The document discusses the stages of filmmaking and provides tips for each stage. It begins with the idea stage and discusses pre-production which involves storyboarding, developing the script, determining stakeholders and navigation. Production involves look and feel, usability, and calls to action. Post-production involves testing and adjustments. The final stages are sales and distribution, and evaluation to determine what is working well and what needs improvement.

1. E-commerce Making a blockbuster movie

2. Pieter Brat (29) Internet *geek* consultant Hello, my name is Pieter…

3. Amber & Thomas

4. You can find me at my playground.

5. I “work” at webagency WEBS Internet Solutions

6. I’m pretty “social”… connect with me!

7. E-commerce Making a blockbuster movie

8. Stages of filmmaking

9. Stages of filmmaking

10. Stages of filmmaking

11. 1. Idea TIP : contact professionals, talk about YOUR budget

12. Stages of filmmaking

13. 2. Pre-production TIP : keep your goals in mind

14. 2. Pre-production Storyboarding rules

15. 2.1. What do I want my visitors to know here?

16. 2.2. What do I want my visitors to do at this point?

17. 2.3. What do I want my visitors to feel right now?

18. 2.4. Where do I want my visitors to go next?

19. How to storyboard.

20. How to storyboard. “ top-down” approach

21. How to storyboard. “ build-up” approach

22. 2. Pre-production Storyboard becomes script Finetune Finalize concept Fixed pricing TIP : stay focussed & learn from your consultant

23. 2. Pre-production About your business or organisation Your background and current situation Determine your stakeholders and target audience Determine your Unique Selling Proposition

24. 2. Pre-production Pages & navigation Administration User management Invoicing Workflow

25. 2. Pre-production Author becomes executive producer (or not) ???

26. Stages of filmmaking

27. 3. Production Look & feel Usability Calls to action TIP : if it ain’t on the page, it ain’t on the stage

28. 3. Production Development Implementation Content gathering TIP : already think about the next steps

29. Stages of filmmaking

30. 4. Post production Test drive + adjustments 2 = online

31. Stages of filmmaking

32. 5. Sales & Distribution

33. 5. Sales & Distribution

34. Stages of filmmaking

35. 6. Evaluation TIP : be critical

36. 6. Evaluation TIP : be critical Does it take a lot of time before visitors purchase? Do they easily find what they’re looking for? Should we focus on certain products? Which marketing aspect give me the best results?

37. Questions ? ? ?

38. Pieter Brat Managing Director WEBS Internet Solutions T +32 3 620 26 70 [email_address] Twitter.com /pieterbrat Linkedin.com /in/pieterbrat Thanks & let’s keep in touch!