SlideShare a Scribd company logo

Effective Marketing Its Not Just Tactics

•Download as PPT, PDF•
•
Marketing Pathways
Marketing Pathways

Unsure what the difference is between a marketing strategy and a marketing tactic? The answer is here.

1 of 21
Effective Marketing: It’s Not Just Tactics What is the strategy for reaching your goals? 2009 Copyright Marketing Pathways, Inc.
What is Marketing? ,[object Object],[object Object]
Here is what the pros say… ,[object Object],[object Object]
Components of Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Planning is important! ,[object Object],[object Object],[object Object]
Chain of Events in the development of a marketing plan.
Why are we discussing these concepts- Strategy and Tactics? ,[object Object],[object Object]
Strategy ,[object Object],[object Object]
Tactics ,[object Object],[object Object]
Strategy vs. Tactic ,[object Object],[object Object]
Answer ,[object Object],[object Object]
Strategy vs. Tactic ,[object Object],[object Object]
Answer ,[object Object],[object Object]
Strategy vs. Tactic ,[object Object],[object Object]
Answer ,[object Object],[object Object]
Strategy vs. Tactic ,[object Object],[object Object]
Answer ,[object Object],[object Object]
Strategy vs. Tactic ,[object Object],[object Object]
Answer ,[object Object],[object Object],[object Object],[object Object],[object Object]
Two of the most important concepts in a marketing plan. ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object]

Recommended

Cadburys revised marketing campaign
Cadburys revised marketing campaignCadburys revised marketing campaign
Cadburys revised marketing campaign
Leonard Mellefont
 
Developing a marketing communications plan using the SOSTAC model | Growing P...
Developing a marketing communications plan using the SOSTAC model | Growing P...Developing a marketing communications plan using the SOSTAC model | Growing P...
Developing a marketing communications plan using the SOSTAC model | Growing P...
Brent Spilkin
 
Media Matters! Sept 2015
Media Matters! Sept 2015Media Matters! Sept 2015
Media Matters! Sept 2015
Bill Fitch
 
Day2 mkt rev
Day2 mkt revDay2 mkt rev
Day2 mkt rev
Cansu Demirtaş
 
Sostac
SostacSostac
SostacLina Alnadi
 
How to write a social media marketing action plan
How to write a social media marketing action plan How to write a social media marketing action plan
How to write a social media marketing action plan
Fraser Hay
 
AENC Roadmap to Success Marketing Communications Plan - Communicopia
AENC Roadmap to Success Marketing Communications Plan - CommunicopiaAENC Roadmap to Success Marketing Communications Plan - Communicopia
AENC Roadmap to Success Marketing Communications Plan - Communicopia
Association Executives of North Carolina
 
Marketing strategy
Marketing strategyMarketing strategy
Marketing strategy
Reham Maher El-Safarini
 

Recommended

Cadburys revised marketing campaign
Cadburys revised marketing campaignCadburys revised marketing campaign
Cadburys revised marketing campaign
Leonard Mellefont
 
Developing a marketing communications plan using the SOSTAC model | Growing P...
Developing a marketing communications plan using the SOSTAC model | Growing P...Developing a marketing communications plan using the SOSTAC model | Growing P...
Developing a marketing communications plan using the SOSTAC model | Growing P...
Brent Spilkin
 
Media Matters! Sept 2015
Media Matters! Sept 2015Media Matters! Sept 2015
Media Matters! Sept 2015
Bill Fitch
 
Day2 mkt rev
Day2 mkt revDay2 mkt rev
Day2 mkt rev
Cansu Demirtaş
 
Sostac
SostacSostac
SostacLina Alnadi
 
How to write a social media marketing action plan
How to write a social media marketing action plan How to write a social media marketing action plan
How to write a social media marketing action plan
Fraser Hay
 
AENC Roadmap to Success Marketing Communications Plan - Communicopia
AENC Roadmap to Success Marketing Communications Plan - CommunicopiaAENC Roadmap to Success Marketing Communications Plan - Communicopia
AENC Roadmap to Success Marketing Communications Plan - Communicopia
Association Executives of North Carolina
 
Marketing strategy
Marketing strategyMarketing strategy
Marketing strategy
Reham Maher El-Safarini
 
