The document provides 7 dos and don'ts for effective negotiations. It advises to strip negotiations of emotion and deal with facts only. It also advises to prepare thoroughly, practice negotiating skills, and be willing to walk away from bad deals. The overall goal of any negotiation should be a win-win situation that strengthens business relationships.

1. Effective negotiations
Eff i i i

2. The most difficult thing in any
negotiation, almost, is making sure that
you strip it of the emotion and deal with
the facts. And there was a considerable
challenge to that here and
challenge to that here and
understandably so.
Howard Baker
Howard Baker

3. The best way to
negotiate
with

4. 7 Dos
7 Dos
and
Don’ts
Don ts

5. A negotiation should be an
opportunity for give and
opportunity for give and
take that results in a win‐win
situation for the participants
involved

6. Learning how to negotiate
Learning how to negotiate
effectively can help you
achieve these winning
results while strengthening
results while strengthening
business relationships

7. Start improving your
negotiation skills with these
negotiation skills with these
dos and don’ts

8. Don’t appear needy
pp y
People can smell desperation. This will weaken your
position and allow opponents to get you to make
t l i i t d di t
too large a concession or give too deep a discount.

9. Don’t take it personally
Getting your emotions involved will cloud
your ability to make sound arguments and
judgments.
j d

10. Don’t force it.
By dragging out negotiations that are going
nowhere, you’re wasting time and causing a
lot of frustration.
l ff i

11. Be prepared to walk away
Being able to say “no” and mean it ensures
you don’t end up making a bad deal
you don t end up making a bad deal

12. Do your research
y
Good negotiators come prepared

13. Practice, practice, practice
Like anything else, getting good at
negotiating requires practice
negotiating requires practice

14. Ask for it
Many people dislike negotiating because
they feel embarrassed or scared asking for
things they want.
hi h

15. ACTION NOTE
Those who are good at negotiating usually enjoy
it. So don’t dread or fear negotiations. See it as a
fun exchange, a battle of skills, practice grounds
g p g
for future negotiations, and more importantly, as
a way to build up the client‐vendor relationship
and win terms, prices and deals that are
advantageous for you and your business.
advantageous for you and your business

16. Thank you,
y
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