoughtful conversation around the future of XML development. We’ll not only delve into the technical aspects of AI-powered XML development but also discuss practical implications and possible future directions.
Building Production Ready Search Pipelines with Spark and MilvusZilliz
Spark is the widely used ETL tool for processing, indexing and ingesting data to serving stack for search. Milvus is the production-ready open-source vector database. In this talk we will show how to use Spark to process unstructured data to extract vector representations, and push the vectors to Milvus vector database for search serving.
GraphRAG for Life Science to increase LLM accuracyTomaz Bratanic
GraphRAG for life science domain, where you retriever information from biomedical knowledge graphs using LLMs to increase the accuracy and performance of generated answers
Salesforce Integration for Bonterra Impact Management (fka Social Solutions A...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on integration of Salesforce with Bonterra Impact Management.
Interested in deploying an integration with Salesforce for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
Digital Marketing Trends in 2024 | Guide for Staying AheadWask
https://www.wask.co/ebooks/digital-marketing-trends-in-2024
Feeling lost in the digital marketing whirlwind of 2024? Technology is changing, consumer habits are evolving, and staying ahead of the curve feels like a never-ending pursuit. This e-book is your compass. Dive into actionable insights to handle the complexities of modern marketing. From hyper-personalization to the power of user-generated content, learn how to build long-term relationships with your audience and unlock the secrets to success in the ever-shifting digital landscape.
Threats to mobile devices are more prevalent and increasing in scope and complexity. Users of mobile devices desire to take full advantage of the features
available on those devices, but many of the features provide convenience and capability but sacrifice security. This best practices guide outlines steps the users can take to better protect personal devices and information.
OpenID AuthZEN Interop Read Out - AuthorizationDavid Brossard
During Identiverse 2024 and EIC 2024, members of the OpenID AuthZEN WG got together and demoed their authorization endpoints conforming to the AuthZEN API
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slackshyamraj55
Discover the seamless integration of RPA (Robotic Process Automation), COMPOSER, and APM with AWS IDP enhanced with Slack notifications. Explore how these technologies converge to streamline workflows, optimize performance, and ensure secure access, all while leveraging the power of AWS IDP and real-time communication via Slack notifications.
Ivanti’s Patch Tuesday breakdown goes beyond patching your applications and brings you the intelligence and guidance needed to prioritize where to focus your attention first. Catch early analysis on our Ivanti blog, then join industry expert Chris Goettl for the Patch Tuesday Webinar Event. There we’ll do a deep dive into each of the bulletins and give guidance on the risks associated with the newly-identified vulnerabilities.
HCL Notes and Domino License Cost Reduction in the World of DLAUpanagenda
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-and-domino-license-cost-reduction-in-the-world-of-dlau/
The introduction of DLAU and the CCB & CCX licensing model caused quite a stir in the HCL community. As a Notes and Domino customer, you may have faced challenges with unexpected user counts and license costs. You probably have questions on how this new licensing approach works and how to benefit from it. Most importantly, you likely have budget constraints and want to save money where possible. Don’t worry, we can help with all of this!
We’ll show you how to fix common misconfigurations that cause higher-than-expected user counts, and how to identify accounts which you can deactivate to save money. There are also frequent patterns that can cause unnecessary cost, like using a person document instead of a mail-in for shared mailboxes. We’ll provide examples and solutions for those as well. And naturally we’ll explain the new licensing model.
Join HCL Ambassador Marc Thomas in this webinar with a special guest appearance from Franz Walder. It will give you the tools and know-how to stay on top of what is going on with Domino licensing. You will be able lower your cost through an optimized configuration and keep it low going forward.
These topics will be covered
- Reducing license cost by finding and fixing misconfigurations and superfluous accounts
- How do CCB and CCX licenses really work?
- Understanding the DLAU tool and how to best utilize it
- Tips for common problem areas, like team mailboxes, functional/test users, etc
- Practical examples and best practices to implement right away
Main news related to the CCS TSI 2023 (2023/1695)Jakub Marek
An English 🇬🇧 translation of a presentation to the speech I gave about the main changes brought by CCS TSI 2023 at the biggest Czech conference on Communications and signalling systems on Railways, which was held in Clarion Hotel Olomouc from 7th to 9th November 2023 (konferenceszt.cz). Attended by around 500 participants and 200 on-line followers.
The original Czech 🇨🇿 version of the presentation can be found here: https://www.slideshare.net/slideshow/hlavni-novinky-souvisejici-s-ccs-tsi-2023-2023-1695/269688092 .
The videorecording (in Czech) from the presentation is available here: https://youtu.be/WzjJWm4IyPk?si=SImb06tuXGb30BEH .
Monitoring and Managing Anomaly Detection on OpenShift.pdfTosin Akinosho
Monitoring and Managing Anomaly Detection on OpenShift
Overview
Dive into the world of anomaly detection on edge devices with our comprehensive hands-on tutorial. This SlideShare presentation will guide you through the entire process, from data collection and model training to edge deployment and real-time monitoring. Perfect for those looking to implement robust anomaly detection systems on resource-constrained IoT/edge devices.