The Awful Mix up - Marketing Strategy vs. Tactics
The Awful Mix up - Marketing Strategy vs. TacticsThe Awful Mix up - Marketing Strategy vs. Tactics
The Awful Mix up - Marketing Strategy vs. Tactics
Dr. Nader Al-Mallah
 
Creating a marketing action plan
Creating a marketing action planCreating a marketing action plan
Creating a marketing action plan
zubeditufail
 
Learn How to Create Marketing Plan
Learn How to Create Marketing PlanLearn How to Create Marketing Plan
Learn How to Create Marketing Plan
David Stoffel
 
Marketing plan structure
Marketing plan structureMarketing plan structure
Marketing plan structure
Humberto Serrano
 
Managing a successful marketing campaign
Managing a successful marketing campaignManaging a successful marketing campaign
Managing a successful marketing campaign
FlexiSAF Edusoft
 
Marketing Strategy Development.
Marketing Strategy Development.Marketing Strategy Development.
Marketing Strategy Development.
SnehashisRoy1
 
Marketing Planning Op 08
Marketing Planning Op 08Marketing Planning Op 08
Marketing Planning Op 08susanellis
 
Method Marketing Deck
Method Marketing DeckMethod Marketing Deck
Method Marketing Deck
Lucy Mowatt
 
How to Create Your Small Business Marketing Plan-part1 | Marketing Huddle
How to Create Your Small Business Marketing Plan-part1 | Marketing HuddleHow to Create Your Small Business Marketing Plan-part1 | Marketing Huddle
How to Create Your Small Business Marketing Plan-part1 | Marketing Huddle
Marketing Huddle
 
The complete marketing action plan
The complete marketing action planThe complete marketing action plan
The complete marketing action plan7explorers Limited
 
Ch8 Creative Planning : Strategy & Development
Ch8 Creative Planning : Strategy & DevelopmentCh8 Creative Planning : Strategy & Development
Ch8 Creative Planning : Strategy & DevelopmentWiwan
 
What Is The SOSTAC Model Of Marketing? By PR Smith – Download PDF
What Is The SOSTAC Model Of Marketing? By PR Smith – Download PDFWhat Is The SOSTAC Model Of Marketing? By PR Smith – Download PDF
What Is The SOSTAC Model Of Marketing? By PR Smith – Download PDF
Shamsher Khan
 
Method Marketing - January 2022
Method Marketing - January 2022Method Marketing - January 2022
Method Marketing - January 2022
Lucy Mowatt
 
Markketing plan template all marketingmixed
Markketing plan template all marketingmixedMarkketing plan template all marketingmixed
Markketing plan template all marketingmixed
allmarketingmixed
 
The Benefits of having a Marketing Plan
The Benefits of having a Marketing PlanThe Benefits of having a Marketing Plan
The Benefits of having a Marketing Plan
diannaGreford
 
Marketing basics
Marketing basicsMarketing basics
Marketing basics
John Rowbottom
 
Visual Marketing Plan Canvas
Visual Marketing Plan CanvasVisual Marketing Plan Canvas
Visual Marketing Plan Canvas
Ben Mumby-Croft
 
Method Marketing: Content Marketing Pitch Deck
Method Marketing: Content Marketing Pitch DeckMethod Marketing: Content Marketing Pitch Deck
Method Marketing: Content Marketing Pitch Deck
Lucy Mowatt
 
Allocadia Webinar - 4 Marketing Planning Strategies From The Best Global Orga...
Allocadia Webinar - 4 Marketing Planning Strategies From The Best Global Orga...Allocadia Webinar - 4 Marketing Planning Strategies From The Best Global Orga...
Allocadia Webinar - 4 Marketing Planning Strategies From The Best Global Orga...
Allocadia Software
 
infographic budgets
infographic budgetsinfographic budgets
infographic budgetsMia Fileman
 
Research, Refine and Reposition: Three Steps to a More Effective Marketing St...
Research, Refine and Reposition: Three Steps to a More Effective Marketing St...Research, Refine and Reposition: Three Steps to a More Effective Marketing St...
Research, Refine and Reposition: Three Steps to a More Effective Marketing St...
Market Insights
 