Key Topics Covered
1. Introduction to Anomaly Detection
- Understand the fundamentals of anomaly detection and its importance in identifying unusual behavior or failures in systems.
2. Understanding Edge (IoT)
- Learn about edge computing and IoT, and how they enable real-time data processing and decision-making at the source.
3. What is ArgoCD?
- Discover ArgoCD, a declarative, GitOps continuous delivery tool for Kubernetes, and its role in deploying applications on edge devices.
4. Deployment Using ArgoCD for Edge Devices
- Step-by-step guide on deploying anomaly detection models on edge devices using ArgoCD.
5. Introduction to Apache Kafka and S3
- Explore Apache Kafka for real-time data streaming and Amazon S3 for scalable storage solutions.
6. Viewing Kafka Messages in the Data Lake
- Learn how to view and analyze Kafka messages stored in a data lake for better insights.
7. What is Prometheus?
- Get to know Prometheus, an open-source monitoring and alerting toolkit, and its application in monitoring edge devices.
8. Monitoring Application Metrics with Prometheus
- Detailed instructions on setting up Prometheus to monitor the performance and health of your anomaly detection system.
9. What is Camel K?
- Introduction to Camel K, a lightweight integration framework built on Apache Camel, designed for Kubernetes.
10. Configuring Camel K Integrations for Data Pipelines
- Learn how to configure Camel K for seamless data pipeline integrations in your anomaly detection workflow.
11. What is a Jupyter Notebook?
- Overview of Jupyter Notebooks, an open-source web application for creating and sharing documents with live code, equations, visualizations, and narrative text.
12. Jupyter Notebooks with Code Examples
- Hands-on examples and code snippets in Jupyter Notebooks to help you implement and test anomaly detection models.
Have you ever been confused by the myriad of choices offered by AWS for hosting a website or an API?
Lambda, Elastic Beanstalk, Lightsail, Amplify, S3 (and more!) can each host websites + APIs. But which one should we choose?
Which one is cheapest? Which one is fastest? Which one will scale to meet our needs?
Join me in this session as we dive into each AWS hosting service to determine which one is best for your scenario and explain why!
Choosing The Best AWS Service For Your Website + API.pptx
Elevator pitch with context - enterprise software ITSM solution
1. ELEVATOR PITCH - SUMMARY SENTENCE
We make a software product, called The Kaseya Solution, that combines the affordability and usability of IT task management tools like LogMeIn and Windows
Update and the power of a high-end service desk system like BMC Remedy and IBM Tivoli.
THE PROBLEM
• Many companies now understand the value of giving their IT technicians tools to help them to manage IT tasks and services more efficiently.
• The problem is that existing IT service management (ITSM) solutions fall into one of two categories:
– Inexpensive IT task management tools, like LogMeIn and Spiceworks, that IT technicians love yet aren’t fully featured or don’t allow for easy sharing
of information across a large organization.
– High-end service desk systems like BMC or IBM that will scale to support the needs of hundreds or thousands of users but that IT technicians
refuse to use or are complex/expensive to install/use.
• According to IDC, companies spent $15B worldwide in 2010 (growing at 8% Y/Y) trying to solve this ITSM problem.
THE COST OF THE PROBLEM Quality of Product/Service
The result is that too many organizations are unable to:
• Coordinate the efforts of their IT technicians
• Deliver optimal IT services to the end user
• Minimize the cost of delivering IT services
THE SOLUTION
Kaseya is the ITSM system that delivers the best of both worlds, including:
• The affordability and ease of use of IT task management tools Low Price
• The scalability, heterogeneity, and reporting flexibility of a high-end service desk system
THE BENEFITS Ease of Use
The Kaseya Solution…
• Makes end users happy by giving them great IT service – SLAs and Customer Sat scores typically increase by 10% or more in 90 days
• Makes IT technicians happy by giving them tools that save them time – 1 tech using Kaseya can do as much as 5 techs using alternate tools
• Makes IT managers happy by giving them the reports that they need and by improving the productivity and morale of the IT team
• Makes CIOs happy by keeping service delivery costs low – service delivery costs typically decrease by 50% or more in 180 days
THE TEAM
The Kaseya team is led by CEO Gerald Blackie, a 27-year software industry veteran and former CEO/Founder of Captura Software (the makers of an
automated IT process solution). Prior to that, he was CEO/Founder of Platinum Software (the makers of ERP, CRM, and SCM solutions). Other members of
the Kaseya leadership team include:
• Mark Sutherland (President) – Kaseya cofounder, 20-years of security systems software development expertise at Spyrus, TRW, and Elsin
• Paul Wong (CTO) – Kaseya cofounder, 22-years of security systems software development expertise at Spyrus, Tracor and TRW
• Tim McMullen (COO) – Former CTO and cofounder of Platinum Software, former COO at Vicinity
• Bob Davis (CMO) – Kaseya cofounder, former CMO of Novell and former GM of storage division at CA
CLOSING & NEXT STEPS
It’s my understanding that you are responsible for IT management in your company. Can I meet with you now – or followup with By: David Castro
you next week – to show you a live, 30 minute demo of the Kaseya Solution? (US PPS Marketing)