Corporate Culture General 1.3.Blank
Corporate Culture General 1.3.BlankCorporate Culture General 1.3.Blank
Corporate Culture General 1.3.Blank
Aco Momcilovic
 

More Related Content

What's hot

The Awful Mix up - Marketing Strategy vs. Tactics
The Awful Mix up - Marketing Strategy vs. TacticsThe Awful Mix up - Marketing Strategy vs. Tactics
The Awful Mix up - Marketing Strategy vs. Tactics
Dr. Nader Al-Mallah
 
Creating a marketing action plan
Creating a marketing action planCreating a marketing action plan
Creating a marketing action plan
zubeditufail
 
Learn How to Create Marketing Plan
Learn How to Create Marketing PlanLearn How to Create Marketing Plan
Learn How to Create Marketing Plan
David Stoffel
 
Marketing plan structure
Marketing plan structureMarketing plan structure
Marketing plan structure
Humberto Serrano
 
Managing a successful marketing campaign
Managing a successful marketing campaignManaging a successful marketing campaign
Managing a successful marketing campaign
FlexiSAF Edusoft
 
Marketing Strategy Development.
Marketing Strategy Development.Marketing Strategy Development.
Marketing Strategy Development.
SnehashisRoy1
 
Marketing Planning Op 08
Marketing Planning Op 08Marketing Planning Op 08
Marketing Planning Op 08susanellis
 
Method Marketing Deck
Method Marketing DeckMethod Marketing Deck
Method Marketing Deck
Lucy Mowatt
 
How to Create Your Small Business Marketing Plan-part1 | Marketing Huddle
How to Create Your Small Business Marketing Plan-part1 | Marketing HuddleHow to Create Your Small Business Marketing Plan-part1 | Marketing Huddle
How to Create Your Small Business Marketing Plan-part1 | Marketing Huddle
Marketing Huddle
 
The complete marketing action plan
The complete marketing action planThe complete marketing action plan
The complete marketing action plan7explorers Limited
 
Ch8 Creative Planning : Strategy & Development
Ch8 Creative Planning : Strategy & DevelopmentCh8 Creative Planning : Strategy & Development
Ch8 Creative Planning : Strategy & DevelopmentWiwan
 
What Is The SOSTAC Model Of Marketing? By PR Smith – Download PDF
What Is The SOSTAC Model Of Marketing? By PR Smith – Download PDFWhat Is The SOSTAC Model Of Marketing? By PR Smith – Download PDF
What Is The SOSTAC Model Of Marketing? By PR Smith – Download PDF
Shamsher Khan
 
Method Marketing - January 2022
Method Marketing - January 2022Method Marketing - January 2022
Method Marketing - January 2022
Lucy Mowatt
 
Markketing plan template all marketingmixed
Markketing plan template all marketingmixedMarkketing plan template all marketingmixed
Markketing plan template all marketingmixed
allmarketingmixed
 
The Benefits of having a Marketing Plan
The Benefits of having a Marketing PlanThe Benefits of having a Marketing Plan
The Benefits of having a Marketing Plan
diannaGreford
 
Marketing basics
Marketing basicsMarketing basics
Marketing basics
John Rowbottom
 
Visual Marketing Plan Canvas
Visual Marketing Plan CanvasVisual Marketing Plan Canvas
Visual Marketing Plan Canvas
Ben Mumby-Croft
 
Method Marketing: Content Marketing Pitch Deck
Method Marketing: Content Marketing Pitch DeckMethod Marketing: Content Marketing Pitch Deck
Method Marketing: Content Marketing Pitch Deck
Lucy Mowatt
 
Allocadia Webinar - 4 Marketing Planning Strategies From The Best Global Orga...
Allocadia Webinar - 4 Marketing Planning Strategies From The Best Global Orga...Allocadia Webinar - 4 Marketing Planning Strategies From The Best Global Orga...
Allocadia Webinar - 4 Marketing Planning Strategies From The Best Global Orga...
Allocadia Software
 
infographic budgets
infographic budgetsinfographic budgets
infographic budgetsMia Fileman
 

What's hot (20)

The Awful Mix up - Marketing Strategy vs. Tactics
The Awful Mix up - Marketing Strategy vs. TacticsThe Awful Mix up - Marketing Strategy vs. Tactics
The Awful Mix up - Marketing Strategy vs. Tactics
 
Creating a marketing action plan
Creating a marketing action planCreating a marketing action plan
Creating a marketing action plan
 
Learn How to Create Marketing Plan
Learn How to Create Marketing PlanLearn How to Create Marketing Plan
Learn How to Create Marketing Plan
 
Marketing plan structure
Marketing plan structureMarketing plan structure
Marketing plan structure
 
Managing a successful marketing campaign
Managing a successful marketing campaignManaging a successful marketing campaign
Managing a successful marketing campaign
 
Marketing Strategy Development.
Marketing Strategy Development.Marketing Strategy Development.
Marketing Strategy Development.
 
Marketing Planning Op 08
Marketing Planning Op 08Marketing Planning Op 08
Marketing Planning Op 08
 
Method Marketing Deck
Method Marketing DeckMethod Marketing Deck
Method Marketing Deck
 
How to Create Your Small Business Marketing Plan-part1 | Marketing Huddle
How to Create Your Small Business Marketing Plan-part1 | Marketing HuddleHow to Create Your Small Business Marketing Plan-part1 | Marketing Huddle
How to Create Your Small Business Marketing Plan-part1 | Marketing Huddle
 
The complete marketing action plan
The complete marketing action planThe complete marketing action plan
The complete marketing action plan
 
Ch8 Creative Planning : Strategy & Development
Ch8 Creative Planning : Strategy & DevelopmentCh8 Creative Planning : Strategy & Development
Ch8 Creative Planning : Strategy & Development
 
What Is The SOSTAC Model Of Marketing? By PR Smith – Download PDF
What Is The SOSTAC Model Of Marketing? By PR Smith – Download PDFWhat Is The SOSTAC Model Of Marketing? By PR Smith – Download PDF
What Is The SOSTAC Model Of Marketing? By PR Smith – Download PDF
 
Method Marketing - January 2022
Method Marketing - January 2022Method Marketing - January 2022
Method Marketing - January 2022
 
Markketing plan template all marketingmixed
Markketing plan template all marketingmixedMarkketing plan template all marketingmixed
Markketing plan template all marketingmixed
 
The Benefits of having a Marketing Plan
The Benefits of having a Marketing PlanThe Benefits of having a Marketing Plan
The Benefits of having a Marketing Plan
 
Marketing basics
Marketing basicsMarketing basics
Marketing basics
 
Visual Marketing Plan Canvas
Visual Marketing Plan CanvasVisual Marketing Plan Canvas
Visual Marketing Plan Canvas
 
Method Marketing: Content Marketing Pitch Deck
Method Marketing: Content Marketing Pitch DeckMethod Marketing: Content Marketing Pitch Deck
Method Marketing: Content Marketing Pitch Deck
 
Allocadia Webinar - 4 Marketing Planning Strategies From The Best Global Orga...
Allocadia Webinar - 4 Marketing Planning Strategies From The Best Global Orga...Allocadia Webinar - 4 Marketing Planning Strategies From The Best Global Orga...
Allocadia Webinar - 4 Marketing Planning Strategies From The Best Global Orga...
 
infographic budgets
infographic budgetsinfographic budgets
infographic budgets
 

Viewers also liked

Research, Refine and Reposition: Three Steps to a More Effective Marketing St...
Research, Refine and Reposition: Three Steps to a More Effective Marketing St...Research, Refine and Reposition: Three Steps to a More Effective Marketing St...
Research, Refine and Reposition: Three Steps to a More Effective Marketing St...
Market Insights
 
Corporate Culture General 1.3.Blank
Corporate Culture General 1.3.BlankCorporate Culture General 1.3.Blank
Corporate Culture General 1.3.Blank
Aco Momcilovic
 
Culture examples
Culture examplesCulture examples
Culture examples
gurpreetsaini13
 
“A Study on of Effective Marketing Strategy of Nestle MAGGI”
“A Study on of Effective Marketing Strategy of Nestle MAGGI”“A Study on of Effective Marketing Strategy of Nestle MAGGI”
“A Study on of Effective Marketing Strategy of Nestle MAGGI”
Shravan Kalse Gurumurthy
 
How Storytelling drives Corporate Culture
How Storytelling drives Corporate CultureHow Storytelling drives Corporate Culture
How Storytelling drives Corporate Culture
LUKSO
 
Organisation theories
Organisation theoriesOrganisation theories
Organisation theoriesRajat Sharma
 
Corporate Culture
Corporate CultureCorporate Culture
Corporate Culture
Yuvarajah Thiagarajah
 
Leadership and corporate culture
Leadership and corporate cultureLeadership and corporate culture
Leadership and corporate cultureRoger Claessens
 
Journal of Integrated Marketing Communications (JIMC)
Journal of Integrated Marketing Communications (JIMC)Journal of Integrated Marketing Communications (JIMC)
Journal of Integrated Marketing Communications (JIMC)
LaVern Thomas, MA
 

Viewers also liked (9)

Research, Refine and Reposition: Three Steps to a More Effective Marketing St...
Research, Refine and Reposition: Three Steps to a More Effective Marketing St...Research, Refine and Reposition: Three Steps to a More Effective Marketing St...
Research, Refine and Reposition: Three Steps to a More Effective Marketing St...
 
Corporate Culture General 1.3.Blank
Corporate Culture General 1.3.BlankCorporate Culture General 1.3.Blank
Corporate Culture General 1.3.Blank
 
Culture examples
Culture examplesCulture examples
Culture examples
 
“A Study on of Effective Marketing Strategy of Nestle MAGGI”
“A Study on of Effective Marketing Strategy of Nestle MAGGI”“A Study on of Effective Marketing Strategy of Nestle MAGGI”
“A Study on of Effective Marketing Strategy of Nestle MAGGI”
 
How Storytelling drives Corporate Culture
How Storytelling drives Corporate CultureHow Storytelling drives Corporate Culture
How Storytelling drives Corporate Culture
 
Organisation theories
Organisation theoriesOrganisation theories
Organisation theories
 
Corporate Culture
Corporate CultureCorporate Culture
Corporate Culture
 
Leadership and corporate culture
Leadership and corporate cultureLeadership and corporate culture
Leadership and corporate culture
 
Journal of Integrated Marketing Communications (JIMC)
Journal of Integrated Marketing Communications (JIMC)Journal of Integrated Marketing Communications (JIMC)
Journal of Integrated Marketing Communications (JIMC)
 

Similar to Effective Marketing Its Not Just Tactics

Marketing
MarketingMarketing
Marketing
Rodolfo Ybañez
 
Your Marketing Strategy 2020
Your Marketing Strategy 2020Your Marketing Strategy 2020
Your Marketing Strategy 2020
Omar D'Elia
 
Creating a Marketing Budget A Step-by-Step Guide.pdf
Creating a Marketing Budget A Step-by-Step Guide.pdfCreating a Marketing Budget A Step-by-Step Guide.pdf
Creating a Marketing Budget A Step-by-Step Guide.pdf
EkaKhrisnanda
 
Marketing Plan.ppt
Marketing Plan.pptMarketing Plan.ppt
Marketing Plan.ppt
Anup597384
 
Digital Marketing Ebook Topic-1
Digital Marketing Ebook Topic-1Digital Marketing Ebook Topic-1
Digital Marketing Ebook Topic-1
Artdizix
 
Marketing major presentation
Marketing major presentationMarketing major presentation
Marketing major presentation
robinson musau
 
Strategic market management gt
Strategic market management gtStrategic market management gt
Strategic market management gt
Tribhuvan University
 
Env strategy and mkt planning@4 3-07
Env strategy and mkt planning@4 3-07Env strategy and mkt planning@4 3-07
Env strategy and mkt planning@4 3-07Randy Hawthorne
 
HRM HOSPITALITY
HRM HOSPITALITY HRM HOSPITALITY
HRM HOSPITALITY
DarshanRaval35
 
Marketing plan for business
Marketing plan for business Marketing plan for business
Marketing plan for business Athif Azeez
 
Marketing to Account Based Marketing Better, Effective and Rewarding
Marketing to Account Based Marketing Better, Effective and RewardingMarketing to Account Based Marketing Better, Effective and Rewarding
Marketing to Account Based Marketing Better, Effective and Rewarding
run_frictionless
 
Account based Marketing_whitepaper
Account based Marketing_whitepaperAccount based Marketing_whitepaper
Account based Marketing_whitepapersudha_20
 
Marketing plan برنامه بازاریابی مارکتینگ پلن
Marketing plan برنامه بازاریابی مارکتینگ پلنMarketing plan برنامه بازاریابی مارکتینگ پلن
Marketing plan برنامه بازاریابی مارکتینگ پلن
R. Hosseini
 
(E Book) Marketing Plan Presentation
(E Book) Marketing Plan Presentation(E Book) Marketing Plan Presentation
(E Book) Marketing Plan Presentation
Abdulazeem Torky
 
Mk0013– marketing research
Mk0013– marketing researchMk0013– marketing research
Mk0013– marketing research
Rohit Mishra
 
Social media marketing plan
Social media marketing planSocial media marketing plan
Social media marketing plan
Darianriggs1911
 
Steven geffen digital marketing strategy quirk textbook 5
Steven geffen digital marketing strategy quirk textbook 5Steven geffen digital marketing strategy quirk textbook 5
Steven geffen digital marketing strategy quirk textbook 5
Steven Geffen
 

Similar to Effective Marketing Its Not Just Tactics (20)

Marketing
MarketingMarketing
Marketing
 
Your Marketing Strategy 2020
Your Marketing Strategy 2020Your Marketing Strategy 2020
Your Marketing Strategy 2020
 
How To Write A Killer Marketing Plan
How To Write A Killer Marketing PlanHow To Write A Killer Marketing Plan
How To Write A Killer Marketing Plan
 
How To Write A Killer Marketing Plan
How To Write A Killer Marketing Plan How To Write A Killer Marketing Plan
How To Write A Killer Marketing Plan
 
Creating a Marketing Budget A Step-by-Step Guide.pdf
Creating a Marketing Budget A Step-by-Step Guide.pdfCreating a Marketing Budget A Step-by-Step Guide.pdf
Creating a Marketing Budget A Step-by-Step Guide.pdf
 
Marketing Plan.ppt
Marketing Plan.pptMarketing Plan.ppt
Marketing Plan.ppt
 
Digital Marketing Ebook Topic-1
Digital Marketing Ebook Topic-1Digital Marketing Ebook Topic-1
Digital Marketing Ebook Topic-1
 
Marketing major presentation
Marketing major presentationMarketing major presentation
Marketing major presentation
 
Strategic market management gt
Strategic market management gtStrategic market management gt
Strategic market management gt
 
Env strategy and mkt planning@4 3-07
Env strategy and mkt planning@4 3-07Env strategy and mkt planning@4 3-07
Env strategy and mkt planning@4 3-07
 
HRM HOSPITALITY
HRM HOSPITALITY HRM HOSPITALITY
HRM HOSPITALITY
 
Marketing plan for business
Marketing plan for business Marketing plan for business
Marketing plan for business
 
Your 2009 Marketing Planning
Your 2009 Marketing PlanningYour 2009 Marketing Planning
Your 2009 Marketing Planning
 
Marketing to Account Based Marketing Better, Effective and Rewarding
Marketing to Account Based Marketing Better, Effective and RewardingMarketing to Account Based Marketing Better, Effective and Rewarding
Marketing to Account Based Marketing Better, Effective and Rewarding
 
Account based Marketing_whitepaper
Account based Marketing_whitepaperAccount based Marketing_whitepaper
Account based Marketing_whitepaper
 
Marketing plan برنامه بازاریابی مارکتینگ پلن
Marketing plan برنامه بازاریابی مارکتینگ پلنMarketing plan برنامه بازاریابی مارکتینگ پلن
Marketing plan برنامه بازاریابی مارکتینگ پلن
 
(E Book) Marketing Plan Presentation
(E Book) Marketing Plan Presentation(E Book) Marketing Plan Presentation
(E Book) Marketing Plan Presentation
 
Mk0013– marketing research
Mk0013– marketing researchMk0013– marketing research
Mk0013– marketing research
 
Social media marketing plan
Social media marketing planSocial media marketing plan
Social media marketing plan
 
Steven geffen digital marketing strategy quirk textbook 5
Steven geffen digital marketing strategy quirk textbook 5Steven geffen digital marketing strategy quirk textbook 5
Steven geffen digital marketing strategy quirk textbook 5
 

Recently uploaded

ikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdfikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
agatadrynko
 
LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024
Lital Barkan
 
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Lviv Startup Club
 
Project File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdfProject File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdf
RajPriye
 
ENTREPRENEURSHIP TRAINING.ppt for graduating class (1).ppt
ENTREPRENEURSHIP TRAINING.ppt for graduating class (1).pptENTREPRENEURSHIP TRAINING.ppt for graduating class (1).ppt
ENTREPRENEURSHIP TRAINING.ppt for graduating class (1).ppt
zechu97
 
Skye Residences | Extended Stay Residences Near Toronto Airport
Skye Residences | Extended Stay Residences Near Toronto AirportSkye Residences | Extended Stay Residences Near Toronto Airport
Skye Residences | Extended Stay Residences Near Toronto Airport
marketingjdass
 
VAT Registration Outlined In UAE: Benefits and Requirements
VAT Registration Outlined In UAE: Benefits and RequirementsVAT Registration Outlined In UAE: Benefits and Requirements
VAT Registration Outlined In UAE: Benefits and Requirements
uae taxgpt
 
Memorandum Of Association Constitution of Company.ppt
Memorandum Of Association Constitution of Company.pptMemorandum Of Association Constitution of Company.ppt
Memorandum Of Association Constitution of Company.ppt
seri bangash
 
Digital Transformation and IT Strategy Toolkit and Templates
Digital Transformation and IT Strategy Toolkit and TemplatesDigital Transformation and IT Strategy Toolkit and Templates
Digital Transformation and IT Strategy Toolkit and Templates
Aurelien Domont, MBA
 
CADAVER AS OUR FIRST TEACHER anatomt in your.pptx
CADAVER AS OUR FIRST TEACHER anatomt in your.pptxCADAVER AS OUR FIRST TEACHER anatomt in your.pptx
CADAVER AS OUR FIRST TEACHER anatomt in your.pptx
fakeloginn69
 
Buy Verified PayPal Account | Buy Google 5 Star Reviews
Buy Verified PayPal Account | Buy Google 5 Star ReviewsBuy Verified PayPal Account | Buy Google 5 Star Reviews
Buy Verified PayPal Account | Buy Google 5 Star Reviews
usawebmarket
 
Introduction to Amazon company 111111111111
Introduction to Amazon company 111111111111Introduction to Amazon company 111111111111
Introduction to Amazon company 111111111111
zoyaansari11365
 
Business Valuation Principles for Entrepreneurs
Business Valuation Principles for EntrepreneursBusiness Valuation Principles for Entrepreneurs
Business Valuation Principles for Entrepreneurs
Ben Wann
 
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdfMeas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
dylandmeas
 
Attending a job Interview for B1 and B2 Englsih learners
Attending a job Interview for B1 and B2 Englsih learnersAttending a job Interview for B1 and B2 Englsih learners
Attending a job Interview for B1 and B2 Englsih learners
Erika906060
 
Cree_Rey_BrandIdentityKit.PDF_PersonalBd
Cree_Rey_BrandIdentityKit.PDF_PersonalBdCree_Rey_BrandIdentityKit.PDF_PersonalBd
Cree_Rey_BrandIdentityKit.PDF_PersonalBd
creerey
 
The-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic managementThe-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic management
Bojamma2
 
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdfSearch Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Arihant Webtech Pvt. Ltd
 
amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05
marketing317746
 
5 Things You Need To Know Before Hiring a Videographer
5 Things You Need To Know Before Hiring a Videographer5 Things You Need To Know Before Hiring a Videographer
5 Things You Need To Know Before Hiring a Videographer
ofm712785
 

Recently uploaded (20)

ikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdfikea_woodgreen_petscharity_dog-alogue_digital.pdf
ikea_woodgreen_petscharity_dog-alogue_digital.pdf
 
LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024LA HUG - Video Testimonials with Chynna Morgan - June 2024
LA HUG - Video Testimonials with Chynna Morgan - June 2024
 
Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)Maksym Vyshnivetskyi: PMO Quality Management (UA)
Maksym Vyshnivetskyi: PMO Quality Management (UA)
 
Project File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdfProject File Report BBA 6th semester.pdf
Project File Report BBA 6th semester.pdf
 
ENTREPRENEURSHIP TRAINING.ppt for graduating class (1).ppt
ENTREPRENEURSHIP TRAINING.ppt for graduating class (1).pptENTREPRENEURSHIP TRAINING.ppt for graduating class (1).ppt
ENTREPRENEURSHIP TRAINING.ppt for graduating class (1).ppt
 
Skye Residences | Extended Stay Residences Near Toronto Airport
Skye Residences | Extended Stay Residences Near Toronto AirportSkye Residences | Extended Stay Residences Near Toronto Airport
Skye Residences | Extended Stay Residences Near Toronto Airport
 
VAT Registration Outlined In UAE: Benefits and Requirements
VAT Registration Outlined In UAE: Benefits and RequirementsVAT Registration Outlined In UAE: Benefits and Requirements
VAT Registration Outlined In UAE: Benefits and Requirements
 
Memorandum Of Association Constitution of Company.ppt
Memorandum Of Association Constitution of Company.pptMemorandum Of Association Constitution of Company.ppt
Memorandum Of Association Constitution of Company.ppt
 
Digital Transformation and IT Strategy Toolkit and Templates
Digital Transformation and IT Strategy Toolkit and TemplatesDigital Transformation and IT Strategy Toolkit and Templates
Digital Transformation and IT Strategy Toolkit and Templates
 
CADAVER AS OUR FIRST TEACHER anatomt in your.pptx
CADAVER AS OUR FIRST TEACHER anatomt in your.pptxCADAVER AS OUR FIRST TEACHER anatomt in your.pptx
CADAVER AS OUR FIRST TEACHER anatomt in your.pptx
 
Buy Verified PayPal Account | Buy Google 5 Star Reviews
Buy Verified PayPal Account | Buy Google 5 Star ReviewsBuy Verified PayPal Account | Buy Google 5 Star Reviews
Buy Verified PayPal Account | Buy Google 5 Star Reviews
 
Introduction to Amazon company 111111111111
Introduction to Amazon company 111111111111Introduction to Amazon company 111111111111
Introduction to Amazon company 111111111111
 
Business Valuation Principles for Entrepreneurs
Business Valuation Principles for EntrepreneursBusiness Valuation Principles for Entrepreneurs
Business Valuation Principles for Entrepreneurs
 
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdfMeas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
Meas_Dylan_DMBS_PB1_2024-05XX_Revised.pdf
 
Attending a job Interview for B1 and B2 Englsih learners
Attending a job Interview for B1 and B2 Englsih learnersAttending a job Interview for B1 and B2 Englsih learners
Attending a job Interview for B1 and B2 Englsih learners
 
Cree_Rey_BrandIdentityKit.PDF_PersonalBd
Cree_Rey_BrandIdentityKit.PDF_PersonalBdCree_Rey_BrandIdentityKit.PDF_PersonalBd
Cree_Rey_BrandIdentityKit.PDF_PersonalBd
 
The-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic managementThe-McKinsey-7S-Framework. strategic management
The-McKinsey-7S-Framework. strategic management
 
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdfSearch Disrupted Google’s Leaked Documents Rock the SEO World.pdf
Search Disrupted Google’s Leaked Documents Rock the SEO World.pdf
 
amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05
 
5 Things You Need To Know Before Hiring a Videographer
5 Things You Need To Know Before Hiring a Videographer5 Things You Need To Know Before Hiring a Videographer
5 Things You Need To Know Before Hiring a Videographer
 

Effective Marketing Its Not Just Tactics

  • 1. Effective Marketing: It’s Not Just Tactics What is the strategy for reaching your goals? 2009 Copyright Marketing Pathways, Inc.
  • 2.
  • 3.
  • 4.
  • 5.
  • 6. Chain of Events in the development of a marketing plan.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.